This statistic shows the market value of natural hair care worldwide in 2022 and 2030. In 2022, the organic hair care market was valued at about 8.3 billion U.S. dollars worldwide, and is forecast to reach to about 12 billion dollars by 2030.

The size and share of the market is categorized based on Type (Shampoos, Conditioners, Hair oils, Hair masks) and Application (Hair nourishment, Scalp care, Hair strengthening, Hair styling) and geographical regions (North America, Europe, Asia-Pacific, South America, and Middle-East and Africa).

Natural Hair Care Product Market size was valued at USD 31.92 Billion in 2023 and is projected to reach USD 51.65 Billion by 2031, growing at a CAGR of 6.20% during the forecast period 2024-2031.

Natural Hair Care Product Market: Definition/ Overview

Natural hair care products are made with natural substances such as oils, herbs and plant extracts. They avoid harsh chemicals, creating healthier hair by minimizing damage, irritation and environmental impact.

These products are intended to cleanse, condition and style hair while retaining moisture and reducing breakage. They are particularly popular among people with thick or curly hair due to their nourishing characteristics.

The market size of the Organic Hair Care Products Market is categorized based on Type (Shampoos & Conditioners, Oils & serums, Styling, Others) and Application (Men, Women, Kids) and geographical regions (North America, Europe, Asia-Pacific, South America, and Middle-East and Africa).

This report provides insights into the market size and forecasts the value of the market, expressed in USD million, across these defined segments.

Explore the Natural Hair Care Products Market trends! Covers key players, growth rate 7.1% CAGR, market size $15.47 Billion, and forecasts to 2034. Get insights now!

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Organic Shampoo Market Size 2024-2028

The organic shampoo market size is forecast to increase by USD 1.48 billion at a CAGR of 11.28% between 2023 and 2028.

The market is experiencing significant growth due to several key trends. The increasing preference for natural ingredients is a major driving factor, as consumers become more health-conscious and seek products free from harsh chemicals. Another trend is the rise of online sales channels, making organic shampoo more accessible to a wider audience.
However, the high cost associated with organic shampoo production and certification remains a challenge for market growth. Producers must find ways to reduce costs while maintaining quality and transparency to attract price-sensitive consumers. Unlike traditional shampoos, products are made with plant-based ingredients and are free from harmful chemicals such as sulfates, parabens, and synthetic fragrances, which can be harmful to both the hair and the environment. This market trends and analysis report delves deeper into these factors and provides insights into the future growth prospects of the market.

What will be the Organic Shampoo Market Size During the Forecast Period?

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Organic shampoos have gained significant traction in the hair care market due to their ability to provide effective cleansing while minimizing the chemical effects on the scalp and hair. Unlike traditional shampoos, organic shampoos are formulated with natural ingredients, making them ideal for individuals seeking scalp care and hair health. Hard water, excess oil, impurities, and environmental pollutants can cause hair breakage, split ends, and other hair-related issues. Organic shampoos, with their purifying properties, help combat these problems by gently cleansing the hair and scalp without stripping them of their natural oils. Seborrheic dermatitis and folliculitis are common scalp conditions that can lead to itching, inflammation, and dandruff. Organic shampoos, often infused with herbs and natural materials, offer nourishing properties that help soothe and alleviate these conditions, promoting a healthy sheen and fresh aroma. The rise of online influencers and the increasing awareness of cruelty-free products have further fueled the demand for organic shampoos.
Additionally, these hair care solutions are free from harsh chemicals such as sodium lauryl sulphate and potassium sorbate, making them a more sustainable and eco-friendly choice for consumers. Organic conditioners, also made from natural ingredients, work in tandem with organic shampoos to provide comprehensive hair care. Unlike conventional shampoos containing synthetic ingredients, organic shampoos utilize natural materials such as herbs and essential oils like peppermint, aloe vera, and rosemary. The use of plant-based ingredients in these products ensures that they are not only effective but also gentle on the hair and scalp, promoting overall hair health. In conclusion, the market is driven by the growing demand for chemical-free, natural hair care solutions that offer effective cleansing, scalp care, and environmental sustainability. These products cater to various hair concerns, including hard water, excess oil, impurities, and scalp conditions, making them a popular choice for individuals seeking healthy, beautiful hair.

How is this market segmented and which is the largest segment?

The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.

Distribution Channel

  Offline
  Online


Type

  Liquid
  Shampoo bars
  Dry shampoo


Geography

  North America

    Canada
    US


  Europe

    Germany
    UK


  APAC

    China


  South America



  Middle East and Africa

By Distribution Channel Insights

The offline segment is estimated to witness significant growth during the forecast period.

The offline distribution segment dominates The market, accounting for the largest market share in 2023. Offline retail channels offer consumers a tactile experience, which is a significant influencer in purchasing decisions. Hypermarkets, supermarkets, and specialty stores are projected to expand significantly, providing a wider reach and visibility for organic shampoos. Organic shampoos are readily available in organized retail stores, including departmental stores, contributing to their growing sales. The expanding retail industry and the proliferation of retail outlets are key drivers for the market through this segment. Consumers prefer organic shampoos for their ability to address excess oil and impurities, leaving hair with a healthy sheen. Organic conditioning agents are often used in conjunction with organic shampoos for optimal hair health. The natural fresh aroma of or

The size and share of the market is categorized based on Type (Shampoos & Conditioners, Oils & serums, Styling, Others) and Application (Men, Women, Kids) and geographical regions (North America, Europe, Asia-Pacific, South America, and Middle-East and Africa).

This statistic shows the estimated market share of organic hair care worldwide in 2015 and 2022, by region. In 2015, the market share of organic hair care in North America was an estimated 33.8 percent.

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Hair Care Market Size 2025-2029

The hair care market size is forecast to increase by USD 18.28 billion at a CAGR of 3.7% between 2024 and 2029.

The market is experiencing significant growth, driven by several key trends. One notable trend is the increasing influence of social media and blogging, with consumers turning to digital platforms for inspiration and product recommendations. Another trend is the growing adoption of home salon services and beauty salons, which offer convenience and cost savings for consumers. However, there are also challenges facing the market, including the potential adverse health effects of chemical or synthetic components used in hair care products.
The use of natural ingredients, eco-friendly packaging, and advanced technologies are key drivers of growth in this sector. These concerns have led to a rising demand for natural and organic hair care solutions as well as professional haircare products. As the market continues to evolve, manufacturers and retailers must stay abreast of these trends and challenges to remain competitive.
The beauty and personal care industry continues to grow, with significant market share going to hair care products. The shampoo market is a major segment, offering various formulations to cater to different hair types. Fiber thickening shampoos are popular for adding volume to thinning hair. Additionally, the hair oils market is thriving, providing nourishment and shine. Lastly, the dyes and colors segment offers a wide range of options for those seeking a new look or touch-ups. Overall, these hair care categories are essential for maintaining healthy locks.

What will be the Size of the Hair Care Market During the Forecast Period?

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The market is a significant sector in cosmetics, catering to the growing demand for products that promote hair health and enhance self-esteem. Damage to hair from various sources, such as environmental factors, styling tools, and chemical treatments, has led to an increased focus on shampoos, conditioners, oils, serums, gels, creams, lotions, and other hair care solutions. Hair health is a priority for individuals seeking to maintain a youthful appearance and social connection. The market offers a wide range of products designed to address specific concerns, including antibacterial materials for scalp care and volume enhancement through controlled release and stability enhancement technologies.
Fiber strengthening and thickening solutions are popular choices for those dealing with cervical spondylosis, injuries, or accidents. Corporate workers and young people alike turn to hair care products such as zero-waste shampoo to manage their busy schedules and maintain their appearance. The conditioner market continues to grow due to its ability to detangle, soften, and add shine to hair. Shampoos are essential for cleansing and removing impurities, while hair oils offer deep conditioning and nourishment. Serums and creams provide targeted treatments for specific concerns, such as damage or thinning. The market is constantly evolving, with new product innovations and design trends emerging regularly. Whether it's for self-care or professional use, hair care products offer a solution for those seeking to enhance their hair's health and appearance.

How is the Hair Care Market Segmented?

The hair care market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Product

  Hair color
  Shampoo
  Conditioner
  Others


Distribution Channel

  Offline
  Online


Geography

  Europe

    Germany
    UK
    France
    Italy


  APAC

    China
    India
    Japan
    South Korea


  North America

    Canada
    US


  South America



  Middle East and Africa

By Product Insights

The hair color segment is estimated to witness significant growth during the forecast period.

The market is experiencing significant growth, particularly in the hair color segment. Factors driving this growth include the increasing geriatric population and their use of hair colorants on graying and white hair, as well as changing fashion trends and the availability of new color shades appealing to younger generations. Additionally, the rising number of salons and spas worldwide contributes to market expansion. Another trend is the growing demand for cleaner label products and eco-friendly, naturally derived alternatives to synthetic ingredients, such as parabens and aluminum, found in many styling products. This shift is due to concerns over the harmful effects of chemicals and synthetic ingredients on hair longevity, hair thinning, and scalp problems. Consequently, advertising campaigns for dry shampoo, organic flax, and othe

TBRC natural hair care products market report includes shampoos, conditioners, oils and serum, gel and wax, hair color, other product types, men, women

The report covers Hair Salon Industry Statistics in Canada and is segmented by Type (Shampoo, Conditioner, Hair Loss Treatment Products, Hair Colorants, Hair Styling Products, Perms and Relaxants, and Other Types); and by Distribution Channel (Supermarket/Hypermarket, Specialty Stores, Online Stores, Pharmacies/ Drug Stores, Convenience Stores, Other Distribution Channels). The report offers market size and forecasts in value (in USD million) for the above segments.

Global Organic Hair Care market size 2025 was XX Million. Organic Hair Care Industry compound annual growth rate (CAGR) will be XX% from 2025 till 2033.

The Canada hair care market size was USD 1.29 Bn in 2022 and is likely to reach USD 1.51 Bn by 2031, expanding at a CAGR of 1.73% during 2023–2031. The growth of the market is attributed to the growing demand for wide variety of hair care products and rising fashion trends among consumers such as hair coloring. Increase in spending on personal grooming products due to rise in disposable income is expected to drive the market.



Hair care products helps to maintain the cleanliness, hygiene, hair health, and protect hairs from damage. Various products are used for maintaining hairs such as hair gel, hair serum, hair conditioner, hair glue, hair wax, hair coloring, hair tonic, hair mousse, hair oil, hair shampoo, and pomade. These products are also used to nourish the hair and scalp to strengthen it and have various types of hair styles. Grooming and appearance have become a primary concern for various people in professional as well as in personal life.

People are much concerned about their hair fall, hair density, and quality of their hairs, which raises the demand for various hair care products among consumers. Chemicals used in hair products are considered to be causing damage hair, which present a key reason for choosing organic hair care products. Rising environmental concern among the people is decreasing the use of chemical-based hair products and increasing the demand for natural hair care products.

Canada Hair Care Market Trends, Drivers, Restraints, and Opportunities

• Growing consumer preference for organic and herbal hair care products to avoid side-effects of using toxic chemical hair products are projected to propel the market during the forecast period.


• Rising incidence of hair issues including hair loss, dandruff, and hair graying are expected to fuel the market in the coming years.

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The Report offers United States Hair Care Market Growth Analysis. The market is Segmented by Product Type (Shampoo, Conditioner, Hair Styling Agent, Hair Colorant, Hair Oil, and Other Product Type) and Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Specialty Stores, Online Retail Stores, and Other Distribution Channels). The report offers market size and values in (USD million) for the above segments.

The revenue in the 'Hair Care' segment of the beauty & personal care market in the United States was forecast to continuously increase between 2025 and 2030 by in total 1.2 billion U.S. dollars (+8.66 percent). After the tenth consecutive increasing year, the revenue is estimated to reach 15.05 billion U.S. dollars and therefore a new peak in 2030. Notably, the revenue of the 'Hair Care' segment of the beauty & personal care market was continuously increasing over the past years.Find more key insights for the revenue in countries and regions like the average revenue per capita in the 'Natural Cosmetics' segment of the beauty & personal care market in the United Kingdom and the average revenue per capita in the beauty & personal care market in Hong Kong. The Statista Market Insights cover a broad range of additional markets.

The size and share of the market is categorized based on Type (Shampoos & Conditioners, Oils & Serums, Styling, Others) and Application (Super and Hypermarkets, Specialist Retailers, Online Retailers) and geographical regions (North America, Europe, Asia-Pacific, South America, and Middle-East and Africa).

The North America hair care market size was USD XX Billion in 2022 and is likely to reach USD XX Billion by 2031, expanding at a CAGR of XX % during the forecast period, 2023–2031. The growth of the market is attributed to rising penetration of natural haircare products.



Companies are increasing their investments in R&D activities and marketing and expanding their distribution channels to maintain their position in the market. They’re introducing natural formulations to gain huge traction from the consumers.

Hair Care Market Drivers, Restraints, Trends, and Opportunities

• Growing hair health consciousness amongst the consumers is driving the development of organic hair care products in the region.


• The changing fashion trends and rising awareness about the availability of effective hair care products is boosting the growth of the market.


• Increasing trend of male grooming and growing geriatric population are spurring the demand for hair care products demand in North America.


• The incidental health disorders caused by hair gels, dyes, serums, and some hair styling agents are the major concerns among consumers, which may restrain the market growth.


• The presence of major e-commerce stores is expected to positively influence the growth of the market in the region.

Scope of Hair Care Market Report

The report on the North America Hair Care Market includes an assessment of the market, trends, segments and regional markets. Overview and dynamics have also been included in the report.</p&

The Luxury Hair Care Market size was valued at USD 18.20 USD Billion in 2023 and is projected to reach USD 28.75 USD Billion by 2032, exhibiting a CAGR of 6.75 % during the forecast period. The luxury hair care market offers high-end products with advanced formulations and premium ingredients. Catering to daily routines and specialized treatments, it includes shampoos, conditioners, serums, and styling aids. Utilizing cutting-edge technology, these products deliver superior efficacy and enhanced experiences. The market influences industry trends and meets consumer demands for quality and exclusivity, providing benefits such as improved hair health, luxurious feel, and brand prestige. Recent developments include: December 2023: Straand, a Melbourne-based hair care brand, raised 4 million Australian dollars (USD 2.62 million) in a seed round backed by Unilever Ventures., November 2023: Kérastase, a L’Oréal brand, launched the Blond Absolu Collection to address the hydration requirements of blonde hair. This product range features a serum with the highest concentration of hyaluronic acid ever incorporated into a haircare product. This serum signifies Kérastase's introductory scalp-specific product intended explicitly for blondes, targeting hair health at the root., September 2023: Melanin Haircare, an award-winning brand, expanded itself in Canada with luxury retailer Sephora, continuing its global expansion. The brand’s complete signature line was officially launched at Sephora Canada with the aim of offering high-quality, natural formulations to Canadian consumers., January 2022: Guerlain, a perfume, cosmetic, and skincare brand, entered the hair care segment with its flagship line, Abeille Royale. The product is oil-in-serum, composed of 97% natural ingredients and can be applied to both the lengths and the scalp., February 2021: New Zealand-born Monday Haircare, making luxury beauty formulas at an affordable price point, signed a USD 40 million deal with U.S. Target. As Target has a huge customer base made up of Millennials and Gen Z, the Monday Haircare is all set to have a strong foothold in the U.S. market.. Key drivers for this market are: Increased Spending and Emphasis on Self-Pampering and Personal Grooming to Boost Market Growth. Potential restraints include: High Prices of Luxury Hair Products are Restraining Market Growth. Notable trends are: Personalization and Natural & Organic Formulations are Outperforming Mass Hair Care Products.

Global Natural Hair Care Products Market size valued at US$ 126.99 Billion in 2023, set to reach US$ 304.36 Billion by 2032 at a CAGR of about 10.2% from 2024 to 2032.

Explore the USA Hair Care Market, focusing on product innovations, rising demand for organic and natural solutions, and evolving consumer preferences for hair health