The revenue in the beauty & personal care market worldwide was modeled to stand at ************** U.S. dollars in 2024. Between 2018 and 2024, the revenue rose by ************** U.S. dollars, though the increase followed an uneven trajectory rather than a consistent upward trend. The revenue will steadily rise by ************** U.S. dollars over the period from 2024 to 2030, reflecting a clear upward trend.Further information about the methodology, more market segments, and metrics can be found on the dedicated Market Insights page on Beauty & Personal Care.

The revenue in the beauty & personal care market in Indonesia was modeled to amount to ************ U.S. dollars in 2024. Between 2018 and 2024, the revenue rose by ************ U.S. dollars, though the increase followed an uneven trajectory rather than a consistent upward trend. The revenue will steadily rise by ************ U.S. dollars over the period from 2024 to 2030, reflecting a clear upward trend.Further information about the methodology, more market segments, and metrics can be found on the dedicated Market Insights page on Beauty & Personal Care.

In the beauty & personal care market in Indonesia in 2024, the beauty & personal care segment generated the highest revenue, reaching approximately ************ U.S. dollars. The skin care segment ranked second with around ************ U.S. dollars, while cosmetics followed with about ************ U.S. dollars.

This timeline depicts health and personal care store sales in the United States from 1992 to 2024. In 2024, U.S. health and personal care store sales amounted to about 444.94 billion U.S. dollars, up from the previous year's figure of about 435.71 billion U.S. dollars.

In the beauty & personal care market worldwide in 2024, the personal care segment generated the highest revenue, reaching approximately ************** U.S. dollars. The skin care segment ranked second with around ************** U.S. dollars, while cosmetics followed with about ************** U.S. dollars.

The revenue in the 'Natural Personal Care' segment of the beauty & personal care market worldwide was modeled to stand at ************* U.S. dollars in 2024. Between 2018 and 2024, the revenue rose by ************ U.S. dollars, though the increase followed an uneven trajectory rather than a consistent upward trend. The revenue will steadily rise by ************ U.S. dollars over the period from 2024 to 2030, reflecting a clear upward trend.Further information about the methodology, more market segments, and metrics can be found on the dedicated Market Insights page on Natural Personal Care.

In 2024, the United States ranked first by revenue in the beauty & personal care market among the 20 countries presented in the ranking. United States' revenue amounted to ************** U.S. dollars, while China and Japan, the second and third countries, had records amounting to ************* U.S. dollars and ************* U.S. dollars, respectively.Further information about the methodology, more market segments, and metrics can be found on the dedicated Market Insights page on Beauty & Personal Care.

In 2025, the market size of the beauty and personal care industry was valued at ** billion U.S. dollars in India. The market size for this industry is likely to increase to ** billion dollars by 2030. Online personal care market In India, beauty and personal care is a competitive market with international brands competing with local ones. The market size of the online beauty and personal care industry was worth *** billion U.S. dollars. Due to the pandemic, the manufacturers in the online personal care sector are continually redefining the sector by being better equipped to deal with growing consumer expectations. In order to succeed in the personal care sector, brands need to develop strategies that cater to consumer appeal. Market segmentation The beauty and personal care market has grown significantly as a result of changing lifestyles and increased awareness. The market segment consists of hair care products, skin care products, oral care, cosmetics and makeup, beauty tools, bath, and shower products. Due to increasing adoption of herbal cosmetics and homemade products, the segment is expected to see a growth trend in the coming years. are driving growth, and the segment is expected to grow in the coming years. Local Indian brands such as MamaEarth, Khadi Essentials Plum, Kama Ayurveda, and Forest Essentials are trending because of their better suitability for Indian skin and hair types.  

In 2020, the United States was home to the largest beauty and personal care market in the world, valued at over ** billion U.S. dollars. China came in second place with a market value of ** billion U.S. dollars. Leading beauty companies worldwide L’Oréal was the leading beauty company in the world, with ** billion U.S. dollars in global revenues in 2021. Other notable beauty manufacturers worldwide include Unilever, Procter & Gamble, Estee Lauder and Beiersdorf. L’Oréal owns iconic brands such as Lancome, Garnier and L’Oréal Paris, the latter being the leading personal care brand globally, with more than ** billion U.S. dollars in worldwide brand value. Consumer expenditure on beauty products in the U.S. Since the United States is the largest beauty and personal care market in the world, consumer behavior in that lucrative market becomes of strategic importance for beauty companies and retailers. In the last decades in the United States, the average annual household expenditure on cosmetics, perfume and bath products increased significantly, from around *** U.S. dollars per consumer unit in 2010 to nearly *** U.S. dollars by 2020. As for expenditure on hair care products, the average expenditure per consumer unit in the U.S. reached about ** U.S. dollars annually.

In 2018, the United States was the leading market for cosmetics, fragrances, and personal care products worldwide, with a revenue of **** billion U.S. dollars. China, ranked second, generated ** billion U.S. dollars in the given year.

North America and Asia–Pacific as market leaders

The Asia–Pacific region made up almost ** percent of the global cosmetics market in 2018, followed by North America with a market share of ** percent. These two regions have been the main drivers of growth for years, starting global beauty trends, and setting standards that are followed around the world.

Global advancements in the beauty and personal care industry

The beauty and personal care market has been experiencing continuous growth across the world. The industry’s global revenue, which was valued at *** billion U.S. dollars in 2018, is forecast to exceed *** billion U.S. dollars by 2025. There are several drivers that play an essential part in this development: growing demand for men’s grooming products, steadily increasing beauty product marketing across online platforms, as well as the advancements of the prestige beauty industry to attract more customers who are willing to pay higher prices for more high-quality products.

The revenue in the 'Personal Care' segment of the beauty & personal care e-commerce market in the United States was modeled to amount to ************* U.S. dollars in 2024. Following a continuous upward trend, the revenue has risen by ************* U.S. dollars since 2017. Between 2024 and 2029, the revenue will rise by ********** U.S. dollars, continuing its consistent upward trajectory.Further information about the methodology, more market segments, and metrics can be found on the dedicated Market Insights page on Personal Care.

The revenue change in the beauty & personal care market worldwide was modeled to be **** percent in 2024. Between 2019 and 2024, the revenue change rose by **** percentage points, though the increase followed an uneven trajectory rather than a consistent upward trend. The revenue change is forecast to decline by *** percentage points from 2024 to 2030, fluctuating as it trends downward.Further information about the methodology, more market segments, and metrics can be found on the dedicated Market Insights page on Beauty & Personal Care.

** percent of U.S. respondents answer our survey on "Most used personal care product by category" with ***********************************************************************************************. The survey was conducted in 2025, among 15,492 consumers.

The revenue in the 'Skin Care' segment of the beauty & personal care market worldwide was modeled to be ************** U.S. dollars in 2024. Between 2018 and 2024, the revenue rose by ************* U.S. dollars, though the increase followed an uneven trajectory rather than a consistent upward trend. The revenue will steadily rise by ************* U.S. dollars over the period from 2024 to 2030, reflecting a clear upward trend.Further information about the methodology, more market segments, and metrics can be found on the dedicated Market Insights page on Skin Care.

Significant fluctuations are estimated for all segments over the forecast period for the online revenue share. Only for the segment Online, a significant increase can be observed over the forecast period. Here, the online revenue share exhibits a difference of **** percent between 2021 and 2029. Find further statistics on other topics such as a comparison of the online and offline revenue share in the hair care market in Italy. The Statista Market Insights cover a broad range of additional markets.

In 2025, LVMH Louis Vuitton Moet Hennessy was the largest global household/personal care company worldwide by sales, with sales that amounted to over ** billion U.S. dollars. It was followed by Procter & Gamble, with a sales value of **** billion U.S. dollars.

The revenue in the beauty & personal care market in the United Kingdom was modeled to be ************* U.S. dollars in 2024. Between 2018 and 2024, the revenue rose by ************ U.S. dollars, though the increase followed an uneven trajectory rather than a consistent upward trend. The revenue will steadily rise by *********** U.S. dollars over the period from 2024 to 2030, reflecting a clear upward trend.Further information about the methodology, more market segments, and metrics can be found on the dedicated Market Insights page on Beauty & Personal Care.

The revenue in the beauty & personal care market in Vietnam was modeled to stand at ************ U.S. dollars in 2024. Between 2018 and 2024, the revenue rose by *********** U.S. dollars, though the increase followed an uneven trajectory rather than a consistent upward trend. The revenue will steadily rise by *********** U.S. dollars over the period from 2024 to 2030, reflecting a clear upward trend.Further information about the methodology, more market segments, and metrics can be found on the dedicated Market Insights page on Beauty & Personal Care.

In 2025, the leading personal care brand worldwide was L'Oréal Paris, with a brand value of ***** billion U.S. dollars. The personal care industry worldwide The personal care industry envelops a variety of products, including makeup, fragrances, hair care and coloring products, sunscreen, toothpaste, and products for bathing, nail care, and shaving. These segments are complementary, and through their diversity they are able to satisfy all consumers’ needs and expectations with regard to cosmetics. The industry overlaps with other markets like chemical, health care, and petroleum. The latter is important as personal care product raw materials, such as propylene glycol, come from petroleum products. Leading players Some of the leading personal care companies in the world include L’Oréal, Procter & Gamble, Unilever, Colgate-Palmolive, and Beiersdorf. Over the coming years, companies will continue to invest in eco-friendly practices. Manufacturers will also respond to demand for more natural products, widening their natural and herbal product lines. Marketing efforts will likely be increasingly geared to stress environmental protection through non-toxic ingredients.

This statistic shows the projected market value of organic personal care ingredients worldwide from 2018 to 2025. The organic personal care ingredients market is projected to grow *** percent a year during the 2018 to 2025 to reach to **** billion U.S. dollars by 2025.