According to a survey conducted in January 2023, ** percent of consumers in the United States reported to always read online reviews of local businesses. Over ** percent said that they regularly read online reviews of local businesses and just two percent said that they never read online reviews.

Introduction

Online Review Statistics:Â In today's digital marketplace, Online reviews have become a pivotal factor in consumer decision-making. A significant 95% of consumers read online reviews before making a purchase, and 93% report that these reviews influence their buying decisions. Notably, 49% of consumers trust online reviews as much as personal recommendations. The impact of reviews extends to business performance; for instance, a one-star increase in a restaurant's rating can boost revenue by 5% to 9%.

Moreover, products with five or more reviews are 270% more likely to be purchased compared to those without reviews. However, the prevalence of fake reviews remains a concern, with 54% of consumers unwilling to buy a product if they detect fraudulent reviews. These statistics underscore the profound influence of online reviews on consumer behavior and the importance for businesses to maintain authentic and positive review profiles.

Statistics show that online reviews have become a powerful force in shaping consumer behavior. This Online Review of Statistics includes several statistical analyses of current trends in 2024 and 2025 and will guide you effectively. Let's dive into some eye-opening stats to see just how much.

During a December 2020 survey of U.S. online customers, 94 percent of respondents stated that positive reviews made them more likely to use a business. On the other hand, 92 percent said that negative reviews made them less likely to patronize a local business.

In 2021, Google's share of online reviews increased to 71 percent, up from 67 percent in 2020, indicating a rise in willingness from consumers to share their experiences and opinions online. Overall, Google is the platform and search engine on which most consumers leave reviews for local businesses.

In a November 2021 survey conducted in the United States, 85 percent of respondents stated that the overall average star rating of a business was one of the most important considerations when judging a local business based on reviews. The business having a higher than average star rating than other businesses was also a very important factor, with 76 percent of respondents stating that this was one of the most important aspects.

In 2021, many online shoppers in the United Kingdom (UK) considered what previous buyers had to say about products before purchasing the items themselves. Approximately **** in *** UK consumers stated they would check online reviews before buying from a particular business. Even more shoppers said they often avoid enterprises with a rating lower than four.

A 2021 survey revealed that 27 percent of consumers worldwide used online reviews and ratings regularly in order to help make purchase decisions. Indonesian consumers were most likely to use online reviews and ratings to help with their purchase decisions, with 50 percent of respondents reporting so.

Explore our online review survey for real experiences. Discover online review trends and statistics to make informed decisions and enhance consumer journey.

Introduction

Trustpilot Statistics: Trustpilot is an enormous online review platform that consumers turn to when they are contemplating a purchase in the hopes of finding reviews from fellow consumers. Trustpilot has become closer to being the most trusted name in online reviews in 2024, with millions of reviews written for thousands of businesses across the globe.

Here is an article that deeply investigates all the primary dimensions of Trustpilot statistics for the year 2024, covering user growth, impact on businesses, and performance.

Introduction

Yelp Statistics: Yelp is a popular online platform that helps users find local businesses based on reviews and ratings from other customers. In 2024, Yelp continues to hold a significant presence, particularly in the U.S., where most of its traffic and revenue are generated. Yelp offers both a website and a mobile app, making it easy for people to access business information and read reviews.

Businesses can also advertise on Yelp, using the platform to reach new customers and manage their online reputation. With its comprehensive review system, Yelp plays a vital role in connecting people with trusted local businesses. This article will help you understand Yelp's key statistics and trends, providing valuable insights for businesses aiming to optimize their presence on the platform.

A survey carried out in France between 2023 and 2024 showed that ** percent of shoppers leave online reviews after a purchase and ** percent of them read product reviews before shopping online. Reviews are less relevant in the in-store experience, as only ** percent of shoppers considered them before purchasing offline.

Historical Dataset of Northern Star Online is provided by PublicSchoolReview and contain statistics on metrics:Total Classroom Teachers Trends Over Years (2008-2023)

Following the recent national statistics review of tax credit statistics a summary of responses have been published on the HM Revenue & Customs (HMRC) website. There were almost 140 responses to the consultation and this initial report summarises the results from the user consultation established to identify the needs of customers as well as their feedback on the publications. The consultation ran from 23 May 2011 to 31 August 2011 and covered tax credit national statistics and official statistics publications using an online survey. HMRC is very grateful to all users who participated in the survey. A detailed report on the survey results and consultation will follow in the tax year 2012 to 2013.

According to a global 2021 report, out of 2.7 million online fake reviews that were detected and removed, 46 percent were five-star reviews. Additionally, almost a third of all fake reviews that were removed were one-star reviews, and eight percent were two-star.

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The MRETS publication has been discontinued. The associated dataset is still available as part of the UK Trade statistical bulletin and online time series. Source agency: Office for National Statistics Designation: Official Statistics not designated as National Statistics Language: English Alternative title: MM24

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