Facebook
TwitterAs of June 2025, 28.3 percent of Instagram users in the United States were aged between 25 and 34 years, making up the platform’s largest audience in the country. Overall, the group with the second-highest usage was those aged 18 to 24 years, with 26.5 percent of users, followed by 19.4 percent that were aged 35 to 44 years. The age group that used Instagram the least was those older than 65 years, making up 5.8 percent of users, respectively. Popular social media platforms in the United States Instagram was the fourth most visited social media platform in the United States as of March 2025 across desktop, mobile, and tablet devices combined, accounting for ten percent of all social media visits in the country. Despite Instagram’s popularity, Facebook remained the leading social media platform by far in the U.S., accounting for more than 56 percent of all social media visits. Pinterest and X (formerly Twitter) ranked second and third in terms of visits, with 16.73 percent and 11.73 percent of visits, respectively. Instagram’s global audience Instagram’s global popularity continues to surge, with no signs of slowing down. As of January 2025, the country with the largest Instagram audience was India with 413.85 million users, while the United States had the second-highest market with 171.7 million users, followed by Brazil, Indonesia, and Turkey, respectively. As of February 2025, Instagram was the third most popular social network globally, reaching two billion monthly active users.
Facebook
TwitterIn 2024, the average Instagram post from an account with under 500 followers reached around 6,500 Instagram users, up from 1,405 in 2023. Huge accounts, with over 50,001 followers reach an average of 49,932 thousand users in 2024, down from 56,191 users in 2023.
Facebook
TwitterIn 2024, Instagram reels from accounts with over 50,001 followers reached over 67,000 Instagram users, down from approximately 73,000 users in 2023. Reels from accounts with between 10,001 and 50,000 followers reached around 9,650 people in 2024.
Facebook
TwitterAccording to a study conducted between 2023 and 2024, Instagram posts from accounts with between 10,001 and 50,000 followers reached an average of 2,909 Instagram users. Overall, stories reached 642 Instagram users, and reels reached 9,649 users.
Facebook
TwitterAs of March 2024, Instagram posts from accounts with between 2,001 to 10,000 followers reached an average of 742.81 users. Overall, medium accounts' stories reached 244.77 users, while reels reached 3,248 Instagram users.
Facebook
TwitterAs of March 2024, small accounts on Instagram, accounts with between 501 and 2,000 followers, reached 230 people per post. Additionally, stories from small accounts reached 113 people on average, and reels reached approximately 956 Instagram users.
Facebook
TwitterIn 2024, Carousels on Instagram generated more engagement from users than single images, Reels, and Reels from the feed. Overall, the engagement rate of Carousels stood at 10.15 percent in 2024, compared to 7.36 percent for images.
Facebook
TwitterIn 2024, Instagram Reels reached the most users on Instagram, with brand content published in this format accounting for 37.87 percent of reach. Carousels made up just over a quarter of all reach on the platform, and images accounted for 17.21 percent.
Facebook
TwitterAs of March 2024, huge Instagram accounts, accounts which had over 50,001 followers, saw posts reach over 45,000 Instagram users. Additionally, stories and reels of huge accounts reached 5,100 and 67,973 people, respectively.
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TwitterUpdated: 07/15/2025
In the ever-evolving digital landscape, Instagram remains a powerhouse for personal expression, business promotion, and social connection. However, with its immense popularity comes the looming threat of cyberattacks and account hacks. As of July 2025, safeguarding your Instagram account is more crucial than ever. This guide delves deep into the intricacies of Hacking your Instagram, offering actionable insights and up-to-date strategies to keep your digital presence secure.
Understanding the Landscape: Why Instagram Security Matters For For US, UK, AU, CA, DE, IT, RO
Instagram isn't just a platform for sharing photos and stories; it's a significant part of many people's lives across countries like the United States, United Kingdom, Canada, Australia, and beyond. With millions of users worldwide, understanding how to Hack your Instagram accountis essential to prevent unauthorized access, data breaches, and potential misuse of your personal information.
What Exactly Happens When Someone Hacks an Instagram Account?
Hacking an Instagram account involves unauthorized individuals gaining access to your personal information, posts, messages, and sometimes even financial details. This breach can occur through various methods, including phishing scams, weak passwords, or exploiting vulnerabilities in the platform. Once compromised, hackers can misuse your account for malicious purposes, tarnishing your reputation or extracting sensitive data. Defining a Hacked Instagram Account
A hacked Instagram account is one where the security has been breached, allowing someone other than the rightful owner to access and control the account. Indicators of such a breach include unfamiliar posts, changed passwords, unauthorized messages, and altered profile information. Recognizing these signs early is crucial in mitigating potential damage.
The Motives Behind Instagram Account Hacks
Why do hackers target Instagram accounts? The purposes vary: 1. Personal Gain: Stealing sensitive information or financial details for profit. 2. Reputation Damage: Posting inappropriate or harmful content to tarnish an individual’s or brand’s image. 3. Data Harvesting: Collecting personal data for further cyberattacks or selling it on the dark web. 4. Spreading Malware: Using the account to distribute malicious links or software to followers. Understanding these motives helps in comprehending the severity and diverse risks associated with Instagram hacks.
How Are Instagram Accounts Typically Hacked?
Several methods are employed by cybercriminals to compromise Instagram accounts: 1. Phishing Scams: Deceptive emails or messages tricking users into providing their login credentials. 2. Weak Passwords: Easily guessable or reused passwords make accounts susceptible to brute-force attacks. 3. Malware: Malicious software installed on a device that captures keystrokes or hijacks sessions. 4. Social Engineering: Manipulating individuals into divulging confidential information. 5. Exploiting Vulnerabilities: Taking advantage of flaws in Instagram’s security infrastructure.
Staying informed about these methods is the first step in fortifying your account against potential threats. Spotting the Danger: Warning Signs of a Hacked Instagram Account
How can you tell if your Instagram account has been hacked? Here are some warning signs to watch for: - Unusual Activity: Unexpected posts, stories, or messages appearing on your account. - Password Issues: Difficulty logging in or receiving password reset emails you didn’t request. - Changed Information: Altered profile details like your bio, email, or phone number. - Unauthorized Apps: Suspicious third-party apps connected to your account.
To confirm a hack, check your account’s login activity, review connected devices, and look for any changes you didn’t make. Taking swift action can prevent further compromise. Recovering Your Hacked Instagram Account: A Step-by-Step Guide If you suspect your Instagram account has been hacked, follow these detailed steps tailored for every possible scenario:
Facebook
TwitterIn 2024, the average Reel on Instagram generated over 15,000 views and 805 likes. Overall, in 2024, the average Instagram Reel received 25.72 comments and 82.04 saves.
Facebook
TwitterIn the six months ending March 2024, the United States generated 19.44 percent of desktop traffic to Instagram.com, while visitors from Brazil accounted for 8.91 percent of site visits. The person with the highest Instagram follower count was football player Cristiano Ronaldo.
Facebook
TwitterIn March 2025, ******** accounted for ** percent of all social media site visits in the United States, confirming its position as the leading social media website by far. Other social media platforms, despite their popularity, had to make do with smaller shares of visits across desktop, mobile, and tablet devices combined. ********* ranked second with ***** percent of all U.S. social media site visits, while X (previously Twitter) accounted for ***** percent of the total visits in the country. Additionally, the U.S. is home to the third largest social media audience worldwide. Facebook: mobile vs desktop usage At the beginning of 2022, around ** percent of Facebook users across the globe were using the platform’s social networking services exclusively via mobile phone, while only *** percent reported using their desktop or laptop devices. In September 2022, three Facebook Inc. products occupied some of the leading positions as most downloaded social networking apps on the Apple App Store in the United States. WhatsApp’s messaging platform ranked second with more than *** million downloads, while Facebook and the instant-messaging service Messenger followed ranking third and fifth with *** million and **** million downloads respectively. Social media evolution Between 2012 and 2024, the daily time spent on social networks worldwide experienced an almost constant increase, with users reaching an average of *** minutes per day in 2023, with a decrease to *** daily minutes of engagement in 2024. However, users’ favorite platforms have changed since 2019, and the power balance appears to be shifting further from Facebook’s market dominance. Not only Facebook’s user growth rate is estimated to slow down in the next years, but users belonging to Generation Z appear to prefer video-first social platforms like Snapchat, TikTok, and YouTube.
Facebook
TwitterDuring a global 2024 survey among fashion, lifestyle and beauty professionals, around 70 percent of respondents indicated they plan on working with mid-tier influencers. In comparison, approximately 23 percent of respondents stated they would work with all-star-influencers.
Facebook
TwitterAs of 2019, most Swedish Instagram users used the platform on their mobile phones in 2019 (96 percent). Second most used device for Instagram among Swedes that year was computer, which was used by ** percent of the users, whereas ** percent used tablets for this purpose.
Facebook
TwitterIn 2024, Facebook held the largest market share among other social media platforms for mobile devices in Indonesia, with a market share of about 58 percent. This was followed by YouTube, which accounted for approximately 36 percent of the market share in the same period. Facebook’s dominance in Indonesia Facebook maintains the largest market share across all social media platforms in Indonesia, except for on desktop devices. The highest market share on desktop devices in Indonesia was held by YouTube, followed by Pinterest. Despite maintaining its position as the market leader among all social media platforms, the number of Facebook users in Indonesia is estimated to decline and reach around 161 million users by 2028. Currently, Facebook is quite popular among those aged between 25 and 34 years. What are the current social media trends in Indonesia? One of the current social media trends in Indonesia is marked by a surge in short-form video content, with TikTok leading the way. The popularity of these videos is driving high engagement, especially among younger demographics, who favor dynamic and visually engaging content. Instagram Reels and YouTube shorts also contribute to this trend, offering a place for creative expression and brand interaction. Brands in Indonesia are also increasingly leveraging short-form videos for marketing, recognizing their impact in reaching a broad audience quickly and effectively. This shift underscores the importance of video content in Indonesia’s digital landscape.
Facebook
TwitterIn July 2025, women made up 55 percent of Instagram's audience in the United Kingdom, with men accounting for the remaining 45 percent. Overall, 96 percent of UK social media users were aware of Meta's Instagram.
Facebook
TwitterJust like for desktop users, Facebook was the leading social media platform for mobile users in Poland, with a 68.25 percent share in April 2025. Instagram and X (Twitter) followed, with a 14.83 percent and a 7.05 percent share, respectively.
Facebook
TwitterOver the last two observations, the average ad spending per internet user is forecast to significantly increase in all segments. Concerning the two selected segments, the segment Social Media Advertising Mobile has the largest average ad spending per internet user with 34.29 U.S. dollars. Contrastingly, Social Media Advertising Desktop is ranked last, with 6.95 U.S. dollars. Their difference, compared to Social Media Advertising Mobile, lies at 27.34 U.S. dollars. The Statista Market Insights cover a broad range of additional markets.
Facebook
TwitterAs of January 2024, most South Africans accessed the internet using a mobile phone: a share of 98.7 percent of internet users connected via this device. Most users adopted smartphones, while only 2.6 percent were connected using feature phones. Furthermore, roughly 81 percent used a laptop or a desktop computer to connect to the internet. Personal laptops/desktops were preferred over the ones provided by an employer. Alternatively, only 12.7 percent accessed the internet using smart home devices.
Facebook
TwitterAs of June 2025, 28.3 percent of Instagram users in the United States were aged between 25 and 34 years, making up the platform’s largest audience in the country. Overall, the group with the second-highest usage was those aged 18 to 24 years, with 26.5 percent of users, followed by 19.4 percent that were aged 35 to 44 years. The age group that used Instagram the least was those older than 65 years, making up 5.8 percent of users, respectively. Popular social media platforms in the United States Instagram was the fourth most visited social media platform in the United States as of March 2025 across desktop, mobile, and tablet devices combined, accounting for ten percent of all social media visits in the country. Despite Instagram’s popularity, Facebook remained the leading social media platform by far in the U.S., accounting for more than 56 percent of all social media visits. Pinterest and X (formerly Twitter) ranked second and third in terms of visits, with 16.73 percent and 11.73 percent of visits, respectively. Instagram’s global audience Instagram’s global popularity continues to surge, with no signs of slowing down. As of January 2025, the country with the largest Instagram audience was India with 413.85 million users, while the United States had the second-highest market with 171.7 million users, followed by Brazil, Indonesia, and Turkey, respectively. As of February 2025, Instagram was the third most popular social network globally, reaching two billion monthly active users.