Data showing how many books were sold in 2024 revealed that the printed book market remains healthy: a total of ***** million units were sold that year among outlets which reported to the source. Whilst this marked a small jump from the previous year, the figure peaked in 2021 and has not surpassed *** million since. Trade paperbacks remained the dominant format. Book sales statistics Looking at book sales by year, 2005 to 2010 were the most lucrative for the printed book market, with well over *** million units sold annually during that five-year period. After dropping below *** million in 2012, gradual and consistent increases can be seen each year, with the exception of between the years 2018 and 2019. For bookstores though, how many books are sold each year depends on the success of key months across a twelve-month period. Bookstore sales in the United States are at their highest in December, January, and August, but figures for December are consistently higher than other months. Books are popular holiday gifts, with around ** to ** percent of consumers responding to annual surveys in each year from 2012 to 2020 saying that they planned to purchase books as presents during the festive season.
The best-selling print book in the United States in 2023 ranked by unit sales was "It Ends With Us" by Colleen Hoover, with a total of just over 1.29 million sales. Other successful books which sold well that year included two more by Hoover, including "It Starts With Us" and "Verity". The top 10 best-selling print books in 2023 were written mostly by women, with Rebecca Yarros also enjoying over one million unit sales of both her books "Fourth Wing" and "Iron Flames". Prince Harry's book "Spare" ranked third with 1.22 million units sold. Print book sales remain stable In 2023, adult nonfiction sales of print books in the U.S. amounted to over 280 million. Whilst this was the lowest recorded since 2017, the category remained the bestselling book category. Adult fiction sales on the other hand rose to over 190 million units, continuing the upward trend from previous years. Despite the growing prevalence of digital books, print remains a popular option. Print still accounts for the majority of U.S. book sales revenue According to the most recently available data, the size of the U.S. audiobook market was estimated at 1.8 billion U.S. dollars, and could soon surpass the two billion dollar mark if annual growth continues at the same rate. Whilst sales of digital books are generally more difficult to track and therefore prone to adjustments, data shows that print still accounts for the majority of U.S. books sales revenue, at roughly three times the amount generated by e-books and audiobooks combined. Print book sales in the U.S are overall higher than in the early 2000s, showing not only an ongoing interest in the format but even an uptick in book buying in recent years.
Data from a 2019 survey revealed that 65 percent of adults had read a printed book in the last year, down from 67 percent in the previous year. The share of adults who read print books tends to fluctuate annually, but since 2011 the majority of survey respondents have thus far always reported doing so each year.
Print book sales statistics and consumption habits
Printed books are performing well in the United States demonstrating perhaps surprising but positive growth in terms of unit sales. Print book sales in 2018 amounted to 695 million, the highest figure recorded since 2010.
Print books are still by far the most popular book format among U.S. adults, though data shows that there has been a drop in print book readership among adults who did not complete high school. Between 2018 and 2019, the share of adults in this category who had read a print book within the twelve months leading to the survey dropped by ten percent.
On a more positive note, a separate survey revealed that U.S. adults were able to list several key benefits to reading physical books. More than 80 percent of respondents said that reading print books helped them to learn about history, focus their attention, or find out about different cultures, and others found reading physical books useful for reducing their stress levels or enhancing their creativity.
Print also remains by far the most popular format for U.S. Bible readers, and when it comes to comics and graphic novels, print formats make up the vast majority of sales revenue, not just in the United States but across all of North America.
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Graph and download economic data for Breakdown of Revenue by Media Type: Books - Print Books for Book Publishers, All Establishments, Employer Firms (RPCMPBEF51113ALLEST) from 2013 to 2022 about book, printing, employer firms, accounting, revenue, establishments, services, and USA.
Adult fiction book sales increased by *** percent between 2022 and 2023, with 2023 unit sales hitting ***** million, up from just over *** million in the previous year. All other categories saw a year-over-year decrease in print unit sales, particularly juvenile non-fiction, which suffered a decrease of *** percent.
The statistic shows the value of publisher sales of physical fiction books at net invoiced value in the United Kingdom (UK) from 2009 to 2019, broken down by format. During the period of consideration and until 2016, the general downward trend in both paperback and hardback physical fiction books sales was observed. In 2017 both paperback and hardback physical fiction books increased, reaching 288 million British pounds and 97 million British pounds respectively. In 2019, sales revenue decreased again for both paperback and hardback reaching 263 million British pounds and 84 million British pounds respectively.
Over 230 million print books were sold in Russia in 2023. That was around 2.7 percent more than in the previous year. In 2019, the volume of book sales was the highest over the observed period.
The number of print books sold in the United Kingdom amounted to ***** million in 2022, down from *** in the previous year. The 2021 figure marked the highest on record since 2012, whereas the number recorded in 2020 was the first time since 2012 that book sales in the UK surpassed *** million, with *** million books sold nationwide that year. This growth was attributed mostly to the coronavirus outbreak, which saw many consumers increase their media consumption during various local and national lockdowns. This growth continued in 2021, with sales that year up by **** percent from 2020. Book consumption and COVID-19 In March 2020 when countries across the world implemented measures to stem the spread of the coronavirus, consumers upped their in-home media usage to keep themselves occupied during lockdown. Close to ** percent of UK internet users who participated in a survey in March 2020 reported reading more books or listening to more audiobooks at home during that time, and later waves of the survey held in May saw that figure climb above ** percent. By the summer of 2020, despite the gradual reopening of society as infection rates declined, a survey held in July showed that consumers expected in-home media consumption changes even after the pandemic came to an end. Book consumption, both physical and digital, ranked among the top ten media formats UK consumers planned to spend more time with in the future. Digital book market Digital books are growing more and more popular in the United Kingdom, with e-book download frequency having increased in the last few years along with general e-book access. Audiobooks are also carving a path for themselves in the market, and consumer audiobook download sales revenue was close to *** billion GBP in 2019. In the same year, book publishing houses reported *** million British pounds in revenue generated through digital books sales, up from *** million a decade earlier.
Net value of book sales by customer category, includes all members under Net value of book sales by customer category, for Book publishers, for Canada and regions, for one year of data.
In 2023, the German book market generated a revenue of almost *** billion euros from print book sales and around *** million euros from e-books. Revenue for both segments has remained stable during the period of consideration, with e-book revenue even rising in recent years. The German book market lives on. Book retail Despite repeated dire warnings about reading dying out and bookshops suffering as a result, Germans have not stopped reading or buying books, whether physically or online. Of course, the traditional book trade does face challenges, especially with the rise of e-books. Revenue development in the German book trade has fluctuated during the last two years, which was undoubtedly still influenced by the COVID-19 lockdowns of 2020 and 2021, when physical book retail locations were closed for months on end and book sales through those channels took a big hit. Brick and mortar shops stocking books were still the leading source of revenue among book buying locations, followed by mail order (whether from a shop or buying online in general). Curled up with a book German readers reach for a variety of genres when making their book choices. Preferences and trends, or, more specifically, sales figures, change periodically. Most recently, leading subjects included fiction, children's and young adult's books. **** million Germans read for leisure several times a week.
The timeline presents the value of the physical book market, in terms of physical book sales, in the United Kingdom (UK) from 2009 to 2019. In 2019, book publishing houses in the UK reported a revenue of almost ************* British pounds generated from physical books sales. During the period of consideration, the highest level of revenue was reached in 2010, at **** billion British pounds.
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China Printed Book: Profit from Sales Revenue: Year to Date data was reported at 4.901 RMB bn in Oct 2015. This records an increase from the previous number of 4.330 RMB bn for Sep 2015. China Printed Book: Profit from Sales Revenue: Year to Date data is updated monthly, averaging 2.017 RMB bn from Dec 2006 (Median) to Oct 2015, with 83 observations. The data reached an all-time high of 5.817 RMB bn in Dec 2014 and a record low of 0.254 RMB bn in Feb 2007. China Printed Book: Profit from Sales Revenue: Year to Date data remains active status in CEIC and is reported by National Bureau of Statistics. The data is categorized under China Premium Database’s Industrial Sector – Table CN.BHK: Printing: Printed Book.
The statistic shows the value of export sales of physical books by publishers in the United Kingdom (UK) at net invoiced value from 2009 to 2019. Over the last five years of the period considered, the fastest growing market in terms of physical books export sales was the other Americas region with growth rates of about 124.5 percent. In 2019, the export sales of physical books to Europe amounted to 474 million British pounds.
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China Printed Book: Cost of Sales: Year to Date data was reported at 28.567 RMB bn in Oct 2015. This records an increase from the previous number of 25.571 RMB bn for Sep 2015. China Printed Book: Cost of Sales: Year to Date data is updated monthly, averaging 9.134 RMB bn from Dec 2003 (Median) to Oct 2015, with 97 observations. The data reached an all-time high of 31.567 RMB bn in Dec 2014 and a record low of 1.221 RMB bn in Feb 2006. China Printed Book: Cost of Sales: Year to Date data remains active status in CEIC and is reported by National Bureau of Statistics. The data is categorized under China Premium Database’s Industrial Sector – Table CN.BHK: Printing: Printed Book.
The statistic presents data on unit sales of physical books in the United Kingdom (UK) from 2009 to 2019, broken down by market. In 2019, total number of books sold constituted 650 million units (-0.3 percent decrease compared to 2018, but 6.9 percent increase since 2015). The number of units sold at the home market totaled 377.4 million units in 2019.
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China Printed Book: Profit Ratio from Sales Revenue data was reported at 7.477 % in Oct 2015. This records an increase from the previous number of 7.425 % for Sep 2015. China Printed Book: Profit Ratio from Sales Revenue data is updated monthly, averaging 6.637 % from Dec 2006 (Median) to Oct 2015, with 83 observations. The data reached an all-time high of 8.491 % in Dec 2014 and a record low of 4.589 % in Feb 2007. China Printed Book: Profit Ratio from Sales Revenue data remains active status in CEIC and is reported by National Bureau of Statistics. The data is categorized under China Premium Database’s Industrial Sector – Table CN.BHK: Printing: Printed Book.
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China Printed Book: Sales Revenue: Year to Date data was reported at 33.702 RMB bn in Oct 2015. This records an increase from the previous number of 30.109 RMB bn for Sep 2015. China Printed Book: Sales Revenue: Year to Date data is updated monthly, averaging 10.908 RMB bn from Dec 2003 (Median) to Oct 2015, with 97 observations. The data reached an all-time high of 37.714 RMB bn in Dec 2014 and a record low of 1.449 RMB bn in Feb 2006. China Printed Book: Sales Revenue: Year to Date data remains active status in CEIC and is reported by National Bureau of Statistics. The data is categorized under China Premium Database’s Industrial Sector – Table CN.BHK: Printing: Printed Book.
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Outsmart competitors: Analyze Print Books sales cycles on Magento. Compare your growth trajectory against category averages (presented as logarithmic values) to identify underutilized promotion windows and stock positioning gaps.
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China Printed Book: YoY: Cost of Sales: Year to Date data was reported at 10.278 % in Oct 2015. This records a decrease from the previous number of 11.718 % for Sep 2015. China Printed Book: YoY: Cost of Sales: Year to Date data is updated monthly, averaging 15.274 % from Jan 2006 (Median) to Oct 2015, with 89 observations. The data reached an all-time high of 37.270 % in Mar 2011 and a record low of 5.090 % in Jun 2006. China Printed Book: YoY: Cost of Sales: Year to Date data remains active status in CEIC and is reported by National Bureau of Statistics. The data is categorized under China Premium Database’s Industrial Sector – Table CN.BHK: Printing: Printed Book.
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The global children’s books market is expected to grow at a CAGR of 5.5% during the forecast period, 2018-2028. The market growth can be attributed to the increasing demand for children’s books from various application segments such as baby-2, ages 3-5, ages 6-8, and ages 9-12. Additionally, the rising adoption of eBooks among children is also propelling the growth of this market.
A children's book is a book specifically designed for children, usually with brightly colored pictures and easy-to-read text.
On the basis of types, the market is segmented into Books, e-Books
Books and their usage in the children s books sales market is a type of business that involves the distribution of children s books. The industry has been witnessing significant changes over the past few years owing to digitalization, the emergence of e-readers, and the growing popularity of audiobooks. With changing technology, there has also been a change in consumer behavior as they are now more inclined towards reading on electronic devices instead of on paper.
E-Books are digital books that can be read on electronic devices, such as computers, tablets, and smartphones. They are becoming increasingly popular with readers of all ages, as they offer a convenient and portable way to read. Sales of e-books have been growing steadily in recent years, as more and more people adopt this new reading technology. In fact, e-book sales now make up for a significant portion of total book sales worldwide. This trend is expected to continue in the coming years, as e-books become even more widely available and affordable.
On the basis of Application, the market is segmented into Baby-2, Ages 3-5, Ages 6-8, Ages 9-12. Children's books are one of the most popular genres worldwide and have been for centuries. It is widely believed that children's books can influence a child's imagination and creativity, as well as help them develop language skills and learn about their world. Age-appropriate books provide opportunities for babies to learn about communication and language, early literacy, math, science, and social studies. They also inspire imagination and creativity, instill a love of reading, and promote physical activity.
On the basis of region, the market is segmented into North America, Latin America, Europe, The Asia Pacific, and the Middle East & Africa.
North America dominated the global children s books sales with a share of more than 40.0% in 2019. The U.S., as well as other countries such as Canada, are among the largest consumers of children's books across the world owing to the high demand for different types of these books from various age groups and application areas.
The Asia Pacific is expected to witness significant growth over the forecast period owing to the increasing number of schools coupled with rising enrollment rates which will lead to an increase in demand for educational materials including textbooks.
Report Attributes | Report Details |
Report Title | Children s Books Sales Market Research Report |
By Type | Printed Books, e-Books |
By Age Group | Baby-2, Ages 3-5, Ages 6-8, Ages 9-12 |
By Sales Channel | Offline, Online |
By Gen |
Data showing how many books were sold in 2024 revealed that the printed book market remains healthy: a total of ***** million units were sold that year among outlets which reported to the source. Whilst this marked a small jump from the previous year, the figure peaked in 2021 and has not surpassed *** million since. Trade paperbacks remained the dominant format. Book sales statistics Looking at book sales by year, 2005 to 2010 were the most lucrative for the printed book market, with well over *** million units sold annually during that five-year period. After dropping below *** million in 2012, gradual and consistent increases can be seen each year, with the exception of between the years 2018 and 2019. For bookstores though, how many books are sold each year depends on the success of key months across a twelve-month period. Bookstore sales in the United States are at their highest in December, January, and August, but figures for December are consistently higher than other months. Books are popular holiday gifts, with around ** to ** percent of consumers responding to annual surveys in each year from 2012 to 2020 saying that they planned to purchase books as presents during the festive season.