Online shopping has become a way of life. Once considered a novelty, much like the internet itself, the online shopping phenomenon has surpassed business and consumer expectations. It has evolved and expanded rapidly, with escalating internet and broadband uptake and changing consumer attitudes helping online shopping become a mainstream retail avenue. Greater investment in online platforms to advance website navigation, enhance security and improve delivery is fuelling a shift in consumer buying habits towards online shopping. The pandemic brought retail trading in Australia to a standstill, with lockdown periods and restrictions leading to a surge in online shopping sales. As consumers jumped online at breakneck speed, the online market was flooded with new entrants and businesses ramped up their digital sales capabilities to keep up with demand. Despite the hype and surge in sales, challenging trading conditions in the post-pandemic environment have eroded some of the earlier gains. Strong inflation and rising interest rates have combined to create a cost-of-living crisis, with consumers reassessing their online spending habits in the face of tightening purse strings. Nonetheless, revenue is anticipated to have grown at an annualised 7.4% over the five years through 2024-25 and is expected to total $58.0 billion in the current year, when revenue is set to climb by an estimated 5.2%. Going forwards, online shopping revenue is forecast to climb at an annualised 6.5% through the end of 2029-30 to total a projected $79.4 billion, aided by continued consumer demand. Greater digital connectivity will allow consumers to shop anywhere and anytime, with advances in augmented reality opening new doors for online retailers. Strong revenue prospects will entice more bricks-and-mortar retailers to launch online stores to complement their physical store network, while many online retailers will open shopfronts and flagship stores, blurring the lines between the two. Escalating competition, particularly from international low-cost retailers like Temu and Shein, will limit growth in profitability.

A survey conducted in the 12 months to July 2024 revealed that the most prevalent online retailer purchased from among Australian online shoppers was U.S. marketplace Amazon, with around 54 percent of respondents reportedly purchasing from this shopping site in the past 12 months. eBay followed at 41 percent of surveyed online consumers. Online marketplaces are flourishing Online marketplaces in Australia have become increasingly popular in recent years. Australian consumers have been attracted to this retail format due to their wide range of products, convenience of use, and affordable prices. The dominance of global marketplaces, such as Amazon, is evident, with the brand appreciated by Australia’s shoppers due to advantages such as fast delivery, ease of purchase, and good quality products. However, it is worth noting that local Australian retailers have also made their mark, with discount department store chain Kmart and grocery giant Woolworths remaining popular among online shoppers. The continued growth of the e-commerce industry, consumer preference for convenient and diverse shopping options, and new market entrants like Temu help marketplaces remain a vital component of the Australian retail industry. Online retail industry trends The COVID-19 pandemic led to extensive limitations to Australia's in-store shopping in 2020 and 2021. As a result, the e-commerce market experienced significant expansion during this period, with an e-commerce growth rate of about 35.8 percent in 2020 and around 34 percent in 2021. Conversely, in 2022 and 2023, market growth slowed. Nonetheless, there were still observable, long-lasting changes to consumer behavior, as evidenced by the considerable number of customers who now actively engage in online buying activities. According to a July 2024 survey, about 29 percent of Australians made at least one online purchase per week, while 83 percent of internet shoppers made an online purchase at least once per month. As the market develops, it is expected that both domestic and foreign retailers will compete for a larger share of the growing online retail market in Australia.

The Australian e-commerce market is experiencing robust growth, driven by increasing internet penetration, smartphone adoption, and a shift in consumer preferences towards online shopping convenience. With a CAGR of 13.70%, the market exhibits significant potential for expansion. The B2C segment, encompassing diverse sectors like beauty and personal care, consumer electronics, fashion and apparel, food and beverages, furniture and home, and others, dominates the overall market share. While precise market size figures for 2025 are unavailable, extrapolating from the provided CAGR and assuming a 2024 market size of approximately $50 Billion (a reasonable estimate given global trends and Australia's economy), the 2025 market size is estimated to be around $56.85 Billion. This growth is further fueled by the rise of mobile commerce and the increasing adoption of digital payment methods. Key players like Amazon, eBay, Kogan, and major retailers such as Woolworths and Coles are aggressively competing to capture market share, leading to intense innovation in logistics, customer service, and personalized shopping experiences. The B2B e-commerce segment, although smaller than B2C, is also demonstrating considerable growth, fueled by the increasing adoption of digital procurement solutions by businesses across various sectors. This segment is expected to benefit from improvements in supply chain management and digitalization efforts by businesses. However, challenges remain, including concerns around cybersecurity, data privacy, and maintaining a competitive edge in a rapidly evolving technological landscape. The ongoing expansion of high-speed internet access in regional areas and government initiatives aimed at supporting digital businesses will continue to propel the market's growth in the coming years. This indicates a promising outlook for investors and businesses looking to capitalize on the burgeoning Australian e-commerce sector. Continued innovation in areas like augmented reality and personalized recommendations are expected to further enhance the shopping experience and drive further market expansion. Recent developments include: April 2022 - Pinterest announced a strategic partnership with the E-commerce platform WooCommerce, which will enable WooCommerce's 3.6 million merchants the convert their product catalogs into Shoppable Pins on Pinterest. with this partnership, a new Pinterest app within WooCommerce would be launched, which will include various Pinterest shopping features such as tag deployment and catalog ingestion., May 2022 - Marketplacer announced the completion of a new holistic online marketplace for True Woo, offering a range of products and services targeted at individuals seeking ways to improve their wellbeing. The E-commerce platform says the marketplace it has created for True Woo features products and services designed to improve mental, emotional, physical, and spiritual health.. Key drivers for this market are: Rise in Purchase Frequency and Online Spending, Rising Adoption of Click and Collect Services. Potential restraints include: Rise in Purchase Frequency and Online Spending, Rising Adoption of Click and Collect Services. Notable trends are: Rise in Purchase Frequency and Online Spending.

Australia's online retail spending rose across all segments for both domestic and international merchants in February 2025 compared to the year prior. In the grocery and liquor category, online retail expenditure to domestic merchants increased by around 9.5 percent compared to the previous year. In comparison, international merchants in this category experienced a rise of 18.8 percent. Leading online retailers and marketplaces As of 2024, Amazon and eBay were the top online retailers and marketplaces across Australia, with more than 50 percent of online shoppers purchasing from Amazon and over 40 percent from eBay that year. Both websites attract millions of monthly site visits, with eBay at around 37.3 million visits per month as of February 2025. Australia’s supermarket giants, Woolworths and Coles, were also among the top online stores purchased from across the country, with the Woolworths Group holding the largest share of Australia’s grocery retail market. Discount department stores Kmart and BIG W were also among the leading online retailers; nonetheless, department store chains have started to lose ground to online marketplaces such as Amazon, eBay, and Temu. Unsurprisingly, books and e-books were Amazon Australia’s most popular purchase categories, largely due to the popularity of Kindle and Audible, as well as the site often offering paperback books at lower prices compared to chain or independent bookstores. Online retail trends In 2020 and 2021, widespread restrictions to in-store shopping across Australia resulting from the coronavirus pandemic drove many consumers to online shopping channels. Consequently, the country’s e-commerce market boomed during that period, with e-commerce growing by over 33.9 percent in 2020 and 2021. Market growth slowed somewhat in 2022; nevertheless, long-lasting changes to consumer behavior are noticeable, with many shoppers engaging in omnichannel shopping activities. Shopping smart is becoming essential in current times, as inflation affects household disposable income, with consumers increasingly conducting in-depth research before purchasing, shopping during sales periods, bulk buying, and purchasing items, such as birthday or Christmas gifts, in advance. Furthermore, in recent years, product sustainability has come into greater focus across Australia, with many online shoppers preferring to purchase from ethical and sustainable brands.

According to a March 2025 survey, around 78 percent of respondents in Queensland, Australia had shopped online within the previous four weeks. According to the source, Australia recorded a downward trend in online shopping among its consumers in March 2025 at 77 percent of respondents, compared to 79 percent in September 2024.

Online purchases in the non-grocery retail category were more prevalent among online shoppers in Australia than in the groceries category in the 12 months to July 2024, according to a 2024 survey. Those aged between 18 and 49 years old were the key demographic for online non-grocery retail product purchases, with over 80 percent of respondents across this demographic purchasing non-grocery products online every month during the survey period. In the groceries category, 30 to 39-year-olds were the leading age group buying groceries online at around 68 percent of respondents.

The size of the Australia E-commerce Industry market was valued at USD XX Million in 2023 and is projected to reach USD XXX Million by 2032, with an expected CAGR of 13.70% during the forecast period.Electronic commerce is short for buying and selling products or services electronically using such channels as the internet and mobile phones. E-commerce has come to cover everything, from online retailers and auction sites to digital marketplaces and Internet banking.In Australia, the e-commerce industry has grown significantly over the past few years, influenced by factors such as increased internet penetration, the emergence of smartphones and mobile commerce, and changes in consumer behavior. The industry is important to the Australian economy because it creates jobs, boosts economic growth, and increases consumer choice.The online business offers lots of benefits both to the customers and the vendors. For vendors, it means a cost-effective reach to a more extensive market space and 24/7 functioning. For the customer, it means a convenient way of accessing a broader range of goods and services than ever before while comparing prices.Some of the key trends shaping the Australian e-commerce industry include mobile commerce, the growing importance of social media, cross-border e-commerce, and the use of artificial intelligence and machine learning to personalize the customer experience. Recent developments include: April 2022 - Pinterest announced a strategic partnership with the E-commerce platform WooCommerce, which will enable WooCommerce's 3.6 million merchants the convert their product catalogs into Shoppable Pins on Pinterest. with this partnership, a new Pinterest app within WooCommerce would be launched, which will include various Pinterest shopping features such as tag deployment and catalog ingestion., May 2022 - Marketplacer announced the completion of a new holistic online marketplace for True Woo, offering a range of products and services targeted at individuals seeking ways to improve their wellbeing. The E-commerce platform says the marketplace it has created for True Woo features products and services designed to improve mental, emotional, physical, and spiritual health.. Key drivers for this market are: Rise in Purchase Frequency and Online Spending, Rising Adoption of Click and Collect Services. Potential restraints include: , High Cost of Equipment than Conventional Radiography is Discouraging the Market Growth. Notable trends are: Rise in Purchase Frequency and Online Spending.

The Department Stores industry has suffered from reduced foot traffic and the growing threat from online-only retailers, which is why industry revenue has been declining. Wavering consumer sentiment and shifts in discretionary income are causing consumers to pivot their spending towards lower-priced online sellers. Rising internet connectivity and consumer reliance on smartphones have propelled online shopping activity and industry competition. Yet, these headwinds have yielded some positive results, like a push to revise legacy systems and strategies and become more digitally driven retailers. Industry revenue has modestly contracted by an annualised 0.8% over the five years through 2024-25, to $22.1 billion. This trend also includes a 3.6% downturn in revenue in 2024-25. Despite a bounce-back in tourism, cost-of-living pressures are poised to intensify, encouraging consumers to cut back on discretionary spending. The industry is highly concentrated, with the four heavyweights accounting for the bulk of industry demand, meaning internal competition is intense. This factor has prompted price wars and aggressive discounting strategies, especially among low- to mid-market department stores like Kmart, to win over customers. Speciality retailers in sectors like apparel, homewares, electronics and cosmetics have dealt with their own demand woes, spurring reformation in their sales strategies, for example by expanding their digital and customer service capabilities. In doing so, these retailers have increasingly stolen market share from department stores. Mounting competition has encouraged department store chains to rationalise their networks, which is why establishments have been trending downwards and profitability upwards. The Department Stores industry is set to shrink at a faster rate through 2029-30, as the results of rationalising strategies and a heavier focus on digital transformation come into effect. Online-only sellers, like Amazon, will continue expanding their offerings and after-sale services, raising competitive pressures. Improving consumer sentiment and rising discretionary income are set to offer some reprieve in demand for up-market department stores, but gains will be cut short by commonplace bargain-hunting habits. In turn, more department stores will focus on shrinking floor space, rationalising merchandise and enhancing online operations to maintain low prices favoured by consumers. The industry is projected to decline at an annualised 2.3% through 2029-30, to $19.6 billion.

The retail landscape underwent a substantial digital transformation following the COVID-19 outbreak, enabling significant growth in the Online Women's Clothing Sales industry. Many consumers crave offline opportunities to try on clothes to ensure fit and quality, but this was largely impossible during lockdowns and mandated store closures. As a result, consumers were forced to buy apparel online but have come to love the choice, flexibility and convenience that online shopping delivers – like the unparalleled and diverse range of products at lower pricepoints. In turn, industry revenue is expected to have surged by an annualised 5.1% through the end of 2024-25 to $2.0 billion. This trend includes a 3.3% revenue rise anticipated over the current year. Many factors have encouraged consumers to shop online, from growth in internet and broadband penetration and greater technological literacy to improvements in security and payment systems. Volatile consumer sentiment has made many shoppers conscious of their spending, causing them to bargain hunt online to the industry's benefit. However, international rivals and department stores with online platforms also offer competitively priced online apparel, spurring pricing competition and aggressive discounting – capping profit margin growth. Falling discretionary income amid a cost-of-living crisis has also curbed industry demand slightly. As online retailing becomes more normalised, revenue will continue rising, albeit at a slower pace. The industry’s potential customer base is set to expand substantially as the female population aged 18 and older continues to climb and Australia’s ageing population becomes more confident using technology. Growth in online shopping through smartphones and tablets will enable existing retailers to reach a wider audience. At the same time, bricks-and-mortar stores will digitally transition their operations, like dispersing tablets on shop floors, bringing more revenue into the online shopping space. Online shopping habits are set to stick and will pressure traditional retailers into establishing online operations, stepping up industry participation. At the same time, these retailers will invest in delivering better service and honing customer journeys instore, raising competitive pressures. Overall, revenue is projected to rise by an annualised 4.6% through the end of 2029-30 to $2.5 billion.

Australia online grocery market size reached USD 14,202.0 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 80,239.7 Million by 2033, exhibiting a growth rate (CAGR) of 21.22% during ​2025-2033​. The increasing advancements in technology, such as mobile apps and user-friendly websites, which have made online grocery shopping more accessible and user-friendly, are primarily driving the market growth across the country.

Convenience was the topmost driver for making online purchases among Australia's digital shoppers in the 12 months to July 2024, according to a 2024 survey, with around 68 percent of respondents making online purchases during the survey period for this reason. Other leading reasons why Australian consumers bought products online included lower prices, discounts, and free delivery, at respectively 52 percent, 47 percent, and 46 percent of surveyed online shoppers. During the COVID-19 pandemic, Australian consumers also turned to online shopping for safety reasons and due to the widespread closure of brick-and-mortar stores.

Expert industry market research on the Online Shopping in Australia (2008-2031). Make better business decisions, faster with IBISWorld's industry market research reports, statistics, analysis, data, trends and forecasts.

Australian Retail Market size was valued at USD 245 Billion in 2024 and is projected to reach USD 375 Billion by 2032, growing at a CAGR of 4.2% from 2025 to 2032.

Australian Retail Market: Definition/Overview

The Australian retail market is defined as the sector encompassing all business-to-consumer (B2C) sales of goods and services through various channels including physical stores, online platforms, and omnichannel retail formats. The market structure is characterized by a mix of large retail chains, independent retailers, and emerging digital platforms.

Furthermore, the retail landscape is shaped by factors such as urbanization, digital transformation, and changing consumer behavior patterns. The integration of technologies such as artificial intelligence, data analytics, and automated checkout systems is implemented to enhance customer experience.

The Australian retail industry has witnessed steady growth, exhibiting a market size of XX million in 2025 and a promising CAGR of 5.00% over the forecast period. Key drivers propelling this growth include rising disposable income, rapid urbanization, and an evolving consumer landscape. The industry's segments encompass product categories ranging from food and beverages to electronics, while distribution channels include supermarkets, specialty stores, online platforms, and others. Major industry players include Aldi Group, Metcash Ltd, Woolworths Group Ltd, Wesfarmers Ltd, and JB Hi-Fi Ltd. These companies drive innovation and competition, adapting to consumer trends and enhancing customer experiences. While online retail has gained significant traction, brick-and-mortar stores continue to hold a strong presence, offering personalized experiences and convenience. The industry also faces challenges such as supply chain disruptions, labor shortages, and increased consumer price sensitivity. Despite these restraints, the Australian retail industry remains resilient and poised for further expansion, driven by ongoing urbanization, technological advancements, and evolving consumer preferences. Recent developments include: In November 2020, Wesfarmers retail businesses continued to expand their business. Kmart opened new stores in Camberwell and Casey in Victoria and Cockburn in Western Australia, all converted from Target stores, alongside its newest K Hub store in Bairnsdale in regional Victoria.. Notable trends are: Demand for Food and Beverages Continues to be Strong Despite the COVID-19 Challenges.

Google Search Trends: Online Shopping: Wayfair data was reported at 0.000 Score in 15 Apr 2025. This stayed constant from the previous number of 0.000 Score for 14 Apr 2025. Google Search Trends: Online Shopping: Wayfair data is updated daily, averaging 0.000 Score from Dec 2021 (Median) to 15 Apr 2025, with 1232 observations. The data reached an all-time high of 0.000 Score in 15 Apr 2025 and a record low of 0.000 Score in 15 Apr 2025. Google Search Trends: Online Shopping: Wayfair data remains active status in CEIC and is reported by Google Trends. The data is categorized under Global Database’s Australia – Table AU.Google.GT: Google Search Trends: by Categories.

The Australian last-mile delivery market is experiencing robust growth, fueled by the burgeoning e-commerce sector and increasing consumer demand for faster and more convenient delivery options. The market, valued at an estimated $X billion in 2025 (assuming a logically derived figure based on the provided CAGR of >10.55% and a stated value unit of millions), is projected to maintain a strong CAGR exceeding 10.55% throughout the forecast period (2025-2033). Key drivers include the rising adoption of online shopping, the expansion of e-commerce platforms, and the increasing preference for same-day and express delivery services. The market is segmented by delivery type (B2B, B2C, C2C) and delivery mode (regular, same-day, express), with B2C and same-day delivery segments exhibiting particularly high growth rates. Competitive pressures are intense, with a range of established players like Australia Post, DHL, FedEx, and Aramex competing alongside newer entrants such as Sendle and CouriersPlease. The market's growth is also influenced by evolving consumer expectations around delivery speed, transparency, and sustainability, creating opportunities for innovative solutions like optimized routing, delivery lockers, and eco-friendly delivery options. Challenges include infrastructure limitations in certain regions, rising fuel costs, and the need for efficient workforce management to meet increasing demand. The projected growth trajectory suggests significant opportunities for investment and expansion within the Australian last-mile delivery market. The ongoing development of advanced logistics technologies, such as AI-powered route optimization and autonomous delivery vehicles, will further shape the competitive landscape and redefine delivery efficiency. While regulatory factors and potential labor shortages present ongoing challenges, the market's fundamental growth drivers — a thriving e-commerce environment and increasing consumer expectations for rapid and reliable delivery — are expected to remain robust, ensuring continued market expansion in the coming years. Companies will need to adapt and innovate to leverage these opportunities and maintain a competitive edge. Recent developments include: July 2022: Woolworths has unveiled a multi-million dollar Customer Fulfilment Centre (CFC) in Brisbane, Queensland. The10,000sqm purpose-built warehouse facility sits 18km from the CBD at Goodman's Rochedale Motorway Estate and has space for 25,000 products. The company says this is the only CFC facility in its network to offer a Direct-to-Boot service. Combining deliveries and pickups, the company expects to fulfil 30,000 customer orders a week., March 2022: Arcimoto and Directed Technologies Launch Pilot Program to Introduce Ultra-efficient Electric Delivery Vehicles into Australia. This opportunity will lead on two levels: Directed's class-leading digital fleet management technologies and Arcimoto's rightsized electric vehicle, which together can optimize last-mile delivery options for the clients while fitting seamlessly within their sustainability and technology vision., . Notable trends are: Developing e-commerce industry fueling the demand for last mile logistics.

The Australian retail industry, a significant contributor to the national economy, is projected to experience robust growth over the forecast period (2025-2033). While precise market size figures for 2019-2024 are unavailable, a 5% Compound Annual Growth Rate (CAGR) from a base year of 2025 suggests a substantial market expansion. This growth is fueled by several key drivers: increasing disposable incomes, a burgeoning e-commerce sector, and a preference for experiential retail. The rise of omnichannel strategies, where retailers seamlessly integrate online and offline shopping experiences, is further driving market expansion. However, challenges remain. Fluctuations in consumer confidence due to economic uncertainty, intense competition among established players and the emergence of new entrants, and rising operational costs (including wages and supply chain disruptions) act as significant restraints on growth. Segmentation within the Australian retail landscape is diverse, encompassing food and grocery (dominated by giants like Coles Group, Woolworths Group Ltd, and Aldi Group), general merchandise (Kmart Australia Ltd, Myer Group Pty Ltd, David Jones Properties Pty Ltd), electronics (JB Hi-Fi Ltd), and online marketplaces (Kogan.com Ltd). This competitive landscape necessitates continuous innovation and adaptation to changing consumer preferences to ensure sustained profitability. The projected growth trajectory implies an increasing importance of strategic partnerships, mergers, and acquisitions within the sector. Retailers will likely focus on enhancing their supply chain efficiency, improving customer experience through personalized services and loyalty programs, and exploring sustainable and ethical sourcing practices to attract environmentally conscious consumers. Furthermore, data analytics will play a crucial role in understanding consumer behavior and optimizing marketing and inventory management. The future of the Australian retail sector lies in embracing technology, adapting to evolving consumer demands, and navigating the complexities of a competitive and dynamic market. The diverse range of established players and emerging competitors suggests a highly dynamic landscape that presents both opportunities and challenges for businesses within the Australian retail ecosystem. Australia's Retail Industry: A Comprehensive Market Report (2019-2033) This in-depth report provides a comprehensive analysis of Australia's dynamic retail landscape, offering invaluable insights for stakeholders across the industry. Covering the period 2019-2033, with a base year of 2025, this report unveils key trends, challenges, and opportunities within this multi-billion-dollar market. The study incorporates data from leading players like ALDI Group, Metcash Ltd, Woolworths Group Ltd, Wesfarmers Ltd, JB Hi-Fi Ltd, Coles Group, Kmart Australia Ltd, Myer Group Pty Ltd, David Jones Properties Pty Ltd, and Kogan.com Ltd (list not exhaustive). Download now to gain a competitive edge! Recent developments include: In November 2020, Wesfarmers retail businesses continued to expand their business. Kmart opened new stores in Camberwell and Casey in Victoria and Cockburn in Western Australia, all converted from Target stores, alongside its newest K Hub store in Bairnsdale in regional Victoria.. Notable trends are: Demand for Food and Beverages Continues to be Strong Despite the COVID-19 Challenges.

Convenience stores have faced wavering traffic due to remote work, prompting a shift towards ready-made meals, drinks and self-scan technologies. Rising living costs have contributed to more cautious spending in recent years, leading many c-stores to pivot shelf assortments or quick-serve items. Despite modest price hikes that push revenue upwards at an annualised 1.1% to $6.1 billion by 2024-25, constant discounts remain pivotal for loyalty, especially as big supermarkets encroach as a viable substitute option, siphoning customers away from c-stores. Compounding this has been online shopping’s convenience, which has presented a real threat to the industry as consumers have become more accustomed to this alternative, especially from places like Coles and Woolworths. This trend has contributed to an anticipated revenue dip of 3.9% in 2024-25. Regulatory restrictions on vaping, bolstered by TGA raids and extra compliance funding, have worked to remove a key revenue stream, although illegal sales still persist. Meanwhile, rising tobacco excises strain demand, pushing retailers to invest in healthier items like high-protein snacks and grab-and-go meals. This pivot aligns with wellness trends, though the declining smoking rate and supermarket competition threaten profit. Time-poor consumers have yet to be deterred en masse by price hikes. Convenience stores’ well-placed locations and diverse product mix continue to draw customers in despite the higher prices keeping the profit margins afloat. Declining tobacco consumption and continued regulatory challenges are ultimately challenging convenience stores to refine and redefine what they sell to achieve high revenue and, at the end of the day, profitability. Going forwards, gradually falling interest rates and more stable inflation than in recent years – stabilising within the 2.0% to 3.0% range – are set to support moderate gains in consumer sentiment, though not enough to fully rebound to pre-pandemic confidence. Demand for speedy meal solutions is poised to expand, particularly as real incomes stabilise. Meanwhile, ongoing vaping restrictions and a decades-long drop in smoking rates will weigh on tobacco revenue, encouraging convenience stores to diversify their product mix. Major supermarkets remain a formidable threat, but urban expansion may boost foot traffic overall. Higher margins are set to come from self-service check-outs and AI-driven efficiencies, potentially assisting retailers in offsetting nicotine-related declines while positioning for long-term growth. This combination of factors is set to culminate in annualised growth of 0.3% through 2029-30 to $6.2 billion.

Google Search Trends: Online Shopping: Tmall data was reported at 1.000 Score in 16 Apr 2025. This stayed constant from the previous number of 1.000 Score for 15 Apr 2025. Google Search Trends: Online Shopping: Tmall data is updated daily, averaging 0.000 Score from Dec 2021 (Median) to 16 Apr 2025, with 1233 observations. The data reached an all-time high of 26.000 Score in 04 Jun 2022 and a record low of 0.000 Score in 12 Apr 2025. Google Search Trends: Online Shopping: Tmall data remains active status in CEIC and is reported by Google Trends. The data is categorized under Global Database’s Australia – Table AU.Google.GT: Google Search Trends: by Categories.

Online household furniture retailers have had much to celebrate thanks to shifts in consumer habits towards online shopping. Trends in internet subscriber numbers, greater online connectivity and enhanced online platforms have made online shopping more accessible for consumers. At the same time, improvements to website usability and transaction security have increased its appeal. The ability to compare products, offers of lower prices and competitive delivery costs have been added bonuses for consumers in the new furniture market, driving widespread acceptance. All in all, industry revenue is anticipated to grow at an annualised 5.7% over the five years through 2024-25 and is expected to total $1.5 billion in the current year when revenue is set to expand by an estimated 3.8%. Online household furniture orders surged during the pandemic as lockdown periods and trading restrictions caused consumers to shop online in droves. Pandemic restrictions fuelled spending on home improvements, which, in turn, led to a spike in sales of bedroom, lounge and outdoor furniture. Despite the hype, online household furniture retailers have struggled in the post-pandemic environment, with rising inflation and higher interest rates leading to a cost-of-living crisis. While purchase costs have climbed due to rising input prices and inflated freight costs, profitability has expanded, largely owing to earlier gains. Going forwards, online shopping's flourishing popularity is set to underpin continued online household furniture sales. With internet subscriber numbers as a foundation, shifts towards online shopping will also benefit from enhanced online connectivity and data-driven platforms. Traditional bricks-and-mortar retailers will continue to make their foray into online shopping, growing the industry's enterprise and establishment base and heightening competition. Sales are also likely to stem from an upswing in residential building construction, with more homes creating a need for more furniture. Industry revenue is forecast to grow at an annualised 3.5% over the five years through 2029-30 to total $1.8 billion.