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The global party supplies market size reached USD 15.2 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 27.0 Billion by 2033, exhibiting a growth rate (CAGR) of 6.6% during 2025-2033. The increasing popularity of themed parties, rising popularity of virtual parties in the corporate sector, and the growing trend of destination weddings and celebrations are some of the major factors propelling the market.
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The Global Party Supplies Market size is expected to reach $23.5 billion by 2030, rising at a market growth of 8.7% CAGR during the forecast period. In the year 2022, the market attained a volume of 1,905.9 million units experiencing a growth of 8.7% (2019-2022). E-commerce platforms are accessible
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According to Cognitive Market Research, the global Party Supplies Market size was USD 12514.2 million in 2024 and will expand at a compound annual growth rate (CAGR) of 9.70% from 2024 to 2031.
North America held the major market of more than 40% of the global revenue with a market size of USD 5005.68 million in 2024 and will grow at a compound annual growth rate (CAGR) of Value% from 2024 to 2031.
Europe accounted for a share of over 30% of the global market size of USD 3754.26 million.
Asia Pacific held the market of around 23% of the global revenue with a market size of USD 2878.27 million in 2024 and will grow at a compound annual growth rate (CAGR) of 11.7% from 2024 to 2031.
Latin America's market has more than 5% of the global revenue, with a market size of USD 625.71 million in 2024, and will grow at a compound annual growth rate (CAGR) of 9.1% from 2024 to 2031.
Middle East and Africa held the major market of around 2% of the global revenue with a market size of USD 250.28 million in 2024 and will grow at a compound annual growth rate (CAGR) of 9.4% from 2024 to 2031.
The supermarket/hypermarket held the highest Party Supplies market revenue share in 2024.
Market Dynamics of Party Supplies Market
Key Drivers of Party Supplies Market
Rise of Event Planning and Wedding Industries to Increase the Demand Globally
The growth of the wedding and event planning sectors significantly drives the market for party supplies. People are eager to spend money on expert planners and premium décor as they search for ways to make their celebrations unique and unforgettable. A wide range of services, such as venue selection, food, entertainment, and decoration, are often offered by event planning and wedding companies. They may also assist with large-scale event planning logistics, including guest handling and transportation. Growing demand for a greater range of party supplies is a result of these industries' growth. From balloons and streamers to tablecloths and centerpieces, event planners and wedding firms need to be able to get it all. The need for more imaginative and unique party products has increased as a result.
Rising Popularity of Themed Parties to Propel Market Growth
The growing trend of themed parties is one of the main reasons behind the explosive expansion of the party supply market. Themed parties offer the ideal chance for individuals to make their festivities distinctive and unforgettable, something that is becoming more and more popular. Parties with a theme can range widely from traditional celebrations like birthdays and holidays to more inventive themes like video games, superheroes, and even historical eras. Party materials are available to assist folks in creating the ideal atmosphere for any theme. People like getting dressed up and taking part in theme-related activities. All ages can have a great time at themed parties, and they can produce enduring memories that guests will treasure for years to come. You can showcase your creativity and hobbies at a themed party. The market for party goods will benefit from the growing popularity of themed gatherings. It is increasing consumer demand for a broad range of novel and cutting-edge goods. New designs for party supplies such as dinnerware, decorations, and favors are continuously being developed by manufacturers. Customers find the market intriguing and new because of this.
Restraint Factors Of Party Supplies Market
Environmental Impact of Non-Biodegradable Party Supplies to Limit the Sales
The usage of non-biodegradable party supplies—like plastic cups, plates, and balloons—has a detrimental effect on the environment. These items have the potential to poison our oceans or wind up in landfills, taking hundreds of years to degrade. How the non-biodegradable party supplies impact the environment Plastic pollution poses a serious threat to the ecosystem. Millions of tons of plastic debris find their way into our oceans each year, endangering marine life. Non-biodegradable party items occupy important landfill space. Certain non-biodegradable party materials have the potential to contaminate land and water with dangerous chemicals. Demand for sustainable alternatives is rising as consumers become more conscious of the effects that non-biodegradable party supplies have on the environment.
Impact of COVID-19 on the Party Supplies M...
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Global Party Supplies Market was valued at USD 14.24 billion in 2023 and is anticipated to project robust growth in the forecast period with a CAGR of 7.13% through 2029.
| Pages | 182 |
| Market Size | 2023: USD 14.24 Billion |
| Forecast Market Size | 2029: USD 21.46 Billion |
| CAGR | 2024-2029: 7.13% |
| Fastest Growing Segment | Home Decor |
| Largest Market | Asia Pacific |
| Key Players | 1. Artisano Designs 2. Hallmark Cards, Incorporated 3. Huhtamäki Oyj 4. The Beistle Company 5. Party Delights Limited 6. Hoffmaster Group, Inc. (Creative Converting) 7. Party City Holdco Inc. 8. American Greetings Corporation 9. Shutterfly LLC 10. Unique Industries Inc. |
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North America Party Supplies Market size was USD 5005.68 million in 2024 and will expand at a compound annual growth rate (CAGR) of 7.9% from 2024 to 2031.
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TwitterUSD 5137.48 Million in 2024; projected USD 11260.1 Million by 2033; CAGR 9.03%.
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The global party supplies market was valued at USD 14521.04 Million in 2024. Growth in corporate event budgets and hybrid celebration formats is fuelling demand for customisable, branded party supplies, spanning eco banners, table settings, and digital props, across MICE and internal engagement sectors. As a result, the market is expected to grow at a CAGR of 8.70% during the forecast period of 2025-2034 to reach a value of USD 33442.07 Million by 2034.
Growth in the global market is largely fuelled by rising disposable incomes and a growing emphasis on themed celebrations. According to data from the United States Bureau of Economic Analysis, consumer spending on outdoor recreational goods and services accounted for 2.3% of the GDP, which is USD 639.5 billion, indicating robust demand for celebratory events.
In addition, government initiatives like India’s ‘Startup India’ program and China’s support for cultural exports are encouraging SMEs to innovate in event supplies, boosting the party supplies market development. These support policies are encouraging local manufacturers and exporters of customizable party essentials. Sustainability is also becoming a focal point, with the eco-conscious supplies category witnessing rowing adoption, especially in the European Union under their Green Deal framework.
The increased number of wedding planners planning events and parties, rising urban population, and product developments are all expected to contribute to the market growth over the forecast period. The urban population has grown at an exponential rate during the last few years. According to the United Nations (UN), the urban population, which currently accounts for 55% of the global population, is expected to grow to 68% by 2050.
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TwitterUSD 6690.3 Million in 2024; projected USD 14523.6 Million by 2033; CAGR 9.06%.
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Global Party Supplies market size was valued USD 14.43 Billion in 2023 and is expected to rise to USD 31.09 Billion by 2032 at a CAGR of 8.9%.
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The Europe Party Supplies Market would witness market growth of 8.3% CAGR during the forecast period (2023-2030). In the year 2020, the Europe market's volume surged to 295.4 million units, showcasing a growth of 8.4% (2019-2022). People are inclined to spend on events & supplies, such as ball
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TwitterUSD 339.43 Million in 2024; projected USD 676.07 Million by 2033; CAGR 8%.
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According to our latest research, the global Sip and See Party Supplies market size reached USD 1.42 billion in 2024, reflecting the growing popularity of these celebratory gatherings worldwide. The market is projected to expand at a CAGR of 5.8% from 2025 to 2033, driven by evolving consumer preferences and the increasing trend of personalized social events. By 2033, the market is forecasted to attain a value of USD 2.36 billion. This robust growth is primarily fueled by rising disposable incomes, shifting cultural norms around baby celebrations, and the proliferation of aesthetically pleasing and themed party supplies that cater to modern tastes.
One of the primary growth factors for the Sip and See Party Supplies market is the increasing social acceptance and popularity of "Sip and See" events, particularly among millennials and younger generations. Traditionally, baby showers were the main event to celebrate a new arrival, but the Sip and See format—where friends and family gather after the baby's birth—has gained traction due to its flexible timing and relaxed atmosphere. This shift in cultural practices has spurred demand for a wide range of party supplies, from elegant tableware to creative decorations, as hosts seek to make these gatherings memorable and Instagram-worthy. Moreover, the rising influence of social media has amplified the desire for visually appealing party setups, further fueling market growth.
Another significant driver is the increasing accessibility and variety of Sip and See party supplies across multiple retail channels. The surge in online retail platforms has made it easier than ever for consumers to access a diverse array of products, including customizable invitations, themed decorations, and unique party favors. E-commerce giants and specialty party supply stores have capitalized on this trend by offering curated collections and exclusive designs, catering to the growing demand for convenience and personalization. Additionally, the expansion of supermarkets and hypermarkets in both developed and emerging markets has broadened the reach of these products, making them accessible to a wider audience and contributing to the overall market expansion.
The trend toward personalization and eco-friendly materials is also shaping the growth trajectory of the Sip and See Party Supplies market. Consumers are increasingly seeking bespoke solutions that reflect their personal style and values, driving demand for customizable tableware, invitations, and decorations. At the same time, there is a growing preference for sustainable materials such as biodegradable paper and reusable fabric, prompted by heightened environmental awareness. Manufacturers and retailers are responding by expanding their eco-friendly product lines and highlighting their commitment to sustainability in marketing campaigns, which resonates strongly with environmentally conscious consumers and further propels market growth.
From a regional perspective, North America currently dominates the Sip and See Party Supplies market, accounting for the largest share in 2024. This is attributed to the well-established culture of baby celebrations, high consumer spending power, and the presence of leading market players. However, Asia Pacific is emerging as the fastest-growing region, driven by rising urbanization, increasing disposable incomes, and the adoption of Western-style celebrations in countries such as China, India, and Japan. Europe also represents a significant market, with a growing emphasis on stylish and sustainable party supplies. Meanwhile, Latin America and the Middle East & Africa are witnessing steady growth, supported by expanding retail infrastructure and changing social norms around family celebrations.
The Sip and See Party Supplies market is segmented by product type into tableware, decorations, invitations, party favors, and others. Tableware remains the largest segment, owing to its essential role in any gathering. This includes plates, cups, napkins, and cutlery, often designed with baby-themed motifs or customizable prints to match specific party themes. The demand for premium and eco-friendly tableware options is on the rise, as hosts seek to impress guests while minimizing environmental impact. Manufacturers have responded with a wide range of options, from biodegradable plates to reusable bamboo cutlery, catering to both aesthetic
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TwitterUSD 508.92 Million in 2024; projected USD 1120.92 Million by 2033; CAGR 9.18%.
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Global Party Supplies Market Report 2021 comes with the extensive industry analysis of development components, patterns, flows and sizes. The report also calculates present and past market values to forecast potential market management through the forecast period between 2021-2027. The report may be the best of what is a geographic area which expands the competitive landscape and industry perspective of the market.
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According to our latest research and analysis, the global Sip and See Party Supplies market size reached USD 1.84 billion in 2024. The market is exhibiting robust expansion with a CAGR of 6.1% from 2025 to 2033, driven by evolving consumer preferences and a rising trend of personalized celebrations. By 2033, the Sip and See Party Supplies market is forecasted to attain a value of USD 3.12 billion, reflecting the increasing popularity of social gatherings that celebrate newborns in unique and memorable ways. This growth is further propelled by the rising disposable incomes, expanding urban population, and the influence of social media on event planning and execution.
One of the primary growth factors for the Sip and See Party Supplies market is the cultural shift towards celebrating life’s milestones with greater fanfare and creativity. Modern parents and hosts are increasingly opting for unique and thematic events to introduce their newborns to friends and family, fueling demand for a wide array of party supplies. The desire for personalization and themed décor has led to a surge in demand for custom invitations, coordinated tableware, and elaborate decorations. Additionally, social media platforms amplify the visibility of such events, encouraging more families to host Sip and See parties, thereby driving the market for specialized supplies. The increasing availability of design templates and DIY kits has also enabled hosts to create bespoke experiences, further boosting market growth.
Another significant driver is the convenience and accessibility brought about by the proliferation of online retail channels. E-commerce platforms have revolutionized the way consumers purchase party supplies, offering a vast assortment of products, competitive pricing, and doorstep delivery. This convenience is particularly appealing to busy parents and event planners, who can now browse and order everything required for a Sip and See party from the comfort of their homes. The rise of online tutorials and inspiration boards has also played a pivotal role, as consumers are empowered to visualize and execute creative themes with ease. These factors collectively contribute to the growing penetration of Sip and See party supplies in both developed and emerging markets.
Sustainability and eco-friendliness have emerged as influential trends shaping the Sip and See Party Supplies market. Consumers are increasingly aware of the environmental impact of single-use party products, prompting manufacturers to innovate with biodegradable, recyclable, and reusable materials. Brands are responding to this demand by expanding their offerings of eco-friendly tableware, decorations, and favors, appealing to environmentally conscious buyers. This shift not only aligns with broader societal trends but also opens new avenues for market growth, as hosts seek to balance celebration with responsibility. The integration of sustainable materials and practices is expected to be a key differentiator for brands competing in this dynamic market.
From a regional perspective, North America continues to dominate the Sip and See Party Supplies market, accounting for the largest share in 2024. The region’s well-established culture of celebrating family milestones, coupled with high disposable incomes and a strong presence of leading party supply brands, fuels consistent demand. Meanwhile, Asia Pacific is witnessing the fastest growth, driven by urbanization, a burgeoning middle class, and increasing adoption of Western celebration trends. Europe also represents a significant market, characterized by a blend of traditional and modern celebration styles. As these regions continue to evolve, the global Sip and See Party Supplies market is poised for sustained expansion, with diverse cultural influences shaping product innovation and consumer preferences.
The Sip and See Party Supplies market is segmented by product type into Tableware, Decorations, Invitations, Part
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Birthday Party Supplies Market size was valued at USD 45.2 Billion in 2024 and is expected to reach USD 69.3 Billion by 2032, growing at a CAGR of 5.50% during the forecast period 2026-2032.Global Birthday Party Supplies Market DriversThe market drivers for the birthday party supplies market can be influenced by various factors. These may include:Demand for Themed Decorations: Rising popularity of personalized and character-based party themes is anticipated to drive consistent consumption of balloons, banners, and tableware.Growing Adoption of E-commerce Channels: Wider availability of party supplies through online platforms is expected to broaden consumer access and purchasing convenience.
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Global Party Supplies Market is segmented by Application (Birthdays_Weddings_Corporate Events_Festivals_Baby Showers), Type (Balloons_Decorations_Tableware_Party Favors_Themed Kits), and Geography (North America_ LATAM_ West Europe_Central & Eastern Europe_ Northern Europe_ Southern Europe_ East Asia_ Southeast Asia_ South Asia_ Central Asia_ Oceania_ MEA)
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Europe Party Supplies Market size was USD 3754.26 million in 2024 and will expand at a compound annual growth rate (CAGR) of 8.2% from 2024 to 2031.
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| BASE YEAR | 2024 |
| HISTORICAL DATA | 2019 - 2023 |
| REGIONS COVERED | North America, Europe, APAC, South America, MEA |
| REPORT COVERAGE | Revenue Forecast, Competitive Landscape, Growth Factors, and Trends |
| MARKET SIZE 2024 | 14.6(USD Billion) |
| MARKET SIZE 2025 | 15.4(USD Billion) |
| MARKET SIZE 2035 | 25.8(USD Billion) |
| SEGMENTS COVERED | Product Type, Occasion, Distribution Channel, Material, Regional |
| COUNTRIES COVERED | US, Canada, Germany, UK, France, Russia, Italy, Spain, Rest of Europe, China, India, Japan, South Korea, Malaysia, Thailand, Indonesia, Rest of APAC, Brazil, Mexico, Argentina, Rest of South America, GCC, South Africa, Rest of MEA |
| KEY MARKET DYNAMICS | increasing demand for personalized items, growth of online retail channels, rising popularity of themed parties, eco-friendly product preferences, influence of social media trends |
| MARKET FORECAST UNITS | USD Billion |
| KEY COMPANIES PROFILED | Party City Holdings, Creative Converting, Hallmark Cards, Disney, Kate Aspen, Proline Creative, Unique Industries, Amscan Holdings, Northstar Meeting Group, Fun Express, Pioneer Balloon Company, Shindigz, American Greetings |
| MARKET FORECAST PERIOD | 2025 - 2035 |
| KEY MARKET OPPORTUNITIES | Eco-friendly product demand, Personalized party supply services, Growth in digital retailing, Rising popularity of themed parties, Expansion into emerging markets |
| COMPOUND ANNUAL GROWTH RATE (CAGR) | 5.4% (2025 - 2035) |
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TwitterUSD 429.32 Million in 2024; projected USD 963.81 Million by 2033; CAGR 9.49%.
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The global party supplies market size reached USD 15.2 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 27.0 Billion by 2033, exhibiting a growth rate (CAGR) of 6.6% during 2025-2033. The increasing popularity of themed parties, rising popularity of virtual parties in the corporate sector, and the growing trend of destination weddings and celebrations are some of the major factors propelling the market.