How high is the brand awareness of Patagonia in the United States?When it comes to outdoor fashion owners, brand awareness of Patagonia is at **% in the United States. The Brand KPI survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.How popular is Patagonia in the United States?In total, **% of U.S. outdoor fashion owners say they like Patagonia. However, in actuality, among the **% of U.S. respondents who know Patagonia, **% of people like the brand.What is the usage share of Patagonia in the United States?All in all, **% of outdoor fashion owners in the United States own Patagonia. That means, of the **% who know the brand, **% own them.How loyal are the owners of Patagonia?Around **% of outdoor fashion owners in the United States say they are likely to purchase Patagonia again. Set in relation to the **% usage share of the brand, this means that **% of their owners show loyalty to the brand.What's the buzz around Patagonia in the United States?In March 2024, about **% of U.S. outdoor fashion owners had heard about Patagonia in the media, on social media, or in advertising over the past three months. Of the **% who know the brand, that's **%, meaning at the time of the survey there's some buzz around Patagonia in the United States.
How high is the brand awareness of Patagonia in the UK?When it comes to outdoor fashion users, brand awareness of Patagonia is at **% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.How popular is Patagonia in the UK?In total, **% of UK outdoor fashion users say they like Patagonia. However, in actuality, among the **% of UK respondents who know Patagonia, **% of people like the brand.What is the usage share of Patagonia in the UK?All in all, *% of outdoor fashion users in the UK use Patagonia. That means, of the **% who know the brand, **% use them.How loyal are the owners of Patagonia?Around *% of outdoor fashion users in the UK say they are likely to use Patagonia again. Set in relation to the *% usage share of the brand, this means that **% of their owners show loyalty to the brand.What's the buzz around Patagonia in the UK?In September 2022, about **% of UK outdoor fashion users had heard about Patagonia in the media, on social media, or in advertising over the past three months. Of the **% who know the brand, that's **%, meaning at the time of the survey there's little buzz around Patagonia in the UK.If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
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Context
The dataset tabulates the Patagonia population over the last 20 plus years. It lists the population for each year, along with the year on year change in population, as well as the change in percentage terms for each year. The dataset can be utilized to understand the population change of Patagonia across the last two decades. For example, using this dataset, we can identify if the population is declining or increasing. If there is a change, when the population peaked, or if it is still growing and has not reached its peak. We can also compare the trend with the overall trend of United States population over the same period of time.
Key observations
In 2023, the population of Patagonia was 789, a 0.88% decrease year-by-year from 2022. Previously, in 2022, Patagonia population was 796, a decline of 0% compared to a population of 796 in 2021. Over the last 20 plus years, between 2000 and 2023, population of Patagonia decreased by 164. In this period, the peak population was 953 in the year 2000. The numbers suggest that the population has already reached its peak and is showing a trend of decline. Source: U.S. Census Bureau Population Estimates Program (PEP).
When available, the data consists of estimates from the U.S. Census Bureau Population Estimates Program (PEP).
Data Coverage:
Variables / Data Columns
Good to know
Margin of Error
Data in the dataset are based on the estimates and are subject to sampling variability and thus a margin of error. Neilsberg Research recommends using caution when presening these estimates in your research.
Custom data
If you do need custom data for any of your research project, report or presentation, you can contact our research staff at research@neilsberg.com for a feasibility of a custom tabulation on a fee-for-service basis.
Neilsberg Research Team curates, analyze and publishes demographics and economic data from a variety of public and proprietary sources, each of which often includes multiple surveys and programs. The large majority of Neilsberg Research aggregated datasets and insights is made available for free download at https://www.neilsberg.com/research/.
This dataset is a part of the main dataset for Patagonia Population by Year. You can refer the same here
How high is the brand awareness of Patagonia in Germany?When it comes to outdoor fashion users, brand awareness of Patagonia is at **% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.How popular is Patagonia in Germany?In total, **% of German outdoor fashion users say they like Patagonia. However, in actuality, among the **% of German respondents who know Patagonia, **% of people like the brand.What is the usage share of Patagonia in Germany?All in all, *% of outdoor fashion users in Germany use Patagonia. That means, of the **% who know the brand, **% use them.How loyal are the owners of Patagonia?Around *% of outdoor fashion users in Germany say they are likely to use Patagonia again. Set in relation to the *% usage share of the brand, this means that **% of their owners show loyalty to the brand.What's the buzz around Patagonia in Germany?In September 2022, about *% of German outdoor fashion users had heard about Patagonia in the media, on social media, or in advertising over the past three months. Of the **% who know the brand, that's **%, meaning at the time of the survey there's little buzz around Patagonia in Germany.If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
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Context
The dataset tabulates the data for the Patagonia, AZ population pyramid, which represents the Patagonia population distribution across age and gender, using estimates from the U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates. It lists the male and female population for each age group, along with the total population for those age groups. Higher numbers at the bottom of the table suggest population growth, whereas higher numbers at the top indicate declining birth rates. Furthermore, the dataset can be utilized to understand the youth dependency ratio, old-age dependency ratio, total dependency ratio, and potential support ratio.
Key observations
When available, the data consists of estimates from the U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates.
Age groups:
Variables / Data Columns
Good to know
Margin of Error
Data in the dataset are based on the estimates and are subject to sampling variability and thus a margin of error. Neilsberg Research recommends using caution when presening these estimates in your research.
Custom data
If you do need custom data for any of your research project, report or presentation, you can contact our research staff at research@neilsberg.com for a feasibility of a custom tabulation on a fee-for-service basis.
Neilsberg Research Team curates, analyze and publishes demographics and economic data from a variety of public and proprietary sources, each of which often includes multiple surveys and programs. The large majority of Neilsberg Research aggregated datasets and insights is made available for free download at https://www.neilsberg.com/research/.
This dataset is a part of the main dataset for Patagonia Population by Age. You can refer the same here
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The global outdoor apparel goods market is experiencing robust growth, driven by increasing participation in outdoor recreational activities like camping, fishing, and hiking, coupled with rising disposable incomes and a growing preference for sustainable and functional apparel. The market, estimated at $50 billion in 2025, is projected to exhibit a Compound Annual Growth Rate (CAGR) of 7% from 2025 to 2033, reaching approximately $85 billion by 2033. This growth is fueled by several key trends: the rise of eco-conscious consumers demanding sustainable materials and ethical production practices; technological advancements in fabric technology leading to improved performance and durability; and the increasing popularity of adventure travel and outdoor lifestyle activities across various demographics. Segment-wise, the bags and apparel categories are dominating the market, reflecting the fundamental needs of outdoor enthusiasts. North America and Europe currently hold significant market share, driven by established outdoor brands and a strong culture of outdoor recreation, but the Asia-Pacific region is expected to witness the fastest growth due to increasing urbanization and a burgeoning middle class with disposable income. However, potential restraints include fluctuating raw material prices, intense competition among established brands, and concerns about environmental impact from production and disposal of synthetic materials. The competitive landscape is dominated by well-established brands like Patagonia, The North Face, and Columbia Sportswear, each leveraging strong brand recognition and innovative product offerings. These established players are facing increasing competition from smaller, niche brands focusing on specific activities or consumer segments (e.g., sustainable materials, technical performance). Future success will depend on brands' ability to innovate in sustainable materials and manufacturing processes, cater to evolving consumer preferences, and effectively leverage digital marketing and omnichannel strategies to reach their target audiences. Furthermore, strategic partnerships and collaborations to expand distribution networks and enhance supply chain efficiency will play a crucial role in shaping the future market dynamics. The continued growth of e-commerce platforms presents significant opportunities for both established and emerging players in the market to reach a wider consumer base.
Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
License information was derived automatically
Context
The dataset tabulates the Patagonia population distribution across 18 age groups. It lists the population in each age group along with the percentage population relative of the total population for Patagonia. The dataset can be utilized to understand the population distribution of Patagonia by age. For example, using this dataset, we can identify the largest age group in Patagonia.
Key observations
The largest age group in Patagonia, AZ was for the group of age 65 to 69 years years with a population of 127 (14.40%), according to the ACS 2019-2023 5-Year Estimates. At the same time, the smallest age group in Patagonia, AZ was the 45 to 49 years years with a population of 0 (0%). Source: U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates
When available, the data consists of estimates from the U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates
Age groups:
Variables / Data Columns
Good to know
Margin of Error
Data in the dataset are based on the estimates and are subject to sampling variability and thus a margin of error. Neilsberg Research recommends using caution when presening these estimates in your research.
Custom data
If you do need custom data for any of your research project, report or presentation, you can contact our research staff at research@neilsberg.com for a feasibility of a custom tabulation on a fee-for-service basis.
Neilsberg Research Team curates, analyze and publishes demographics and economic data from a variety of public and proprietary sources, each of which often includes multiple surveys and programs. The large majority of Neilsberg Research aggregated datasets and insights is made available for free download at https://www.neilsberg.com/research/.
This dataset is a part of the main dataset for Patagonia Population by Age. You can refer the same here
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As per Cognitive Market Research's latest published report, the Global Outdoor Apparel market size was $11.56 Billion in 2022 and it is forecasted to reach $16.53 Billion by 2029. Outdoor Apparel Industry's Compound Annual Growth Rate will be 5.2% from 2023 to 2030. Key Dynamics of
Outdoor Apparel Market
Key Drivers of
Outdoor Apparel Market
The increasing popularity of outdoor recreational activities and adventure tourism: The surge in participation in hiking, trekking, skiing, camping, and various outdoor sports is significantly fueling the demand for high-performance apparel. Consumers are looking for clothing that provides protection, durability, and comfort across diverse weather and terrain conditions.
Growing consumer emphasis on health, wellness, and active lifestyles: With the rise of fitness trends, outdoor apparel has transcended its traditional association with athletes. Regular consumers are incorporating outdoor wear into their everyday attire for activities such as walking, jogging, and urban commuting, thereby enhancing market penetration.
Innovations in technical fabrics and materials: The incorporation of moisture-wicking, breathable, UV-resistant, and waterproof materials improves performance, appealing to a broad customer base. Additionally, smart textiles and lightweight insulation technologies are enhancing product functionality and perceived value.
Key Restraints for
Outdoor Apparel Market
High expenses associated with premium and technical outdoor apparel: The sophisticated fabrics, proprietary technologies, and robust construction utilized in outdoor gear result in elevated production costs. This premium pricing may discourage budget-conscious consumers, particularly in price-sensitive markets.
Demand patterns influenced by seasons and climate: The sales of specific outdoor apparel items, such as insulated jackets or rain gear, are heavily reliant on weather conditions and seasons. Mild winters or erratic climates can adversely affect revenue in certain categories.
Market saturation and competition from athleisure and fast fashion: As outdoor aesthetics blend with mainstream fashion, consumers frequently opt for more affordable athleisure options or fast-fashion brands that provide similar styles without the technical performance, thereby exerting pressure on traditional outdoor brands.
Key Trends in
Outdoor Apparel Market
Sustainable and eco-friendly outdoor clothing is gaining popularity: Consumers are increasingly choosing garments made from recycled materials, organic cotton, and biodegradable substances. Brands are focusing on transparent supply chains and circular fashion initiatives to attract environmentally aware shoppers.
Fusion of outdoor performance with urban fashion (urban-outdoor crossover): Outdoor clothing is merging with streetwear and casual fashion. This "gorpcore" trend combines technical gear with everyday aesthetics, resulting in the emergence of versatile apparel suitable for both trails and urban environments.
Digitally connected and direct-to-consumer growth strategies: Outdoor brands are adopting e-commerce, virtual fitting rooms, and influencer marketing to engage consumers directly. Custom-fit alternatives, augmented-reality functionalities, and social commerce platforms are revolutionizing the shopping experience for technical apparel. Defination of Outdoor Apparel
Outdoor apparel also known as outdoor clothing is referred to clothing, is intended to enhance the performance of outdoors sports and activities. The outdoor sports and activities include hiking, sailing, kayaking, fishing, rock climbing, hunting, cycling, surfing, and running among others.
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The global outdoor apparel goods market is a dynamic and expanding sector, projected to experience robust growth over the forecast period (2025-2033). While precise market size figures for 2025 are unavailable, considering the presence of major players like Patagonia, The North Face, and Arc'teryx, along with consistent market growth in related sectors, a reasonable estimate for the 2025 market size would be around $50 billion USD. Assuming a conservative Compound Annual Growth Rate (CAGR) of 6%, driven by factors such as increasing participation in outdoor activities (hiking, camping, climbing), rising consumer disposable incomes, particularly in emerging economies, and a growing focus on sustainable and ethically sourced apparel, the market is poised for significant expansion. The market is segmented by product type (jackets, pants, shirts, footwear etc.), material, and price point, catering to diverse consumer needs and preferences. Key trends include the integration of advanced technologies for enhanced performance (e.g., water resistance, breathability), a rising preference for sustainable and eco-friendly materials, and the growing popularity of athleisure wear blurring the lines between sportswear and everyday clothing. Challenges include fluctuating raw material costs, intense competition among established and emerging brands, and potential supply chain disruptions. The continued growth of e-commerce and direct-to-consumer sales channels is expected to further fuel market expansion. Leading brands are investing in innovative marketing strategies to engage with younger demographics and highlight their commitment to environmental sustainability. The increasing emphasis on outdoor recreation as a means of wellness and stress reduction also contributes to the market's positive outlook. Geographic segmentation reveals strong growth in both North America and Europe, fueled by established outdoor cultures and high consumer spending power, but emerging markets in Asia-Pacific and Latin America also present significant opportunities for expansion, driven by rising middle classes and increasing awareness of outdoor activities. The competitive landscape is characterized by a mix of established global brands and smaller niche players, leading to constant innovation and product differentiation in design and functionality.
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The global outdoor apparel market, valued at $20.07 billion in 2025, is projected to experience robust growth, driven by a rising global population increasingly engaging in outdoor activities like hiking, camping, and climbing. This surge in participation is fueled by factors such as increased disposable incomes, particularly in developing economies, and a growing awareness of the physical and mental health benefits associated with spending time in nature. Further driving market expansion is the continuous innovation in apparel technology, with manufacturers focusing on enhanced performance fabrics offering features like water resistance, breathability, and lightweight construction. The market segmentation reveals a significant presence of both offline and online distribution channels, with online sales expected to see accelerated growth due to increased e-commerce penetration and improved digital marketing strategies. Product-wise, top wear and bottom wear currently dominate, although the coveralls and "others" segment, encompassing specialized gear like jackets and accessories, is anticipated to witness faster growth fueled by niche market demands and technological advancements. Competition is intense, with established brands like Nike, Adidas, and Patagonia vying for market share alongside smaller, specialized outdoor apparel companies focusing on sustainable and ethically sourced products. While the market faces restraints such as fluctuating raw material prices and potential supply chain disruptions, the overall outlook remains positive, projecting a Compound Annual Growth Rate (CAGR) of 6.4% from 2025 to 2033. The geographical distribution of the market indicates strong performance in North America and Europe, reflecting established outdoor recreation cultures and higher disposable incomes. However, significant growth opportunities exist within the Asia-Pacific region, particularly in countries like China and India, owing to the burgeoning middle class and rising participation in outdoor activities. Strategies employed by leading companies include product diversification, strategic partnerships, and targeted marketing campaigns focused on specific demographics and activity types. The market’s future will likely see a continued emphasis on sustainability, ethical sourcing, and technological innovation, reflecting evolving consumer preferences and a broader societal awareness of environmental responsibility. Analyzing the competitive landscape reveals a mix of established global players and niche brands, creating a dynamic market characterized by both intense competition and significant potential for further expansion.
When it comes to the leading outdoor fashion brands, THE NORTH FACE leads the ranking based on brand awareness. The American brand is recognized by 82 percent of online consumers in the U.S., followed closely by fellow American manufacturer Columbia. Eddie Bauer comes in third in this list, followed by Patagonia that is recognized by around half of the online consumers in the United States. For this study, brand awareness was surveyed employing the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.Interested in more detailed results covering all brands of this ranking and many more? Explore GCS Brand Profiles. These statistics show results of the Brand KPI survey.
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Argentina Consumer Price Index (CPI): Weights: Patagonia: Clothing & Footwear data was reported at 12.820 % in 2024. This stayed constant from the previous number of 12.820 % for 2023. Argentina Consumer Price Index (CPI): Weights: Patagonia: Clothing & Footwear data is updated yearly, averaging 12.820 % from Dec 2016 (Median) to 2024, with 9 observations. The data reached an all-time high of 12.820 % in 2024 and a record low of 12.820 % in 2024. Argentina Consumer Price Index (CPI): Weights: Patagonia: Clothing & Footwear data remains active status in CEIC and is reported by National Institute of Statistics and Censuses. The data is categorized under Global Database’s Argentina – Table AR.I022: Consumer Price Index: by Region: Weights.
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The global outdoor clothing and equipment market is experiencing robust growth, driven by increasing participation in outdoor activities like hiking, camping, and climbing, coupled with rising disposable incomes and a growing awareness of sustainable and eco-friendly products. The market's expansion is further fueled by technological advancements leading to innovative, high-performance apparel and gear. Key players like The North Face, Patagonia, and Columbia Sportswear are leveraging strong brand recognition and extensive distribution networks to maintain market leadership. However, the market faces challenges such as fluctuating raw material prices, potential supply chain disruptions, and increasing competition from smaller, niche brands offering specialized products. Segmentation within the market is significant, with distinctions between apparel (jackets, pants, shirts), footwear (hiking boots, trail runners), and equipment (tents, backpacks, sleeping bags). This segmentation allows for targeted marketing and product development, catering to the specific needs of diverse consumer groups. Growth is expected across all segments, although apparel is likely to maintain a larger market share due to its broader appeal. Regional variations exist, with North America and Europe currently dominating the market, but growth potential in Asia-Pacific and other emerging markets is considerable. Looking forward, the market is projected to witness continued expansion, driven by the ongoing popularity of outdoor recreation and the rise of adventure tourism. Brands are increasingly emphasizing sustainability and ethical sourcing to attract environmentally conscious consumers. Innovation in materials science and design will continue to play a vital role in enhancing product performance and durability. The integration of technology, such as wearable sensors and GPS tracking in apparel and equipment, is also creating new growth opportunities. Competitive pressures will likely intensify, requiring companies to focus on differentiation through product innovation, superior marketing, and effective supply chain management. A strong focus on direct-to-consumer sales channels, coupled with strategic partnerships, will be crucial for success in this dynamic and expanding market. The emphasis on personalized experiences and community building around outdoor activities will also be important factors shaping the market's future trajectory.
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Historical Dataset of Patagonia Union High School is provided by PublicSchoolReview and contain statistics on metrics:Total Students Trends Over Years (1987-2023),Total Classroom Teachers Trends Over Years (1987-2023),Distribution of Students By Grade Trends,Student-Teacher Ratio Comparison Over Years (1987-2023),American Indian Student Percentage Comparison Over Years (1996-2021),Asian Student Percentage Comparison Over Years (1989-2014),Hispanic Student Percentage Comparison Over Years (1991-2023),Black Student Percentage Comparison Over Years (1989-2015),White Student Percentage Comparison Over Years (1991-2023),Two or More Races Student Percentage Comparison Over Years (2017-2023),Diversity Score Comparison Over Years (1991-2023),Free Lunch Eligibility Comparison Over Years (2006-2023),Reduced-Price Lunch Eligibility Comparison Over Years (2006-2023),Reading and Language Arts Proficiency Comparison Over Years (2011-2022),Math Proficiency Comparison Over Years (2011-2022),Overall School Rank Trends Over Years (2011-2022),Graduation Rate Comparison Over Years (2012-2022)
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Historical Dataset of Patagonia Elementary School is provided by PublicSchoolReview and contain statistics on metrics:Total Students Trends Over Years (1990-2023),Total Classroom Teachers Trends Over Years (1987-2023),Distribution of Students By Grade Trends,Student-Teacher Ratio Comparison Over Years (1990-2023),American Indian Student Percentage Comparison Over Years (2007-2009),Asian Student Percentage Comparison Over Years (2019-2020),Hispanic Student Percentage Comparison Over Years (1992-2023),Black Student Percentage Comparison Over Years (1988-2023),White Student Percentage Comparison Over Years (1992-2023),Two or More Races Student Percentage Comparison Over Years (2011-2023),Diversity Score Comparison Over Years (1992-2023),Free Lunch Eligibility Comparison Over Years (2004-2023),Reduced-Price Lunch Eligibility Comparison Over Years (2005-2023),Reading and Language Arts Proficiency Comparison Over Years (2011-2022),Math Proficiency Comparison Over Years (2011-2022),Overall School Rank Trends Over Years (2011-2022)
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The global Environmental Sustainability Apparel market is experiencing robust growth, driven by increasing consumer awareness of environmental issues and a rising demand for ethically and sustainably produced clothing. The market, valued at approximately $15 billion in 2025, is projected to exhibit a Compound Annual Growth Rate (CAGR) of 8% from 2025 to 2033. This growth is fueled by several key factors, including the increasing adoption of sustainable materials like organic cotton, recycled polyester, and innovative bio-based fabrics. Furthermore, brands are increasingly adopting transparent and traceable supply chains, enhancing consumer trust and driving demand. Government regulations promoting sustainable practices and the growing influence of environmental advocacy groups are also contributing to the market's expansion. The market segmentation shows a strong preference for sustainable materials and ethical production practices within various apparel categories, with significant growth seen in sportswear and athleisure, as consumers are actively seeking eco-friendly options within their active lifestyles. Major players like Nike, Adidas, and Patagonia are leading the charge, investing heavily in research and development of sustainable materials and manufacturing processes. This market expansion is not without its challenges. High production costs associated with sustainable materials and technologies, as well as concerns about the scalability and reliability of sustainable supply chains, act as significant restraints. Consumers, though increasingly environmentally conscious, still often face higher price points for sustainable apparel, creating a barrier to entry for certain demographics. Overcoming these challenges requires collaborative efforts across the value chain, including improved access to financing for sustainable businesses, and ongoing innovation to bring down the cost of sustainable materials without compromising quality. The long-term outlook remains positive, however, as growing consumer pressure and regulatory frameworks continue to push the industry towards greater environmental responsibility and the broader adoption of sustainable practices within the apparel industry.
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The lightweight jacket market, valued at $146.79 million in 2025, is projected to experience steady growth with a Compound Annual Growth Rate (CAGR) of 6% from 2025 to 2033. This growth is driven by several factors. Increasing consumer preference for versatile, comfortable, and stylish outerwear suitable for various climates and activities is a key driver. The rising popularity of outdoor activities like hiking and travel further fuels demand. Sustainability concerns are also influencing purchasing decisions, leading to increased demand for jackets made from eco-friendly materials. Furthermore, the market benefits from continuous innovation in fabric technology, resulting in lighter, more durable, and water-resistant jackets. Major players like Nike, Adidas, and Patagonia are driving innovation and market expansion through their product offerings and marketing strategies. The competitive landscape is diverse, encompassing both established global brands and emerging players focusing on niche markets or specific consumer segments. This competition fosters innovation and pricing diversity within the market. The market segmentation likely includes categories based on material (e.g., nylon, polyester, cotton blends), style (e.g., bomber jackets, windbreakers, parkas), and price point (e.g., budget-friendly, mid-range, premium). Regional variations in preferences and purchasing power will influence market performance in different geographical areas. North America and Europe are expected to maintain significant market shares due to established consumer bases and robust purchasing power. However, growth in Asia-Pacific is anticipated to be strong driven by rising disposable income and increasing participation in outdoor pursuits. The presence of numerous brands caters to diverse consumer preferences, ensuring the market's sustained growth trajectory. The restraints on the market's growth might be factors such as price sensitivity in certain markets and the cyclical nature of fashion trends.
The online revenue of patagonia.com amounted to US$428.9m in 2024. Discover eCommerce insights, including sales development, shopping cart size, and many more.
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The global outdoor sports products market, valued at $312.34 million in 2025, is poised for significant growth. While the provided CAGR is missing, a conservative estimate, considering the increasing popularity of outdoor activities and the expansion of e-commerce, would place the annual growth rate between 5% and 7%. This would translate to a market size exceeding $400 million by 2030 and potentially surpassing $500 million by 2033. Key drivers include the rising disposable incomes in developing economies fueling demand for high-quality outdoor gear, a growing awareness of health and wellness prompting participation in outdoor activities like hiking and camping, and advancements in product technology leading to lighter, more durable, and feature-rich equipment. Furthermore, the increasing popularity of sustainable and eco-friendly products is driving innovation within the industry. The market is segmented by product type (apparel, footwear, equipment), distribution channel (online, offline), and geography, offering opportunities for specialized product development and targeted marketing strategies. Potential restraints include economic downturns affecting consumer spending and supply chain disruptions impacting product availability. Leading companies like ANTA Sports, Patagonia, Columbia, and others are constantly innovating to maintain their market share and cater to evolving consumer preferences. The competitive landscape is characterized by a mix of established global brands and regional players. Established brands benefit from strong brand recognition and global distribution networks, while regional players often capitalize on localized preferences and competitive pricing. Future growth will depend on the continued development of innovative products, strategic partnerships, and effective marketing initiatives targeting diverse demographics. Companies are increasingly adopting sustainable manufacturing practices and emphasizing ethical sourcing to appeal to environmentally conscious consumers. The market is witnessing a shift toward personalized experiences, with companies focusing on tailored products and services to cater to specific customer needs. This personalization, coupled with the continuous technological advancements and a global focus on sustainability, shapes the future of this dynamic market.
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This dataset tracks annual diversity score from 1992 to 2023 for Patagonia Elementary School vs. Arizona and Patagonia Elementary District (4460) School District
How high is the brand awareness of Patagonia in the United States?When it comes to outdoor fashion owners, brand awareness of Patagonia is at **% in the United States. The Brand KPI survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.How popular is Patagonia in the United States?In total, **% of U.S. outdoor fashion owners say they like Patagonia. However, in actuality, among the **% of U.S. respondents who know Patagonia, **% of people like the brand.What is the usage share of Patagonia in the United States?All in all, **% of outdoor fashion owners in the United States own Patagonia. That means, of the **% who know the brand, **% own them.How loyal are the owners of Patagonia?Around **% of outdoor fashion owners in the United States say they are likely to purchase Patagonia again. Set in relation to the **% usage share of the brand, this means that **% of their owners show loyalty to the brand.What's the buzz around Patagonia in the United States?In March 2024, about **% of U.S. outdoor fashion owners had heard about Patagonia in the media, on social media, or in advertising over the past three months. Of the **% who know the brand, that's **%, meaning at the time of the survey there's some buzz around Patagonia in the United States.