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TwitterThe displayed data on increased online shopping due to covid-19 by category shows results of the Global Consumer Survey conducted in the United States in 2021. Some ** percent of respondents answered the question "You indicated you ordered more online during the COVID-19/Corona pandemic than before. In which of the following categories did you order more online than before? (multi-pick)" with "Clothing".
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TwitterOver the past pandemic year, a significant number of consumers in the United Kingdom (UK) have reported changes in their online shopping behavior. Specifically, in March 2020, about ** percent of UK shoppers said they had been shopping more online, compared to before the coronavirus (COVID-19) pandemic. By February 2021, however, this percentage had grown to approximately ** percent. By the same token, offline shopping has decreased over the analyzed period.
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TwitterIn 2020, a noticeable spike in online shopping habits had been recorded across Europe, with many consumers from different countries stating that they had started e-shopping more due to the impact of the coronavirus (COVID-19) pandemic. In 2021, most of the same countries saw an increase in the number of people who said they bought on the web more due to the crisis. In Spain, for example, more than half of surveyed consumers said they shopped online more often in 2021, an increase of about ***** percent compared to the previous year.
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TwitterIn September 2020, a survey found that ** percent of respondents in the United States had been buying household supplies online before the coronavirus pandemic. After COVID-19, there was an expected ** percentage point increase in consumers buying these home items online. The same survey was conducted in February 2021 and it revealed that spending intentions decreased across many categories. Fitness and wellness, groceries, personal care products, and household supplies were among the few segments where post-COVID-19 growth was still expected. The change is real The coronavirus pandemic has upended lives worldwide, from how we work to shop and socialize, in general. In a survey published in March 2021, U.S consumers were asked about the important attributes of shopping online, among which the most chosen answers were faster delivery and in-stock availability. However, the share of consumers that shopped online for the first time is relatively minimal. For instance, only ****percent of German and Japanese respondents had never purchased online before 2020. Shopping online more than ever The e-commerce purchase frequency has also changed. In the U.S., over ** percent of respondents mentioned that their household goods online purchasing cycle had increased compared to one month previously. In terms of traffic and reach, food and groceries, home and garden, and sports and outdoors were the fastest-growing e-commerce categories worldwide.
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TwitterThe first case of a person infected with the novel coronavirus (COVID-19) in Brazil was reported on *****************. The lock for non-essential business started on ********. The daily time Brazilians spent on websites of online retailers between ******** and ** was three percent lower than between ********* and ********. Between ******* and **, the time was ** percent higher than between ********* and ********. For further information about the coronavirus (COVID-19) pandemic, please visit our dedicated Facts and Figures page.
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TwitterA survey conducted in 2020 revealed that meal delivery saw spectacular growth during COVID-19 restrictions in Hong Kong, with approximately ** percent of the respondents stating that they ordered meals more frequently and ** percent spending more. Other categories such as grocery, fresh produce and meat shopping, education, health and wellness also benefitted from the restrictions. More than half of the respondents spent more on these categories in terms of both frequency and amount.
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TwitterAccording to a survey on consumer behavior in Central American countries during the COVID-19 pandemic, more than half of respondents expected a decrease in the time allocated to online food and non-food shopping. Moreover, ** percent forecast, on the contrary, an increase in the time invested buying groceries over the internet, while ** percent expected the same regarding non-food purchases.
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TwitterThroughout 2020, Latin American countries introduced a range of movement restrictions aimed at controlling the spread of COVID-19. As a result, consumers across the region increasingly turned to online solutions for their purchases. During a survey conducted in ** Latin American countries, Chile showed the highest online shopping increase by e-commerce buyers during the pandemic, with more than ** percent stating to have incremented their purchases through this channel. Puerto Rico ranked second, with ** percent of online shoppers surveyed saying to have purchased more on the internet.
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TwitterDuring the peak of the coronavirus (COVID-19) crisis (March-April 2020) when many countries worldwide introduced lockdown measures, e-commerce share in total retail sales saw proportions that were not seen before. In the United Kingdom, where an already mature e-commerce market exists, e-commerce share saw as high as **** percent, before stabilizing in the subsequent periods. In the most current period (as of January 31, 2021), United Kingdom, United States and Canada were the leading countries where e-commerce had a higher share as a proportion of total retail, at **, **, and ** percent, respectively.
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TwitterDuring a survey carried out in April 2020, ** percent of consumers in Germany who never previously made online fashion purchases stated that they have increased their online shopping in that category since the coronavirus pandemic struck. Of those respondents who did buy fashion items online before, some ** percent were buying them more often.
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TwitterAccording to a 2020 survey conducted in Macao, online meal delivery rose in popularity as approximately ***** out of four interviewees said they ordered more and more frequently. Categories such as health and wellness, beauty/cosmetics, and fashion and accessories witnessed an increase in online sales. Meanwhile, under ** percent of the respondents spent more on sports and recreational activities.
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TwitterAccording to a survey conducted by Rakuten Insight, around **** percent of respondents stated that their online purchases increased during the COVID-19 pandemic because they were practicing social distancing. The same survey found that around **** percent of surveyed purchased more products online during the pandemic.
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TwitterThe coronavirus (COVID-19) outbreak determined a change in consumers' shopping behaviors in Africa. In 2020, ** percent of Nigerian e-commerce users were planning to do less supermarket shopping even after the pandemic. The same was true for ** percent of South Africans and ** percent of Kenyans. Moreover, increased online grocery shopping after the health crisis was expected by ** percent of Egyptian digital shoppers.
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TwitterOnline orders and deliveries in Italy increased significantly due to the coronavirus (COVID-19) outbreak and the resulting lockdown. As the graph shows, during January and February, when the lockdown was not put in place yet, the increase in e-commerce deliveries was rather limited. In the following months, however, deliveries grew dramatically. April 2020 registered an increase of ***** percent compared to the same month of the previous year. In May 2020, after the restrictions were eased, the growth was not as impressive as in April, but e-commerce deliveries still rose by **** percent compared to May 2019.
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TwitterThe outbreak of coronavirus in Poland had a significant impact on Poles' shopping habits. Groceries witnessed a 22 percent growth in online shopping, whereas the online sales frequency dropped by 13 percent.
For further information about the coronavirus (COVID-19) pandemic, please visit our dedicated Facts and Figures page.
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TwitterThe COVID-19 pandemic in the United States has led to an increased use of online shopping and has also prompted some online-shopping holdouts to make their first digital purchase. According to a March 2020 consumer survey, **** percent of consumers aged 65 years and above in the United States have bought a product online for the first time due to physical distancing and self-quarantining practices. Overall, a third of consumers aged 65 and older planned on increasing their spending on goods from online marketplaces because of the coronavirus.
For further information about the coronavirus (COVID-19) pandemic, please visit our dedicated Facts and Figures page.
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TwitterAs surveyed in 2020 in Vietnam, around ** percent of the online shoppers stated that shopped more online compared to the pre-pandemic level in 2019. In that year, the e-commerce market value in the country reached around ** billion U.S. dollars.
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TwitterAs of March 2020, during the COVID-19 pandemic, ** percent of internet users surveyed in Peru stated that they wanted to start buying or increasing their purchases of staple goods via internet. Moreover, ** percent of respondents said they were willing to shop for medicines online.
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TwitterAs of March 15, 2020, 23 percent of respondents in the United States said that their frequency of purchasing goods online had increased compared to one month previously. Over forty percent of those surveyed stated that their frequency of e-commerce shopping had not changed at all.
COVID-19 contributes to growth of e-commerce In general, e-commerce sales have increased in recent years, a trend that was expected to continue through 2024. It is likely that this sector will see further increases due to COVID-19, as many people choose to stay at home and amend their daily routines to avoid catching the airborne virus. However, most retailers still expect some downside revenue implications due to the pandemic.
Consumer purchasing patterns under COVID-19 As they spend longer stretches at home, consumers are purchasing more nonperishable food-items, cleaning supplies, and home entertainment products. This is often done through online marketplaces, such as Walmart or Amazon. In contrast, there has been a decrease in spending in clothing and furniture stores, as most of these locations have been temporarily shut down to help contain the spread of coronavirus.
For further information about the coronavirus (COVID-19) pandemic, please visit our dedicated Facts and Figures page.
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TwitterAccording to a survey from March to April 2020, online shopping became more popular among all age groups in Finland because of the coronavirus (COVID-19) pandemic. Younger people aged between 18 and 34 years shopped more often online compared to other age groups, and almost ** percent of them said that they increased online shopping significantly.
Online purchases of new products and services
Based on a consumer survey, ** percent of Finns said that they purchased new products and services online during the coronavirus (COVID-19) pandemic. For first-time e-shoppers, daily essentials such as clothing, groceries, restaurant meals, or hygiene and beauty products, were some of the most wanted goods. One-fifth of the respondents bought clothes and accessories online for the first time, and ** percent of them bought groceries. Most Finnish consumers who shopped online because of the COVID-19 outbreak, stated that they will also continue doing so after the crisis. Indeed, customer retention rates were above ** percent in almost all product categories.
Domestic vs. foreign webstores
In June 2020, about ** percent of Finns estimated that they will favor domestic online stores after the COVID-19 pandemic or if the pandemic lasts long. Furthermore, one-third of consumers said that they will mostly use domestic online stores as before. However, many consumers simply preferred the most affordable option. Cheaper prices are the main motivator for most Finnish consumers to use foreign online stores, alongside with better product availability.
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TwitterThe displayed data on increased online shopping due to covid-19 by category shows results of the Global Consumer Survey conducted in the United States in 2021. Some ** percent of respondents answered the question "You indicated you ordered more online during the COVID-19/Corona pandemic than before. In which of the following categories did you order more online than before? (multi-pick)" with "Clothing".