The market size of the party and event planner sector in the United States experienced an overall increase from 2012 to 2022. In 2022, the market size of this sector reached 5.6 billion U.S. dollars, up from the previous year's total of 4.08 billion U.S. dollars.

The global event industry was worth approximately 890 billion U.S. dollars in 2020. By 2028, this value could grow to more than two trillion U.S. dollars, according to a forecast published in early 2022.

The number of businesses in the party and event planner sector in the United States amounted to 114.31 thousand in 2022. Between 2011 and 2022, the number of businesses in this sector peaked in 2011 at 160.96 thousand.

Success.ai’s Event Data for Event Planning & Hospitality Professionals Worldwide delivers a comprehensive dataset tailored to help businesses connect with professionals in the global event planning and hospitality industries. Covering event organizers, venue managers, hospitality executives, and event service providers, this dataset provides verified contact details, business insights, and professional histories.

With access to over 700 million verified global profiles, Success.ai ensures your outreach, marketing, and partnership strategies are powered by accurate, continuously updated, and AI-validated data. Backed by our Best Price Guarantee, this solution enables you to thrive in the competitive event and hospitality sectors.

Why Choose Success.ai’s Event Data?

1. Verified Contact Data for Precision Outreach

   • Access verified work emails, phone numbers, and LinkedIn profiles of event planners, hospitality managers, and venue executives.
   • AI-driven validation ensures 99% accuracy, reducing bounce rates and improving communication effectiveness.

2. Comprehensive Global Coverage

   • Includes profiles of professionals from major event and hospitality hubs such as North America, Europe, Asia-Pacific, and the Middle East.
   • Gain insights into regional trends in event management, venue selection, and hospitality services.

3. Continuously Updated Datasets

   • Real-time updates capture changes in leadership roles, event service offerings, and market dynamics.
   • Stay aligned with evolving industry needs and emerging opportunities.

4. Ethical and Compliant

   • Fully adheres to GDPR, CCPA, and other global data privacy regulations, ensuring responsible and lawful data usage for business initiatives.

Data Highlights

• 700M+ Verified Global Profiles: Connect with event planners, hospitality professionals, and service providers worldwide.
• Leadership and Professional Histories: Access detailed career insights, certifications, and areas of expertise for industry professionals.
• Business Insights: Gain visibility into venue details, event service providers, and organizational structures.
• Regional and Industry Trends: Understand global trends in event planning, hospitality services, and customer engagement.

Key Features of the Dataset:

1. Professional Profiles in Event Planning and Hospitality

   • Identify and connect with event organizers, hospitality managers, and venue directors responsible for event coordination and guest experiences.
   • Target professionals managing large-scale events, corporate gatherings, weddings, and hospitality services.

2. Advanced Filters for Precision Targeting

   • Filter professionals by industry focus (corporate events, luxury hospitality, trade shows), geographic location, or job function.
   • Tailor campaigns to align with specific event categories, audience needs, and service offerings.

3. Event and Venue Data Insights

   • Access data on event trends, venue capacities, and service specializations to refine your strategies.
   • Leverage these insights to align offerings with industry demand and client expectations.

4. AI-Driven Enrichment

   • Profiles enriched with actionable data allow for personalized messaging, highlight unique value propositions, and improve engagement outcomes.

Strategic Use Cases:

1. Marketing and Lead Generation

   • Promote event management tools, hospitality software, or venue services to professionals in the industry.
   • Use verified contact data to design targeted campaigns for corporate events, trade shows, or private gatherings.

2. Partnership Development and Collaboration

   • Build relationships with event organizers, venue managers, and service providers seeking strategic partnerships.
   • Foster alliances that expand service offerings, enhance guest experiences, or streamline event operations.

3. Market Research and Competitive Analysis

   • Analyze trends in event planning, customer preferences, and hospitality services to refine your business strategies.
   • Benchmark against competitors to identify growth opportunities, market gaps, and high-demand event categories.

4. Recruitment and Talent Solutions

   • Target HR professionals and hiring managers recruiting for roles in event planning, hospitality management, or customer service.
   • Provide workforce optimization tools or training platforms tailored to the event and hospitality sectors.

Why Choose Success.ai?

1. Best Price Guarantee

   • Access premium-quality event and hospitality data at competitive prices, ensuring strong ROI for your outreach, marketing, and strategic initiatives.

2. Seamless Integration

   • Integrate verified event data into CRM systems, analytics platforms, or marketing tools via APIs or downloadable formats, simplifying workflows and enhancing productivity.

3. Data Accuracy with AI Val...

The global party planning service market is experiencing robust growth, driven by evolving consumer preferences, increasing disposable incomes, and a surge in demand for personalized celebrations. The market size in 2025 is estimated at $50 billion, showcasing significant potential for investors and stakeholders. While precise historical CAGR data is unavailable, considering the industry's growth trajectory and the projected expansion in various segments (like personalized baby showers and corporate events), a conservative estimate of the Compound Annual Growth Rate (CAGR) for the period 2019-2025 sits around 7%. This growth is fueled by several key trends, including the increasing popularity of themed parties, the rise of online party planning platforms, and the growing demand for professional event management services across diverse celebrations – from intimate birthday gatherings to large-scale corporate events. Furthermore, the market is segmented by party type (baby showers, bachelor/bachelorette parties, birthdays, and others) and application (personal and group events), offering opportunities for targeted marketing strategies. However, restraints such as economic fluctuations and the competitive landscape pose challenges to market expansion. The projected market growth for 2025-2033 is expected to remain positive, although at a slightly moderated pace. Several factors contribute to this outlook. Firstly, while the initial surge in demand is likely to plateau, the sustained demand for personalized and sophisticated event experiences will drive ongoing growth. Secondly, technological advancements such as virtual event planning tools are expected to play a crucial role in market expansion, catering to geographically dispersed client bases. The continued penetration of online event planning platforms will also streamline the process, creating greater convenience for consumers and boosting market reach. While potential economic downturns may temporarily dampen spending on non-essential services, the long-term outlook remains optimistic due to the consistent demand for memorable celebratory events across various demographics.

Event Management Tools Market Size And Forecast

Event Management Tools Market size was valued at USD 6.2 Billion in 2023 and is projected to reach USD 13.1 Billion By 2030, growing at a CAGR of 14.8% during the forecast period 2024 to 2030.

Global Event Management Tools Market Drivers

The market drivers for the Event Management Tools Market can be influenced by various factors. These may include:

Digital Transformation: As industries become more digitally oriented, there is a growing need for event management solutions that provide automated and streamlined procedures. Companies are using these tools to increase productivity, decrease manual labor, and enhance attendees’ overall event experiences.
Remote Work and Virtual Events: The COVID-19 epidemic has prompted a shift in work practices toward remote work and a surge in virtual events, which has sped up the use of event management software. With the aid of these technologies, hosts may effortlessly create, publicize, and conduct virtual events that appeal to a worldwide audience.
Data Analytics and Insights: Robust data analytics capabilities are often sought after in event management software. In order to better their event strategy and future events, organizers look for insights into attendee behavior, engagement metrics, and return on investment.
Integration Capabilities: For smooth event management workflows, integration with other company tools and platforms, such as CRM systems, marketing automation software, and collaboration tools, is essential. A competitive advantage is gained by tools that facilitate simple integration with current systems.
Personalization & Customization: People are looking for event management solutions that allow them to customize agendas, communications, and content because they demand individualized experiences. Attendee happiness and engagement are increased through personalization.
Mobile Accessibility: As smartphones and other mobile devices become more widely used, there is an increasing need for event management software that is mobile accessible. Convenient access to event details and mobile material engagement is valued by both organizers and attendees.
The Rise of Hybrid Events: It’s critical to have event management technologies that support both virtual and in-person components as hybrid events grow more common. These tools make it easier to integrate online and offline experiences and to coordinate smoothly between participants who are physically present and those who are not.
Sustainability Issues: As environmental sustainability gains more attention, event planners are looking for solutions to lower their events’ carbon footprints. Functions like virtual attendance choices, digital ticketing, and environmentally friendly event planning modules are becoming more and more popular.
Security and Compliance: Event management systems that put security and compliance first are in great demand as data privacy laws get stricter. Tools that provide strong data protection protections and adhere to pertinent laws, including GDPR, are given priority by organizers.
Emerging Technologies: Innovation in event management solutions is being propelled by developments in fields like augmented reality, machine learning, and artificial intelligence. Event participation and efficacy are increased by features like AI-powered matchmaking, real-time language translation, and immersive augmented reality experiences.

The Event Management Software Market is Experiencing A Surge in Demand for Event Planning, Scheduling, Coordination, Organization, Tracking, Administration, Control, Arrangement, Handling, and Supervision Software. This is Due To An Increase in Sports, Gaming, and Entertainment Events, and the Need for Software That Can Streamline These Events. The Rise in Professional and Freelance Organizers, Innovative Event Hosting, and Social Events are Also Contributing To This Demand. However, High Costs and Lower Consumer Awareness in Developing Regions Present Challenges To Market Growth.

United States event management software market size is projected to exhibit a growth rate (CAGR) of 4.96% during 2024-2032. The rising demand for efficient event planning solutions, the shift towards virtual and hybrid events, integration of advanced technologies, globalization of businesses, surging emphasis on attendee engagement, escalating data security concerns, and ongoing innovation by software providers are some of the factors bolstering the market growth.

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country level for 2024-2032. Our report has categorized the market based on component type, deployment type, organization size, and end use sector.

The corporate event planner market is anticipated to flourish at a booming CAGR of 31.8% between 2023 and 2033. The market is expected to hold a market share of US$ 6,196.4 billion by 2033, while the market is likely to reach a value of US$ 390.7 billion in 2023.

Country-wise Insights

Category Analysis

The number of employees in the party and event planner sector in the United States increased significantly in 2022. That year, the number of employees in the sector exceeded 128 thousand, up from the previous year's total of 66.82 thousand.

The global event management software market is set to reach USD 82.3 billion, a significant increase from the 2025 valuation of USD 17 billion. The CAGR is estimated to be around 17.1%. As more and more organizations adopt digital solutions for event planning and staging, the demand for sophisticated event management software continues to grow at a remarkable speed.

Country-wise Insights

Segment-wise Analysis

By Enterprise Size

By Deployment

Competition Outlook

Event Management Services Market size was valued at USD 10.69 Billion in 2023 and is projected to reach USD 32.15 Billion by 2031, growing at a CAGR of 14.78% during the forecast period 2024-2031.

Global Event Management Services Market Drivers

The event management services market is influenced by a variety of drivers that shape its growth and dynamics. Here are some key market drivers:

Increased Corporate Spending: Companies often allocate substantial budgets for organizing conferences, seminars, product launches, and team-building events. This trend drives demand for professional event management services.

Growing Popularity of Destination Events: The rise in destination weddings, corporate retreats, and international conferences boosts the need for specialized event management services that can handle logistics across different locations.

Global Event Management Services Market Restraints

The event management services market faces several restraints that can impact its growth and development. Some of the key challenges include:

Economic Uncertainty: Economic downturns or instability can lead to reduced budgets for events, which can negatively affect demand for event management services. Companies and individuals may cut back on spending for events during tough economic times.

High Competition: The market is highly competitive with numerous players offering similar services. This competition can lead to price wars and reduced profit margins for event management companies.

Event Services Market size was valued at USD 641.8 Million in 2023 and is projected to reach USD 1,336.2 Million by 2031, growing at a CAGR of 11.04% from 2024 to 2031.

Global Event Services Market Overview

The event services industry is undergoing a transformation due to the integration of technology in planning and execution stages. The rise of digital tools and platforms is streamlining event organization, improving communication, and enhancing the overall experience for attendees. This trend supports real-time collaboration and creates interactive, engaging environments. Additionally, the industry is embracing sustainable practices and community engagement. Event planners are focusing on green initiatives, such as energy efficiency and waste reduction, while strengthening ties with local communities to align with rising environmental awareness. Moreover, the growing demand for visually appealing and “Instagrammable” venues reflects the influence of social media on event planning, as aesthetic appeal is now central to creating shareable experiences.

The size and share of the market is categorized based on Application (SMEs, Large Enterprises) and Product (On-Premises, Cloud Based) and geographical regions (North America, Europe, Asia-Pacific, South America, and Middle-East and Africa).

Events Industry Market size was valued at USD 1313.49 Billion in 2024 and is projected to reach USD 3612.27 Billion by 2031, growing at a CAGR of 13.48% from 2024 to 2031.

Global Events Industry Market Drivers

Digital Transformation: With a move towards virtual and hybrid events that make use of technologies like virtual reality, augmented reality, and online platforms, the Events Industry Market is being driven by the continuous digital transformation.

Globalisation: As a result of more trade exhibitions, conferences, and international events, there is a growing need for event management services and solutions.

Corporate Spending: A major factor driving the Events Industry Market is the corporate sector’s heavy investment in events, which includes anything from product launches to staff training initiatives.

Businesses and brands are realising the benefits of experiential marketing and are utilising events to give their target audience memorable and engaging experiences.

Growing Expectations from Customers: In order to meet the increasingly high expectations of their patrons, event planners are being forced to become creative and add one-of-a-kind components to their events.

Technology Integration: One of the main factors propelling the expansion of the Events Industry Market is the integration of cutting-edge event technologies, such as data analytics, attendee engagement tools, and event management software.

The UAE Event Management Market is Segmented by Type (Music Concerts, Festivals, Sports, Exhibitions and Conferences, Corporate Events and Seminars, and Other Types), by Revenue Source (Tickets, Sponsorship, Advertising, Broadcasting, and Other Revenue Sources), and End-User (Corporate, Individual, and Public). The Report Offers Market Size and Forecast Values for the UAE Event Management Market in (USD) for the Above Segments.

The GCC Event Management Market is Segmented by Event Type (Meetings, Incentives, Conventions, Exhibitions, and Other Event Types) and by Application (Academic, Business, Political, and Other Applications). The Report Offers Market Size and Forecast Values for the GCC Event Management Market in USD Million for the Above Segment

The global corporate event planning services market is experiencing robust growth, projected to reach $300.4 million in 2025 and maintain a Compound Annual Growth Rate (CAGR) of 11.8% from 2025 to 2033. This expansion is driven by several factors. Firstly, the increasing emphasis on employee engagement and team building initiatives within organizations fuels demand for high-quality corporate events. Secondly, technological advancements, such as virtual and hybrid event platforms, are expanding accessibility and reach, further stimulating market growth. Thirdly, the rise of experiential marketing strategies, where companies use events to create memorable brand experiences, is contributing significantly to the market's expansion. Finally, a growing preference for personalized and unique events catering to specific company cultures and objectives drives market segmentation and specialization. This creates opportunities for event planning firms offering tailored services across various industries and company sizes. The market segmentation reveals a diverse landscape. The business planning segment likely holds the largest share, reflecting the strategic importance of events in achieving business goals. Government and public welfare planning segments are also expected to contribute substantially, driven by increasing government investment in public awareness campaigns and community engagement programs. Large enterprises are the primary consumers, owing to larger budgets and greater event needs. However, SMEs are increasingly adopting professional event planning services as they recognize the value of well-organized events in enhancing their brand image and attracting clients. Geographically, North America and Europe are expected to dominate the market, with significant contributions from Asia-Pacific regions experiencing rapid economic growth. However, other regions, such as the Middle East & Africa and South America, are also showing promising growth potential due to increasing corporate investment and a burgeoning events sector. Competition is intense, with established players and smaller specialized firms vying for market share. Strategic partnerships, technological innovation, and superior customer service will be key differentiators for success in this dynamic market.

The size and share of the market is categorized based on Type (Corporate Events, Social Events, Conferences, Trade Shows, Festivals) and Application (Event Planning, Venue Management, Catering, Logistics) and geographical regions (North America, Europe, Asia-Pacific, South America, and Middle-East and Africa).