In the fourth quarter of 2024, Pandora had 43.34 million monthly active users in the United States. The online radio platform has been suffering gradual user losses each quarter for some time, and has lost more than 10 million U.S. users in the past two years. Pandora business model Pandora Internet Radio is a part of the Music Genome Project that provides a music streaming service as well as music recommendations. The Music Genome Project uses 450 attributes to describe a song and an algorithm that organizes a wide range of music. Currently, Pandora is only available to users in the United States, Australia, and New Zealand. Since its launch in January 2000, Pandora Internet Radio has grown significantly, though its user base has declined recently. As of December 31, 2024, Pandora reported over 43 million monthly active users. In comparison, Spotify reached an all-time high of 675 million active users worldwide in the fourth quarter of 2024. Unlike Pandora, Spotify is available in most of Europe, South America, parts of Australasia, and various other countries around the world. Pandora's financial results In recent years, as Pandora has become more successful, the company’s revenue has reflected its broadening market. In the financial year 2024, Pandora’s revenue totaled 2.15 billion U.S. dollars, a figure which has risen significantly compared to just two years prior. Pandora currently obtains most of its revenue through advertisement, subscriptions, and directing users to purchase music through Apple and Amazon. In 2024, the company's advertising revenue exceeded 1.6 billion U.S. dollars.

By 2025, Spotify will have 100.6 million users, over twenty million more than the 78.5 million recorded in 2020. However, a gradual decline in Pandora's user base is anticipated to continue over the coming years, with the company losing two to three million active listeners per year.

Spotify and Pandora – more information Pandora

In 2018, Pandora was most popular among users aged 25 to 34 and users aged 55 or above, whereas adults in the 18 to 24-year-old age bracket was by far the company's weakest market segment. Pandora's user base may be flatlining compared to Spotify's, but Pandora’s revenue jumped from four million U.S. dollars to almost 1.5 billion in a decade, showing incredible and consistent growth during that time. Pandora generates most of its revenue from advertising, although has grown increasingly reliant on revenue from subscription services. Pandora was acquired by Sirius XM in February 2019 for 3.5 billion U.S. dollars.

Spotify In 2018, Spotify reported 5.2 billion euros in revenue, following a history of significant growth. Spotify was operating at a loss for years, but reported its first quarterly operating profit at the beginning of 2019. the company has placed a stronger focus on podcasts and will continue to do so according to industry experts and company reports, and is one of the most popular podcast providers in the United States.

Introduction

Spotify vs Pandora Statistics: In this fast-growing industry of music streaming, another playground for two giants is Spotify and Pandora, although they have wandered along very separate paths in this matter. Hence, in 2024, Spotify remained steadfast in its global leadership position with hundreds of millions of users and billions in revenue. Meanwhile, Pandora still holds its place with the familiar personalised radio-style service in the United States.

This comparative analysis considers both Spotify vs Pandora statistics over six important facets: user base, revenue, market share, usage habits, platform features, and artist compensation. Each section will present unambiguous, quantifiable data for ease of understanding of the performance of these services over the year.

In 2024, Pandora reported ***** million monthly active users, down by around six percent from the previous year, when the figure stood at ***** million. Pandora's MAUs have been consistently falling for several years.

Introduction

Pandora Radio Statistics: Ever since its inception in the year 2000, Pandora Radio has been one of the foremost companies in the global online music streaming business. All these years, the service has grown to become a broad-reaching music streaming platform in which millions of people throughout the United States. The service was well known for the first and foremost Invention the Music Genome project busy at work in the advancement of a music recommendation system that aims to place songs into a category based on more than just simple genre, instrument or lyrics.

With this, Wanda could enhance the experience of radio by allowing its users to create the radio stations of their choice according to selecting particular songs or artists, as well as recommending additional details not limited to the user’s listening preferences. As of 2024, Pandora radio statistics, like those of its competitors, face some challenges from others, such as providers of music subscription services, including Apple Music, Spotify, and Amazon Music. Nevertheless, it remains relevant due to its existing clientele37, which inserts ‘and provides unique features’ here, e.g., offering custom radio stations and connecting well with smart devices.

This paper gives an insight into the main aspects of Pandora radio statistics within the demographic and economic state of its operations in the year 2024: user statistics, its revenue performance, and trends in user engagement.

As of March 2018, around 28 percent of Pandora Radio users were adults between the ages of 25 and 34, with this age range accounting for the largest fraction of the service’s overall userbase. Conversely, the 18 to 24-year-old age bracket is the service’s weakest market segment by a significant margin.

Pandora Radio

Pandora Radio is an internet radio service which recommends songs to listeners based on a track or artist of their choice. The company, which was recently purchased by Sirius XM Satellite Radio, had over 75 million active users as of 2019. Although the basic service is free, the platform also offers a paid subscription package which provides a range of benefits over the free service and has a subscriber base of over 6.5 million users.

Music streaming

Apple Music, Spotify, and Pandora Radio are the three most popular music streaming services in the United States, each of which boast tens of millions of active users each month. Music streaming has quickly become the one of the biggest revenue generators in the music industry, with the various streaming services accumulating over 7 billion U.S. dollars in revenue during 2018 alone.

The graph presents the share of Pandora Radio users in the United States as of February 2018, broken down by gender. During this month, it was found that 59 percent of U.S. Pandora users were female.

We'll customize a Pandora dataset to align with your unique requirements, incorporating data on product categories, customer reviews, pricing trends, popular items, demographic insights, sales figures, and other relevant metrics.

Leverage our Pandora datasets for various applications to strengthen strategic planning and market analysis. Examining these datasets enables organizations to understand consumer preferences and market trends, facilitating refined product offerings and marketing campaigns. Tailor your access to the complete dataset or specific subsets according to your business needs.

Popular use cases include optimizing product assortment based on consumer insights, refining marketing strategies through targeted customer segmentation, and identifying and predicting trends to maintain a competitive edge in the luxury accessories market.

The timeline presents data on the share of Pandora users who were very satisfied with the service from June 2014 to January 2016, broken down by usage length. In January 2016, 51 percent of respondents who had been using Pandora for one to two years were very satisfied with the service.

About this dataset

Context

The dataset tabulates the population of Pandora by gender, including both male and female populations. This dataset can be utilized to understand the population distribution of Pandora across both sexes and to determine which sex constitutes the majority.

Key observations

There is a slight majority of female population, with 50.68% of total population being female. Source: U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates.

Content

When available, the data consists of estimates from the U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates.

Scope of gender :

Please note that American Community Survey asks a question about the respondents current sex, but not about gender, sexual orientation, or sex at birth. The question is intended to capture data for biological sex, not gender. Respondents are supposed to respond with the answer as either of Male or Female. Our research and this dataset mirrors the data reported as Male and Female for gender distribution analysis. No further analysis is done on the data reported from the Census Bureau.

Variables / Data Columns

• Gender: This column displays the Gender (Male / Female)
• Population: The population of the gender in the Pandora is shown in this column.
• % of Total Population: This column displays the percentage distribution of each gender as a proportion of Pandora total population. Please note that the sum of all percentages may not equal one due to rounding of values.

Good to know

Margin of Error

Data in the dataset are based on the estimates and are subject to sampling variability and thus a margin of error. Neilsberg Research recommends using caution when presening these estimates in your research.

Custom data

If you do need custom data for any of your research project, report or presentation, you can contact our research staff at research@neilsberg.com for a feasibility of a custom tabulation on a fee-for-service basis.

Inspiration

Neilsberg Research Team curates, analyze and publishes demographics and economic data from a variety of public and proprietary sources, each of which often includes multiple surveys and programs. The large majority of Neilsberg Research aggregated datasets and insights is made available for free download at https://www.neilsberg.com/research/.

Recommended for further research

This dataset is a part of the main dataset for Pandora Population by Race & Ethnicity. You can refer the same here

In the fiscal year ending 2024, Pandora generated 1.61 billion US dollars in advertising revenue. The company's subscription revenue slightly decreased, reaching 540 million U.S. dollars. Pandora Radio Pandora is an internet radio provider that was launched on July 21, 2005. It provides subscribers with music streaming and music recommendations based on user preferences. As of Q4 2024 Pandora had over 43 million monthly active users in the United States. Since its launch, the company’s revenue has greatly increased. As of 2007, Pandora’s revenues from all sources totaled 4.18 million US dollars. By the completion of the fiscal year ending 2024, Pandora had earned total annual revenues of 2.15 billion. Of that total, 1.61 billion U.S. dollars were generated through advertising sales alone. Given that Pandora could count only an estimated 7.85 million paying subscribers in 2025 —most Pandora listeners make use of Pandora’s free music streaming services— it follows that subscription fees did not account for a greater share of revenue.

About this dataset

Context

The dataset tabulates the Pandora population distribution across 18 age groups. It lists the population in each age group along with the percentage population relative of the total population for Pandora. The dataset can be utilized to understand the population distribution of Pandora by age. For example, using this dataset, we can identify the largest age group in Pandora.

Key observations

The largest age group in Pandora, OH was for the group of age 50 to 54 years years with a population of 190 (11.83%), according to the ACS 2019-2023 5-Year Estimates. At the same time, the smallest age group in Pandora, OH was the 80 to 84 years years with a population of 27 (1.68%). Source: U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates

Content

When available, the data consists of estimates from the U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates

Age groups:

• Under 5 years
• 5 to 9 years
• 10 to 14 years
• 15 to 19 years
• 20 to 24 years
• 25 to 29 years
• 30 to 34 years
• 35 to 39 years
• 40 to 44 years
• 45 to 49 years
• 50 to 54 years
• 55 to 59 years
• 60 to 64 years
• 65 to 69 years
• 70 to 74 years
• 75 to 79 years
• 80 to 84 years
• 85 years and over

Variables / Data Columns

• Age Group: This column displays the age group in consideration
• Population: The population for the specific age group in the Pandora is shown in this column.
• % of Total Population: This column displays the population of each age group as a proportion of Pandora total population. Please note that the sum of all percentages may not equal one due to rounding of values.

Good to know

Margin of Error

Data in the dataset are based on the estimates and are subject to sampling variability and thus a margin of error. Neilsberg Research recommends using caution when presening these estimates in your research.

Custom data

If you do need custom data for any of your research project, report or presentation, you can contact our research staff at research@neilsberg.com for a feasibility of a custom tabulation on a fee-for-service basis.

Inspiration

Neilsberg Research Team curates, analyze and publishes demographics and economic data from a variety of public and proprietary sources, each of which often includes multiple surveys and programs. The large majority of Neilsberg Research aggregated datasets and insights is made available for free download at https://www.neilsberg.com/research/.

Recommended for further research

This dataset is a part of the main dataset for Pandora Population by Age. You can refer the same here

The statistic provides estimates on the number of Pandora's monthly mobile listener hours per active user from 2010 to 2018, and a forecast thereof until 2025. In 2018, Pandora's monthly mobile listener time was estimated at 16.3 hours per user.

DISCOVERAQ_California_Pandora_Data contains all of the Pandora instrumentation data collected during the DISCOVER-AQ field study. Contained in this dataset are column measurements of NO2 and O3. Pandoras were situated at various ground sites across the study area, including Arvin-DiGiorgio, Bakersfield, Corcoran, Fresno, Hanford, Huron, Madera, Parlier, Porterville, Shafter, Tranquility and Visalia Airport. This data product contains only data from the California deployment and data collection is complete.Understanding the factors that contribute to near surface pollution is difficult using only satellite-based observations. The incorporation of surface-level measurements from aircraft and ground-based platforms provides the crucial information necessary to validate and expand upon the use of satellites in understanding near surface pollution. Deriving Information on Surface conditions from Column and Vertically Resolved Observations Relevant to Air Quality (DISCOVER-AQ) was a four-year campaign conducted in collaboration between NASA Langley Research Center, NASA Goddard Space Flight Center, NASA Ames Research Center, and multiple universities to improve the use of satellites to monitor air quality for public health and environmental benefit. Through targeted airborne and ground-based observations, DISCOVER-AQ enabled more effective use of current and future satellites to diagnose ground level conditions influencing air quality.DISCOVER-AQ employed two NASA aircraft, the P-3B and King Air, with the P-3B completing in-situ spiral profiling of the atmosphere (aerosol properties, meteorological variables, and trace gas species). The King Air conducted both passive and active remote sensing of the atmospheric column extending below the aircraft to the surface. Data from an existing network of surface air quality monitors, AERONET sun photometers, Pandora UV/vis spectrometers and model simulations were also collected. Further, DISCOVER-AQ employed many surface monitoring sites, with measurements being made on the ground, in conjunction with the aircraft. The B200 and P-3B conducted flights in Baltimore-Washington, D.C. in 2011, Houston, TX in 2013, San Joaquin Valley, CA in 2013, and Denver, CO in 2014. These regions were targeted due to being in violation of the National Ambient Air Quality Standards (NAAQS).The first objective of DISCOVER-AQ was to determine and investigate correlations between surface measurements and satellite column observations for the trace gases ozone (O3), nitrogen dioxide (NO2), and formaldehyde (CH2O) to understand how satellite column observations can diagnose surface conditions. DISCOVER-AQ also had the objective of using surface-level measurements to understand how satellites measure diurnal variability and to understand what factors control diurnal variability. Lastly, DISCOVER-AQ aimed to explore horizontal scales of variability, such as regions with steep gradients and urban plumes.

The statistic presents data on the frequency of Pandora usage in the United States as of 2017, by age. During a survey, 13 percent of respondents aged 18 to 29 stated that they used the online music service about once a day.

Comprehensive demographic and housing statistics for ZIP code 45877 in Pandora, Ohio.

DISCOVERAQ_Texas_Ground_Pandora_Data contains all of the Pandora instrumentation data collected during the Texas (Houston) deployment of NASA's DISCOVER-AQ field study. Contained in this dataset are column measurements of NO2 and O3. Pandoras were situated at various ground sites across the study area, including Channelview, Conroe, Deer Park, Galveston, Harris County, LaPorte Airport, Manvel Croix, Moody Tower, Seabrook Park, Smith Point, and West Houston. This data product contains only data from the Texas deployment and data collection is complete.Understanding the factors that contribute to near surface pollution is difficult using only satellite-based observations. The incorporation of surface-level measurements from aircraft and ground-based platforms provides the crucial information necessary to validate and expand upon the use of satellites in understanding near surface pollution. Deriving Information on Surface conditions from Column and Vertically Resolved Observations Relevant to Air Quality (DISCOVER-AQ) was a four-year campaign conducted in collaboration between NASA Langley Research Center, NASA Goddard Space Flight Center, NASA Ames Research Center, and multiple universities to improve the use of satellites to monitor air quality for public health and environmental benefit. Through targeted airborne and ground-based observations, DISCOVER-AQ enabled more effective use of current and future satellites to diagnose ground level conditions influencing air quality.DISCOVER-AQ employed two NASA aircraft, the P-3B and King Air, with the P-3B completing in-situ spiral profiling of the atmosphere (aerosol properties, meteorological variables, and trace gas species). The King Air conducted both passive and active remote sensing of the atmospheric column extending below the aircraft to the surface. Data from an existing network of surface air quality monitors, AERONET sun photometers, Pandora UV/vis spectrometers and model simulations were also collected. Further, DISCOVER-AQ employed many surface monitoring sites, with measurements being made on the ground, in conjunction with the aircraft. The B200 and P-3B conducted flights in Baltimore-Washington, D.C. in 2011, Houston, TX in 2013, San Joaquin Valley, CA in 2013, and Denver, CO in 2014. These regions were targeted due to being in violation of the National Ambient Air Quality Standards (NAAQS).The first objective of DISCOVER-AQ was to determine and investigate correlations between surface measurements and satellite column observations for the trace gases ozone (O3), nitrogen dioxide (NO2), and formaldehyde (CH2O) to understand how satellite column observations can diagnose surface conditions. DISCOVER-AQ also had the objective of using surface-level measurements to understand how satellites measure diurnal variability and to understand what factors control diurnal variability. Lastly, DISCOVER-AQ aimed to explore horizontal scales of variability, such as regions with steep gradients and urban plumes.

This dataset provides information about the number of properties, residents, and average property values for Putnam Road cross streets in Pandora, OH.

OWLETS2_Pandora_Data_1 is the Ozone Water-Land Environmental Transition Study (OWLETS-2) ozone and nitrogen dioxide data collected by the NASA GSFC Pandora Spectrometer Project located at various ground sites and onboard the SERC research vessel during the OWLETS-2 field campaign. OWLETS was supported by the NASA Science Innovation Fund (SIF). Data collection is complete.Coastal regions have typically posed a challenge for air quality researchers due to a lack of measurements available over water and water-land boundary transitions. Supported by NASA’s Science Innovation Fund (SIF), the Ozone Water-Land Environmental Transition Study (OWLETS) field campaign examined ozone concentrations and gradients over the Chesapeake Bay from July 5, 2017 – August 3, 2017, with twelve intensive measurement days occurring during this time period. OWLETS utilized a unique combination of instrumentation, including aircraft, TOLNet ozone lidars (NASA Goddard Space Flight Center Tropospheric Ozone Differential Absorption Lidar and NASA Langley Research Center Mobile Ozone Lidar), UAV/drones, ozonesondes, AERONET sun photometers, and mobile and ship-based measurements, to characterize the land-water differences in ozone and other pollutants. Two main research sites were established as part of the campaign: an over-land site at NASA LaRC, and an over-water site at the Chesapeake Bay Bridge Tunnel. These two research sites were established to provide synchronous vertical measurements of meteorology and pollutants over water and over land. In combination with mobile observations between the two sites, pollutant gradients were able to be observed and used to better understand the fundamental processes occurring at the land-water interface. OWLETS-2 was completed from June 6, 2018 – July 6, 2018 in the upper Chesapeake Bay region. Research sites were established at the University of Maryland, Baltimore County (UMBC), Hart Miller Island (HMI), and Howard University Beltsville (HUBV), with HMI representing the over-water location and UMBC and HUBV representing the over-land sites. Similar measurements were carried out to further characterize water-land gradients in the upper Chesapeake Bay. The measurements completed during OWLETS are of importance in enhancing air quality models, and improving future satellite retrievals, particularly, NASA’s Tropospheric Emissions: Monitoring of Pollution, which is scheduled to launch in 2022.

This dataset provides information about the number of properties, residents, and average property values for Road 5n cross streets in Pandora, OH.