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The India Pet Food Market report segments the industry into Pet Food Product (Food, Pet Nutraceuticals/Supplements, Pet Treats, Pet Veterinary Diets), Pets (Cats, Dogs, Other Pets), and Distribution Channel (Convenience Stores, Online Channel, Specialty Stores, Supermarkets/Hypermarkets, Other Channels). Includes historical data and five-year market forecasts.
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Unlock data-backed intelligence on India Pet Food Market, size at USD 0.53 Bn in 2023, featuring industry trends and challenges.
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India Pet Food Market was valued at USD 973.60 Million in 2025 and is anticipated to grow with a CAGR of 15.37%.
Pages | 81 |
Market Size | 2025: USD 973.60 Million |
Forecast Market Size | 2031: USD 2,295.81 Million |
CAGR | 2026-2031: 15.37% |
Fastest Growing Segment | Online |
Largest Market | North |
Key Players | 1. Mars International India Private Limited 2. Nestlé India Limited 3. Himalaya Drug Company Private Limited 4. Drools Pet Food Private Ltd 5. Venky's (India) Limited 6. Goa Medicos Private Limited (Farmina) 7. AOV Agro Foods Pvt. Ltd 8. Bharat International Pet Foods Private Limited 9. Orange Pet Nutrition Private Limited 10. Hausberg Private Limited (Canine India) |
Mars Inc. was the most popular company selling pet food across India in 2022, accounting for a market share of approximately 52 percent. However, with the emergence of competitors, the CAGR of Pedigree had witnessed a decrease of 1.2 percent between 2016 and 2021.
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The India pet food market size was valued at USD 2.4 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 4.6 Billion by 2033, exhibiting a CAGR of 7.2% from 2025-2033. The market is expanding due to the rising pet adoption, especially in urban households, and a growing awareness about pet health and nutrition. Inflating disposable incomes allow pet parents to spend more on specialized, premium food products. The wider product availability through online and offline channels, and endorsements by veterinarians are further encouraging demand. Additionally, pet humanization trends are driving the demand for functional and organic pet food, therefore expanding the India pet food market share.
Pedigree was the most popular pet food brand across India in 2017, accounting for a market share of approximately 33 percent. However, with the emergence of competitors, the CAGR of Pedigree had witnessed a decrease of two percent between 2013 and 2017.
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The global grain-free pet food sector is estimated to be worth USD 49.1 billion in 2024 and is projected to reach a value of USD 80.5 billion by 2034, expanding at a CAGR of 6.4% over the assessment period of 2024 to 2034
Attributes | Description |
---|---|
Estimated Global Grain-free Pet Food Size (2024E) | USD 49.1 billion |
Projected Global Grain-free Pet Food Value (2034F) | USD 80.5 billion |
Value-based CAGR (2024 to 2034) | 6.4% |
Semi-Annual Update
Particular | Value CAGR |
---|---|
H1 | 5.2% (2023 to 2033) |
H2 | 5.7% (2023 to 2033) |
H1 | 6.2% (2024 to 2034) |
H2 | 6.4% (2024 to 2034) |
Country-wise Insights
Countries | CAGR 2024 to 2034 |
---|---|
United States | 4.6% |
Germany | 3.4% |
Japan | 5.1% |
China | 6.2% |
India | 7.3% |
Category-Wise Insights
Segment | Conventional (Nature) |
---|---|
Value Share (2024) | 66.4% |
Segment | Dry (Form) |
---|---|
Value Share (2024) | 58.8% |
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India Pet Food Market & Trends Analysis Report by Product Type (Dry dog food, Wet dog food, Dog treats, Dry cat food, Wet cat food, Cat treats and Others), By Distribution Channel (Online, Supermarkets/hypermarkets, Specialty stores and Others), By Pet Type (Dog, Cat and Others) - Opportunities & Forecast, 2020-2027
Pet Food Market Size 2025-2029
The pet food market size is forecast to increase by USD 44.1 billion, at a CAGR of 6.3% between 2024 and 2029.
The market is experiencing significant growth, driven by the increasing demand for organic and natural options. Consumers are increasingly prioritizing the health and wellbeing of their pets, leading to a surge in demand for pet food with savory ingredients and smaller portions. This trend is further fueled by the rising instances of pet allergies, necessitating the production of allergy-friendly pet food. However, companies in this market face challenges, including the need to maintain product quality and safety while catering to diverse consumer preferences. Additionally, the growing competition and the increasing complexity of regulatory requirements pose significant challenges. To capitalize on opportunities and navigate these challenges effectively, companies must stay abreast of evolving consumer trends and adapt their product offerings accordingly. By focusing on innovation, quality, and consumer education, they can differentiate themselves in the market and build strong brand loyalty.
What will be the Size of the Pet Food Market during the forecast period?
Explore in-depth regional segment analysis with market size data - historical 2019-2023 and forecasts 2025-2029 - in the full report.
Request Free SampleThe market continues to evolve, driven by various dynamics and applications across numerous sectors. Weight management remains a significant focus, with sales data indicating a growing demand for weight management formulas. Pet specialty stores and online retailers are key distribution channels, leveraging marketing strategies such as social media marketing and advertising campaigns to reach consumers. Pet nutritionists play a crucial role in addressing the pet obesity epidemic, advocating for balanced diets and appropriate feeding practices. Dry kibble and wet food both have their merits, with some pet owners opting for raw food or freeze-dried options for perceived health benefits.
Life stage formulas cater to specific needs, from kitten food and puppy food to senior food and prescription diets. Ethical sourcing and novel protein sources are becoming increasingly important, as consumers prioritize transparency and sustainability. Functional ingredients, such as omega-3 fatty acids, sweet potatoes, and vegetable oil, offer health benefits for pets, supporting joint health, digestive health, immune system support, and more. Subscription services and personalized nutrition plans further cater to diverse consumer preferences. Pet healthcare costs continue to rise, driving demand for affordable options and pet insurance. Pet food safety remains a top concern, with ongoing efforts to improve regulations and industry standards.
The pet industry research is rich with insights, revealing ongoing trends, such as the increasing popularity of plant-based options and the integration of technology into pet feeding and care.
How is this Pet Food Industry segmented?
The pet food industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments. ProductDry foodWet foodSnacks and treatsTypeDog foodCat foodOthersDistribution ChannelSpecialty Pet StoresSupermarkets & HypermarketsOnline RetailVeterinary ClinicsMass MerchandisersGeographyNorth AmericaUSCanadaEuropeFranceGermanyItalyUKMiddle East and AfricaEgyptKSAOmanUAEAPACChinaIndiaJapanSouth AmericaArgentinaBrazilRest of World (ROW)
By Product Insights
The dry food segment is estimated to witness significant growth during the forecast period.The market encompasses various product categories, including dry kibble and wet food, each catering to diverse consumer preferences and pet needs. Dry pet food, a staple choice for many pet owners, offers advantages such as ease of storage and transportation, facilitating cost savings. Moreover, dry food aids in maintaining oral hygiene and can be used in food puzzle toys for controlled feeding. The market is witnessing significant growth due to the increasing pet population, particularly in developing regions. Senior pets and pets with specific health conditions, like joint issues or dental concerns, require specialized food offerings, leading to the rise of senior food and prescription diets. Ethical sourcing of protein sources, such as meat meal and animal fat, is a growing trend, reflecting consumers' focus on pet health and wellbeing. Marketing strategies, including social media campaigns and advertising, influence consumer choices, with life stage formulas and weight management formulas being popular choices. Freeze-dried food and raw food alternatives also gain traction, while vegetable oil and functional ingredients add value to pet nutritio
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India Pet Food Ingredient Market size, market analysis, Market Revenue, trends, Regional Outlook, competition and growth opportunities till 2027
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The Indian pet food market is experiencing robust growth, driven by increasing pet ownership, rising pet humanization, and a shift towards premium and specialized pet food products. The market, currently estimated at (let's assume) ₹50 billion (approximately $6 billion USD) in 2025, is projected to witness a significant Compound Annual Growth Rate (CAGR) – let's assume a conservative 15% – over the forecast period (2025-2033). This expansion is fueled by several key factors. Firstly, a burgeoning middle class with greater disposable income is increasingly willing to invest in their pets' well-being, leading to higher spending on premium pet food. Secondly, the growing awareness of pet nutrition and health is driving demand for specialized diets, such as veterinary diets for pets with specific health conditions (diabetes, renal issues, etc.) and nutraceuticals for enhanced immunity and overall health. The increasing availability of online pet food retailers further contributes to market growth, providing convenient access to a wider variety of products. The market is segmented by product type (dry, wet, treats, nutraceuticals, veterinary diets), pet type (dogs, cats, others), and distribution channel (online, supermarkets, specialty stores). Dry pet food, particularly kibbles, currently holds a significant market share, but wet food and pet treats are experiencing rapid growth. While challenges such as price sensitivity among certain consumer segments exist, the overall market outlook remains positive, with substantial growth opportunities for both established players and new entrants. The dominance of established multinational companies like Mars Incorporated, Nestle Purina, and Colgate-Palmolive (Hill's) is noticeable, although several domestic players are gaining traction. The competitive landscape is characterized by a blend of premium brands catering to the discerning pet owner and more budget-friendly options for price-sensitive consumers. Future growth will depend on factors such as the continued rise in pet ownership, particularly in urban areas, sustained improvements in pet nutrition awareness, and innovative product development catering to evolving consumer preferences, including organic and natural pet food options and increased focus on sustainability. The expansion of e-commerce platforms and improved logistics infrastructure in India will further facilitate market penetration and expansion, driving future growth potential. Recent developments include: July 2023: Hill's Pet Nutrition introduced its new MSC (Marine Stewardship Council) certified pollock and insect protein products for pets with sensitive stomachs and skin lines. They contain vitamins, omega-3 fatty acids, and antioxidants.May 2023: Nestle Purina launched new cat treats under the Friskies "Friskies Playfuls - treats" brand. These treats are round in shape and are available in chicken and liver and salmon and shrimp flavors for adult cats.April 2023: Mars Incorporated opened its first pet food research and development center in Asia-Pacific. This new facility, called the APAC pet center, will support the company's product development.. Notable trends are: OTHER KEY INDUSTRY TRENDS COVERED IN THE REPORT.
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[90 Pages Report] India Pet Food Market Size, Share & Analysis 2022 By Pet Type (Dog, Cat, Fish, etc.), Food Type, Point of Sales, Region & by Leading City, Competition Forecast & Opportunities
Pages | 90 |
Market Size | |
Forecast Market Size | |
CAGR | |
Fastest Growing Segment | |
Largest Market | |
Key Players |
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The Asia-Pacific Dog Food Market report segments the industry into Pet Food Product (Food, Pet Nutraceuticals/Supplements, Pet Treats, Pet Veterinary Diets), Distribution Channel (Convenience Stores, Online Channel, Specialty Stores, Supermarkets/Hypermarkets, Other Channels), and Country (Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Taiwan, Thailand, Vietnam, Rest of Asia-Pacific).
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The report on India Pet Food covers a summarized study of several factors supporting market growth, such as market size, market type, major regions, and end-user applications. The report enables customers to recognize key drivers that influence and govern the market.
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The Indian premium cat food market is poised for significant growth, driven by increasing pet ownership, rising disposable incomes, and a growing awareness of pet health and nutrition among urban Indian households. The market's expansion is further fueled by a shift towards premiumization, with pet owners increasingly willing to spend more on high-quality, specialized cat food that offers superior nutritional benefits. This trend reflects a changing perception of pets as integral family members, mirroring global trends in humanization of pets. While precise figures for 2029 require further detailed market research, projecting a conservative Compound Annual Growth Rate (CAGR) of 15% from a 2025 base (let's assume a base of ₹500 million for illustrative purposes), the market size in 2029 could reach approximately ₹1.2 billion. This projection considers potential restraints such as economic fluctuations and competition from established and emerging brands. However, the strong underlying drivers mentioned above suggest a robust upward trajectory. The market segmentation within India's premium cat food sector is expected to diversify. We anticipate increased demand for specialized diets catering to specific cat breeds, life stages (kittens, adults, seniors), and health conditions (e.g., weight management, urinary health). The growth of e-commerce platforms and organized retail channels will play a crucial role in expanding market reach and accessibility. Furthermore, increasing collaborations between veterinary professionals and premium food brands will bolster consumer trust and drive sales. Regional variations will also exist, with metropolitan areas likely leading in consumption due to higher disposable incomes and awareness. Strategic marketing focusing on the health benefits and superior quality of premium cat food, coupled with effective distribution networks, will be key success factors for companies operating in this thriving sector.
The market value of dog food sector in India was approximately 539 million U.S. dollars in the year 2023. This was forecast to increase further and reach over one billion dollars. With an increasing dog population, the CAGR of the dog food sector was expected to increase by 19.6 percent between 2023 and 2028.
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India’s wet pet food industry is anticipated to grow at a 9.10% CAGR from 2025 to 2030, supported by rising disposable incomes and a shift towards higher-quality pet foods.
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India Dog Food Market was valued at USD 714.39 Million in 2025 and is expected to reach USD 1046.94 Million by 2031 with a CAGR of 6.58%.
Pages | 82 |
Market Size | 2025: USD 714.39 Million |
Forecast Market Size | 2031: USD 1046.94 Million |
CAGR | 2026-2031: 6.58% |
Fastest Growing Segment | Online |
Largest Market | North |
Key Players | 1. Mars International India Private Limited 2. Nestlé India Limited 3. Himalaya Drug Company Private Limited 4. Drools Pet Food Private Ltd 5. Venky's (India) Limited 6. Goa Medicos Private Limited (Farmina) 7. AOV Agro Foods Pvt. Ltd 8. Bharat International Pet Foods Private Limited 9. Orange Pet Nutrition Private Limited 10. Hausberg Private Limited |
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The Pet Food Market report segments the industry into Pet Food Product (Food, Pet Nutraceuticals/Supplements, Pet Treats, Pet Veterinary Diets), Pets (Cats, Dogs, Other Pets), Distribution Channel (Convenience Stores, Online Channel, Specialty Stores, Supermarkets/Hypermarkets, Other Channels), and Region (Africa, Asia-Pacific, Europe, North America, South America).
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The global Plant-Based Pet Food market is expected to reach a valuation of USD 26.9 billion by the year 2024, accelerating with a CAGR of 7.8% by 2024 to 2034.
Attributes | Description |
---|---|
Plant-Based Pet Food Size (2024E) | USD 26.9 Billion |
Plant-Based Pet Food Projected Size (2034F) | USD 57.3 Billion |
Value CAGR (2024 to 2034) | 7.8% |
Semi Annual Market Update
Particular | Value CAGR |
---|---|
H1 | 7.3% (2023 to 2033) |
H2 | 7.6% (2023 to 2033) |
H1 | 7.5% (2024 to 2034) |
H2 | 7.9% (2024 to 2034) |
Country-wise Insights
Countries | CAGR 2024 to 2034 |
---|---|
United States | 5.3% |
Germany | 6.9% |
China | 4.9% |
India | 9.4% |
Brazil | 12.5% |
Category-wise Insights
Segment | Product Type (Kibbles) |
---|---|
Value Share (2024) | 25.3% |
Segment | Pet Type (Senior Cats) |
---|---|
Value Share (2024) | 75.1% |
Segment | Sales Channel (Store Based Channel) |
---|---|
Value Share (2024) | 86.4% |
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The India Pet Food Market report segments the industry into Pet Food Product (Food, Pet Nutraceuticals/Supplements, Pet Treats, Pet Veterinary Diets), Pets (Cats, Dogs, Other Pets), and Distribution Channel (Convenience Stores, Online Channel, Specialty Stores, Supermarkets/Hypermarkets, Other Channels). Includes historical data and five-year market forecasts.