The number of users in the 'Online Dating' segment of the eservices market in the United States was forecast to continuously increase between 2024 and 2028 by in total 5.3 million users (+8.76 percent). After the ninth consecutive increasing year, the indicator is estimated to reach 65.86 million users and therefore a new peak in 2028. Notably, the number of users of the 'Online Dating' segment of the eservices market was continuously increasing over the past years.Find further information concerning revenue in the United States and revenue growth in Indonesia. The Statista Market Insights cover a broad range of additional markets.

The online dating market is experiencing robust growth, driven by increasing smartphone penetration, evolving social norms around online interactions, and a desire for convenience and wider dating pools. While precise figures for market size and CAGR are unavailable from the provided data, a reasonable estimation based on industry reports suggests a 2025 market size in the billions, reflecting a consistently high growth rate. This expansion is fueled by several key trends: the rise of niche dating apps catering to specific demographics (age, interests, lifestyle), the increasing integration of AI-powered matching algorithms to enhance user experience, and a shift towards greater emphasis on safety and verification features within apps. However, challenges remain, including concerns around data privacy, scams, and the potential for superficial interactions. The market's segmentation by age and gender highlights the diverse user base, with significant participation across various age groups. Furthermore, geographic variations exist, with North America and Europe currently holding substantial market share, although the Asia-Pacific region presents significant untapped potential. The competitive landscape is dynamic, featuring both established players like Match Group and emerging niche platforms, driving innovation and competition. Future growth will likely depend on continued technological advancements, effective addressal of user safety concerns, and successful expansion into new markets. The competitive landscape is characterized by a mix of established international players and emerging niche apps. Established players leverage brand recognition and extensive user bases, while niche apps focus on specific demographics or interests. This competition fuels innovation in user experience, matching algorithms, and safety features. Market success will depend on factors such as the effectiveness of matching algorithms, app design, and marketing strategies. The increasing emphasis on safety and verification protocols reflects a response to user concerns and changing regulatory environments. Successful players will be those who prioritize user safety, provide diverse features, and adapt to evolving user preferences and technologies. Continued growth will be driven by factors such as increasing smartphone penetration, particularly in developing regions, and the sustained popularity of online dating as a way to meet potential partners. The evolution of the market will likely be shaped by further technological advancements and a more sophisticated understanding of user needs and preferences.

During a July 2022 survey on online dating in the United States, 56 percent of female online dating sites or app users aged 18-49 stated that they had received a sexually explicit message or image they did not ask for. In contrast, only 25 percent of male respondents of the same age group stated the same.

This statistic presents the percentage of adult internet users in the United States who have used a dating website or app as of January 2019, by age group. According to the findings, 14 percent of respondents between the ages of 18 to 34 years stated that they were currently using a dating website or app, while in comparison only nine percent of respondents between the ages of 35 to 54 years reported similar responses.

Comparing the 23 selected regions regarding the penetration rate in the 'Online Dating' segment of the eservices market, the United States is leading the ranking (17.57 percent) and is followed by the United Kingdom with 16.17 percent. At the other end of the spectrum is the Nigeria with 1.14 percent, indicating a difference of 16.43 percentage points to the United States. The Statista Market Insights cover a broad range of additional markets.

The global internet dating market is a dynamic and rapidly evolving sector, experiencing significant growth driven by increasing smartphone penetration, changing societal norms around relationships, and the rising popularity of online social interaction. The market, estimated at $5 billion in 2025, is projected to exhibit a robust Compound Annual Growth Rate (CAGR) of 15% from 2025 to 2033, reaching approximately $15 billion by 2033. This growth is fueled by several key trends, including the increasing adoption of subscription-based models offering premium features, the integration of advanced matching algorithms leveraging AI and machine learning, and the rise of niche dating apps catering to specific demographics and interests (e.g., LGBTQ+, religious, or professional communities). However, restraints such as data privacy concerns, safety issues, and the prevalence of fake profiles continue to pose challenges to market expansion. The market is segmented by age group, with the 25-34 year-old demographic currently representing the largest segment, although significant growth is anticipated across all age groups. The geographic distribution shows North America and Europe as leading markets, reflecting high internet penetration and established online dating cultures. However, rapid growth is expected in Asia-Pacific regions, driven by increasing urbanization and internet access in countries like India and China. The competitive landscape is highly fragmented, with a mix of large established players (Match Group, Bumble) and smaller niche players vying for market share through innovative features, targeted marketing, and strategic acquisitions. The long-term outlook for the internet dating market remains positive, fueled by ongoing technological advancements and shifting social dynamics, though regulatory changes related to data privacy will continue to shape industry practices.

We asked U.S. consumers about "Online dating usage by brand" and found that "Tinder" takes the top spot, while "Happn" is at the other end of the ranking.These results are based on a representative online survey conducted in 2024 among 942 consumers in the United States. Looking to gain valuable insights about users of online dating platforms across the globe? Check out our

In May 2021, around 15.5 percent of internet users in the United Kingdom aged between 25 and 34 years were using online dating services. The reach of online dating services among UK users aged between 35 and 44 years old was more than 14 percent in the examined period. In comparison, approximately 10 percent of users aged 45 and above reported using online dating websites and mobile apps.

This statistic presents the percentage of adults in the United States who have used online dating sites or apps as of October 2019, sorted by age group. During the survey it was found that 48 percent of adults aged 18 to 29 years had ever used online dating platforms.

According to a survey of United States adults who have used online dating services, finding an exclusive romantic partner was the leading reason for joining a dating website or app for more than five in ten respondents. Users reporting they joined to have something fun or interesting to do were 34 percent, while 23 percent joined out of curiosity to see what the app was like. To find someone for one's friend and to boost one's self-esteem were among the least popular reasons to use a dating app or website, with 18 percent of respondents picking each option.

With over 6.1 million monthly downloads in June 2024, Tinder is the most downloaded dating application in the world. First released in April 2012, the American company introduced the swiping model, with people anonymously indicating who they are interested in meeting and getting to know better. Bumble and Litmatch ranked second and third, with over 3.2 million and close to 2.8 million monthly downloads, respectively. What apps do dating users download? In June 2024, Tinder was the leading dating apps by revenue. The company generated a monthly in-app-purchase revenue of more than 82 million U.S. dollars. Bumble ranked second with over 43 million U.S. dollars, followed by Hinge with roughly 26.2 million U.S. dollars in the last examined month. Online dating platforms in the United States In 2024, the number of online dating users in the United States was estimated to have surpassed 60 million. According to a survey of dating app users conducted in the U.S. in July 2022, almost half of women in the country joined online dating services to meet a long term partner, while 43 percent of men did the same to find a casual date.

This statistic shows the leading online dating websites in the Netherlands as of January 2017, based on the number of visitors per month. The source mentions that dating websites in the Netherlands do not provide this information and the data comes from intelligence agency Similarweb. As of January 2017, Lexa.nl was the most popular online dating website in the Netherlands, with 426,000 monthly visitors.

During the second half of 2017, roughly 17 percent of the Dutch internet users indicated they visited an online dating website, service or app. Users aged 16 to 24 years did this the most: approximately 22 percent of all users in this age group indicated they did so.

According to a survey on mobile dating apps conducted by Rakuten Insight in October 2024, about 61 percent of the dating app users from Hong Kong said that they used such apps at least once a week. Tinder, Coffee Meets Bagel, and Goodnight were the most popular dating apps in the city, according to the survey.

According to April 2020 survey data of online dating app users in the United States, 31 percent of respondents were using online dating apps or services somewhat more than prior to the COVID-19 pandemic. Only 13 percent of responding dating app users were using online dating platforms much less.

According to a July 2022 survey conducted in the United States, 58 percent of respondents aged 18 to 29 years felt that online dating sites were a safe way to meet people. Overall, 62 percent of those aged 65 years and over thought that meeting people online was not safe.

According to a survey conducted in April 2024 in the United States, one in five online dating service users had lied about their age on their dating profile, while 14 percent had lied about their income. A further 14 percent had lied about their hobbies and interests, and 12 percent had lied about their height.

As of March 2024, six perfect of the population the in the United Kingdom who identified as women had used online dating services in the past 12 months, as did six percent of men. Overall, almost a third of trans female respondents reported using dating apps or websites in the past year.

As of June 2024, 39 percent of online dating service users in the United States belonged to high-income households. Overall, 29 percent of online dating service users were in low-income households.

This statistic presents information on the usage of online dating sites or apps among internet users in the United States. During an April 2017 survey, it was found that 19 percent of internet users were currently using online dating websites or apps.

As of September 2019, Tinder reported an audience reach of 7.86 million users in the United States, making it the most popular online dating. Second-ranked Bumble had 5.03 million U.S. mobile users. Globally, tinder.com ranked third most popular online dating website in March 2020, with roughly 59 million visits during this month. The leading dating site during this period was badoo.com, with 182.5 million visits per month. Tinder user demographics in the United States
In April 2020, individuals aged between 30 and 44 years old made up the largest share of Tinder users in the United states. Tinder was less popular amongst adults within the 55-64 age group, with only six percent of respondents using the dating app. Additionally, Tinder attracted significantly more male than female users , with respective shares of 72 percent and 28 percent . Online dating in times of coronavirus
Social distancing and stay-at-home orders due to the global coronavirus pandemic have resulted in an increased interest in online dating, as a way to connect to one another. Based on data collected from a survey in April 2020 in the United States, 31 percent of Millennials admitted they were using online dating apps or services much more during than prior to the COVID-19 pandemic. On the other hand, only 12 percent of U.S. Millennial the dating app users said that they were using online dating platforms much less.