In the second quarter of 2025, mobile devices (excluding tablets) accounted for 62.54 percent of global website traffic. Since consistently maintaining a share of around 50 percent beginning in 2017, mobile usage surpassed this threshold in 2020 and has demonstrated steady growth in its dominance of global web access. Mobile traffic Due to low infrastructure and financial restraints, many emerging digital markets skipped the desktop internet phase entirely and moved straight onto mobile internet via smartphone and tablet devices. India is a prime example of a market with a significant mobile-first online population. Other countries with a significant share of mobile internet traffic include Nigeria, Ghana and Kenya. In most African markets, mobile accounts for more than half of the web traffic. By contrast, mobile only makes up around 45.49 percent of online traffic in the United States. Mobile usage The most popular mobile internet activities worldwide include watching movies or videos online, e-mail usage and accessing social media. Apps are a very popular way to watch video on the go and the most-downloaded entertainment apps in the Apple App Store are Netflix, Tencent Video and Amazon Prime Video.

The population share with mobile internet access in North America was forecast to increase between 2024 and 2029 by in total 2.9 percentage points. This overall increase does not happen continuously, notably not in 2028 and 2029. The mobile internet penetration is estimated to amount to 84.21 percent in 2029. Notably, the population share with mobile internet access of was continuously increasing over the past years.The penetration rate refers to the share of the total population having access to the internet via a mobile broadband connection.The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in up to 150 countries and regions worldwide. All indicators are sourced from international and national statistical offices, trade associations and the trade press and they are processed to generate comparable data sets (see supplementary notes under details for more information).Find more key insights for the population share with mobile internet access in countries like Caribbean and Europe.

Mobile Data Traffic Market Outlook

The global mobile data traffic market size was estimated at approximately USD 68 billion in 2023 and is projected to surge to about USD 320 billion by 2032, exhibiting a remarkable compound annual growth rate (CAGR) of 18.5% over the forecast period. This growth is driven by the increasing penetration of smartphones, advancements in network technologies, and the rising consumption of data-intensive applications and services.

One of the primary growth factors for the mobile data traffic market is the rapid expansion of the smartphone user base globally. As smartphones become more affordable and accessible, especially in emerging markets, the number of mobile internet users is skyrocketing. This trend is further amplified by the increasing availability of high-speed mobile networks, which make data-heavy applications such as video streaming and online gaming more feasible and attractive to users. The proliferation of affordable data plans is also encouraging users to consume more mobile data, thereby bolstering market growth.

Another significant driver of growth is the continuous evolution of network technologies. The transition from 3G to 4G, and now to 5G, has significantly enhanced data transmission speeds and network capabilities. 5G technology, in particular, promises ultra-low latency, higher capacity, and faster download and upload speeds, which are expected to revolutionize various sectors such as healthcare, automotive, and smart cities. The deployment and adoption of 5G networks are anticipated to boost mobile data traffic volumes exponentially, as it facilitates the seamless use of high-bandwidth applications, including augmented reality (AR), virtual reality (VR), and Internet of Things (IoT) devices.

The increase in video content consumption is also a major factor driving the market. Video traffic accounts for a substantial portion of mobile data usage, driven by platforms like YouTube, Netflix, and social media sites that prioritize video content. The trend of live streaming and video-on-demand services is creating a massive surge in data traffic, with users increasingly accessing high-definition (HD) and even 4K content. Moreover, the COVID-19 pandemic has accelerated the adoption of digital entertainment and online education, further increasing the demand for mobile data.

Regionally, the growth of mobile data traffic is witnessing variations with Asia Pacific leading the charge. The region's high population density, coupled with increasing urbanization and smartphone penetration, makes it a significant contributor to global data traffic. Countries like China and India are at the forefront, driven by government initiatives to promote digitalization and the rollout of advanced mobile networks. North America and Europe are also substantial markets due to their well-established network infrastructure and early adoption of new technologies. However, the growth rates in these regions are relatively moderate compared to the exponential growth seen in Asia Pacific and Latin America.

Traffic Type Analysis

The mobile data traffic market can be segmented by traffic type into video, audio, data, and others. Video traffic is the most dominant segment, accounting for the largest share of mobile data usage worldwide. The proliferation of video streaming services, alongside user-generated video content on social media platforms, significantly contributes to this dominance. As more users switch to high-definition and 4K streaming, the demand for data-intensive video content continues to rise. Additionally, the growing popularity of live streaming and video calls, particularly in the context of remote work and online education, further propels this segment's growth.

Audio traffic also plays a significant role in the mobile data traffic market. The increasing usage of music streaming services such as Spotify, Apple Music, and various podcast platforms are driving the growth of this segment. The trend of consuming audio content on the go, facilitated by improved network speeds and unlimited data plans, is contributing to a steady rise in mobile data traffic from audio services. Furthermore, the adoption of smart speakers and voice assistant technologies is expected to continue bolstering this segment.

Data traffic, encompassing all forms of non-visual and non-audio data, is another crucial segment. This includes browsing, app usage, emails, and other types of data transmission over mobile networks. With the increasing reliance on mobile applications for a wide array of activities—ra

Explore our detailed website traffic dataset featuring key metrics like page views, session duration, bounce rate, traffic source, and conversion rates.

The global number of smartphone users in was forecast to continuously increase between 2024 and 2029 by in total 1.8 billion users (+42.62 percent). After the ninth consecutive increasing year, the smartphone user base is estimated to reach 6.1 billion users and therefore a new peak in 2029. Notably, the number of smartphone users of was continuously increasing over the past years.Smartphone users here are limited to internet users of any age using a smartphone. The shown figures have been derived from survey data that has been processed to estimate missing demographics.The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in up to 150 countries and regions worldwide. All indicators are sourced from international and national statistical offices, trade associations and the trade press and they are processed to generate comparable data sets (see supplementary notes under details for more information).Find more key insights for the number of smartphone users in countries like Australia & Oceania and Asia.

Verified dataset of 2025 device usage: share of global web traffic, mobile commerce share of transactions, US daily time spent, app vs web breakdown, and tablet decline.

General data recollected for the studio " Analysis of the Quantitative Impact of Social Networks on Web Traffic of Cybermedia in the 27 Countries of the European Union". Four research questions are posed: what percentage of the total web traffic generated by cybermedia in the European Union comes from social networks? Is said percentage higher or lower than that provided through direct traffic and through the use of search engines via SEO positioning? Which social networks have a greater impact? And is there any degree of relationship between the specific weight of social networks in the web traffic of a cybermedia and circumstances such as the average duration of the user's visit, the number of page views or the bounce rate understood in its formal aspect of not performing any kind of interaction on the visited page beyond reading its content? To answer these questions, we have first proceeded to a selection of the cybermedia with the highest web traffic of the 27 countries that are currently part of the European Union after the United Kingdom left on December 31, 2020. In each nation we have selected five media using a combination of the global web traffic metrics provided by the tools Alexa (https://www.alexa.com/), which ceased to be operational on May 1, 2022, and SimilarWeb (https:// www.similarweb.com/). We have not used local metrics by country since the results obtained with these first two tools were sufficiently significant and our objective is not to establish a ranking of cybermedia by nation but to examine the relevance of social networks in their web traffic. In all cases, cybermedia whose property corresponds to a journalistic company have been selected, ruling out those belonging to telecommunications portals or service providers; in some cases they correspond to classic information companies (both newspapers and televisions) while in others they refer to digital natives, without this circumstance affecting the nature of the research proposed.
Below we have proceeded to examine the web traffic data of said cybermedia. The period corresponding to the months of October, November and December 2021 and January, February and March 2022 has been selected. We believe that this six-month stretch allows possible one-time variations to be overcome for a month, reinforcing the precision of the data obtained. To secure this data, we have used the SimilarWeb tool, currently the most precise tool that exists when examining the web traffic of a portal, although it is limited to that coming from desktops and laptops, without taking into account those that come from mobile devices, currently impossible to determine with existing measurement tools on the market. It includes:

Web traffic general data: average visit duration, pages per visit and bounce rate Web traffic origin by country Percentage of traffic generated from social media over total web traffic Distribution of web traffic generated from social networks Comparison of web traffic generated from social netwoks with direct and search procedures

Mobile accounts for approximately half of web traffic worldwide. In the last quarter of 2024, mobile devices (excluding tablets) generated 62.54 percent of global website traffic. Mobiles and smartphones consistently hoovered around the 50 percent mark since the beginning of 2017, before surpassing it in 2020. Mobile traffic Due to low infrastructure and financial restraints, many emerging digital markets skipped the desktop internet phase entirely and moved straight onto mobile internet via smartphone and tablet devices. India is a prime example of a market with a significant mobile-first online population. Other countries with a significant share of mobile internet traffic include Nigeria, Ghana and Kenya. In most African markets, mobile accounts for more than half of the web traffic. By contrast, mobile only makes up around 45.49 percent of online traffic in the United States. Mobile usage The most popular mobile internet activities worldwide include watching movies or videos online, e-mail usage and accessing social media. Apps are a very popular way to watch video on the go and the most-downloaded entertainment apps in the Apple App Store are Netflix, Tencent Video and Amazon Prime Video.

SDCC Traffic Congestion Saturation Flow Data for January to June 2023. Traffic volumes, traffic saturation, and congestion data for sites across South Dublin County. Used by traffic management to control stage timings on junctions. It is recommended that this dataset is read in conjunction with the ‘Traffic Data Site Names SDCC’ dataset.A detailed description of each column heading can be referenced below;scn: Site Serial numberregion: A group of Nodes that are operated under SCOOT control at the same common cycle time. Normally these will be nodes between which co-ordination is desirable. Some of the nodes may be double cycling at half of the region cycle time.system: SCOOT STC UTC (UTC-MX)locn: Locationssite: Site numbersday: Days of the week Monday to Sunday. Abbreviations; MO,TU,WE,TH,FR,SA,SU.date: Reflects correct actual Date of when data was collected.start_time: NOTE - Please ignore the date displayed in this column. The actual data collection date is correctly displayed in the 'date' column. The date displayed here is the date of when report was run and extracted from the system, but correctly reflects start time of 15 minute intervals. end_time: End time of 15 minute intervals.flow: A representation of demand (flow) for each link built up over several minutes by the SCOOT model. SCOOT has two profiles:(1) Short – Raw data representing the actual values over the previous few minutes(2) Long – A smoothed average of values over a longer periodSCOOT will choose to use the appropriate profile depending on a number of factors.flow_pc: Same as above ref PC SCOOTcong: Congestion is directly measured from the detector. If the detector is placed beyond the normal end of queue in the street it is rarely covered by stationary traffic, except of course when congestion occurs. If any detector shows standing traffic for the whole of an interval this is recorded. The number of intervals of congestion in any cycle is also recorded.The percentage congestion is calculated from:No of congested intervals x 4 x 100 cycle time in seconds.This percentage of congestion is available to view and more importantly for the optimisers to take into account.cong_pc: Same as above ref PC SCOOTdsat: The ratio of the demand flow to the maximum possible discharge flow, i.e. it is the ratio of the demand to the discharge rate (Saturation Occupancy) multiplied by the duration of the effective green time. The Split optimiser will try to minimise the maximum degree of saturation on links approaching the node.

The global mobile data traffic market is experiencing explosive growth, driven by the proliferation of smartphones, increasing internet penetration, and the rising adoption of data-intensive applications like video streaming and online gaming. The market, estimated at $500 billion in 2025, is projected to exhibit a robust Compound Annual Growth Rate (CAGR) of 15% from 2025 to 2033, reaching approximately $1.5 trillion by 2033. This surge is fueled by several key factors including the ongoing deployment of 5G networks, which offer significantly higher speeds and lower latency, enabling seamless streaming and supporting the growth of emerging technologies like the Internet of Things (IoT) and augmented reality (AR). Furthermore, the increasing affordability of smartphones and data plans in developing economies is further accelerating market expansion, particularly in regions like Asia-Pacific and Africa. While challenges like network congestion and data security concerns persist, the overall market trajectory remains overwhelmingly positive. The competitive landscape is dominated by major global telecommunication companies including AT&T, Bharti Airtel, China Mobile, Verizon, and Vodafone, among others. These established players are investing heavily in infrastructure upgrades and strategic partnerships to maintain their market share and capitalize on the growing demand. However, the market is also witnessing the emergence of innovative players focusing on niche areas like specialized data services and edge computing. The regional distribution of mobile data traffic reveals a significant concentration in North America and Asia-Pacific, owing to high smartphone penetration rates and robust digital infrastructure. However, the fastest growth is expected from developing regions, driven by rising smartphone adoption and expanding network coverage. Sustained investments in network infrastructure, alongside government initiatives aimed at promoting digital literacy and affordability, will further fuel the market's trajectory in the coming years.

Switzerland is leading the ranking by population share with mobile internet access, recording 95.06 percent. Following closely behind is Ukraine with 95.06 percent, while Moldova is trailing the ranking with 46.83 percent, resulting in a difference of 48.23 percentage points to the ranking leader, Switzerland. The penetration rate refers to the share of the total population having access to the internet via a mobile broadband connection. The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in up to 150 countries and regions worldwide. All indicators are sourced from international and national statistical offices, trade associations and the trade press and they are processed to generate comparable data sets (see supplementary notes under details for more information).

Context

The Google Merchandise Store sells Google branded merchandise. The data is typical of what you would see for an ecommerce website.

Content

The sample dataset contains Google Analytics 360 data from the Google Merchandise Store, a real ecommerce store. The Google Merchandise Store sells Google branded merchandise. The data is typical of what you would see for an ecommerce website. It includes the following kinds of information:

Traffic source data: information about where website visitors originate. This includes data about organic traffic, paid search traffic, display traffic, etc. Content data: information about the behavior of users on the site. This includes the URLs of pages that visitors look at, how they interact with content, etc. Transactional data: information about the transactions that occur on the Google Merchandise Store website.

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Acknowledgements

Data from: https://bigquery.cloud.google.com/table/bigquery-public-data:google_analytics_sample.ga_sessions_20170801

Banner Photo by Edho Pratama from Unsplash.

Inspiration

What is the total number of transactions generated per device browser in July 2017?

The real bounce rate is defined as the percentage of visits with a single pageview. What was the real bounce rate per traffic source?

What was the average number of product pageviews for users who made a purchase in July 2017?

What was the average number of product pageviews for users who did not make a purchase in July 2017?

What was the average total transactions per user that made a purchase in July 2017?

What is the average amount of money spent per session in July 2017?

What is the sequence of pages viewed?

According to Cognitive Market Research, the global Mobile Marketing Platforms market size is USD XX million in 2024 andwill expand at a compound annual growth rate (CAGR) of 18.20% from 2024 to 2031.

North America held the major market of more than 40% of the global revenue with a market size of USD XX million in 2024 and will grow at a compound annual growth rate (CAGR) of 16.4% from 2024 to 2031.
Europe accounted for a share of over 30% of the global market size of USD XX million.
Asia Pacific held the market of around 23% of the global revenue with a market size of USD XX million in 2024 and will grow at a compound annual growth rate (CAGR) of 20.2% from 2024 to 2031.
Latin America market of more than 5% of the global revenue with a market size of USD XX million in 2024 and will grow at a compound annual growth rate (CAGR) of 17.6% from 2024 to 2031.
Middle East and Africa held the major market ofaround 2% of the global revenue with a market size of XX million in 2024 and will grow at a compound annual growth rate (CAGR) of 17.9% from 2024 to 2031.
The Messaging held the highest Mobile Marketing Platforms market revenue share in 2024.

Market Dynamics of Mobile Marketing Platforms market

Key Drivers of Mobile Marketing Platforms market

Rise of Mobile Commerce to Increase the Demand Globally

With the increasing use of smartphones for online shopping, consumers are turning to mobile devices to make purchases, browse products, and compare prices. This shift towards m-commerce is driven by factors such as convenience, ease of use, and the availability of mobile payment options. Mobile Marketing Platforms play a critical role in supporting m-commerce by enabling businesses to create mobile-friendly websites, develop mobile apps, and launch targeted marketing campaigns to drive traffic and sales. These platforms offer features such as mobile-optimized content, personalized recommendations, and seamless checkout experiences, which are essential for driving conversions in the m-commerce landscape.

Restraint Factors of Mobile Marketing Platforms market

Privacy Concerns and Regulatory Challenges to Limit the Sales

One of the key restraints in the Mobile Marketing Platforms market is the increasing concern over privacy and the regulatory challenges associated with it. As mobile marketing relies heavily on collecting and analyzing user data to deliver targeted advertisements, there is a growing backlash from consumers and regulators regarding data privacy and security. Regulations such as the General Data Protection Regulation (GDPR) in Europe and the California Consumer Privacy Act (CCPA) in the United States have placed strict requirements on how companies collect, use, and store user data. Compliance with these regulations adds complexity and costs to mobile marketing campaigns, making it challenging for businesses to navigate the regulatory landscape.

Impact of Covid-19 on the Mobile Marketing Platforms market

The COVID-19 pandemic has had a profound impact on the Mobile Marketing Platforms market, reshaping the way businesses engage with their customers through mobile channels. With lockdowns and social distancing measures in place, there has been a significant shift towards digital and mobile-first strategies, as consumers increasingly rely on their smartphones for shopping, entertainment, and communication. This has led to an increase in mobile app usage and mobile web traffic, presenting both opportunities and challenges for mobile market.

On one hand, the pandemic has accelerated the adoption of mobile marketing platforms, as businesses seek to reach and engage with their customers in a more personalized and targeted manner. Mobile marketing platforms offer advanced targeting capabilities, real-time analytics, and automation features that help businesses optimize their mobile marketing campaigns and drive engagement. Additionally, the shift towards e-commerce and mobile commerce has created new opportunities for mobile marketers to drive sales and conversions through mobile channels.

Opportunity for the Mobile Marketing Platforms market

Growth of Mobile Advertising Spending to Propel Market Growth

One key driver in the Mobile Marketing Platforms market is the significant growth of mobile advertising spending. As more consumers around the world use smartphones and mobile devices, advertisers are increasingly shifting their budgets to...

SDCC Traffic Congestion Saturation Flow Data 2019. Traffic volumes, traffic saturation, and congestion data for sites across South Dublin County. Used by traffic management to control stage timings on junctions. It is recommended that this dataset is read in conjunction with the ‘Traffic Data Site Names SDCC’ dataset.A detailed description of each column heading can be referenced below;scn: Site Serial numberregion: A group of Nodes that are operated under SCOOT control at the same common cycle time. Normally these will be nodes between which co-ordination is desirable. Some of the nodes may be double cycling at half of the region cycle time.system: SCOOT STC UTC (UTC-MX)locn: Locationssite: Site numbersday: Days of the week Monday to Sunday. Abbreviations; MO,TU,WE,TH,FR,SA,SU.date: Reflects correct actual Date of when data was collected.start_time: NOTE - Please ignore the date displayed in this column. The actual data collection date is correctly displayed in the 'date' column. The date displayed here is the date of when report was run and extracted from the system, but correctly reflects start time of 15 minute intervals. end_time: End time of 15 minute intervals.flow: A representation of demand (flow) for each link built up over several minutes by the SCOOT model. SCOOT has two profiles:(1) Short – Raw data representing the actual values over the previous few minutes(2) Long – A smoothed average of values over a longer periodSCOOT will choose to use the appropriate profile depending on a number of factors.flow_pc: Same as above ref PC SCOOTcong: Congestion is directly measured from the detector. If the detector is placed beyond the normal end of queue in the street it is rarely covered by stationary traffic, except of course when congestion occurs. If any detector shows standing traffic for the whole of an interval this is recorded. The number of intervals of congestion in any cycle is also recorded.The percentage congestion is calculated from:No of congested intervals x 4 x 100 cycle time in seconds.This percentage of congestion is available to view and more importantly for the optimisers to take into account.cong_pc: Same as above ref PC SCOOTdsat: The ratio of the demand flow to the maximum possible discharge flow, i.e. it is the ratio of the demand to the discharge rate (Saturation Occupancy) multiplied by the duration of the effective green time. The Split optimiser will try to minimise the maximum degree of saturation on links approaching the node.

Recently, smart mobile devices and wireless communication technologies such as WiFi, third generation (3G), and long-term evolution (LTE) have been rapidly deployed. Many smart mobile device users can access the Internet wirelessly, which has increased mobile traffic. In 2014, more than half of the mobile traffic around the world was devoted to satisfying the increased demand for the video streaming. In this paper, we propose a scalable video streaming relay scheme. Because many collisions degrade the scalability of video streaming, we first separate networks to prevent excessive contention between devices. In addition, the member device controls the video download rate in order to adapt to video playback. If the data are sufficiently buffered, the member device stops the download. If not, it requests additional video data. We implemented apps to evaluate the proposed scheme and conducted experiments with smart mobile devices. The results showed that our scheme improves the scalability of video streaming in a wireless local area network (WLAN).

According to the Cognitive Market Research Report, the Data Processing and Hosting Service market size in 2024 was XX Million and is projected to have a compounded annual growth rate of XX% from 2025 to 2033. The emergence of cloud-based platforms and the growing number of small and medium enterprises are driving the market growth of Data Processing and Hosting Services. This market is further segmented by type, application, and deployment. The shared hosting under product type, public website, and public deployment holds the dominant share in the data processing and hosting service. The market is divided into shared hosting, dedicated hosting, collocated hosting, virtual private server hosting, managed hosting, self-managed hosting, and others. The shared hosting sector leads the market since small and medium-sized businesses choose shared servers over other forms of hosting. The Asia-Pacific region is the most dominant due to its high share of the global internet population and major organizations' and SMEs' quick adoption of cloud services The Data Processing and Hosting Services Market is relatively competitive, with significant companies including GoDaddy Operating Company LLC, Bluehost (Endurance International Group), HostGator.com LLC, Hostinger International, Ltd., and Amazon Web Services Inc. Some players presently have a large market share. However, as hosting solutions for professional services progress, new firms are strengthening their market presence, consequently expanding their corporate footprint into emerging markets.

Market Dynamics of Data Processing And Hosting Service Market

Key Drivers of Data Processing And Hosting Service Market

The adoption of web and mobile applications drive the market growth

The boom in web and mobile apps has had a huge impact on the market of data processing and hosting services for backend infrastructure, especially in terms of data processing and data storage. As people use applications more and more for entertainment, shopping, communication, and even healthcare, the number of applications has risen astronomically. Millions of transactions and interactions are handled each day by sites like social networking websites, messaging apps, and online stores. For instance, the demand for virtual health care solutions surged, compelling data hosting providers to expand their infrastructure to support the growing data traffic at a rapid pace.

Web Hosting is gaining traction due to the emergence of cloud-based platforms

Web hosting services are gaining pace in response to increased customer demand for web hosting services that are appropriate for their needs. Furthermore, the increased acceptance of cloud services in organizations is opening up new potential for the web hosting market over time. The rise of the cloud has had a massive impact on data management and hosting services. It is a low-cost way for businesses to make use of current technology and design without incurring the high upfront costs of acquiring, installing, and configuring the necessary hardware, software, and infrastructure. Furthermore, major firms were able to swiftly adapt to a developing data-driven economy by leveraging their current resources and competencies to manage it efficiently. Furthermore, SMBs globally are increasingly demanding cloud-based hosting services, which is likely to boost the web hosting sector throughout the projection period. The move to the cloud makes it easier to create programmes that users can use in their browsers rather than downloading on their devices. This greatly accelerates market expansion. Furthermore, with the introduction of web-based applications, app building became so simple that hosting several apps on a single server became straightforward. For instance, Hostinger International Ltd. is a well-known web hosting firm that offers hosting solutions. Hostinger is a trustworthy web hosting company. They offer fast loading speeds and excellent uptime rates to ensure that users may access the site anytime they want. Hostinger also provides knowledgeable and courteous customer service that is available around the clock. (Source: https://www.hostinger.in/about#:~:text=Hostinger%20is%20one%20of%20the,Hostinger%20and%20hustle%20with%20us) Therefore, the emergence of cloud-based platforms has expanded the data processing and hosting service market.

Growing small a...

Traffic count data downloaded from GDOT public map here: https://gdottrafficdata.drakewell.com/publicmultinodemap.aspRetrieved Annual Statistics Reports: "All Station AADT and Truck Percent Statistics." Mapped by Lat/Long field.Retrieved and rehosted for staff use and overlay on city maps on 12/14/2018."The Georgia Department of Transportation’s Traffic Analysis and Data Application (TADA!) website presents data collected from the Georgia Traffic Monitoring Program located on the public roads in Georgia. The Website uses a dynamic mapping interface to allow the User to access data from the map as well as in a variety of report, graph, and data export formats."

This statistic shows the share of Wi-Fi data traffic over total internet traffic among Android users in the Middle East and North Africa as of May 2016, by selected country. At this time, the share of Wi-Fi traffic accounted for ** percent of Android users' internet traffic in Turkey.

During the year 2017, the share of mobile data traffic across the south Asian country of India used for video streaming was around ** to ** percent, while share of traffic due to social media content was up to ** percent.