This statistic highlights online grocery shopping sales in the United States from 2019 through 2024. The U.S. online grocery market was estimated to generate sales worth of about 95.8 billion U.S. dollars in 2020, with sales forecast to reach 187.7 billion U.S. dollars by 2024. Among the leading online food and beverage retailers in 2016, were Amazon and Walmart.

Online grocery shopping

Grocery sales through online platforms represent a very small part of the overall grocery retail market, but are amongst the fastest growing segment. Some people don’t enjoy the hassle of traditional grocery shopping, especially to stand in a queue before check-out. If consumers use the convenience of an online grocery service, they can pick their everyday products on the distributor’s website and will get the chosen items delivered right to their doorstep, which saves time. Most online suppliers in the United States provide same-day delivery options. During the last years, more and more firms tried to gain a foothold within the e-grocery industry. Companies engaged in the U.S. online grocery market include AmazonFresh, FreshDirect, NetGrocer, Walmart and Safeway.

A relatively new and innovative business model is supplied by Instacart. The San Francisco-based company is a grocery transport service that delivers the grocery order through personal shoppers in one to two hours. As of February 2015, Instacart charged 3.99 U.S. dollars per two-hour deliveries and 14.99 U.S. dollars per one-hour deliveries. The personal shoppers purchase the chosen items at different local food stores and deliver them to your house within the agreed time window.

The use of virtual grocery stores has still a large growth potential as more and more time-strapped consumers are looking for innovative ways to make their lives easier. However, a significant hurdle for online grocers remains freshness as many customers still prefer to see and touch the produce before purchase.

In 2023, Walmart's online sales were estimated at 49.3 billion U.S. dollars. According to forecasts, the U.S.-based multinational retail corporation's e-commerce sales were to further increase in the coming years, reaching 58.9 billion dollars by 2024. In addition, Walmart's marketplace gross merchandise volume growth was 100 percent in 2020. This unprecedented growth in the digital segment was largely due to the COVID-19 pandemic.

Sales from grocery delivery and pickup in the United States have shown some growth and later fluctuations during the reported period. Online grocery sales initially surged in 2020 as a result of the COVID-19 outbreak. In August 2019, sales were 1.2 billion U.S. dollars and grew to four billion dollars in March of 2020, a 233 percent increase. December 2022 saw the highest sales figures at 7.6 billion U.S. dollars. As of May 2023, online grocery deliveries and in-store pickups reached 5.7 billions dollars.

In 2023, the online revenue from grocery retail sales declined by 10.2 percent from the previous year in Italy. The figure was much lower than the weighted average growth of the European region at 7.5 percent. 2020 marked a sensational growth of online channels, with a growth of 62.4 percent compared to 2019 in Italy.

The steady growth of online grocery sales has been recorded in Russia over the past years, especially during and after the coronavirus (COVID-19) pandemic. In 2024, the value of e-grocery sales was forecast to reach 1.1 trillion Russian rubles, up 40 percent from the previous year.

In 2015, China was the world leader in terms of market value of online grocery shopping, and they are expected to retain that position in 2020. Over that time period, the value of the Chinese market is expected to quadruple. This reflects the general trend of online grocery shopping taking a larger percentage of the grocery market each year.

The grocery landscape

Online grocery shopping is facilitated either by brick-mortar-supermarkets offering pick-up and delivery as a feature of multi-channel retailing (selling both in traditional offline channels as well as online outlets), or by standalone e-commerce retailers.

China’s strengths

The size of China’s online grocery market can be explained both by demographics and technological adoption rates. China currently has the largest population in the world and, after India, has over four times the population of the next largest country, the United States. More importantly, it has the highest online shopping penetration rate and the most e-commerce sales as percentage of total retail sales of any country in the world.

The revenue is forecast to experience significant growth in all regions in 2028. From the selected regions, the ranking by revenue in the 'Grocery Delivery' segment of the online food delivery market is forecast to be led by Australia with 14.1 billion U.S. dollars. In contrast, the ranking is trailed by Papua New Guinea with 0.09 billion U.S. dollars, recording a difference of 14.01 billion U.S. dollars to Australia. The Statista Market Insights cover a broad range of additional markets.

The global e-grocery market is expected to grow at a CAGR of 19.0% and is anticipated to reach around USD 114,923.8 million by 2026.

In 2024, the most recognizable online food store in Poland that year was Allegro. Every fourth respondent indicated this brand in a spontaneous awareness survey on e-commerce food players. Grocery retail market in Poland The food market in Poland has been developing steadily at the level of four percent annually since 2017. In 2020 alone, the food market grew by only 1.8 percent due to the COVID-19 pandemic. It is expected that in 2022 the value of the grocery market will amount to 368 billion zloty. The development of the food market has been positively influenced by social programs introduced by the government for Polish families and pensioners. On the other hand, the coronavirus (COVID-19) outbreak in March 2020 and the related economy lockdown had a negative impact on the market. The online sales sector is one of the few industries that benefited from the pandemic crisis. The food industry, which until now has not enjoyed great interest among online shoppers, mainly due to the price difference with retail stores, has flourished during the epidemic. Digital payments in Poland Modern payment methods are becoming increasingly popular. The number of digital payment users in Poland is expected to reach almost 40 millions by 2028. The coronavirus (COVID-19) epidemic will undoubtedly contribute to the growth of users and supporters of online payments, mainly due to the security related to this type of transaction. Digital payments are no longer associated solely with online purchases. Although cash is still the most commonly used form of payment in retail shops, more than half of consumers consider contactless payments to be the most user-friendly and convenient. Nevertheless, electronic payments are the most widely used method in the e-commerce sector, and the most frequently offered payment option is pay-by-link, card payment, or BLIK.

The India online grocery market size is predicted to reach a valuation of US$ 6.8 billion by 2033. Our food and beverage industry analysts opine that India online grocery providers can expect a CAGR of 7.8% through 2033, with a current valuation of US$ 3.2 billion in 2023.

Historical Performance of India Online Grocery Market (2018 to 2022) Vs. Forecast Outlook (2023 to 2033)

Category-wise Insights

The revenue is forecast to experience significant growth in all regions in 2028. From the selected regions, the ranking by revenue in the 'Grocery Delivery' segment of the online food delivery market is forecast to be led by China with 414.32 billion U.S. dollars. In contrast, the ranking is trailed by Mongolia with 0.2 billion U.S. dollars, recording a difference of 414.12 billion U.S. dollars to China. The Statista Market Insights cover a broad range of additional markets.

Between March 19 and 25, 2020, the number of new online grocery shoppers in Brazil nearly doubled, increasing by 96 percent compared to the week before. The growth was linked to the spread of COVID-19 in the South American country. Furthermore, the product category whose online sales most increased during the same period was the basic market basket, a series of alimentary items defined by Brazilian law including meat, vegetables, flour, and coffee, among other products.

Verdict Retail’s, "Global Retail Sales of Online Retailers: Market Size, Growth and Forecast to 2020" provides detailed historic and forecast statistics on retails sales from 2010 to 2020 taking place at "Online Retailers" for each category at country and segment level. The segment level analytics are provided for the following product categories: (where applicable) Apparel, accessories, luggage and leather goods Books, news and stationery Electrical and electronics Food and grocery Furniture and floor coverings Health and beauty Home and garden products Music, video and entertainment software Sports and leisure equipment Verdict Retail categorizes "Online Retailers" as a channel where in sales take place over the Internet, irrespective of whether the vendor is a pure-play Internet company or the online offering of a real-world retailer. "Global Retail Sales of Online Retailers: Market Size, Growth and Forecast to 2020" report is the result of Verdict Retail’s extensive market research covering the retail industry in Global. The report acts as an essential tool for companies active across the Globe's retail industry and for new players considering entering the market. The comprehensive statistics within the report provides insight into the operating environment of the market and also ensures right business decision making based on historical trends and industry model based forecasting. Countries covered in this report: Argentina, Australia, Austria, Belgium, Brazil, Bulgaria, Canada, Chile, China, Colombia, Czech Republic, Denmark, Egypt, Finland, France, Germany, Greece, Hong Kong, Hungary, India, Indonesia, Republic of Ireland, Israel, Italy, Japan, Malaysia, Mexico, Netherlands, New Zealand, Norway, Peru, Philippines, Poland, Portugal, Romania, Russia, Saudi Arabia, Singapore, Slovak Republic, South Africa, South Korea, Spain, Sweden, Thailand, Turkey, United arab Emirates, United Kingdom, Ukraine, United States, Venezuela. This is an on-demand report and will be delivered within 2 working days (excluding weekends) of the purchase. Read More

From the selected regions, the ranking by revenue in the 'Grocery Delivery' segment of the online food delivery market is forecast to be led by Indonesia with 27.03 billion U.S. dollars. In contrast, the ranking is trailed by Timor-Leste with 0.03 billion U.S. dollars, recording a difference of 27 billion U.S. dollars to Indonesia. The Statista Market Insights cover a broad range of additional markets.

According to a survey from March to April 2020, online shopping became more popular among all age groups in Finland because of the coronavirus (COVID-19) pandemic. Younger people aged between 18 and 34 years shopped more often online compared to other age groups, and almost 20 percent of them said that they increased online shopping significantly.

Online purchases of new products and services

Based on a consumer survey, 55 percent of Finns said that they purchased new products and services online during the coronavirus (COVID-19) pandemic. For first-time e-shoppers, daily essentials such as clothing, groceries, restaurant meals, or hygiene and beauty products, were some of the most wanted goods. One-fifth of the respondents bought clothes and accessories online for the first time, and 14 percent of them bought groceries. Most Finnish consumers who shopped online because of the COVID-19 outbreak, stated that they will also continue doing so after the crisis. Indeed, customer retention rates were above 60 percent in almost all product categories.

Domestic vs. foreign webstores

In June 2020, about 25 percent of Finns estimated that they will favor domestic online stores after the COVID-19 pandemic or if the pandemic lasts long. Furthermore, one-third of consumers said that they will mostly use domestic online stores as before. However, many consumers simply preferred the most affordable option. Cheaper prices are the main motivator for most Finnish consumers to use foreign online stores, alongside with better product availability.

In 2024, the sales growth of online retailing in South Korea was about 15 percent, exceeding the growth of the overall retail sector in the country of 8.2 percent. E-commerce has continuously increased over the last decade and exceeded the online transaction volume of almost 229 trillion South Korea won in 2023. Online overseas shopping Not only has domestic online retail experienced growth, but purchasing products online from overseas retailers has become more common, with the transaction value of direct overseas purchases increasing majorly in 2019 and 2020. The list of items most commonly ordered online from overseas was topped by cosmetic products, overtaking categories such as fashion goods and music-related items by far. Consumers’ preference There are various reasons for consumers’ preference of online shopping over traditional in-store shopping. In a survey on the internet shopping behavior of South Korean consumers, good value and the convenience of being able to shop anywhere at any time were the most chosen responses. Convenient and fast delivery methods were also an important factor. While next-day delivery is becoming the standard for grocery deliveries, Coupang, an open market platform and one of the leading online shopping platforms in South Korea, is offering overnight deliveries for most products.

Supermarkets and grocery store outcomes have been a tale of dealing with volatile prices at their purchase and sales points. The continued expansion of Aldi and Amazon has forced the two established industry giants, Woolworths and Coles, to remain price-competitive on both the physical store and online service fronts. To differentiate themselves from low-cost supermarkets, Coles and Woolworths have leant into attracting customers with convenient locations and expanded online shopping capabilities. These supermarket giants also rely on loyalty programs and promotions. Coles and Woolworths have displayed interest in data analytics, strengthening their relationships with analytics firms like Palantir to optimise their marketing and operational processes. The ACCC and Treasury have taken the lead on addressing supplier and customer concerns relating to deceptive discounting practices and supplier contract bargaining exploitation. Supermarket and grocer revenue rose significantly following the COVID-19 outbreak. Household expenditure shifted towards retail industries amid restrictions on many services industries, with this imbalance remaining as high costs limit eating out. A combination of panic buying, along with the suspension of many specials and promotions in supermarkets, boosted grocery turnover at the beginning of the period, spiking revenue for 2019-20. This high benchmark at the start of the period has resulted in an industry correction and an annualised revenue decline of 0.6% to $148.7 billion over the five years to 2024-25. However, stores have largely managed to pass on upstream costs to customers, steadying their profit margins while suppliers and consumers bear the brunt of inflation-driven costs. Revenue is estimated to climb by 0.2% in 2024-25, reflecting the price-driven industry growth more indicative of the overall revenue trend that was drowned out by the pandemic revenue spike and correction. Supermarkets and grocery stores are set to continue performing well with industry revenue slated to climb at an annualised 0.4% over the five years through 2029-30 to $142.8 billion. Population growth and stubborn inflationary pressures, despite rate hikes, are set to keep store prices inching upwards. The results of the Treasury and the ACCC's investigations will shine a light on new regulations and potential penalties in store for large supermarkets. Eventually, when inflationary pressures subside and consumer sentiment returns to a positive level, supermarkets and grocers will be well-positioned to take advantage of consumer appetite for value-added and premium goods. Strong growth in online sales is set to continue.

As per Cognitive Market Research's latest published report, the Global Online Fashion Retail market size was $771.90 Billion in 2022 and it is forecasted to reach $2,755.17 Billion by 2030. Online Fashion Retail Industry's Compound Annual Growth Rate will be 17.37% from 2023 to 2030. Market Dynamics of the Online Fashion Retail Market:

Evolution in online shopping along with the emergence of technologies:

Technological advancement has become the center of life. Most devices such as smartwatches, and mobile phones with multiple accessibilities merge with digital networks. Technologies such as blockchain, and artificial intelligence have pushed online fashion businesses to be more user-friendly which can help customer to fulfill their needs. E-commerce retail platforms which are using several technologies would be able to surge their competitive advantage towards better customer experiences and customizing the products as per their requirements. Artificial Intelligence (AI) is becoming the most popular technology in the online fashion retail industry. AI has the ability to change vast and diverse data into valuable data which helps to exceed cost, speed, and time. Furthermore, Augmented Reality (AR) technology also plays a vital role which provides a real-time view and also magnified computer-generated information.

Restraining Factor:

Lack of close examination and frauds in online shopping:

Many customers want to feel and touch the product in order to identify product quality. Thus, most of the customers prefer to purchase from window shops to touch-feel-try the products which may lead to hinder the market growth to some extent. In addition, the products shown in the pictures are sometimes misleading. The size, colour, and appearance are not images with electronic images. In addition, many people prefer to visit physical stores for examining the product though it consumes time. Further, the online payment mode is not much safe while doing payment transactions. Therefore, retailers and e-marketers are paying attention to finding out a solution to this issue.

However, the emergence of new technologies, good discounts, availability of different brands, time-saving processes, a wide range of products, and safer payment transactions are expected to surge the market growth during the forecast period.

Current Trends on Online Fashion Retail:

Development of new applications in online fashion retail platforms:

Increasing penetration of smartphones and the emergence of new technologies followed by the development of different applications have gained traction in the online fashion retail market. Solutions like Mobile body scanning technology are having a lucrative impact on the online fashion retail market size and shape. In addition, a solution like Mobile Tailor which allows customers to take body measurements remotely and contactless by using just two photos of them enables businesses to expand their reach. Furthermore, YourFit solution also helps shoppers to find out matching online shoppers in order to overcome size issues. Thus, the development of new applications in the fashion world is projected to expand the market growth in the future.

Impact of the COVID-19 pandemic on the Online Fashion Retail Market:

The outbreak of Covid-19 has significant impact on the global fashion retail market. As governments of several nations announced lockdown and social distancing regulations, the market has faced several damages during the Covid-19 pandemic. However, there are some positive impacts such as the emergence of new technologies i.e. ewallet, 360-degree videos, three-dimensional product view, and trying on clothes with augmented reality has gained traction during a pandemic. The online fashion market has gained traction among young consumers during the outbreak of COVID-19. UK-based eCommerce company BooHoo has reported that during the lockdown their sales has increased by 45% in May 2020.

As the online fashion retail industry is growing, fashion businesses need to adapt to changing circumstances. Due to the high competition in the sector, online fashion businesses have to implement new intelligent solutions which are going to recommend the right product to the right customer in real time. Introduction of Online Fashion Retail:

In the past decade, increasing usage of the internet has given new momentum to the online fashion retail market. Rising demand for designer dress...

After threefold growth from 2019 to 2020 due to the coronavirus pandemic, InstaCart's annual sales are expected to increase at a much slower pace in the United States. In 2021, the grocery delivery service generated about 26 billion U.S. dollars in sales. By 2024, the company's sales in its home market could reach 40.5 billion U.S. dollars.

Inflation was the leading issue plaguing the online shopping experience of global consumers in 2023. Nearly sixty percent of consumers surveyed worldwide in February that year reported rising prices for household goods was the issue having the greatest impact on them while shopping online. In addition, nearly a quarter reported being unable to purchase a product due to it being out of stock.

E-commerce in times of stagflation

As the global economy still reeled from the macroeconomic shock of the COVID-19 pandemic, the Russia-Ukraine war dealt a further blow to worldwide trade. Along with record food inflation, an unprecedented wave of layoffs in tech companies brought the pandemic-induced e-commerce boom to a halt. While online retail sales growth reached a peak of 25.7 percent in 2020, this figure was forecast to slow to 9.7 percent in 2022.

Impact of inflation on consumer behavior

As of January 2023, the European Union hit a double-digit inflation rate and consumers have had to adjust their purchasing behavior accordingly. Discretionary sectors such as clothing and consumer electronics were the most affected, with almost 50 percent of global consumers reporting they have either stopped or reduced their purchases of clothing, shoes, and accessories in response to rising prices.