As of March 2025, 62 percent of online dating service users in the United States were men, and 38 percent were women. Dating app Tinder finds much popularity in the North and Latin America regions.

In the first quarter of 2025, online dating company Bumble Inc. generated roughly 247 million U.S. dollars in revenue, down from 261 million USD in the previous quarter. Bumble Inc. is a social media company and the parent company of online dating services Bumble and Badoo.

During the second quarter 2024, the online dating service company Match Group had almost seven million paying subscribers registered in the Americas. Overall, Europe had 4.4 million paying customers, while the Asia Pacific region had 3.6 million. Paid subscriber numbers have slowly decreased since the third quarter of 2021. Match Group owns and operates popular online dating services including Tinder, Match.com, Meetic, OkCupid, and PlentyOfFish.

In the third quarter of 2024, online dating company Bumble Inc. registered a net less of 849 million U.S. dollars. Bumble Inc. is a social media company and the parent company of online dating services Bumble and Badoo.

Over the last two observations, the penetration rate is forecast to significantly increase in all segments. This reflects the overall trend throughout the entire forecast period from 2018 to 2028. It is estimated that the indicator is continuously rising in all segments. In this regard, the Dating Services segment achieves the highest value of 8.72 percent in 2028. The Statista Market Insights cover a broad range of additional markets.

Bumble Inc. is the parent company of online dating services Bumble and Badoo. In the first quarter of 2025, the Bumble app counted over 2.7 million paying users. Overall, as of the first quarter of 2025, there were around 1.3 million users of Badoo and other apps.

In the first quarter 2025, the number of paying Bumble Inc. users amounted to roughly 4.01 million worldwide. In Q3 2024, the number of paying users peaked at 4.2 million.

In the first quarter of 2025, the net earnings of Match Group stood at 117.5 million U.S. dollars, down from over 158 million U.S. dollars in the previous quarter. The majority of paid subscribers of the Match Group are located in the Americas.

We asked U.S. consumers about "Online dating usage by brand" and found that ******** takes the top spot, while *************** is at the other end of the ranking.These results are based on a representative online survey conducted in 2025 among 1,311 consumers in the United States.Looking to gain valuable insights about users of online dating platforms across the globe? Check out our reports about online dating sites users worldwide. These reports offer the readers a comprehensive overview of customers of online dating sites: who they are; what they like; what they think; and how to reach them.

The ARPU in the 'Online Dating' segment of the eservices market in the United Kingdom was forecast to continuously increase between 2024 and 2028 by in total 0.4 U.S. dollars (+2.28 percent). After the sixth consecutive increasing year, the indicator is estimated to reach 17.97 U.S. dollars and therefore a new peak in 2028. The Statista Market Insights cover a broad range of additional markets.

With over **** million monthly downloads in April 2025, ****** is the most downloaded dating application in the world. First released in April 2012, the American company introduced the swiping model, with people anonymously indicating who they are interested in meeting and getting to know better. FRND and Bumble ranked second and third, respectively. What apps do dating users download? In June 2024, ****** was the leading dating apps by revenue. The company generated a monthly in-app-purchase revenue of more than ** million U.S. dollars. Bumble ranked second with over ** million U.S. dollars, followed by Hinge with roughly **** million U.S. dollars in the last examined month. Online dating platforms in the United States In 2024, the number of online dating users in the United States was estimated to have surpassed ** million. According to a survey of dating app users conducted in the U.S. in July 2022, almost half of women in the country joined online dating services to meet a long term partner, while ** percent of men did the same to find a casual date.

According to a survey conducted in Britain in December 2023, 71 percent of male dating app users reported frequently encountering fake profiles. Overall, 47 percent of female online dating app users stated they often saw fake dating profiles.

Introduction

Online Dating Statistics: In recent years, online dating has become a widely embraced method for individuals seeking potential partners. Advancements in technology and the widespread use of smartphones have led to a dramatic evolution in the landscape of online dating.

Platforms like Bumble, Tinder, and OkCupid have revolutionized the dating process, enabling people to connect based on mutual interests, location, and even sophisticated algorithms designed to gauge compatibility. The online dating market is anticipated to see significant growth in the years ahead, fueled by the growing acceptance of digital platforms, particularly among younger generations.

However, as the industry expands, it faces ongoing challenges such as concerns over data privacy, online harassment, and the authenticity of user profiles. This overview explores key statistics related to the online dating sector, examining its growth, demographic shifts, and emerging trends.

As of May 2023, online dating market leader Tinder had around 899 thousand daily active users (DAUs) in the United Kingdom, whilst Hinge ammassed about 671 thousand daily users. In addition, Bumble had 587 thousand DAUs in May 2023 in the UK.

According to April 2020 survey data of online dating app users in the United States, ** percent of respondents were using online dating apps or services somewhat more than prior to the COVID-19 pandemic. Only ** percent of responding dating app users were using online dating platforms much less.

As of March 2025, five percent of online dating service users who belonged to the LGBTQ+ community identified as female, while nine percent identified as male. Overall one-third of LGBTQ+ online daters identified as trans female.

As of March 2024, 34 percent of online dating service users in the United Kingdom (UK) were between 18 and 29 years old, while 33 percent were between the ages of 30 and 39.

According to a survey conducted in Britain in 2023, 49 percent of dating app users reported having a very or fairly good general user experience. Overall, 30 percent stated they had neither a good nor bad experience, and one in five users said they had a very or fairly bad general user experience.

As of March 2024, 42 percent of online dating services users in the United Kingdom were of a high income, while 28 percent were of a medium income. The UK is the third largest online dating market, after the United States and China.

According to a survey conducted in the United Kingdom in 2023, 37.95 percent of male dating app users reported they would never recommend people use dating apps, compared to 26.93 percent of female dating app users. Overall, more than a third of male respondents said they wished they had never used dating apps, while 27.43 percent of women felt the same.