In May 2021, around 15.5 percent of internet users in the United Kingdom aged between 25 and 34 years were using online dating services. The reach of online dating services among UK users aged between 35 and 44 years old was more than 14 percent in the examined period. In comparison, approximately 10 percent of users aged 45 and above reported using online dating websites and mobile apps.
According to a survey conducted in the United Kingdom in 2023, 37.95 percent of male dating app users reported they would never recommend people use dating apps, compared to 26.93 percent of female dating app users. Overall, more than a third of male respondents said they wished they had never used dating apps, while 27.43 percent of women felt the same.
As of March 2024, 34 percent of online dating service users in the United Kingdom (UK) were between 18 and 29 years old, while 33 percent were between the ages of 30 and 39.
As of March 2024, six perfect of the population the in the United Kingdom who identified as women had used online dating services in the past 12 months, as did six percent of men. Overall, almost a third of trans female respondents reported using dating apps or websites in the past year.
According to a survey conducted from 2023 to 2024, 37 percent of online dating service users in the United Kingdom had used Tinder within the past 12 months. Additionally, 37 percent reported the same about Bumble. Moreover, 28 percent of respondents said they had used HInge in the past year.
As of May 2023, 61 percent of online dating service users in the United Kingdom were men, whilst 39 percent were women. Overall, 42 percent of Brits used the dating app Tinder.
As of May 2023, in the United Kingdom, users of the dating app Grindr averaged six hours and 49 minutes per month, whereas users of Badoo averaged three hours and 42 minutes per month. Although Tinder is the most popular dating app in the country, users spent around one hour and thirteen minutes per month on the service.
The number of users is forecast to experience significant growth in all segments in 2028. This reflects the overall trend throughout the entire forecast period from 2017 to 2028. It is estimated that the number of users is continuously rising in all segments. In this regard, the Non-paying Online Dating segment achieves the highest value of 9.27 million users in 2028. The Statista Market Insights cover a broad range of additional markets.
We asked UK consumers about "Online dating usage by brand" and found that "Tinder" takes the top spot, while "HER" is at the other end of the ranking.These results are based on a representative online survey conducted in 2024 among 305 consumers in the UK. Looking to gain valuable insights about users of online dating platforms across the globe? Check out our
When it comes to the most well-known dating services in the United Kingdom, Tinder leads the pack. The California-based online dating app is recognized by 83 percent of respondents in the UK, 12 percent more than the second placed Match. eHarmony (64%) comes third in this list, followed by Plenty of Fish (59%), and Bumble (58%).
For this study, brand awareness was surveyed employing the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
Interested in more detailed results covering all brands of this ranking and many more? Explore GCS Brand Profiles. These statistics show results of the Brand KPI survey.
As of March 2024, 42 percent of online dating services users in the United Kingdom were of a high income, while 28 percent were of a medium income. The UK is the third largest online dating market, after the United States and China.
As of May 2023, online dating market leader Tinder had around 899 thousand daily active users (DAUs) in the United Kingdom, whilst Hinge ammassed about 671 thousand daily users. In addition, Bumble had 587 thousand DAUs in May 2023 in the UK.
This statistic illustrates the findings of a survey on the share of individuals who were current or former users of online dating sites and apps in the United Kingdom (UK) in June 2017, by age group. During the survey period, it was found that Tinder App was ranked first, with 60 percent of responding individuals aged between 18 and 29 years, stated that they were either former users or currently used it.
This statistic illustrates the findings of a survey on the share of individuals who were current or former users of online dating sites and apps in the United Kingdom (UK) in June 2017, by sexual orientation. During the survey period, it was found that 50 percent of respondents who were homosexual reported, that they were current or former users of Tinder. Plenty of Fish was most popular among heterosexual respondents, with 47 percent who stated, that they either were using it or used it in the past.
This statistic presents the findings of a survey on online dating site and app usage in the United Kingdom (UK) in June 2017, by gender. During the survey period it was found that 67 percent of responding female individuals had never used dating sites and apps. Furthermore, 56 percent of men surveyed responded likewise. The proportion of current users was higher among male respondents, which amounted to ten percent.
This statistic illustrates the findings of a survey on the distribution of online dating users' current relationship status in the United Kingdom (UK) in June 2017, by user type. During the survey period, it was found that 66 percent of responding current users reported that they were single. Married respondents constituted the largest share of individuals who have never used online dating sites or apps.
This statistic illustrates findings of a survey on the share of individuals who were current or former users of online dating sites and apps in the United Kingdom (UK) in June 2017, by gender. During the survey period, it was found that Match.com was the most used dating service among females, 43 percent of female respondents stated that they either used it in the past or that they were current users. Among responding male individuals Plenty of Fish was ranked first with 48 percent.
This statistic presents the findings of a survey on the online dating site and app usage in the United Kingdom (UK) in June 2017, by usage status. During the survey period, it was found that 62 percent of responding individuals reported that they had never used such sites. On the other hand, 29 percent stated that they had used online dating sites and apps in the past. Furthermore, seven percent of surveyed individuals stated that they were current users.
According to a survey conducted in the United Kingdom (UK) in 2023, 16 percent of online dating service users had lied about their age, while one in ten had lied about their name. Overall, eight percent had lied about their job, and four percent had lied about their current relationship status.
This statistic illustrates the findings of a survey on the share of individuals who were current or former users of online dating sites and apps in the United Kingdom (UK) in June 2017, by usage of adult dating portals. During the survey period, it was found that 81 percent of surveyed current users of adult dating portals reported, that they were either current or past users of Academic Singles. Of respondents among that survey group, 78 percent stated, that they used Badoo currently or in the past.
In May 2021, around 15.5 percent of internet users in the United Kingdom aged between 25 and 34 years were using online dating services. The reach of online dating services among UK users aged between 35 and 44 years old was more than 14 percent in the examined period. In comparison, approximately 10 percent of users aged 45 and above reported using online dating websites and mobile apps.