This statistic presents the percentage of adults in the United States who have used a dating website or app as of April 2020. According to the findings, only six percent of respondents stated that they were currently using a dating website or app, while in comparison 73 percent of respondents reported to have never used a dating app or website before.
According to April 2020 survey data of online dating app users in the United States, ** percent of respondents were using online dating apps or services somewhat more than prior to the COVID-19 pandemic. Only ** percent of responding dating app users were using online dating platforms much less.
The number of users in the 'Online Dating' segment of the eservices market in the United States was forecast to continuously increase between 2024 and 2028 by in total 5.3 million users (+8.76 percent). After the ninth consecutive increasing year, the indicator is estimated to reach 65.86 million users and therefore a new peak in 2028. Notably, the number of users of the 'Online Dating' segment of the eservices market was continuously increasing over the past years.Find further information concerning revenue in the United States and revenue growth in Indonesia. The Statista Market Insights cover a broad range of additional markets.
This statistic presents the percentage of adults in the United States who have used a dating website or app as of April 2020, by gender. According to the findings, nine percent of male respondents stated that they were currently using a dating website or app, while in comparison only three percent of female respondents reported similar responses.
This statistic presents the percentage of adult internet users in the United States who have used a dating website or app as of January 2019, by age group. According to the findings, 14 percent of respondents between the ages of 18 to 34 years stated that they were currently using a dating website or app, while in comparison only nine percent of respondents between the ages of 35 to 54 years reported similar responses.
Tinder is the most downloaded dating application on Android devices worldwide. As of October 2020, the app was downloaded nearly *** million times. Badoo ranked second with roughly *** million downloads in the evaluated period, followed by Bumble and happn. Some of the major players in the mobile dating app industry are in fact under the Match Group umbrella, including Tinder, Match.com, OkCupid, Hinge, and PlentyOfFish. Founded in 2009, Match Group generated a revenue of nearly *** billion U.S. dollars in 2020.
Tinder
Tinder is not only the leading app on Android devices but the most downloaded app in general. Over *** million online daters had accessed the app from Apple App Store and Google Play Store as of January 2021. North and Latin America account for the largest share of monthly downloads.
Online dating during the coronavirus pandemic
Despite restrictions and limited socializing during the coronavirus pandemic in 2020, online dating remained one of the few opportunities to meet new people. As of March 2020, Badoo was users’ favorite with over *** million monthly visits. PlentyOfFish, Tinder, and Match.com followed in the ranking.
Around * out of 5 online daters in the U.S. admit to having lied or exaggerated on dating apps or websites. According to the same survey, carried out from 2019 to 2020, ** percent believe it is important to look their best online, even if that means distorting reality.
As of September 2019, Tinder reported an audience reach of 7.86 million users in the United States, making it the most popular online dating. Second-ranked Bumble had 5.03 million U.S. mobile users. Globally, tinder.com ranked third most popular online dating website in March 2020, with roughly 59 million visits during this month. The leading dating site during this period was badoo.com, with 182.5 million visits per month.
Tinder user demographics in the United States
In April 2020, individuals aged between 30 and 44 years old made up the largest share of Tinder users in the United states. Tinder was less popular amongst adults within the 55-64 age group, with only six percent of respondents using the dating app. Additionally, Tinder attracted significantly more male than female users , with respective shares of 72 percent and 28 percent .
Online dating in times of coronavirus
Social distancing and stay-at-home orders due to the global coronavirus pandemic have resulted in an increased interest in online dating, as a way to connect to one another. Based on data collected from a survey in April 2020 in the United States, 31 percent of Millennials admitted they were using online dating apps or services much more during than prior to the COVID-19 pandemic. On the other hand, only 12 percent of U.S. Millennial the dating app users said that they were using online dating platforms much less.
As of the fourth quarter of 2020, ** percent of internet users who were single, divorced or widowed had used online dating services or apps in the past month. The share of male respondents was significantly higher than female ones, at ** percent and ** percent respectively.
According to a survey on mobile dating apps conducted by Rakuten Insight in September 2020, approximately ** percent of female and ** percent of male respondents in Vietnam who used mobile dating apps stated that they used such apps several times a week. The same survey found that around ** percent of respondents in Vietnam used mobile dating apps.
This chart shows the percentage of men and women in France who in 2020 reported having subscribed to a dating website at some point in their life, by age group. It reveals that ** percent of male respondents aged under ** had already had a profile on a dating website. The same was true of only ** percent of female respondents in that same age group.
In China, online dating thrived as singles turned to dating apps during the coronavirus pandemic. The average daily time spent by active users on online dating and matchmaking platforms peaked at **** minutes in June 2020. The figure returned back to the pre-pandemic level at the year end.
This statistic presents results of a survey conducted among online dating services users in France in 2020. Respondents were asked what type of relationship the majority of people with whom they interacted with were looking for. The results show that over ** women claimed to have mostly been looking for a a serious or long-term relationship through these dating platforms.
According to a survey on mobile dating apps conducted by Rakuten Insight in September 2020, approximately 33 percent of female and 38 percent of male respondents on Vietnam stated that they primarily used mobile dating apps for finding a long-term romantic partner or relationship. The same survey found that around 46 percent of respondents in Vietnam used mobile dating apps.
The statistic assesses the benefits of using dating applications, in terms of what makes it easier for French users to create new relationships or find what they are looking for in 2020. More than half of the respondents found it easier to create and find new contacts online and to establish a conversation. For flirting, 44 percent of the respondents found it to be more simple, while 42 percent said that it was neiter easier nor harder through the separation of a screen. Interestingly, when looking for serious relationships, 40 percent of the participants perceived it as harder.
In 2020, most singles in Germany either use fee-based online dating sites such as Parship, eDarling etc. or partially free online flirt services such as Tinder. Only *** percent of respondents used online websites for those seeking a fling or to cheat.
According to a survey on online dating market in China conducted in December 2020, 45.6 percent of respondents specified that they obtained information about online dating through blind date shows. Overall, diversified types of advertisements were very appealing to online dating users and Wechat moments was also a popular source for those surveyed to access online dating information.
Match Group, a market leader in online dating platforms, has experienced a shift in its user base over the past two years. In the first quarter of 2025, the company reported approximately 14.2 million paid users. Despite a slight decline in paid users, Match Group's revenue has continued to grow. Regional distribution of paid subscribers Match Group's paid subscriber base is not evenly distributed across global regions. As of the second quarter of 2024, the Americas led with nearly seven million paying subscribers, followed by Europe with 4.4 million, and the Asia Pacific region with 3.6 million. This regional breakdown provides insight into where Match Group's services, including popular platforms like Tinder, Match.com, and OkCupid, are most widely adopted and monetized. Tinder's dominance in the dating app market Tinder, Match Group's flagship app, continues to dominate the dating app market. In November 2024, Tinder generated over 8.2 million downloads globally across the Apple App Store and Google Play Store. The app's popularity is further evidenced by its financial performance, as it was the highest-grossing dating app worldwide in 2024, generating approximately one billion U.S. dollars in revenue. This success underscores Tinder's significant contribution to Match Group's overall performance and its ability to monetize its user base effectively.
According to a survey on mobile dating apps conducted by Rakuten Insight in September 2020, approximately ** percent of female and ** percent of male respondents in Vietnam stated that they had not used mobile dating apps. The same survey found that the main reason why they had not used mobile dating apps was because they thought that such apps were unromantic and they preferred to meet someone organically.
According to a 2020 survey on sexual activity in Australia, the use of dating apps and online dating platforms during the COVID-19 lockdown declined across all sexual identities compared to 2019. There was an 10.6 percent decline in dating app and online dating use among heterosexuals in this time period.
This statistic presents the percentage of adults in the United States who have used a dating website or app as of April 2020. According to the findings, only six percent of respondents stated that they were currently using a dating website or app, while in comparison 73 percent of respondents reported to have never used a dating app or website before.