Independence Day, also known as the Fourth of July, is a federal holiday in the United States commemorating the Declaration of Independence on July 4, 1776, when the United States declared its independence from the Kingdom of Great Britain. In 2022, 84 percent of Americans stated to celebrate the Fourth of July. Compared to 2021, more Americans were planning to celebrate. This lower share recorded in 2020 could be related to the coronavirus pandemic and the necessary regulations applied in events and gatherings.

Independence Day, also known as the Fourth of July, is a federal holiday in the United States commemorating the Declaration of Independence on July 4, 1776, when the United States declared its independence from the Kingdom of Great Britain. In a survey conducted in 2023, 65 percent of American respondents stated that they were planning to celebrate this year's Independence Day with a cookout, a barbecue or a picnic.

A survey conducted in April 2022 found that a majority of Americans will be hosting or attending a July 4th gathering attended by **** to *** other people. Nine percent of respondents said they would be attending a July 4th gathering with upwards of ** people.

A survey conducted in April 2022 found that a majority of Americans plan to spend the *** of July 2022 by hosting a party, cookout, BBQ, or picnic. A further ** percent of respondents said they were planning to attend a party, cookout, BBQ, or picnic.

During an April 2023 online survey among adults in the United States, 14 percent of respondents said that a brand should never change its logo and visual identity. Meanwhile, 28 percent of the responding adults stated a company should shift its logo at least once every 10 years.

Do logos impact the purchasing process? According to the same study, one in three U.S. consumers reported purchasing a product because it had an interesting logo. This percentage varied remarkably depending on the shopper's age. Over half of millennials and adult Gen Zers said they bought an item based on its appealing visual identity. Gen Xers' and baby boomers' shares stood at only 29 and 14 percent, respectively.

Who changes their visuals – and when U.S. adults' support for seasonal logo revamping also depends on the occasion. Only Christmas and the Fourth of July – when Americans celebrate the country's independence – received the green light for a temporary visual identity shift from over two-thirds of respondents. Neither do consumers notice all the changes on supermarket shelves. Around 40 percent of responding adults spotted differences in Pepsi's and Burger King's logos. Meanwhile, less than one in five noted that Toblerone removed Switzerland's famous mountain peak from its packaging for legal reasons after Mondelēz partially moved the chocolate's production to Slovakia.

The Fourth of July is the most popular U.S. holiday for grilling, according to a 2020 survey of American grill owners. Some ** percent of respondents like to throw barbecue parties on that day. Favorite foods to grill Traditionally, meats such as hot dogs, burgers, and steaks are the center piece of any American barbecue party. Among Americans who have recently attended a barbecue, 88 percent chose meat or steak as their preferred food of choice at a barbecue. About ** percent said they prefer grilled vegetables. In the two weeks leading up to Independence Day 2016 in the United States, beef sales reached nearly *** million U.S. dollars. Grills in the United States Grills are a fixture in many American households and backyards. They can very rudimentary and small or huge and luxurious with dozens of special features. As of 2017, most of the grills owned by Americans were gas grills, with electric grills being the least common type. Pellet grills and smokers, which are less traditional than gas or charcoal grills, saw high levels of sales growth in the United States in 2016.