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Indonesia Pet Food Market is Segmented by Pet Food Product (Food, Pet Nutraceuticals/Supplements, Pet Treats, Pet Veterinary Diets), by Pets (Cats, Dogs, Other Pets), and by Distribution Channel (Convenience Stores, Online, Specialty Stores, Supermarkets/Hypermarkets, Other Channels). The Market Forecasts are Provided in Value (USD) and Volume (Metric Tons).
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TwitterOnline purchases account for the largest revenue share in the pet food market in Indonesia, with nearly ** percent. By way of comparison, the revenue generated offline accounted for around ** percent.
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Indonesia Pet Food Ingredients Market was valued at USD 157.57 Mn in 2023 and it is projected to reach USD 254.93 Mn by 2030 representing a CAGR of 6.6%
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The size of the Pet Food Market Indonesia market was valued at USD XX Million in 2024 and is projected to reach USD XXX Million by 2033, with an expected CAGR of 6.70% during the forecast period. Recent developments include: July 2023: Hill's Pet Nutrition introduced its new MSC (Marine Stewardship Council) certified pollock and insect protein products for pets with sensitive stomachs and skin lines. They contain vitamins, omega-3 fatty acids, and antioxidants.May 2023: Nestle Purina launched new cat treats under the Friskies "Friskies Playfuls - treats" brand. These treats are round in shape and are available in chicken and liver and salmon and shrimp flavors for adult cats.May 2023: Vafo Praha, s.r.o. launched its new range of Brit RAW Freeze-dried treats and toppers for dogs. These products are made up of high-quality proteins and minimally processed ingredients for potential health benefits.. Key drivers for this market are: Growing Livestock Population, Area Under Forage Production is Increasing; Increasing Demand for Animal Products. Potential restraints include: Competition Amongst Industries and High Input Prices, Growing Shift Toward Vegan-Based Diet. Notable trends are: OTHER KEY INDUSTRY TRENDS COVERED IN THE REPORT.
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The Asia-Pacific Pet Food Market Report is Segmented by Pet Food Product (Food, Pet Nutraceuticals/Supplements, and More), Pets (Cats, Dogs, and Other Pets), Distribution Channel (Convenience Stores, Online Channel, and More), and Geography (Australia, China, India, Indonesia, and More). The Market Forecasts are Provided in Terms of Value (USD) and Volume (Metric Tons).
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The Indonesia Pet Care Market is estimated to be valued at USD 2.8 billion in 2025 and is projected to reach USD 6.8 billion by 2035, registering a compound annual growth rate (CAGR) of 9.5% over the forecast period.
| Metric | Value |
|---|---|
| Indonesia Pet Care Market Estimated Value in (2025 E) | USD 2.8 billion |
| Indonesia Pet Care Market Forecast Value in (2035 F) | USD 6.8 billion |
| Forecast CAGR (2025 to 2035) | 9.5% |
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TwitterThe average volume per capita in the 'Pet Food' segment of the food market in Indonesia was modeled to stand at **** kilograms in 2024. Following a continuous upward trend, the average volume per capita has risen by **** kilograms since 2018. Between 2024 and 2030, the average volume per capita will rise by *** kilograms, continuing its consistent upward trajectory.Further information about the methodology, more market segments, and metrics can be found on the dedicated Market Insights page on Pet Food.
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Discover the booming Indonesian pet food market! This analysis reveals key trends, growth drivers, and market segmentation, highlighting opportunities for brands in dry pet food, wet food, treats, and supplements. Explore market size projections and competitive landscape insights for 2025-2033. Recent developments include: July 2023: Hill's Pet Nutrition introduced its new MSC (Marine Stewardship Council) certified pollock and insect protein products for pets with sensitive stomachs and skin lines. They contain vitamins, omega-3 fatty acids, and antioxidants.May 2023: Nestle Purina launched new cat treats under the Friskies "Friskies Playfuls - treats" brand. These treats are round in shape and are available in chicken and liver and salmon and shrimp flavors for adult cats.May 2023: Vafo Praha, s.r.o. launched its new range of Brit RAW Freeze-dried treats and toppers for dogs. These products are made up of high-quality proteins and minimally processed ingredients for potential health benefits.. Notable trends are: OTHER KEY INDUSTRY TRENDS COVERED IN THE REPORT.
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The Asia-Pacific Dog Food Market Report is Segmented by Pet Food Product (Food, Pet Nutraceuticals/Supplements, Pet Treats, and Pet Veterinary Diets), by Distribution Channel (Convenience Stores, Online Channel, Specialty Stores, and More), and by Country (Australia, China, India, Indonesia, Japan, Malaysia, and More). The Market Forecasts are Provided in Terms of Value (USD) and Volume (Metric Tons).
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Indonesia Pet Food Market size was valued at USD 1.63 Billion in 2024 and is expected to reach USD 4.79 Billion by 2032, growing at a CAGR of 14.45% from 2026 to 2032.Key Market Drivers:Rising Pet Ownership: The growing pet ownership in Indonesia is a major driver of the pet food industry. According to recent estimates, more than 30% of Indonesian families possess a pet, with a notable increase in urban regions such as Jakarta and Surabaya. The increased number of pet owners drives the demand for pet food items.Urbanization and Altering Lifestyles: Urbanization contributed to a shift in lifestyle, with more individuals in cities owning dogs and looking for convenient pet care options. Over 56% of Indonesia's population currently lives in cities, fueling demand for premium and specialty pet food due to hectic lifestyles and a desire for superior pet care.
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Indonesia Pet Care Market size is expected to be worth around USD 4.8 Billion by 2034, from USD 2.1 Billion in 2024, at a CAGR of 8.1%
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Indonesia Pet Food Ingredient Market has witnessed significant growth in recent years, driven by a growing pet ownership trends.
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TwitterIn 2024, Indonesia imported approximately ****** metric tons of cat and dog food, indicating a slight decline compared to the previous year. Within the observed period, the volume of cat and dog food imported to the country peaked at around ******* metric tons in 2021.
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TwitterIn 2023, the volume of cat and dog food exported from Indonesia amounted to approximately ***** metric tons, a sharp increase compared to the previous year. The volume of cat and dog food exported from Indonesia increased sharply in 2021, reaching nearly ***** metric tons from *** metric tons in 2020.
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Indonesia Pet Food Ingredients Market is projected to grow around USD 36.9 billion by 2031, at a CAGR of 6.9% during the forecast period.
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Indonesia Organic and Natural Pet Food Market is projected to grow around USAD 3.6 billion by 2031, at a CAGR of 13.2% during the forecast period.
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The Asia-Pacific Cat Food Market Report is Segmented by Pet Food Product (Food, Pet Nutraceuticals/Supplements, Pet Treats, and Pet Veterinary Diets), Distribution Channel (Convenience Stores, Online Channel, Specialty Stores, and More), and Country (Australia, China, India, Indonesia, Japan, Malaysia, Philippines, and More). The Market Forecasts are Provided in Terms of Value (USD) and Volume (Metric Tons).
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Indonesia Pet Care Market size was valued at around USD 2.5 billion in 2025 and is projected to reach USD 4.45 billion by 2032 at 8.59% CAGR during 2026-32.
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The Indonesia Pet Care Market is set to witness robust expansion, projected to reach USD 4.8 billion by 2034, rising from USD 2.1 billion in 2024, at a CAGR of 8.1% from 2025 to 2034. This growth is fueled by a significant rise in pet ownership, especially among urban households.
Moreover, increasing awareness of pet health and nutrition is reshaping consumer behavior. Pet owners now seek premium-quality food, grooming, and healthcare products, reflecting a shift toward treating pets as family members. This evolution is fostering the emergence of innovative brands and service providers.
Additionally, growing disposable incomes and the expansion of e-commerce platforms are making pet care products more accessible. As urbanization accelerates, demand for tailored pet care solutions is expected to surge, opening doors for new entrants and investment opportunities across Indonesia.
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Indonesia Dog Food MarketSet to grow at a healthy CAGR by 2030
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Indonesia Pet Food Market is Segmented by Pet Food Product (Food, Pet Nutraceuticals/Supplements, Pet Treats, Pet Veterinary Diets), by Pets (Cats, Dogs, Other Pets), and by Distribution Channel (Convenience Stores, Online, Specialty Stores, Supermarkets/Hypermarkets, Other Channels). The Market Forecasts are Provided in Value (USD) and Volume (Metric Tons).