In the first quarter of 2025, the Match Group's total revenue was around 831 million U.S. dollars. Tinder, owned by Match, is the most downloaded dating app in the world.

This statistic shows the results of a survey among singles on the usage of the internet to access dating websites and personal ads compared to the general population in Germany in 2014. In 2014, about **** percent of singles (up to 49 years) and about *** percent of the total population reported to occasionally use online dating websites or personal ads.

In China, the online dating industry was a ****billion yuan business, expanding by ** percent in 2023. Younger generations in the country had a relatively different concept of love and family life, which resulted in a rising acceptance of delaying marriages and singlehood. The country reported an upward trend in divorce cases amid a decline in marriage registrations in recent years.

In the first quarter of 2021, the Match Group's number of paid member count amounted to more than 11 million subscribers, up from the 10.9 million of the previous quarter. Match Group, formerly owned by IAC, owns and operates online dating platforms such as the eponymous Match.com, OkCupid, Tinder, PlentyofFish and others. Since the second quarter of 2021, Match Group paid users count includes all users who purchased the company's products, including those who make only à la carte purchases.

The dating service sector is undergoing a dynamic transformation as digital technology reshapes consumer behavior and preferences. With the advent of mobile and online platforms, many relationship-seekers now opt for the convenience of digital interactions over traditional methods. This shift has led to a booming demand for mobile dating apps, which dominate user engagement because of their real-time and accessible nature. Leaders prioritize investments in digital innovations to secure market share and optimize revenue. The industry revenue has grown at a CAGR of 11.8% to $4.4 billion over the past five years, with a 0.0% rise in 2024 alone. Over the past five years, the industry has witnessed robust profitability driven by integrating innovative technologies and strategic pricing models. Companies have embraced mobile apps extensively, aligning with consumer expectations for seamless digital experiences. Subscription models have emerged as a key driver of financial growth, providing a steady revenue stream instead of one-time transactions. This evolution demands strategic planning for long-term user retention. While hosting, technology and skilled workforce expenses have risen, the emphasis on quality user experience justifies the investment. The sector is poised for further expansion over the next five years, fueled by technological advancements and increasing mobile internet accessibility. As digital interactions become more sophisticated, users will likely benefit from safer and more efficient matchmaking processes. Established companies are expected to acquire startups, incorporating cutting-edge features to stay competitive and cater to evolving user demands. Additionally, opportunities lie in targeting niche market segments and offering tailored services that resonate with specific demographics. However, as regulatory scrutiny intensifies, firms prioritizing data security and transparency will likely gain the upper hand in building user trust and loyalty. Emphasizing seamless and personalized experiences will remain critical for sustaining growth in a competitive landscape. Overall, industry revenue will stagnate at $4.4 billion through 2029, with 0.0% growth in CAGR.

Introduction

Bumble Statistics: Bumble is a popular dating and social networking app that was launched in 2014, founded by Whitney Wolfe Herd, who previously helped start Tinder. It shows users' profiles of other people, and they can swipe right if they’re interested or swipe left to skip.

Unlike many other dating apps, Bumble lets only women make the first move when a match is made in heterosexual pairings, which creates a safer and more respectful space for conversations to begin. Bumble aims to change how people connect by promoting kindness, respect, and equality in online relationships.

This article includes many statistical analyses from different insights, including global market share, financial reports, user bases, website traffic and many others.

The user expenditure on online dating and matchmaking services in Japan was estimated at **** billion Japanese yen in 2023. The market exhibited a strong growth in 2020 and 2021, which was partly a result of the decrease in offline encounters during the COVID pandemic. It was expected that the market would continue to grow at a lower pace in the coming years and reach a size of ** billion yen by 2028.

Well-known services in Japan

Currently there are a high number of online dating and matchmaking services available in Japan. With the increasing adoption of smartphones, several dating and matchmaking apps emerged during the *****. Some of the more well-known apps include Pairs, which launched in 2012, Tapple, which was released in 2014, and With, which started in 2015. A ranking of the leading dating apps based on app revenue shows that Tinder, which entered the Japanese market in 2013, is the most successful foreign app in this area. Next to an increasing adoption, advertisements and appearances in various media also played a role in raising the awareness of such services in Japan.

Demographic factors

Japan has an increasing number of single-person households as well as an increasing share of people who remain unmarried by the age of 50, which indicates that there is a growing pool of potential customers for online dating and matchmaking apps. Since these services allow for a more convenient and time-effective way to find a partner, they can be especially attractive for people who lack time or feel that love life is bothersome. As survey data shows, these are some of the most common reasons why young singles are not proactive about their love life. Some services, such as Omiai, also cooperate with local municipalities in hosting matchmaking events and encouraging couples to move to rural areas, which can help in alleviating the depopulation of such areas.

Introduction

Bumble Statistics: Bumble, one of the popular online dating apps, is set to grow further and expand its clutches in the year 2024. The company has many app users because of its unique, innovative feature, which allows women to make the first move. Launched in the competitive dating app market in 2014, the app has successfully grown its user base, revenue, and geographical presence.

The current article presents an analysis of the Bumble statistics of activities related to Bumble for the year 2024 and its essential aspects, such as the number of users and revenues, among other indicators.

The number of users in the 'Online Dating' segment of the eservices market in the United States was forecast to continuously increase between 2024 and 2028 by in total 5.3 million users (+8.76 percent). After the ninth consecutive increasing year, the indicator is estimated to reach 65.86 million users and therefore a new peak in 2028. Notably, the number of users of the 'Online Dating' segment of the eservices market was continuously increasing over the past years.Find further information concerning revenue in the United States and revenue growth in Indonesia. The Statista Market Insights cover a broad range of additional markets.

With over **** million monthly downloads in April 2025, ****** is the most downloaded dating application in the world. First released in April 2012, the American company introduced the swiping model, with people anonymously indicating who they are interested in meeting and getting to know better. FRND and Bumble ranked second and third, respectively. What apps do dating users download? In June 2024, ****** was the leading dating apps by revenue. The company generated a monthly in-app-purchase revenue of more than ** million U.S. dollars. Bumble ranked second with over ** million U.S. dollars, followed by Hinge with roughly **** million U.S. dollars in the last examined month. Online dating platforms in the United States In 2024, the number of online dating users in the United States was estimated to have surpassed ** million. According to a survey of dating app users conducted in the U.S. in July 2022, almost half of women in the country joined online dating services to meet a long term partner, while ** percent of men did the same to find a casual date.

With the thriving demand of online dating services in China, the matchmaking site Baihe Jiayuan recorded a total revenue of 1.33 billion yuan in 2018. Baihe and Jiayuan were close rivals in dating and matchmaking business. In 2015, Baihe acquired Jiayuan which had effectively snatched more market share for the company, offering comprehensive service packages from marching to marriage. After reporting continuous financial losses, the company applied to be delisted in the late 2019.

Bumble Inc. is the parent company of online dating and social networking services Bumble and Badoo. In 2024, revenues generated by the Bumble app amounted to approximately 866 million U.S. dollars, while Badoo and other apps generated 205 million USD. In 2019, Bumble revenues surpassed Badoo and other services combined, making up 55 percent of the company's revenue. Is the popularity of online dating here to stay? Due to the global outburst of coronavirus pandemic, users worldwide have been relying on web and mobile applications to meet new people and find romance while social distancing. According to an April 2020 survey of online dating app users in the United States, 31 percent of responders were using dating apps somewhat more than before the coronavirus pandemic. While vaccination plans roll out and social distancing measures are expected to ease in several countries, online dating will remain part of internet users’ online experience, with both Match Group and Bumble Inc forecasting a surge in usage for the summer of 2021. Match Group versus Bumble Inc. As of July 2023, Bumble and Badoo figured in leading positions among the most downloaded dating apps worldwide. However, Tinder ranked as the most popular dating app by far with more than six million monthly downloads. Tinder was launched in 2012 and was acquired by Match Group in 2017, consistently scoring as the leading application in the company’s online dating brands portfolio since. Match Group owns, among others, the eponymous Match.com, millennial-targeting app PlentyofFish, and Japan’s leading dating app Pairs. The company grossed more than three billion U.S. dollars in 2021, with annual revenues experiencing a constant increase over the years. Bumble was launched in 2014 under Badoo’s MagicLab umbrella, only to take over at the end of 2019 with Bumble Inc. becoming the parent company of online dating services Bumble and Badoo. The company, which went public in February 2021, reported more than 276 million U.S. dollars in revenues for the third quarter of 2023.

Bumble generated an app revenue of more than ******* U.S. dollars in Japan in December 2024. The total app revenue during that year reached around **** million dollars. The dating app was released in 2014.

This statistic shows the most common types of advertising on piracy websites recognized by internet users in Spain from 2014 to 2019. During 2019, 36% of the respondents experienced advertising from dating sites, although online gambling and gaming sites were still the most common type of advertising, with a share of 52 percent of respondents agreeing. Respondents also stated that the great majority of websites featured some type of advertising in 2017.

The dating app Tapple was downloaded almost 50,000 times in Japan in December 2024. The total number of downloads during that year exceeded 860,000. The app was released in 2014 and is operated by Tapple, Inc.

During financial year 2022, the number of active profiles on Matrimony.com amounted to around five million, up from about 2.4 million in fiscal year 2014. Matrimony.com, commonly known as Bharat Matrimony is engaged in providing online matchmaking and marriage services through internet and mobile platforms in India and internationally.

As of December 2022, Chinese social and dating app Momo had a monthly active user base of ** million people, first time below the 100 million threshold since 2017.

From Momo Inc. to Hello Group Inc.      

Launched in July 2011, Momo is a free location-based mobile social networking, dating, instant messaging and entertainment application, sometimes labeled as China’s version of the dating app Tinder. Its NASQAD IPO in 2014 raised *** million U.S. dollars through the public offer. In August 2021, the company announced changing its name from "Momo Inc." to "Hello Group Inc" and reported a ** percent drop in its annual net revenue and its net income increased to *** million U.S. dollars. Live video service is Momo’s biggest revenue source and one of the most popular app features among its younger users.

Hello Group's outlook      

The popularity of online dating and matchmaking has been growing in the world's most populous country. Aiming to improve its long-term growth prospects, in March 2018, Momo Inc. acquired China’s largest dating app Tantan at that time. However, Hello Group's declining profitability and a slowing growth of monthly active users in recent few years has hinted the challenges in expanding online dating revenues.

According to an Ipsos study from 2014, 75 percent of French interviewed declared thinking that technology made it easier to get in touch with family members. In addition to this, more than two thirds of the respondents considered that technology allowed a constant dialogue with family and friends. On the other hand, almost 30 percent of them also mentioned that technology led to less face-to-face interactions among families. The main uses on the Internet for social relationship purposes among French aged 16 to 24 years old were sending and receiving messages, as well as communicate on social media or professional networks.

Social activities with family and friends via new technologies

Thanks to the immediate communication enabled by new information and communication technologies, interactions with friends and family find themselves also changed. For instance, sharing holiday pictures or videos appear to become a common practice among French: 44 percent of respondents stated in 2017 sharing such content with their family and friends during their vacation when living or seeing something special. On another level, more than 80 percent of surveyed teenagers in France considered that having a smartphone was essential for maintaining a friendly life.

  Romantic relationships through the Internet

As of 2019, more than half of French surveyed on romantic relationships declared thinking is was probable to meet one’s soulmate through a dating site or app. Furthermore, online practices seem to not only be used for encountering a partner: more than two thirds of French living in a relationship stated to communicate with their life partner on social networks once to three times a day (message or tag).

The wedding and bridal market in Japan was forecast to exceed two trillion Japanese yen in 2024, up from around 1.97 trillion yen in 2023. The severe decrease in 2020 was mostly due to restrictions implemented to curb the spread of the COVID-19 pandemic.  Reasons behind a declining wedding market  The Japanese marriage market has suffered substantial losses over the past decades, mainly due to a change in demographics. Declining marriage and birth rates, long life expectancies, and therefore, an aging population spawned the rise of a solo society. Another commonly cited reason is a hesitance to get romantically involved, resulting in lower chances to find the right partner to marry. Economic factors also play into the equation. With more women wanting to live independent lives, the need for financial support through a husband becomes obsolete. If couples decide to get married after all, they lean towards smaller parties, indicating a change in values away from big, lavish events to more intimate, bespoke ceremonies.  Growth opportunities: online matchmaking services While the actual wedding market, including venues, apparel, gifts, and honeymoon trips, among others, has shown a downwards trend recently, matchmaking services are enjoying a growing popularity in Japan. Particularly, online dating services are expected to continue their growth spurt in upcoming years. As the Japanese wedding and matchmaking market was like many other event-focused industries heavily hit by the COVID-19 pandemic, people increasingly turned to digital alternatives to fight solitude. Amid the pandemic, traditional matchmaking agencies started to move their offline portfolio online, providing paying customers with a platform to search, meet, and (video) date potential partners in an entirely virtual environment.

In 2024, Tinder's direct revenue amounted to *** billion U.S. dollars, an increase of around one percent from the previous year. Tinder is an online dating application that allows users to anonymously swipe to like or dislike other profiles based on photos. It is owned by the internet company Match Group, Inc.