In 2023, the home ownership rate in Japan stood at **** percent, remaining mostly flat in the past 15 years. That year, the total number of houses owned in the country amounted to approximately **** million. Which type of dwelling is common in Japan? Among all residential buildings in Japan, detached houses exceeded all other building types in numbers. The majority of ordinary Japanese households live in detached houses. Japanese architecture is well known for its traditional wood constructions, and the use of timber for housing construction is still widely spread. Wood is still the major type of structure used for new residential buildings in Japan, followed by materials like steel. The problem of abandoned houses Due to a shrinking and aging population, and rural depopulation, Japan faces an increasing share of vacant dwellings, often referred to as “Akiya”. A large proportion of unoccupied houses in Japan are available for sale or rent. Some local governments and municipalities have reacted to the problem of abandoned houses by offering properties at reduced prices or even for free on certain conditions.

Home Ownership Rate in Japan decreased to 61.20 percent in 2018 from 61.70 percent in 2013. This dataset provides the latest reported value for - Japan Home Ownership Rate - plus previous releases, historical high and low, short-term forecast and long-term prediction, economic calendar, survey consensus and news.

In 2024, the share of households owning dwellings in Japan was the highest for households with a household head aged 70 and older, at over ** percent. The homeownership rate increased with the age of the household head. An overall share of **** percent of households owned dwellings that year.

In 2023, Akita Prefecture had the highest homeownership rate in Japan at **** percent. Okinawa and Tokyo had the lowest share of owned dwellings, at **** and **** percent, respectively. The overall homeownership rate in Japan slightly declined compared to five years ago.

The majority of Japanese homeowners who moved into a new detached house replaced their furniture, as revealed in a survey conducted in May 2022. While around **** percent of respondents bought new furniture to replace their existing ones, only *** percent did not replace any of their old furniture during the relocation.

In 2024, the share of households renting dwellings and land in Japan stood at around **** percent. The share was the highest among households with a household head aged 29 and under.

Discover the booming Japan residential construction market! This in-depth analysis reveals key drivers, trends, and challenges impacting this ¥15 trillion market (2025 est.), projecting strong growth exceeding 5% CAGR through 2033. Learn about leading companies, market segmentation, and future opportunities. Recent developments include: November 2022: Asahi Kasei Homes acquired 100% ownership of all the subsidiaries of Focus Company. This acquisition will help Asahi Kasei Homes strengthen its core business of order-built unit homes in Japan, North America, and Australia., April 2022: Panasonic Homes commenced selling their Casart Black & Stone model, a Zero Energy Home (ZEH), in April 2022. The Black & Stone has an Earthquake Safety and Comfort Warranty that will restore the building to its original condition in the unlikely event that more than half of the house is damaged in an earthquake. The Black & Stone has a Grade 3 rating, the highest seismic performance rating that is achievable, under the Housing Performance Indication System.. Key drivers for this market are: Increase FDI in construction in Asia-Pacific, Minimized Construction Wastage. Potential restraints include: Availability of Skilled Labor. Notable trends are: Foreign Investments in Japan is Driving the Market.

Discover the booming Japan Residential Construction Market! Learn about its 5%+ CAGR, key drivers (aging population, urbanization), leading companies (Daiwa House, Sekisui House), and market segmentation. Explore future trends and challenges in this comprehensive market analysis (2019-2033). Recent developments include: November 2022: Asahi Kasei Homes acquired 100% ownership of all the subsidiaries of Focus Company. This acquisition will help Asahi Kasei Homes strengthen its core business of order-built unit homes in Japan, North America, and Australia., April 2022: Panasonic Homes commenced selling their Casart Black & Stone model, a Zero Energy Home (ZEH), in April 2022. The Black & Stone has an Earthquake Safety and Comfort Warranty that will restore the building to its original condition in the unlikely event that more than half of the house is damaged in an earthquake. The Black & Stone has a Grade 3 rating, the highest seismic performance rating that is achievable, under the Housing Performance Indication System.. Notable trends are: Foreign Investments in Japan is Driving the Market.

When asked about "Smart home device ownership", ** percent of Japanese respondents answer **********************************************************. This online survey was conducted in 2025, among 2,744 consumers.

In 2024, the ownership ratio of earthquake insurance on dwelling risks among households in Japan stood at **** percent, slightly up from **** percent in 2023. In Japan, earthquake insurance can be added as an optional rider to fire insurance and covers homes and household goods against damage caused by earthquakes.

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Home Textile Retail Market Size 2025-2029

The home textile retail market size is forecast to increase by USD 74.7 billion, at a CAGR of 6.6% between 2024 and 2029.

The market is experiencing significant growth, driven by key trends such as innovation and portfolio extension leading to premiumization. companies are expanding their distribution channels to cater to the increasing consumer demand. However, the market is also facing challenges, including the volatility of raw material prices. These price fluctuations can impact the profitability of retail vendors and manufacturers. To remain competitive, companies are focusing on product innovation and diversification, as well as implementing cost-effective sourcing strategies. Additionally, the use of sustainable fabrics and eco-friendly materials is gaining popularity among consumers, making it essential for retailers to adapt to this trend. Overall, the market is expected to continue its growth trajectory, with companies leveraging these trends and addressing challenges to capitalize on the opportunities presented.

What will be the Size of the Home Textile Retail Market During the Forecast Period?

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The market encompasses a wide range of products, including bed linen, bath linen, kitchen linen, upholstery, and floor coverings, catering to modern homes and homeowners seeking to enhance their interior design and house decoration. The real estate industry plays a significant role in driving demand for home textiles, as affluent consumers and millennials increasingly prioritize personalized, internationally inspired designs for their living spaces.
The home textile industry offers various product categories, from furnishing fabrics to eco-friendly and synthetic fiber options, woven, knitted, or crocheted. Specialty stores and foreign brands dominate the organized retail sector, while e-commerce platforms continue to gain popularity. Eco-friendly and blend fiber products are emerging trends, reflecting consumers' growing awareness of sustainability and unique textures. Overall, the home textile market is a dynamic and evolving industry that caters to diverse consumer preferences and housing trends.

How is this Home Textile Retail Industry segmented and which is the largest segment?

The home textile retail industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Distribution Channel

  Offline
  Online


Product

  BBO
  Bed linen
  Carpets and rugs
  Upholstery
  Others


Geography

  APAC

    China
    India
    Japan
    South Korea


  North America

    Canada
    US


  Europe

    Germany
    UK
    France
    Italy


  Middle East and Africa



  South America

By Distribution Channel Insights

The offline segment is estimated to witness significant growth during the forecast period.

Home textile products, including bath linens, kitchen linens, bed linens, and bedspreads, as well as curtains, are predominantly sold through offline distribution channels. Retail formats, such as specialty stores, hypermarkets, department stores, convenience stores, supermarkets, and warehouse clubs, dominate the global market. Consumers seek personalized home textile products, leading to increased demand. These retail channels generate a substantial portion of the market revenue. The offline distribution channel holds a significant market share, with retail formats being the primary contributors.

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The offline segment was valued at USD 145.90 billion in 2019 and showed a gradual increase during the forecast period.

Regional Analysis

APAC is estimated to contribute 35% to the growth of the global market during the forecast period.

Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

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The Asia Pacific region presents a substantial opportunity for international home textile brands to expand their reach in emerging economies, with China, Japan, and India leading the market. China, known for its export of home textiles, is driven by factors such as urbanization, increasing disposable income, and rising fashion consciousness towards home decoration. Urbanization and growing affluence in India and Japan are also contributing to the growth of the market in these countries. Additionally, markets in Thailand, Vietnam, South Korea, Indonesia, and Australia are significant contributors to the APAC home textile market. The region's home textile industry encompasses a wide range of products, including furnishing fabrics, bed linen,

The share of households in Japan that own a personal computer stood at **** percent in 2024. While the household penetration rate of PCs has declined compared to the mid-2015s, the household penetration rate of smartphones has increased considerably during the same period.

According to a survey conducted from April to May 2025, the largest share of home loan borrowers in Japan, 26.5 percent, had a loan-to-value (LTV) ratio of over 90 to 100 percent. The share of home loan borrowers with a LTV ratio of over 100 percent was 13.5 percent.

In a survey conducted in August 2021 among owners of custom-built single-family homes in Japan, around **** percent reported construction costs ranging between ** million and ** million Japanese yen. The average building cost for custom-built homes amounted to more than ** million Japanese yen during the surveyed period, indicating a slight increase from the previous year.

In 2023, the average size per dwelling in Japan was ***** square meters. When broken down by prefecture, ****** stood out as the prefecture with the largest average floor area per housing unit, while ***** had the smallest average floor area in the same year. Real estate in Japan The real estate industry is an important pillar of the Japanese economy and ranked as the third-largest industry in Japan in terms of value added in 2022. Despite this, the number of unoccupied dwellings in Japan has been steadily increasing for over thirty years. Many unoccupied homes are empty and abandoned. This trend can be attributed to two primary factors: the aging of the population and the challenges faced by empty house owners in managing and utilizing properties, as most of these homes are either managed by older individuals or family inheritance. Housing in Tokyo The monthly residential property price index in Tokyo Prefecture has experienced a significant upward trend in the past years. Tokyo holds the largest population in Japan, with approximately ** million inhabitants, making it the world’s largest urban agglomeration. The city’s appeal lies in its many renowned universities and corporate headquarters, which draws migrants from other prefectures, particularly young individuals. However, Japan is currently experiencing an investment boom in real estate, fueled by overseas investment. This has resulted in central Tokyo apartments becoming less affordable for many people.

In a survey conducted in Japan among sales representatives of housing developers in fiscal year 2023, ** percent of the respondents stated that customers who purchased custom-built detached houses implemented home energy management system (HEMS) technology in their new homes. Structural systems, such as seismic base isolation, followed with **** percent.

According to a survey conducted among Japanese owners of Internet of Things (IoT) household appliances in September 2023, **** percent of the respondents owned an IoT air conditioner. More than one-third of the respondents stated that they own an IoT speaker.

With almost 37.5 thousand units sold in the fiscal year 2023, ******************** recorded the highest unit sales among the leading homebuilders in Japan. ************* ranked second with approximately 34.2 thousand units sold during that fiscal year. Housing construction in JapanThe number of housing starts in Japan has fluctuated between about *** and *** thousand per year in the past decade. Japanese consumers are known for their preference for new properties, and low interest rates have created a favorable environment for home buyers in the past decades. As a result, Japan's housing stock keeps growing and has already surpassed the number of households in the country.Industry faces population declineIt is expected that the Japanese population will fall from ***** million in 2023 to around *** million by 2050. As Japan’s population continues to shrink and the country’s leadership remains comparably strict on immigration, further depopulation of rural areas will lead to more and more homes becoming vacant. Already today, Japan has several million unoccupied homes. The demographic change is likely to impact the supply side as well, as fewer young people will enter the construction industry, thus increasing the already apparent shortage of workers.

The majority of pet cats in Japan are primarily kept indoors, as revealed in a survey conducted in October 2024. While over ** percent of cats were kept only inside the home, *** percent of animal companions stayed primarily outside.

Being unable to leave a pet unattended for a long time period was the leading worry Japanese pet owners named in a survey conducted in October 2022. Around ** percent of respondents named the inability to leave home for an extended time period a common concern, whereas ** percent were worried about their animal companion passing away.