An estimated ** million households in the United States owned at least one dog according to a 2024/25 pet owners survey, making them the most widely owned type of pet across the U.S. at this time. Cats and freshwater fish ranked in second and third places, with around ** million and ** million households owning such pets, respectively. Freshwater vs. salt water fish Freshwater fish spend most or all their lives in fresh water. Fresh water’s main difference to salt water is the level of salinity. Freshwater fish have a range of physiological adaptations to enable them to live in such conditions. As the statistic makes clear, Americans keep a large number of freshwater aquatic species at home as pets. American pet owners In 2023, around ** percent of all households in the United States owned a pet. This is a decrease from 2020, but still around a ** percent increase from 1988. It is no surprise that as more and more households own pets, pet industry expenditure has also witnessed steady growth. Expenditure reached over *** billion U.S. dollars in 2022, almost a sixfold increase from 1998. The majority of pet product sales are still made in brick-and-mortar stores, despite the rise and evolution of e-commerce in the United States.

As of 2025, approximately 42 percent of consumers in the United States with over 50k$ household income considered it important for the food to have natural ingredients. A high percentage of pet owners also found the price important factors to keep in mind when making a purchasing decision.

Vermont was the leading state in terms of cat ownership, with some ** percent of households owning a pet cat in 2025. In comparison, around ** percent of households in Wisconsin were cat owners that year. Cat ownership in the U.S. There are almost ** million households in the U.S. that own a cat. Cats are the second most popular type of pets, only surpassed by dogs, which are owned by about ** million households. The average accident and illness insurance premium for a cat in the U.S. amounts to approximately *** U.S. dollars annually. The costs of insurance largely depend on the type of cat. The largest cat insurance claims paid in Canada and in the U.S. are made for a sphynx. A total claim amount of approximately ****** U.S. dollars is paid annually to treat various conditions for this breed. In comparison, a total claim amount of slightly under ****** U.S. dollars is paid for domestic short hairs at the age of 4. American pet food companies The global pet food market has shown a growing trajectory for over a decade. The market reached sales of approximately *** billion U.S. dollars in 2022. The U.S. company Freshpet is the fourth fastest-growing pet food company worldwide, with an annual growth rate of about ** percent. The U.S. companies General Mills and Tuffy’s Pet Foods are also among the top ten fastest-growing pet food companies worldwide, with annual growth rates of approximately ** and ** percent, respectively. The German company Bewital petfood GmbH & Co. KG ranks in first place, with an annual growth rate of almost 100 percent. The leading pet food company in the U.S. is Mars Petcare Inc., with **** billion U.S. dollars in revenue. Nestlé Purina PetCare follows closely in second place with just under **** billion U.S. dollars in revenue.

********* percent of households in the United States owned one or more pets in 2023/2024. Household penetration rates for pet-ownership have increased by ** percent since the beginning of the survey period in 1988. What kinds of pets do Americans prefer? There were estimated to be around ** million dog-owning households in the United States according to a recent survey, making dogs the most popular kind of pets in American homes. Cats and freshwater fish ranked in second and third places, respectively. Horses and saltwater fish were the least popular types of animals to keep, with around *** million households owning each type of pet. How much do Americans spend on their pets? Total pet industry expenditure reached around ***** billion U.S. dollars in 2022, an increase from the previous year. As well as regular expenses such as food and vet costs, households were estimated to spend around *** billion U.S. dollars on Valentine's Day gifts for their pets in 2023.

Veterinary practices have benefited in recent years as more pet owners and agricultural producers seek out vets regularly to care for their animals. At the same time, medical advances have been emerging in veterinary care, extending care beyond preventive measures into specialized areas like immunotherapy and musculoskeletal conditions. Pet owners' evolving attitudes have also been driving pet spending in recent years, as more owners are willing to spend a premium on food, medicine or treatments that improve or extend their pets. Growing adoption of pet insurance, specifically for dogs, has also underpinned growth, as more owners can afford high-margin medical treatments. This willingness, combined with a record-high pet ownership rate, has strengthened the industry's in supporting pet owners. These trends have led industry-wide revenue to climb at a CAGR of 1.9% over the past five years – totaling an estimated $69.4 billion in 2025 – when revenue will rise an expected 2.4%. Pet ownership trends are among the most influential drivers for veterinary care in the US. According to the American Medical Veterinary Association, nearly 70% of US households had at least one dog or cat in 2024. Between 2016 and 2024, the dog population grew by over 12 million, while the cat population added nearly 16 million new cats. Higher pet ownership translates into a larger client base for vets, supporting revenue growth. Higher prices for vet visits have also contributed to the industry – data from the Bureau of Labor Statistics shows that the price for vet care rose faster than inflation between 2020 and 2024 and has jumped nearly 60% in cost between 2014 and 2024. Several factors contribute to price hikes, but higher costs are beginning to slow growth as pet owners defer the time between appointments, avoid elective visits or forgo ownership. Trends in pet ownership won't continue moving forward, creating a steady demand for comprehensive veterinary care. Still, the industry will face challenges addressing current headwinds, like labor shortages and rising operating costs. These challenges will likely maintain consolidation activity in the industry, creating a larger divide between corporate-owned or private equity-backed clinics and small, independent ones. Larger veterinary groups will also be able to offer more competitive wages to new graduates and access innovative tech advances, shifting competitive dynamics in the industry. In all, Veterinary Services' revenue is expected to expand at a CAGR of 1.7% to $75.6 billion over the next five years.

DanielSongShen/CLIP-cats-vs-dogs-small-no-image_latents_hidden_states dataset hosted on Hugging Face and contributed by the HF Datasets community

According to Cognitive Market Research, the Global Veterinary Infusion Pump Market will be USD XX Billion in 2023 and is set to achieve a market size of USD XX Billion by the end of 2031 growing at a CAGR of XX% from 2024 to 2031.

North America held the major market share for more than XX% of the global revenue with a market size of USD XX million in 2024 and will grow at a compound annual growth rate (CAGR) of XX % from 2024 to 2031. The Asia Pacific region is the fastest growing market with a CAGR of XX% from 2024 to 2031 and is projected to grow at a CAGR of XX% in the future. Europe accounted for a market share of over XX% of the global revenue with a USD XX million market size. Latin America had a market share for more than XX% of the global revenue with a market size of USD XX million in 2024 and will grow at a compound annual growth rate (CAGR) of XX% from 2024 to 2031. Middle East and Africa had a market share of around XX% of the global revenue and was estimated at a market size of USD XX million in 2024 and will grow at a compound annual growth rate (CAGR) of XX% from 2024 to 2031. The Veterinary Infusion Pump Market held the highest market revenue share in 2024. Market Dynamics of The Veterinary Infusion Pump Market

Key Drivers for the Veterinary Infusion Pump Market

The rising prevalence of pet cancers is driving the growth of the veterinary infusion pump market. 

The increasing occurrence of pet cancers is fueling the expansion of the veterinary infusion pump market. These pumps play a crucial role in delivering precise doses of medication, fluids, and nutrients to animal patients during cancer treatments, thus witnessing a surge in demand due to the rising need for effective veterinary care for pets battling cancer. Due to these essential needs of delivering medication the veterinary infusion pump market is experiencing significant growth. According to Animal Cancer Foundation preliminary estimates of cancer incidence, roughly 6 million dogs are diagnosed with cancer annually, and a comparable number is reported in cats each year in the United States. For instance, according to the American Veterinary Medical Association, in 2022, one in four dogs was estimated to develop cancer at some stage. Noticeably, lymphoma was recorded to be higher in cats than in dogs. Source:(https://www.avma.org/resources/pet-owners/petcare/cancer-pets) For instance, in July 2021, a novel chemotherapy drug named Tanovea (rabacfosadine for injection), manufactured by VedDC, Inc. was fully approved by the Food and Drug Administration (FDA), as a first-line treatment for dogs to treat relapsed/refractory lymphoma and canine lymphoma, Tanovea is the first conditionally approved new animal drug for dogs to achieve the FDA’s full approval which can be administered through the veterinary infusion pump. Source:(https://www.fda.gov/news-events/press-announcements/fda-grants-first-full-approval-treatment-lymphoma-dogs) Therefore, increasing cancer incidence in pet animals is expected to fuel market growth in veterinary infusion pumps.

The growing adoption of pets fuels the market for veterinary infusion pumps.

The adoption of pets directly increases the expenses the pet owners for pet health, which is ultimately predicted to boost the diagnosis and therapeutics of various diseases during the forecast period. According to Der Deutsche Heimtiermarkt, 47% of the households in Germany have pets in 2021. In addition, 34.7 million dogs, cats, small animals, and ornamental birds were kept by the population in the country. The number of cats adopted was higher in Germany as compared to dogs as 16.7 million cats live in 26% of German households in comparison to 10.3 million dogs in 21% of households. Various non-profit organizations invest in pet healthcare and research and development activities to develop potential therapies for various diseases. For instance, in June 2022, Petco Love allocated USD 15 million in grant investments to its hundreds of animal welfare partners across the United States to provide shelter, and treatments to pets and promote pet adoption during a pandemic. Source:(https://petcolove.org/newsroom/news-story/petco-love-invests-more-than-usd15-million-in-grants-to-hundreds-of-partners/) Therefore, the growing adoption of pets leads to an increase in pet healthcare expenses creating a need for their treatment of diseases ...

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Pet Dental Health Market Size 2024-2028

The pet dental health market size is forecast to increase by USD 2.01 billion at a CAGR of 5.97% between 2023 and 2028. The market is experiencing significant growth due to the increasing adoption rates of dogs and cats and the high prevalence of dental diseases in these pets. According to the American Veterinary Medical Association, dental disease is one of the most common conditions in pets, affecting approximately 80% of dogs and 70% of cats over the age of three. Dental diseases, including gingivitis and gum diseases, can lead to various health issues such as feline leukemia virus, diabetes mellitus, feline immunodeficiency virus, autoimmune diseases, and kidney diseases. Moreover, the number of pet dental procedures is on the rise as pet owners become more aware of the importance of pet care in maintaining their pets' overall well-being.

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Pet dental health is a critical aspect of domestic pet ownership, with an estimated 80% of dogs and 70% of cats developing some form of dental condition by the age of three. These dental conditions, which include periodontal diseases, bacterial build-up, and oral disorders, can lead to various health issues if left untreated. Pet parents are increasingly becoming aware of the importance of maintaining their furry friends' oral hygiene. Regular veterinary dental check-ups are essential for early detection and prevention of dental diseases.

Furthermore, VCA Animal Hospitals and other veterinary dental specialty clinics offer a range of procedures to address these issues, from routine cleanings to advanced animal dentistry. Periodontal diseases, in particular, are a common concern for pet owners. These conditions affect the structures that support the teeth, leading to tooth loss and other health complications. Prevention is key, and pet parents can help maintain their pets' dental health through daily oral care solutions such as dental chews, sprays, and toothbrushing. Product innovation in the market continues to grow, with companies developing new and effective oral hygiene solutions. Dental chews, for instance, are designed to help reduce tartar build-up and provide additional health benefits.

Market Segmentation

The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.

Animal Type

  Dogs
  Cats
  Others


Type

  Services
  Product


Geography

  North America

    Canada
    US


  Europe

    Germany
    UK


  APAC

    China


  South America



  Middle East and Africa

By Animal Type Insights

The dogs segment is estimated to witness significant growth during the forecast period. The market experiences significant growth due to the increasing demand for oral care solutions for dogs. Periodontal diseases, such as gum inflammation and tooth loss caused by plaque and tartar buildup, are common dental issues in canines. Veterinary professionals offer dental services, including ultrasonic cleaning and scaling, to address these concerns. Pet owners also have the option of using dental wipes and toothbrushing kits for at-home care.

Furthermore, the rise in pet ownership and the growing pet population create lucrative opportunities for the pet dental health industry. As a professional and knowledgeable assistant, I recommend implementing regular dental care routines for dogs to maintain their overall health and well-being.

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The Dogs segment was valued at USD 2.94 billion in 2018 and showed a gradual increase during the forecast period.

Regional Insights

North America is estimated to contribute 33% to the growth of the global market during the forecast period. Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

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In North America, the market holds a significant position due to the increasing number of pet households and the growing expenditure on animal healthcare and related products. The American Pet Products Association (APPA) reports that approximately 86.9 million homes in the US own pets, representing 66% of all households. The prevalence of oral health issues in pets, such as periodontal disease and bacterial build-up, is a significant concern, driving market growth. Veterinarian specialty clinics and pet clinics play a crucial role in addressing these oral disorders through various treatments, including tartar removal.

Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their mar

jamieoliver/cats-vs-dogs dataset hosted on Hugging Face and contributed by the HF Datasets community

Households now consider pets as an integral part of the family more than ever. In recent years, a record-high pet ownership rate and shifting attitudes have boosted spending on pet care services, including transportation. The broader pet care sector has flourished as pet owners sought the best for their pets. The industry's growth trajectory was disrupted by the COVID-19 pandemic, as work-from-home settings and travel restrictions left more pet owners at home than ever before, leading revenue to sink for the first time in a decade. Yet an unprecedented spike in pet ownership during the pandemic has shifted the industry's landscape, with demand for pet transportation services outpacing supply post-COVID. Pet owners' steep spending on pets has led industry-wide revenue to expand at a CAGR of 0.7% over the past five years, totaling an estimated $2.2 billion, including an expected 0.9% increase in 2024. One in five households adopted a new pet between March 2020 and July 2021, according to the American Pet Products Association. The pet ownership spike hasn't been met by an increase in pet professionals, creating an environment where demand far exceeds supply. Pet professionals have risen rates for pet owners, many of whom have eagerly planned vacations or returned to the office, allowing profit to recover from the pandemic. Pet owners have continued to book transportation services for their pets even as inflation has tightened their wallets elsewhere. Trends in pet ownership and spending aren't anticipated to subside moving forward. Rising disposable incomes will drive growth as pet owners will take more vacations and require pet transportation services. Still, most pet owners have become dependent on pet professionals, potentially building the industry's resiliency to a downturn. In all, revenue will grow at a CAGR of 1.8% to an estimated $2.4 billion over the next five years.

According to cognitive market research, the pet snacks and treats market size will be USD XX billion in 2023 and is projected to grow at a CAGR of XX % from 2024 – 2031.

The global Pet Snacks And Treats market will expand significantly by 11.8% CAGR between 2024 and 2031.
The Dog type segment accounts for the largest market share and is estimated to grow at a CAGR of 5.3% during the forecast period.
The eatable segment led the market with a revenue share of 67.41% in 2023 and The chewable segment is expected to grow at the fastest CAGR of 13.5% over the forecast period.
The Conventional category currently has the largest market share and The Organic category is the fastest-growing subsegment.
The hypermarket and supermarket segments are the market's largest contributor and the Online channel is anticipated to grow at the fastest CAGR of 13.1% over the forecast period.
North America dominated the pet snacks and treats market with a revenue share of over 52.52% in 2023, whereas The fastest growth will be registered in the Asia Pacific nations, especially in countries like China, Australia, and Japan.

Market Dynamics of the Pet Snacks and Treats

Key Drivers of the Pet Snacks and Treats Market

Rapid urbanization and the adoption of pets lead to a boost in the demand for pet snacks and treats

Most urban couples around the world acquire small mammals as pets. Unlike previous generations, millennials are more open to novel and advanced products. They are willing to pay more money to get high-quality products for their dogs, and all of these factors are projected to generate significant market expansion in the approaching years. Pet adoption is the most common way to get a new pet. Adoption is always a better alternative than buying a puppy from a pet store or selecting a kitten from a litter. Adopting dogs reduces stress and increases savings. In 2019, the American Pet Products Association reported that approximately 4.1 million animals were adopted from shelters. (2 million dogs, 2.1 million cats). Furthermore, it is estimated that 78 million dogs and 85.8 million cats were owned in the United States between 2015 and 2016. A dog and a cat can be found in around 44% and 35% of all American households. According to the APPA, 23% of dogs and 31% of cats come from animal shelters or humane societies, while 34% and 23% come from breeders. KHS reported that 6,103 animals were adopted in 2020. 193 animals were reunited with their owners, while another 2,648 animals were donated to KHS rescue affiliates. Urban pet owners have access to a greater range of pet food items, which is likely to influence their purchasing patterns towards more diverse and specialized products. Pet ownership trends are shifting as an increasing number of individuals choose to live in cities. With limited space and stressful lifestyles, urban pet owners seek convenience and variety in pet food choices. According to Pet Data, in 2018, the adoption rate for dogs in China was 11.8%, while the adoption rate for cats was 19.8%. Since the beginning of China's animal welfare movement, Pet Form, an organization that teaches and trains stray cats and dogs before releasing them to shelters, has helped over 10,000 rescued cats and dogs find homes. The consumer trend toward pet adoption has boosted pet food premiumization, which is expected to grow the pet food products market throughout the forecast period.

Proliferation of E-Commerce is also a driving force for the pet snacks and treats Market 

Pet food has become one of the fastest-growing internet categories worldwide, next to infant and baby nutrition. Pet e-shops have a high growth potential and may soon become the second-largest distribution channel after conventional retail locations. Mars Petcare, one of China's largest pet food manufacturers, has collaborated with e-commerce platforms includin000000g Tmall, JD, and Amazon. It also plans to invest more money into internet platforms and expedite its research on pet owners' purchasing and preferences. The pet boom has resulted in the development of pet companies in developing nations such as India. BarkNBond, for example, is an app that helps people find everything they need for their pets, from veterinary clinics to pet-friendly eateries. The growing number of Android phone users and internet users, as well as advancements in e-commerce marketing tactics, are driving up...

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Pet Sitting Market Size 2024-2028

The pet sitting market size is forecast to increase by USD 1.57 billion at a CAGR of 9.87% between 2023 and 2028. The market is experiencing significant growth due to several key factors. First, the rising trend of pet humanization has led to increased pet ownership and spending on pets. Pet types encompass a wide range, from small mammals and birds to freshwater fish, smart pet livestock, and exotic pets. As pet owners prioritize their pets' wellbeing, they seek professional pet sitting services for care visits during their absence. Service types include regular check-ins, feeding, administering medication, and playtime. Compliance with stringent regulations and certifications is essential for pet sitting businesses to ensure the highest level of care and safety for pets. These factors collectively contribute to the market's growth and ongoing demand for professional services.

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The pet sitting market is thriving as more pet owners seek reliable care for their furry companions. With the return-to-work trend, many retired people and students are turning to pet sitting services to accommodate their busy lifestyles. This growing demand has led to increased spending of consumers on quality pet care. In particular, the pet care cost associated with hiring a service provider can vary, but it ensures pets are well cared for while owners travel or work. Furthermore, societal shifts in pet acceptance have made pets a central part of many households, leading to a rise in the need for professional care. Ultimately, the pet sitting market reflects the evolving relationship between humans and their animal companions, providing peace of mind for pet owners.

Market Segmentation

The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for 2024-2028, as well as historical data from 2018-2022 for the following segments.

Type

  Dogs
  Cats


Service

  Care visits
  Drop-in visits


Geography

  North America

    Canada
    US


  Europe

    Germany
    UK


  APAC

    China


  Middle East and Africa



  South America

By Type Insights

The dogs segment is estimated to witness significant growth during the forecast period. The market experiences significant growth due to the increasing popularity of dogs as pets and the resulting demand for pet care services. Dogs, the most commonly owned pets worldwide, are sought after for their ability to alleviate feelings of loneliness, reduce anxiety, stress, and depression, and promote physical activity and cardiovascular health. Additionally, dogs serve as valuable companions for children and the elderly, instilling responsibility, kindness, and empathy.

Additionally, pet owners require pet sitting services, including daycare visits and dog walking, when they are unable to be at home. Animal-borne disorders, such as abdominal pain and diarrhea, can necessitate the need for pet sitting services, further driving market growth. The rise of e-commerce platforms has also made it easier for pet owners to access a wide range of pet grooming products and services online, contributing to market expansion. Furthermore, legislation and regulations governing pet care and pet sitting services may vary by region, segmenting the market by pet type and location.

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The dogs segment was valued at USD 1.31 billion in 2018 and showed a gradual increase during the forecast period.

Regional Insights

North America is estimated to contribute 41% to the growth of the global market during the forecast period. Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

For more insights on the market share of various regions Request Free Sample

The market, a significant sector within the pet care industry, experiences substantial growth, particularly in North America. With the US, Canada, and Mexico leading the way, this region hosts the largest number of pets and pet-sitting services worldwide. Factors such as the affordability of these services and the availability of experienced, full-time providers contribute significantly to the market's expansion in North America.

Additionally, increasing awareness among pet owners regarding various pet sitting options, including daycare visits and dog walking, further fuels market growth. Animal-borne disorders like abdominal pain and diarrhea necessitate the need for professional pet care services, leading to increased demand for pet sitting. Legislation mandating proper care for pets during their owners' absences also supports the market's growth.

Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of

Introduction

The Global Veterinary Microchips Market is projected to reach around USD 1,946.2 million by 2034, rising from USD 730.2 million in 2024. This reflects a compound annual growth rate (CAGR) of 10.3% between 2025 and 2034. One of the main growth drivers is the increasing adoption of pets worldwide. As more households bring home companion animals, the need for reliable pet identification has intensified. Veterinary clinics and animal shelters are increasingly offering microchip implantation services to help track and return lost animals, meeting rising demand for permanent identification solutions.

Strong evidence supports the effectiveness of microchips in reuniting pets with their owners. According to the American Veterinary Medical Association (AVMA), microchipped dogs are returned to owners at a rate of 52.2%, compared to 21.9% for non-microchipped dogs. For cats, the return rate is 38.5% with microchips versus just 1.8% without. These statistics highlight the clear advantages of microchip technology in pet recovery and have been widely promoted by veterinary and animal welfare organizations. This positive data continues to drive consumer awareness and encourages higher adoption of microchipping services globally.

Regulatory support has further strengthened the market. In the European Union, a pet passport with a valid microchip is mandatory for dogs, cats, and ferrets moving across borders. In the United States, the USDA's Animal and Plant Health Inspection Service requires microchips for pets entering the country, verifying vaccination status and identity. These travel-related rules have increased microchip implantation in veterinary clinics that issue health certificates for animal movement, boosting overall market demand.

National laws mandating microchipping also contribute significantly to market expansion. In England and Wales, microchipping is compulsory for all dogs, and from June 2024, it is also required for all cats. Non-compliance may result in fines. Similarly, Japan’s Act on Welfare and Management of Animals requires ISO-compliant microchips for dogs and cats under the care of breeders and importers. These mandates promote consistent animal identification and ensure that traceability is maintained across animal health databases.

The use of microchips extends beyond pets to include livestock. Disease control programs, such as the USDA’s scrapie program, rely on RFID microchips for tracking farm animals. These implants are registered in the Animal Identification Number Management System to manage outbreaks and monitor livestock movements. Australia and New Zealand have similar systems that use microchips to complement ear tags in red meat traceability. These initiatives enhance animal welfare, food safety, and biosecurity—supporting wider adoption of microchip technology across the veterinary landscape.

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Pet Collar Market Size, Share & Trends Analysis Report By Pet Type (Dog, Cat, Others), By Type (Regular wear, Smart, Head halter, Chain slip collars, Body harnesses, Break-away, Martingale, Flat collars), By Material Type (Neoprene, Chain, Nylon, Leather, Others), By Distribution Channel (Offline, Online), By Region And Segment Forecasts, 2024 - 2033

North America held share of XX% in the year 2024
Europe held share of XX% in the year 2024
Asia-Pacific held share of XX% in the year 2024
South America held share of XX% in the year 2024
Middle East and Africa held share of XX% in the year 2024

MARKET DYNAMICS: KEY DRIVERS

Increasing ownership of pets drives the demand of the pet collar market.

The increasing ownership of pets is a significant driver of the pet collar market. As more people bring pets into their homes, the demand for pet collars and other pet accessories is rising. More than half of the global population is estimated to have a pet at home. Families in the U.S., EU, and China alone have over half a billion dogs and cats. In the U.S., 70 percent of households owned a pet as of 2021 compared to 68 percent in 2016. Globally, dogs are the most popular pet, present in around one in three homes. More people are living alone or in a small house, leading to a greater desire for companionship and social connection. Studies have shown that owning a pet can have numerous health and mental benefits, such as reduced stress and anxiety. Interacting with animals has been shown to decrease levels of cortisol (a stress-related hormone) and lower blood pressure. Other studies have found that animals can reduce loneliness, increase feelings of social support, and boost your mood. More landlords and property managers are allowing pets in their buildings, making it easier for people to own pets. The bond between humans and animals is becoming increasingly recognized as an important aspect of human beings. As more people own pets, the demand for pet collars and other pet accessories is rising. This increasing demand for pet collars has led to a growing number of competitors in the market, driving innovation by expanding their product lines and quality. Restraint for the market

High competition and the availability of cheap, low-quality substitutes restrain the demand for the market

The pet collar market can be highly competitive, with numerous manufacturers offering a wide range of products. This competition can make it challenging for companies to differentiate themselves and maintain market share. The availability of cheap, low-quality substitutes is a significant restraint on the market, as it can lead to price competition and decreased profit margins for manufacturers. The pet care market is saturated with numerous brands and products, making it difficult for new entrants to gain traction. Many pet collars are similar in design pattern and functionality, making it challenging for manufacturers to differentiate their products. This can lead to an increased focus on the selling price and discount rates rather than on innovation and quality. For instance, the brand awareness data highlights the competitive landscape of the pet market, with Fressnapf leading the pack at 77% awareness. Brands like Zooplus (61% awareness) and Das Futterhaus (55% awareness) remain well-known players, while smaller and emerging brands like Butternut Box and Barfer’s are still relatively niche, with 3% and 7% awareness, respectively. The availability of cheap, low-quality substitutes can have negative impacts on the market, like decreased profit margins, reduced innovation because they’ll have no extra profits to spend on R&D, negative impacts on pet health and safety, like impact on the trachea, etc. Overall, a highly competitive market and availability of cheap, low-quality substitutes pose a significant restraint on the pet collar market. Manufacturers must differentiate themselves through quality to overcome this challenge. By educating pet owners and promoting quality and safety standards, the industry can reduce the demand for cheap substitutes. Ultimately, prioritizing quality and safety will drive growth and success in the pet collar market. Introduction to the Pet Collar Market

The Pet collar market is a rapidly growing industry driven by increasing pet ownership and the humanization of pets. Pet collars are an essential part of pet care, serving as a means of...

The past five years have marked a turning point for premium pet food producers, as the boom-and-bust revenue cycles of the last decade gave way to more modest growth. Pet acquisition rates stabilized and, for the first time in years, even slipped. While sales growth slowed, the industry has held onto most of its pandemic-era gains. This is, in part, thanks to premium foods’ growing foothold with middle-income owners, who’ve gravitated toward products with transparent labels and functional claims. With price-sensitive buyers now in the mix, premium brands are more exposed to the broader economic cycle, making volume growth less about a wave of new pet adoptions and more about building engagement with today’s mainstream consumer. Since 2020, revenue has been growing at a CAGR of 0.1%, including a 0.5% rise in 2025, totalling $3.2 billion. Profit tells a more complex story. Across the industry, average profit has slipped back toward pre-pandemic norms, reflecting an environment where high input costs and marketing outlays routinely outpace producers’ ability to raise retail prices. The largest producers—those posting the biggest revenue gains—are often the most aggressive spenders, regularly reinvesting earnings into infrastructure, digital operations and consumer acquisition. This arms race for share and scale means that even as top-line sales consolidate under the likes of Freshpet and The Farmer’s Dog, operational losses and razor-thin profit are increasingly common at the top. Across much of the industry, it’s smaller and mid-sized brands that have kept profit steadier by focusing on measured growth and prudent cost control, but that discipline comes at the cost of ceding national footprint to larger rivals. Producers are set to walk a tightrope between innovation, digital engagement and cost discipline. Sustainable production, hyper-personalization delivered through AI-powered subscriptions and ingredient innovation will be essential for securing loyalty and supporting price premiums. At the same time, operational challenges will rise: sustainability investments and new compliance rules will push up costs, while digital-first delivery models and subscription fulfillment call for heavy tech spending. The biggest producers, particularly Freshpet and The Farmer’s Dog, have the capital to pursue national scale, but they’ll need to prove their business models can deliver more than just revenue growth. Profit discipline and agile adaptation will become the hallmarks of long-term winners. Revenue is forecast to grow at a CAGR of 1.5% over the next five years, reaching $3.5 billion in 2030.

DanielSongShen/rizom-cats-vs-dogs-large-no-image_latents_hidden_states dataset hosted on Hugging Face and contributed by the HF Datasets community

The US Pet Treats Market report segments the industry into Sub Product (Crunchy Treats, Dental Treats, Freeze-dried and Jerky Treats, Soft & Chewy Treats, Other Treats), Pets (Cats, Dogs, Other Pets), and Distribution Channel (Convenience Stores, Online Channel, Specialty Stores, Supermarkets/Hypermarkets, Other Channels). Includes five years of historical data and market forecasts for the next five years.

Advancing at a CAGR (compound annual growth rate) of 7.2%, the global pet grooming services market is anticipated to increase from a value of US$ 3.3 billion in 2024 to US$ 6.7 billion by the end of 2034, as revealed in the latest market research analysis published by Fact.MR.

Report Attributes	Details
Pet Grooming Services Market Size (2024E)	US$ 3.3 Billion
Forecasted Market Value (2034F)	US$ 6.7 Billion
Global Market Growth Rate (2024 to 2034)	7.2% CAGR
East Asia Market Share (2034F)	23.1%
South Korea Market Growth (2024 to 2034)	8% CAGR
Market Share of Dogs (2034F)	48.2%
Key Companies Profiled	Green Dog Spa Dogtopia Enterprises D Pet Hotels Helga’s Pet Grooming Plus Pooch Dog SPA Petsfolio Pets At Home, Inc. Pawcasso Grooming Train Walk Poop Preppy Pet Waggly Tails Taki Pet Sitter

Country-wise Insights

Attribute	United States
Market Value (2024E)	US$ 400 Million
Growth Rate (2024 to 2034)	7.6% CAGR
Projected Value (2034F)	US$ 832 Million

Attribute	China
Market Value (2024E)	US$ 400 Million
Growth Rate (2024 to 2034)	7.2% CAGR
Projected Value (2034F)	US$ 802 Million

Category-wise Insights

Attribute	Hair Cutting
Segment Value (2024E)	US$ 800 Million
Growth Rate (2024 to 2034)	6.8% CAGR
Projected Value (2034F)	US$ 1.6 Billion

Attribute	Dogs
Segment Value (2024E)	US$ 1.6 Billion
Growth Rate (2024 to 2034)	7.3% CAGR
Projected Value (2034F)	US$ 3.2 Billion

According to Cognitive Market Research, the Global Freeze Dried Pet Food Market Size will be USD XX Billion in 2025 and is set to achieve a market size of USD XX Billion by the end of 203, growing at a CAGR of XX% from 2024 to 2033.

North America held a share of XX% in the year 2024
Europe held a share of XX% in the year 2024
Asia-Pacific held a share of XX% in the year 2024
South America held a share of XX% in the year 2024
Middle East and Africa held a share of XX% in the year 2024

MARKET DYNAMICS: KEY DRIVERS

The growing pet population and the humanization of pets are driving the boost in the demand for freeze-died pet food.

The growing pet population is a significant driver of the freeze-dried pet food market. As more people bring pets into their homes, the demand for high-quality pet food products is on the rise. Approximately 4.1 million shelter animals are adopted each year, which is 2 million dogs and 2.1 million cats. It's estimated that 78 million dogs and 85.8 million cats are owned in the United States. Approximately 44% of all households in the United States have a dog, and 35% have a cat. At the same time, the trend of pet humanization is also driving the demand for premium pet food products. Pet owners are increasingly treating their pets like family members and are seeking pet food products that offer superior quality and nutrition. As a result, freeze-dried pet food is becoming increasingly popular among pet owners who want the best for their pets. Freeze-dried pet food is perceived as a premium product, and its natural ingredients, gentle processing, and lack of artificial additives make it an attractive option for pet owners who want to provide their pets with a healthy and nutritious diet. With the growing pet population and the trend of pet humanization, the demand for freeze-dried pet food is expected to continue growing in the coming years.

Increasing demand for healthy pet food alternatives is driving the market for freeze-dried pet food.

The demand for natural and healthy pet food is on the rise, driven by pet owners' growing awareness of the importance of nutrition for their pets' overall health and well-being. Freeze-dried pet food is seen as a healthier alternative to traditional kibble, as it preserves the natural nutrients and flavor of the ingredients. Unlike traditional kibble, which is often processed at high temperatures, freeze-dried pet food is made using a gentle process that helps retain the natural goodness of the ingredients. Pet owners are increasingly willing to pay more for pet food with health and wellness benefits; 74% in the Packaged Facts report said so, up from 66% in a similar survey in 2023. As a result, freeze-dried pet food is becoming increasingly popular among pet owners who are seeking a more natural and healthy diet for their pets. Many pet owners are also seeking pet food products that are free from artificial preservatives, colors, and flavors, and freeze-dried pet food fits the bill. With its natural ingredients, gentle processing, and lack of artificial additives, freeze-dried pet food is an attractive option for pet owners who want the best for their pets.

A restraint for the freeze-dried pet food market is the high production cost.

Freeze-drying is a complex and expensive process that requires specialized equipment and expertise. This results in higher production costs, which can make freeze-dried pet food less competitive with other types of pet food. Additionally, the high cost of raw materials, such as meat and fish, can also contribute to higher production costs. Furthermore, the freeze-drying process requires a significant amount of energy, which can increase costs and make it challenging for manufacturers to maintain profitability. For instance, the Bureau of Labor Statistics reports that food prices increased 2.4% annually. Overall, food has risen 2.4%, with meats, poultry, fish, and eggs up 3.8% from Nov. 2023 to Nov. 2024. The high production costs can also limit the availability of freeze-dried pet food in certain regions or markets, making it less accessible to pet owners who may be interested in purchasing these products. As a result, manufacturers may need to explore ways to reduce costs, such as investing in more efficient equipment or sourcing raw materials from more affordable suppliers. Freeze-dried dog food is a growingly popular raw meat-based diet that offers a less ...

The U.S. Veterinary Medicine Market size was valued at USD 1.47 billion in 2023 and is projected to reach USD 2.33 billion by 2032, exhibiting a CAGR of 6.8 % during the forecasts period. The market of veterinary medicines in the United States includes medicines used in the diagnosis, treatment, and control of various diseases that affect animals. The described market involves drugs, vaccines, diagnostic aids, and surgical instruments for different types of animals such as pets, livestock, and companions. It can be used for basic health conditions and screening for the maintenance of chronic illnesses, urgent cases, and severe diseases. Current trends in the market can be identified as<|reserved_special_token_274|> emphasizing companion animal health and well-being, continuously rising demand for innovative diagnostic tools and special prescription medicines, and the shift towards applications of telemedicine as well as remote veterinary services. Moreover, the growth in the fields of biotechnology, genomics, and personalized medicine is also a contributing factor as to where veterinary healthcare in the U. S. is headed, with help from the regulatory updates and upsurge in funds geared towards animal health research. Recent developments include: In February 2024, Merck & Co., Inc. announced the signing of a definitive agreement to acquire the aqua business of Elanco, which includes an innovative portfolio of medications and vaccines, food, and supplements for aquatic animals , In January 2024, Bimeda Corporate launched BOVitalize, an oral vitamin and mineral supplement for bulls, ruminating calves, and dairy and beef cows, in the U.S , In October 2023, Merck & Co., Inc. announced the availability of novel canine oncology therapy, caninized monoclonal antibody gilvetmab, to veterinary specialists practicing oncology across the U.S , In October 2023, Kemin Industries, Inc. and ilender collaborated to introduce the MEFLUVACTM H5 PLUS 8 vaccine to empower the Peruvian poultry sector to combat avian influenza , In September 2023, Elanco announced the first shipments of Varenzin -CA1 (molidustat oral suspension), The U.S. FDA approved it under certain conditions approved by the FDA as the first and sole treatment for non-regenerative anemia in cats suffering from chronic kidney disease (CKD), to veterinary clinics across the U.S , In August 2023, Boehringer Ingelheim International GmbH declared that the FDA has approved SENVELGO (velagliflozin oral solution), a ground-breaking novel treatment for diabetic cats, the business stated. SENVELGO is a once-daily liquid oral solution that cat owners can give their pets straight into their mouths or mix with a small amount of food , In July 2023, Bimeda Corporate declared the availability of SpectoGard (spectinomycin sulfate) sterile solution to the cattle producers and veterinarians in the U.S , In June 2023, Zoetis Services LLC announced that Apoquel Chewable (oclacitinib chewable tablet) had been authorized by the U.S. FDA for the treatment of atopic dermatitis and pruritus linked to allergic dermatitis in dogs who are at least 12 months of age .