The dataset contains information about web requests to a single website. It's a time series dataset, which means it tracks data over time, making it great for machine learning analysis.

Daily utilization metrics for data.lacity.org and geohub.lacity.org. Updated monthly

Explore our detailed website traffic dataset featuring key metrics like page views, session duration, bounce rate, traffic source, and conversion rates.

The data set provided (traffic.csv) contains web traffic data ("events") from a few different pages ("links") over 7 days including various categorical dimensions about the geographic origin of that traffic as well as a page's content: isrc.

Unlock the Potential of Your Web Traffic with Advanced Data Resolution

In the digital age, understanding and leveraging web traffic data is crucial for businesses aiming to thrive online. Our pioneering solution transforms anonymous website visits into valuable B2B and B2C contact data, offering unprecedented insights into your digital audience. By integrating our unique tag into your website, you unlock the capability to convert 25-50% of your anonymous traffic into actionable contact rows, directly deposited into an S3 bucket for your convenience. This process, known as "Web Traffic Data Resolution," is at the forefront of digital marketing and sales strategies, providing a competitive edge in understanding and engaging with your online visitors.

Comprehensive Web Traffic Data Resolution Our product stands out by offering a robust solution for "Web Traffic Data Resolution," a process that demystifies the identities behind your website traffic. By deploying a simple tag on your site, our technology goes to work, analyzing visitor behavior and leveraging proprietary data matching techniques to reveal the individuals and businesses behind the clicks. This innovative approach not only enhances your data collection but does so with respect for privacy and compliance standards, ensuring that your business gains insights ethically and responsibly.

Deep Dive into Web Traffic Data At the core of our solution is the sophisticated analysis of "Web Traffic Data." Our system meticulously collects and processes every interaction on your site, from page views to time spent on each section. This data, once anonymous and perhaps seen as abstract numbers, is transformed into a detailed ledger of potential leads and customer insights. By understanding who visits your site, their interests, and their contact information, your business is equipped to tailor marketing efforts, personalize customer experiences, and streamline sales processes like never before.

Benefits of Our Web Traffic Data Resolution Service Enhanced Lead Generation: By converting anonymous visitors into identifiable contact data, our service significantly expands your pool of potential leads. This direct enhancement of your lead generation efforts can dramatically increase conversion rates and ROI on marketing campaigns.

Targeted Marketing Campaigns: Armed with detailed B2B and B2C contact data, your marketing team can create highly targeted and personalized campaigns. This precision in marketing not only improves engagement rates but also ensures that your messaging resonates with the intended audience.

Improved Customer Insights: Gaining a deeper understanding of your web traffic enables your business to refine customer personas and tailor offerings to meet market demands. These insights are invaluable for product development, customer service improvement, and strategic planning.

Competitive Advantage: In a digital landscape where understanding your audience can make or break your business, our Web Traffic Data Resolution service provides a significant competitive edge. By accessing detailed contact data that others in your industry may overlook, you position your business as a leader in customer engagement and data-driven strategies.

Seamless Integration and Accessibility: Our solution is designed for ease of use, requiring only the placement of a tag on your website to start gathering data. The contact rows generated are easily accessible in an S3 bucket, ensuring that you can integrate this data with your existing CRM systems and marketing tools without hassle.

How It Works: A Closer Look at the Process Our Web Traffic Data Resolution process is streamlined and user-friendly, designed to integrate seamlessly with your existing website infrastructure:

Tag Deployment: Implement our unique tag on your website with simple instructions. This tag is lightweight and does not impact your site's loading speed or user experience.

Data Collection and Analysis: As visitors navigate your site, our system collects web traffic data in real-time, analyzing behavior patterns, engagement metrics, and more.

Resolution and Transformation: Using advanced data matching algorithms, we resolve the collected web traffic data into identifiable B2B and B2C contact information.

Data Delivery: The resolved contact data is then securely transferred to an S3 bucket, where it is organized and ready for your access. This process occurs daily, ensuring you have the most up-to-date information at your fingertips.

Integration and Action: With the resolved data now in your possession, your business can take immediate action. From refining marketing strategies to enhancing customer experiences, the possibilities are endless.

Security and Privacy: Our Commitment Understanding the sensitivity of web traffic data and contact information, our solution is built with security and privacy at its core. We adhere to strict data protection regulat...

As of the second quarter of 2025, ***** percent of web traffic in the United States originated from mobile devices, down from over ** percent in the last quarter of 2024. In comparison, over ********** of web traffic worldwide was generated via mobile in the last examined period.

Context

This file contains 5 years of daily time series data for several measures of traffic on a statistical forecasting teaching notes website whose alias is statforecasting.com. The variables have complex seasonality that is keyed to the day of the week and to the academic calendar. The patterns you you see here are similar in principle to what you would see in other daily data with day-of-week and time-of-year effects. Some good exercises are to develop a 1-day-ahead forecasting model, a 7-day ahead forecasting model, and an entire-next-week forecasting model (i.e., next 7 days) for unique visitors.

Content

The variables are daily counts of page loads, unique visitors, first-time visitors, and returning visitors to an academic teaching notes website. There are 2167 rows of data spanning the date range from September 14, 2014, to August 19, 2020. A visit is defined as a stream of hits on one or more pages on the site on a given day by the same user, as identified by IP address. Multiple individuals with a shared IP address (e.g., in a computer lab) are considered as a single user, so real users may be undercounted to some extent. A visit is classified as "unique" if a hit from the same IP address has not come within the last 6 hours. Returning visitors are identified by cookies if those are accepted. All others are classified as first-time visitors, so the count of unique visitors is the sum of the counts of returning and first-time visitors by definition. The data was collected through a traffic monitoring service known as StatCounter.

Inspiration

This file and a number of other sample datasets can also be found on the website of RegressIt, a free Excel add-in for linear and logistic regression which I originally developed for use in the course whose website generated the traffic data given here. If you use Excel to some extent as well as Python or R, you might want to try it out on this dataset.

Dataset Overview

This dataset provides detailed information on website traffic, including page views, session duration, bounce rate, traffic source, time spent on page, previous visits, and conversion rate.

Dataset Description

• Page Views: The number of pages viewed during a session.
• Session Duration: The total duration of the session in minutes.
• Bounce Rate: The percentage of visitors who navigate away from the site after viewing only one page.
• Traffic Source: The origin of the traffic (e.g., Organic, Social, Paid).
• Time on Page: The amount of time spent on the specific page.
• Previous Visits: The number of previous visits by the same visitor.
• Conversion Rate: The percentage of visitors who completed a desired action (e.g., making a purchase).

Data Summary

• Total Records: 2000
• Total Features: 7

Key Features

1. Page Views: This feature indicates the engagement level of the visitors by showing how many pages they visit during their session.
2. Session Duration: This feature measures the length of time a visitor stays on the website, which can indicate the quality of the content.
3. Bounce Rate: A critical metric for understanding user behavior. A high bounce rate may indicate that visitors are not finding what they are looking for.
4. Traffic Source: Understanding where your traffic comes from can help in optimizing marketing strategies.
5. Time on Page: This helps in analyzing which pages are retaining visitors' attention the most.
6. Previous Visits: This can be used to analyze the loyalty of visitors and the effectiveness of retention strategies.
7. Conversion Rate: The ultimate metric for measuring the effectiveness of the website in achieving its goals.

Usage

This dataset can be used for various analyses such as:

• Identifying key drivers of engagement and conversion.
• Analyzing the effectiveness of different traffic sources.
• Understanding user behavior patterns and optimizing the website accordingly.
• Improving marketing strategies based on traffic source performance.
• Enhancing user experience by analyzing time spent on different pages.

Acknowledgments

This dataset was generated for educational purposes and is not from a real website. It serves as a tool for learning data analysis and machine learning techniques.

In November 2021, mobile devices accounted for nearly ** percent of the web traffic to Google.com in Kenya. The website had the highest number of total visits in the country. Among the leading websites, most of them had a higher share of traffic from mobile. Youtube.com was an exception, with only ********* of its traffic originating from mobile devices.

In the second quarter of 2025, mobile devices (excluding tablets) accounted for 62.54 percent of global website traffic. Since consistently maintaining a share of around 50 percent beginning in 2017, mobile usage surpassed this threshold in 2020 and has demonstrated steady growth in its dominance of global web access. Mobile traffic Due to low infrastructure and financial restraints, many emerging digital markets skipped the desktop internet phase entirely and moved straight onto mobile internet via smartphone and tablet devices. India is a prime example of a market with a significant mobile-first online population. Other countries with a significant share of mobile internet traffic include Nigeria, Ghana and Kenya. In most African markets, mobile accounts for more than half of the web traffic. By contrast, mobile only makes up around 45.49 percent of online traffic in the United States. Mobile usage The most popular mobile internet activities worldwide include watching movies or videos online, e-mail usage and accessing social media. Apps are a very popular way to watch video on the go and the most-downloaded entertainment apps in the Apple App Store are Netflix, Tencent Video and Amazon Prime Video.

Top 25 Daily Page Views for the main website of Los Angeles

Comprehensive dataset analyzing Walmart.com's daily website traffic, including 16.7 million daily visits, device distribution, geographic patterns, and competitive benchmarking data.

Context

The Google Merchandise Store sells Google branded merchandise. The data is typical of what you would see for an ecommerce website.

Content

The sample dataset contains Google Analytics 360 data from the Google Merchandise Store, a real ecommerce store. The Google Merchandise Store sells Google branded merchandise. The data is typical of what you would see for an ecommerce website. It includes the following kinds of information:

Traffic source data: information about where website visitors originate. This includes data about organic traffic, paid search traffic, display traffic, etc. Content data: information about the behavior of users on the site. This includes the URLs of pages that visitors look at, how they interact with content, etc. Transactional data: information about the transactions that occur on the Google Merchandise Store website.

Fork this kernel to get started.

Acknowledgements

Data from: https://bigquery.cloud.google.com/table/bigquery-public-data:google_analytics_sample.ga_sessions_20170801

Banner Photo by Edho Pratama from Unsplash.

Inspiration

What is the total number of transactions generated per device browser in July 2017?

The real bounce rate is defined as the percentage of visits with a single pageview. What was the real bounce rate per traffic source?

What was the average number of product pageviews for users who made a purchase in July 2017?

What was the average number of product pageviews for users who did not make a purchase in July 2017?

What was the average total transactions per user that made a purchase in July 2017?

What is the average amount of money spent per session in July 2017?

What is the sequence of pages viewed?

A dataset comparing features, pricing, and ratings of the top sites to buy website traffic in 2025: Google Ads, Facebook Ads, PropellerAds, and SparkTraffic.

Dataset containing metrics and parameters for free website traffic distribution, including Nano credit system details, eligibility criteria (6000 hits/month, domain restrictions), and manual renewal requirements.

In December 2022, the National Football League's (NFL) website NFL.com reached 96.43 million visits. Traffic to the sporting association's web page is at it's highest between September, when the NFL schedule begins on weekend after Labor Day in the United States, until January, a month before the Super Bowl.

Comprehensive dataset analyzing Amazon's daily website visits, traffic patterns, seasonal trends, and comparative analysis with other ecommerce platforms based on May 2025 data.

A breakdown of the Food Hygiene Ratings website traffic data showing total number of visits, unique visitors and page views.

The census count of vehicles on city streets is normally reported in the form of Average Daily Traffic (ADT) counts. These counts provide a good estimate for the actual number of vehicles on an average weekday at select street segments. Specific block segments are selected for a count because they are deemed as representative of a larger segment on the same roadway. ADT counts are used by transportation engineers, economists, real estate agents, planners, and others professionals for planning and operational analysis. The frequency for each count varies depending on City staff’s needs for analysis in any given area. This report covers the counts taken in our City during the past 12 years approximately.

This record tracks the number of visitors to the Human Resources Department – Ajman’s official website for the year 2023.