At approximately 75 percent of survey respondents in 2021, pet owners in the United States most frequently used Amazon to search for pet products on the web. When searching for pet products online, a significant share of U.S. consumers also used search engines, such as Google or Bing, while many others would make use of social media platforms, like Facebook, YouTube, or Instagram.

In March 2020, Americans began experiencing numerous lifestyle changes due to the COVID-19 pandemic. Some reports have suggested that pet acquisition and ownership increased during this period, and some have suggested shelters and rescues will be overwhelmed once pandemic-related restrictions are lifted and lifestyles shift yet again. In May 2021, the ASPCA hired the global market research company Ipsos to conduct a general population survey that would provide a more comprehensive picture of pet ownership and acquisition during the pandemic. Although pet owners care for a number of species, the term pet owner in this study specifically refers to those who had dogs and/or cats. One goal of the survey was to determine whether data from a sample of adults residing in the United States would corroborate findings from national shelter databases indicating that animals were not being surrendered to shelters in large numbers. Furthermore, this survey gauged individuals' concerns related to the lifting of COVID-19 restrictions, and analyses examined factors associated with pet owners indicating they were considering rehoming an animal within the next 3 months. The data showed that pet ownership did not increase during the pandemic and that pets may have been rehomed in greater numbers than occurs during more stable times. Importantly, rehomed animals were placed with friends, family members, and neighbors more frequently than they were relinquished to animal shelters and rescues. Findings associated with those who rehomed an animal during the pandemic, or were considering rehoming, suggest that animal welfare organizations have opportunities to increase pet retention by providing resources regarding pet-friendly housing and affordable veterinary options and by helping pet owners strategize how to incorporate their animals into their post-pandemic lifestyles.

As of 2025, approximately 42 percent of consumers in the United States with over 50k$ household income considered it important for the food to have natural ingredients. A high percentage of pet owners also found the price important factors to keep in mind when making a purchasing decision.

The objectives of this study were to assess the association of pet ownership and the quality of life, loneliness, anxiety, stress, and mental health of Canadians during the confinement measures following second wave of COVID-19 in Canada. This dataset contains the questionnaires (English and French), the data, and the R code used between April and November 2021.

Pet Health Data Market Outlook

According to our latest research, the global pet health data market size reached USD 3.2 billion in 2024, demonstrating robust adoption across veterinary, insurance, and pet owner segments. The market is expanding at a CAGR of 13.8% and is forecasted to reach USD 9.1 billion by 2033. This accelerated growth is primarily driven by the proliferation of digital health records, increased pet ownership, and the integration of advanced analytics and wearable technologies in pet healthcare management.

One of the most significant growth factors fueling the pet health data market is the rising awareness among pet owners regarding preventive healthcare and wellness for their animals. As more households treat pets as family members, there is a marked increase in demand for comprehensive health monitoring solutions. The adoption of digital platforms and wearable devices enables real-time tracking of pet activity, behavior, and physiological parameters, empowering owners and veterinarians to make data-driven decisions. This trend is further amplified by the growing penetration of smartphones and internet connectivity, making pet health management more accessible and actionable for a broader demographic.

Another key driver is the expanding role of veterinary professionals and clinics in leveraging health data for improved diagnosis, treatment planning, and personalized care. The integration of electronic medical records (EMR) and advanced analytics tools allows veterinarians to maintain longitudinal health histories, track treatment outcomes, and identify emerging health risks in pet populations. Additionally, the increasing collaboration between veterinary clinics and pharmaceutical companies is facilitating the development of targeted therapies and preventive measures, further boosting the market for pet health data solutions. The ability to harness genetic and behavioral data is also opening new avenues for research and innovation in animal health.

The insurance sector is also playing a pivotal role in market growth. As pet insurance coverage expands globally, insurers are increasingly relying on comprehensive pet health data to assess risk, design customized policies, and streamline claims processing. This data-driven approach not only enhances operational efficiency but also incentivizes pet owners to invest in regular health monitoring and preventive care. The synergy between insurance providers, veterinary professionals, and technology companies is creating a dynamic ecosystem that supports the ongoing digitization and monetization of pet health data.

From a regional perspective, North America continues to dominate the pet health data market, accounting for the largest share in 2024, followed by Europe and Asia Pacific. The high pet ownership rates, advanced veterinary infrastructure, and early adoption of digital health technologies in the United States and Canada have positioned the region as a frontrunner. Europe is witnessing rapid growth, particularly in countries with strong animal welfare regulations and a mature insurance sector. Meanwhile, Asia Pacific is emerging as a high-growth region, driven by rising disposable incomes, urbanization, and increasing awareness of pet healthcare. Latin America and the Middle East & Africa are gradually catching up, supported by improving veterinary services and growing pet populations.

Component Analysis

The pet health data market is segmented by component into software, hardware, and services, each playing a unique role in the ecosystem. Software solutions form the backbone of the market, encompassing electronic health record (EHR) systems, analytics platforms, and mobile applications designed to collect, store, and analyze pet health data. These platforms enable seamless integration of data from multiple sources, including veterinary clinics, wearable devices, and pet owners, ensuring a comprehensive view of animal health. The demand for user-friendly and interoperable software is particularly high, as stakeholders seek to streamline workflows and enhance data accessibility across the value chain.

On the hardware front, the proliferation of wearable devices, such as smart collars and activity trackers, is revolutionizing pet health monitoring. These devices capture real-time data on physical activity, vital signs, and behavioral patterns, providing valuable insights for both owners and veterinary professiona

Cat and dog owners do not only differ in the type of pets they choose but also the leisure activities that they take part in. According to the source, when looking at data from 2017 and 2018, dog owners were more likely to engage in active activities such as exercise, jogging, and going to sporting events. Comparatively, cat owners were more interested in reading books, surfing the internet, and listening to music.

Animal Services Provides for the care and control of animals in the Louisville Metro area, including pet licensing and pet adoption.Data Dictionary:

Field Name

Field Description

animal id

Unique identifying number assigned to each specific animal

tag number

Unique identifying number assigned to each individual tag

tag type

The type of tag or permit purchased

LIC 3Y


3yr
spayed/neutered license




LIC 3YSR


3yr
senior spayed/neutered license




LIC ALTERED


1
year spayed/neutered license




LIC ASST


1
year assistance animal license




LIC DD1


year
dangerous dog license




LIC MULTIPLE


1
year discounted license when they license more than 3 animals




LIC PDD


1
year potentially dangerous dog license




LIC SR


1
year senior altered license




LIC UNALTERED


1 year
non spayed or neutered license




PER ADV


Animal
Drawn Vehicle permit




PER BOARDING


Boarding
permit




PER CIRCUS


Circus
permit




PER CIRCUS EL


Elephant
Ride permit




PER CLASS A


Class
A kennel license




PER HS


Animal
Welfare Group permit




PER PS NOSELL


Pet
Shop not selling dogs, cats or ferrets permit




PER PS SELL


Pet
shop selling dogs, cats or ferrets permit




PER STABLE


Stable
permit




PER SWINE


Swine
permit




RAB VAC CERT


Rabies
vaccination tag




RABIES CERT


Rabies
vaccination tag

tag date

The date the tag was issued to the owner

tag expire

The date that the tag expires

tag status

The status of the tag or permit

CURRENT


Tag
is current




DEAD


Pet
is deceased




DUPLICATE


Owner
lost the tag and it is replaced




EXPIRED


Tag
is expired




GAVE AWAY


Owner
gave pet away to new owner and did not transfer tag




LOST


Owner
no longer has the pet




MOVED


Owner
no longer lives in Jefferson County




MOVED JEFF


Owner
no longer lives in Jefferson County




NO REASON


Did
not give a reason




NOT MY PET


Owner
no longer has the pet




NOT OWNER


Owner
no longer has the pet




RENEWED


New
license has been issued




REPLACED


Owner
lost the tag and it is replaced




RETUR MAIL


Owners
moved and the tag is undeliverable




REVOKED


Tag
or permit taken away due to violations




TEMPORARY


Issued
to a person until requirements are met




TURN IN


Owner
no longer has the pet




UNKNOWN


Did
not give a reason

vax date

The date the animal was given a rabies vaccination

vax expire

The date the rabies vaccination expires

city

location information associated with the owner of the animals address

state

zip code

animal type

Type of animal associated with the tag

sex

The sex of the animal

M


male




F


female




N


neutered




S


spayed




U


unknown

pet dob

The date of birth of the animal

bites

Does the animal have a bite reported to MAS? (Y)es | (N)o

color

The color of the animal

breed

The breed of animal

vet name

The name of the vet or agency that administered the rabies vaccination

Contact:Adam HamiltonAdam.Hamilton@louisvilleky.gov

Snapshot img

Pet Sitting Market Size 2024-2028

The pet sitting market size is forecast to increase by USD 1.57 billion at a CAGR of 9.87% between 2023 and 2028. The market is experiencing significant growth due to several key factors. First, the rising trend of pet humanization has led to increased pet ownership and spending on pets. Pet types encompass a wide range, from small mammals and birds to freshwater fish, smart pet livestock, and exotic pets. As pet owners prioritize their pets' wellbeing, they seek professional pet sitting services for care visits during their absence. Service types include regular check-ins, feeding, administering medication, and playtime. Compliance with stringent regulations and certifications is essential for pet sitting businesses to ensure the highest level of care and safety for pets. These factors collectively contribute to the market's growth and ongoing demand for professional services.

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The pet sitting market is thriving as more pet owners seek reliable care for their furry companions. With the return-to-work trend, many retired people and students are turning to pet sitting services to accommodate their busy lifestyles. This growing demand has led to increased spending of consumers on quality pet care. In particular, the pet care cost associated with hiring a service provider can vary, but it ensures pets are well cared for while owners travel or work. Furthermore, societal shifts in pet acceptance have made pets a central part of many households, leading to a rise in the need for professional care. Ultimately, the pet sitting market reflects the evolving relationship between humans and their animal companions, providing peace of mind for pet owners.

Market Segmentation

The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for 2024-2028, as well as historical data from 2018-2022 for the following segments.

Type

  Dogs
  Cats


Service

  Care visits
  Drop-in visits


Geography

  North America

    Canada
    US


  Europe

    Germany
    UK


  APAC

    China


  Middle East and Africa



  South America

By Type Insights

The dogs segment is estimated to witness significant growth during the forecast period. The market experiences significant growth due to the increasing popularity of dogs as pets and the resulting demand for pet care services. Dogs, the most commonly owned pets worldwide, are sought after for their ability to alleviate feelings of loneliness, reduce anxiety, stress, and depression, and promote physical activity and cardiovascular health. Additionally, dogs serve as valuable companions for children and the elderly, instilling responsibility, kindness, and empathy.

Additionally, pet owners require pet sitting services, including daycare visits and dog walking, when they are unable to be at home. Animal-borne disorders, such as abdominal pain and diarrhea, can necessitate the need for pet sitting services, further driving market growth. The rise of e-commerce platforms has also made it easier for pet owners to access a wide range of pet grooming products and services online, contributing to market expansion. Furthermore, legislation and regulations governing pet care and pet sitting services may vary by region, segmenting the market by pet type and location.

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The dogs segment was valued at USD 1.31 billion in 2018 and showed a gradual increase during the forecast period.

Regional Insights

North America is estimated to contribute 41% to the growth of the global market during the forecast period. Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

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The market, a significant sector within the pet care industry, experiences substantial growth, particularly in North America. With the US, Canada, and Mexico leading the way, this region hosts the largest number of pets and pet-sitting services worldwide. Factors such as the affordability of these services and the availability of experienced, full-time providers contribute significantly to the market's expansion in North America.

Additionally, increasing awareness among pet owners regarding various pet sitting options, including daycare visits and dog walking, further fuels market growth. Animal-borne disorders like abdominal pain and diarrhea necessitate the need for professional pet care services, leading to increased demand for pet sitting. Legislation mandating proper care for pets during their owners' absences also supports the market's growth.

Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of

Pets Plus is a well-established pet food and supplies store with multiple locations across California. Since its foundation, the company has been dedicated to providing high-quality products and exceptional customer service to its customers. With a wide range of products available, including pet food, toys, and accessories, Pets Plus is an one-stop destination for all pet owners.

The company has a strong reputation for its knowledgeable and friendly staff, who are passionate about pets and committed to helping customers find the right products for their furry friends. With multiple locations and a strong online presence, Pets Plus has been able to reach a wider audience and provide easy access to its services. Furthermore, the company is committed to giving back to the community, supporting local animal welfare organizations and initiatives.

Describing the relationship with one’s cat in human terms might reflect an underlying anthropomorphic view of the relationship which might be associated with an owner’s behavior towards their cat and the cat’s living environment. Owners self-categorized the relationship with their cat as either a ‘member of the family’, ‘as a child’, ‘best friend’, or ‘a pet animal’. The extent to which owner- and cat-related factors influence these four relationship descriptions are examined in survey data of approximately 1800 cat owners. Differences in outdoor access, care during absence of the owner, and access to the bedroom are examined between the four relationship perceptions. The owner’s age and household composition, ideas about their cat’s equality, support, and dependency, and whether their cat is a pedigree were significantly associated with relationship description and explained 46% of the variance. Owners who perceive their cat as a child or best friend see their cat as loyal, empathetic, equal to family, and dependent on them for love and care. Their cats are less often left in the care of others, are allowed more often in the bedroom and have less often (unrestricted) outdoor access. Moreover, cats perceived as children are more likely to live in a multi-cat household. Our results provide insight in the factors that are related to different (anthropomorphic) perceptions of the human–cat relationship and how perceptions relate to the living environment of cats.

Dogs and cats have become the most important and successful pets through long-term domestication. People keep them for various reasons, such as their functional roles or for physical or psychological support. However, why humans are so attached to dogs and cats remains unclear. A comprehensive understanding of the current state of human preferences for dogs and cats and the potential influential factors behind it is required. Here, we investigate this question using two independent online datasets and anonymous questionnaires in China. We find that current human preferences for dog and cat videos are relatively higher than for most other interests, with video plays ranking among the top three out of fifteen interests. We also find genetic variations, gender, age, and economic development levels notably influence human preferences for dogs and cats. Specifically, dog and cat ownership are significantly associated with parents’ pet ownership of dogs and cats (Spearman’s rank correlation c..., , , # Human preferences for dogs and cats in China: the current situation and influencing factors of watching online videos and pet ownership

https://doi.org/10.5061/dryad.qfttdz0rr

This dataset contains three CSV data files, each corresponding to one of the three parts described in the study.

Description of the data and file structure

**“1, bilibili.csv†**: contains data extracted from the Bilibili website. Each row in the dataset represents yearly data for each popular channel. Missing data are indicated with NA.

• ID:Â The serial number for each video, ranging from 1 to 167368.
• year: The year the video was published on the website, from 2009 to 2021.
• Videourl:Â The URL of the video.
• plays:Â The total number of plays for the video.
• likes: The total number of likes for the video.
• sort: The ranking of the video in terms of play count among all popular videos in its channel for that year.
• channelID: The I...

Animal shelters aim to divert intake by encouraging pet retention in homes (e.g., support services) or through alternative methods of surrender (e.g., self-rehoming); however, it remains unclear what factors contribute to decisions to seek pet support services, as well as select different methods to surrender a pet. Using a sample of 452 U.S. and Canadian public members who rehomed a dog or cat within the past five years, the present study identified groups of pet owners who share similar patterns of responses to surrender circumstances using latent class analysis. The model revealed three heterogeneous classes of surrendering pet owners distinguished largely by the reason for surrender and the length of ownership. Comparisons revealed differences across classes regarding the proportion of respondents, the pathways used to surrender, and the concerns reported by respondents during surrender. Qualitative analysis revealed that respondents wanted or sought a variety of different support services, including behavioural support, part-time care, and veterinary care. Future research should consider the heterogeneity in surrender decision-making when addressing issues of intake diversion from animal shelters.

Supplemental materials for the publication "Plant-based (vegan) diets for pets: A survey of pet owner attitudes and feeding practices" (see Related Publications) including survey questionnaire items and data key for survey analysis.

Animal Services Provides for the care and control of animals in the Louisville Metro area, including pet licensing and pet adoption. Louisville pets owners must license all dogs, cats and ferrets with LMAS. Pet licensing is a requirement of the Louisville Animal Ordinance. You can purchase a renewable pet license in one-year or three-year increments. Owners must show proof your pet's Rabies vaccination is up-to-date, to obtain a pet license. Being reunited with your pet is just a phone call away: 365 days a year, employees are on duty to help with the process. For those who find a lost licensed pet, it's your assurance that the pet has its updated rabies shots. If Animal Services finds your lost pet, we will escort it home.Data Dictionary:Field NameField Descriptionanimal idUnique identifying number assigned to each specific animaltag numberUnique identifying number assigned to each individual tagtag typeThe type of tag or permit purchasedLIC 3Y3yr spayed/neutered licenseLIC 3YSR3yr senior spayed/neutered licenseLIC ALTERED1 year spayed/neutered licenseLIC ASST1 year assistance animal licenseLIC DD1year dangerous dog licenseLIC MULTIPLE1 year discounted license when they license more than 3 animalsLIC PDD1 year potentially dangerous dog licenseLIC SR1 year senior altered licenseLIC UNALTERED1 year non spayed or neutered licensePER ADVAnimal Drawn Vehicle permitPER BOARDINGBoarding permitPER CIRCUSCircus permitPER CIRCUS ELElephant Ride permitPER CLASS AClass A kennel licensePER HSAnimal Welfare Group permitPER PS NOSELLPet Shop not selling dogs, cats or ferrets permitPER PS SELLPet shop selling dogs, cats or ferrets permitPER STABLEStable permitPER SWINESwine permitRAB VAC CERTRabies vaccination tagRABIES CERTRabies vaccination tagtag dateThe date the tag was issued to the ownertag expireThe date that the tag expirestag statusThe status of the tag or permitCURRENTTag is currentDEADPet is deceasedDUPLICATEOwner lost the tag and it is replacedEXPIREDTag is expiredGAVE AWAYOwner gave pet away to new owner and did not transfer tagLOSTOwner no longer has the petMOVEDOwner no longer lives in Jefferson CountyMOVED JEFFOwner no longer lives in Jefferson CountyNO REASONDid not give a reasonNOT MY PETOwner no longer has the petNOT OWNEROwner no longer has the petRENEWEDNew license has been issuedREPLACEDOwner lost the tag and it is replacedRETUR MAILOwners moved and the tag is undeliverableREVOKEDTag or permit taken away due to violationsTEMPORARYIssued to a person until requirements are metTURN INOwner no longer has the petUNKNOWNDid not give a reasonvax dateThe date the animal was given a rabies vaccinationvax expireThe date the rabies vaccination expirescitylocation information associated with the owner of the animals addressstatezip codeanimal typeType of animal associated with the tagsexThe sex of the animalMmaleFfemaleNneuteredSspayedUunknownpet dobThe date of birth of the animalbitesDoes the animal have a bite reported to MAS? (Y)es | (N)ocolorThe color of the animalbreedThe breed of animalvet nameThe name of the vet or agency that administered the rabies vaccinationContact:Adam HamiltonAdam.Hamilton@louisvilleky.gov

Earth Buddy is a company that specializes in providing high-quality CBD products for dogs and cats. Their products are made with natural ingredients and are designed to promote overall wellness and health for pets. With a wide range of products, including CBD oil, treats, and supplements, Earth Buddy aims to provide pet owners with the tools they need to help their furry friends live their best lives. From calming aids to joint support and gut health supplements, Earth Buddy's products are designed to address a variety of common pet health concerns.

At Earth Buddy, they understand the importance of transparency and accountability, which is why they provide third-party lab results for all of their products. They also have a commitment to sustainability and only use organic and non-GMO ingredients in their products. Whether you're looking for a natural way to support your pet's health or simply want to provide them with the best possible care, Earth Buddy is a trusted and reliable source for all of your pet's CBD needs.

The association between pet ownership and the development of allergic and respiratory diseases has been the aim of several studies, however, the effects of exposure in adults remain uncertain. The aims of the present study were to investigate the prevalence of asthma and lung function status among dog and cat owners. This cross-sectional study was performed at two universities with students and workers who were allocated into 3 groups according to pet ownership in the previous year: cat owners, dog owners, and no pets (control group). Subjects underwent spirometry, bronchial challenge test with mannitol, skin prick tests, and questionnaires about animal exposures and respiratory symptoms. Control group comprised 125 subjects; cat owner group, 51 subjects; and dog owner group, 140 subjects. Cat owners had increased asthma prevalence (defined by symptoms and positive bronchial challenge test), but no changes in lung function compared to the control group. The dog owner group had lower spirometry values (forced expiratory volume in one second and lower forced vital capacity), but similar asthma prevalence, compared to the control group. In the cat owner group, excess of asthma may have an immunological basis, since we found an association with atopy. Although we did not have endotoxin data from volunteers' households, we postulated that low values of lung function were associated to exposure to endotoxins present in environments exposed to dogs.

Demographics of dogs of the study sample.

The global pet microchipping services market is experiencing robust growth, driven by increasing pet ownership, heightened pet welfare awareness, and stricter regulations mandating microchipping. This market is projected to reach a value of $2.5 billion in 2025, demonstrating a significant expansion from its 2019 baseline. While precise historical data is unavailable, a conservative estimate places the 2019 market size at approximately $1.5 billion. Assuming a Compound Annual Growth Rate (CAGR) of 8% (a reasonable figure considering the market drivers), the market is poised for sustained growth throughout the forecast period (2025-2033). This CAGR reflects the increasing adoption of microchipping by pet owners, veterinarians, and animal shelters alike. The rising availability of affordable and user-friendly microchip implantation technology further fuels this growth. Moreover, successful animal reunification programs leveraging microchip databases effectively showcase the technology's value, incentivizing broader adoption. Several factors contribute to market segmentation, including the type of microchip used (passive vs. active), the animal species (dogs, cats, other), and the service provider (veterinary clinics, animal shelters, mobile services). Key players like Petco, Vets2Pets, and numerous independent veterinary clinics are actively shaping the market landscape. Growth is anticipated across diverse geographical regions, mirroring global trends in pet ownership and animal welfare initiatives. Challenges remain, however, including the cost of microchipping, potential complications associated with the procedure, and the need for improved database management and interoperability between different microchip registration systems. Addressing these challenges will be critical to unlocking the full potential of the market and ensuring widespread access to this essential pet identification technology.

The files in this dataset contain the full MEDLINE (Ovid), Embase (Ovid), PsycINFO (Ovid), Scopus, and Sport Medicine & Education Index (ProQuest) search strategies for chonky cat ownership and its impact upon physical activity of owner. Original search date: (2023-05-08); Another file contains the PRESS for the Ovid MEDLINE search. Another file includes the grey literature search strategy conducted.

Summary data for dogs denied entry to the United States by year, January 1, 2018—December 31,2020.