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This report provides a detailed analysis of the market by distribution channel (offline and online) and geography (APAC, Europe, MEA, North America, and South America). Also, the report analyzes the market’s competitive landscape and offers information on several market vendors, including Carl Zeiss AG, De Rigo Spa, EssilorLuxottica, Fielmann AG, Kering SA, LVMH Moët Hennessy - Louis Vuitton, Marcolin Spa, Rodenstock GmbH, ROKA Sports Inc., and Safilo Group Spa.
Market Overview
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Market Competitive Analysis
The Plano sunglasses market is moderately fragmented, and the degree of fragmentation will increase during the forecast period. A few of the established market vendors are focusing on launching new products. They are also focusing on online marketing and promotional activities to expand their market reach. Marcolin Spa, Rodenstock GmbH, ROKA Sports Inc., and Safilo Group Spa are a few of the major market participants. Although the integration of functional and technological advances in products will offer immense business growth opportunities, the increasing demand for prescribed sunglasses will challenge the growth of the market participants. To make the most of the opportunities, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.
To help clients improve their market positions, this Plano sunglasses market forecast report provides a detailed analysis of the market leaders and offers information on the competencies and capacities of these companies. The report also covers details on the market’s competitive landscape and provides information on the products offered by various companies. Moreover, this Plano sunglasses market analysis report also includes information on the upcoming trends and challenges that will influence market growth. This will help companies create strategies to make the most of future growth opportunities.
This report provides information on the production, sustainability, and prospects of several leading Plano sunglasses companies, including:
Carl Zeiss AG
De Rigo Spa
EssilorLuxottica
Fielmann AG
Kering SA
LVMH Moët Hennessy - Louis Vuitton
Marcolin Spa
Rodenstock GmbH
ROKA Sports Inc.
Safilo Group Spa.
Plano Sunglasses Market: Segmentation by Region
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North America was the largest market for Plano sunglasses in 2019, and the region will continue to offer maximum growth opportunities to market vendors during the forecast period. The rising household income, increasing demand for high-quality eyecare products, and technological advancements are some of the significant factors that will contribute to the Plano sunglasses market share growth.
Almost 31% of the market’s growth will originate from North America during the forecast period. The US and Canada are the key markets for Plano sunglasses in North America. Market growth in this region will be slower than the growth of the market in other regions.
Plano Sunglasses Market: Segmentation by Distribution Channel
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Offline distribution channels generate revenue from the sales of products through specialty, department, and optical stores. Vendors are increasingly opening new stores in local and regional markets to fuel sales. Moreover, to sustain a competitive market, retailers are adopting new business strategies such as better pricing, assortment strategies, omni-channel commerce, and multi-marketing strategies.
However, the market growth by the offline segment will be slower than the growth of the market by the online segment. This report provides an accurate prediction of the contribution of all the segments to the growth of the Plano sunglasses market size.
Plano Sunglasses Market: Key Drivers and Trends
Functional and technological advances in Plano sunglasses are fueling market growth. Vendors are focusing on R&D to innovate and expand their product portfolios. The new products are lightweight, highly durable, and have enhanced coating. The latest Plano sunglasses frames are made from a variety of materials such as wooden and 3D impressions. These beneficial features are boosting sales. Apart from expansion of product portfolios, vendors are adding additional features for product differentiation. For instance, Ray-Ban offers the Chromance range of sunglasses, which comes with a special six-layer a
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The global plano sunglasses market size reached a value of around USD 23.18 Billion in 2024. The market is projected to grow at a CAGR of 5.10% between 2025 and 2034, reaching a value of nearly USD 38.12 Billion by 2034.
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The global plano sunglasses market is anticipated to experience substantial growth, with its market size projected to expand from $17.5 billion in 2023 to approximately $26.8 billion by 2032, reflecting a compound annual growth rate (CAGR) of 4.9% during this period. Several factors contribute to this promising trajectory, including increasing consumer awareness of eye protection from harmful UV rays, growing fashion consciousness, and the rising disposable incomes across various demographics. The market is also buoyed by technological advancements in lens and frame materials, which further enhance product appeal and utility.
A significant driver of growth in the plano sunglasses market is the increased public awareness regarding the harmful effects of UV radiation on the eyes. As a result, there is a burgeoning demand for sunglasses that not only serve an aesthetic purpose but also provide necessary protection against UV exposure, which can lead to serious eye conditions. This heightened awareness is often fueled by public health campaigns and endorsements from healthcare professionals, emphasizing the importance of eye protection. Moreover, consumers are becoming more informed and discerning, seeking high-quality lenses that offer superior protection, thereby driving demand for technologically advanced sunglasses that incorporate features such as polarized lenses and anti-reflective coatings.
Another critical factor propelling market growth is the evolving fashion trends, which have positioned sunglasses as a staple accessory. Stylish and well-designed sunglasses are now seen as key fashion statements, complementing a wide array of outfits and personal styles. This trend is further amplified by the influence of social media and popular culture, where celebrities and influencers regularly showcase trendy eyewear. The fashion-driven demand is particularly strong among younger consumers, who are consistently on the lookout for the latest styles and designs to express their individuality. As a result, manufacturers are continuously innovating, introducing new designs and collaborating with fashion brands to capture consumer interest and maintain their competitive edge.
The increasing disposable income and lifestyle changes, particularly in emerging economies, also serve as substantial growth catalysts for the plano sunglasses market. As disposable incomes rise, consumers have more financial capacity to spend on non-essential items, including luxury and premium eyewear. This shift in consumer behavior is evident in the growing preference for premium brands and designer sunglasses, which are often associated with higher quality and status. Furthermore, urbanization and the proliferation of retail infrastructure in developing regions are making high-end sunglasses more accessible, thereby expanding the market's reach and diversifying its consumer base.
Regionally, the plano sunglasses market is witnessing varied growth patterns. North America and Europe remain significant markets due to the high consumer awareness and established retail networks. In contrast, the Asia Pacific region is poised for the fastest growth, driven by its large population base and rising middle class with increasing purchasing power. The growing popularity of outdoor activities and the burgeoning fashion industry in countries such as China and India also contribute to the region's dynamic market expansion. Meanwhile, Latin America and the Middle East & Africa are gradually developing, with the market growth supported by improving economic conditions and an increased focus on lifestyle products.
In the plano sunglasses market, lens material is a crucial segment that significantly influences consumer choices and preferences. Polycarbonate lenses are among the most popular due to their lightweight nature and high impact resistance. They offer excellent UV protection and are highly durable, making them an ideal choice for sports enthusiasts and individuals with active lifestyles. The demand for polycarbonate lenses is likely to continue growing as consumers prioritize safety and comfort in their eyewear purchases. Additionally, advancements in polycarbonate technology have improved clarity and reduced optical distortions, further enhancing their appeal.
CR-39 lenses, made from plastic polymer, are another significant segment within the plano sunglasses market. Known for their excellent optical quality, CR-39 lenses provide clear vision and are less expensive compared to other materials, making them a popular choice among budget-co
The statistic shows the market value for plano sunglasses in the United States from 2013 to 2016, by price range. In 2016, the U.S. market for plano sunglasses priced at ** U.S. dollars or more was valued at approximately **** billion U.S. dollars.
According to the latest research, the global plano sunglasses market size reached USD 22.4 billion in 2024, reflecting robust demand across consumer segments and geographies. The market is anticipated to grow at a CAGR of 6.1% from 2025 to 2033, ultimately reaching a forecasted value of USD 38.1 billion by 2033. This remarkable growth is driven by increasing awareness of eye protection, fashion trends, and the proliferation of digital channels, which have expanded consumer access and product variety worldwide.
One of the primary growth factors for the plano sunglasses market is the rising global awareness regarding the harmful effects of ultraviolet (UV) radiation on eye health. Consumers are increasingly educated about the risks of prolonged UV exposure, such as cataracts and other ocular diseases, which has led to a surge in demand for high-quality sunglasses, especially those with advanced lens technologies. The market has also benefited from public health campaigns and endorsements by ophthalmologists, which have reinforced the importance of wearing sunglasses even for individuals without prescription needs. This shift in consumer behavior is further supported by regulatory standards mandating UV protection in eyewear, ensuring that plano sunglasses deliver both style and safety.
Fashion and lifestyle trends have also played a pivotal role in the expansion of the plano sunglasses market. Sunglasses have evolved beyond their functional purpose to become a key accessory in personal style statements. The influence of celebrities, social media personalities, and fashion designers has led to frequent launches of new designs, collaborations, and limited-edition collections, fueling a desire for product differentiation among consumers. The market has seen a notable shift towards premium and luxury segments, as well as customization options that cater to individual tastes. This dynamic interplay between function and fashion has broadened the appeal of plano sunglasses to a diverse demographic, from young adults to older consumers seeking both protection and aesthetics.
Technological advancements and the expansion of distribution channels have further accelerated market growth. Innovations in lens materials, frame designs, and manufacturing processes have resulted in lighter, more durable, and aesthetically appealing sunglasses. The rise of online retail platforms has democratized access to global brands, enabling consumers to compare features, read reviews, and make informed purchasing decisions from the comfort of their homes. Additionally, omnichannel strategies adopted by major brands have integrated online and offline experiences, enhancing convenience and customer engagement. These developments have contributed to the steady growth trajectory of the plano sunglasses market, fostering competition and innovation across all segments.
As the plano sunglasses market continues to evolve, there is a growing interest in sustainable materials, particularly in the production of lenses. One such innovation is the use of Plant Fiber Sunglass Lens, which offers an eco-friendly alternative to traditional lens materials. These lenses are crafted from renewable plant fibers, reducing the carbon footprint associated with eyewear production. The adoption of plant fiber lenses aligns with the increasing consumer demand for sustainable and environmentally responsible products. Not only do these lenses provide the necessary UV protection, but they also contribute to a brand's green credentials, appealing to environmentally conscious consumers. As more brands explore sustainable options, plant fiber lenses could become a staple in the future of eyewear design.
Regionally, Asia Pacific has emerged as the fastest-growing market for plano sunglasses, driven by rising disposable incomes, increasing urbanization, and a burgeoning middle-class population. North America and Europe continue to dominate in terms of market share, owing to established fashion industries, high consumer awareness, and the presence of leading eyewear brands. Meanwhile, Latin America and the Middle East & Africa are witnessing steady growth, supported by expanding retail networks and growing interest in lifestyle accessories. The interplay of these regional dynamics underscores the global potential of the plano sunglasses market, with each region contributing unique drivers an
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Global Plano Sunglasses market size 2025 was XX Million. Plano Sunglasses Industry compound annual growth rate (CAGR) will be XX% from 2025 till 2033.
This statistic depicts the share of plano sunglasses sold in the U.S. optical retail market in 2016, by retail channel. In that year, about **** percent of plano sunglasses were sold at U.S. sunglass specialty stores.
This statistic depicts the sales share of the sunglasses market in the United States in 2010 and 2011, by retail channel. In 2011, 38.6 percent of sunglasses in the United States were sold at sunglass specialty stores.Eyewear MarketIncreasing usage and acceptance of eyewear products in general, and prescription eyewear in particular, is a critical driver for market growth. With a large percentage of the population afflicted with conditions such as myopia, hyperopia, and astigmatism, the demand for corrective eyewear is on the rise.Spectacles enjoy widespread global popularity owing to high degree of penetration in developing and developed economies alike. Due to lifestyle changes, which involve increasing formal employment and extensive usage of computers, the number of individuals using corrective eyewear is also on the incline. Contact lenses are gaining user acceptance due to increased awareness and convenience of use. Daily disposable and weekly disposable contact lenses are expected to be the preferred modality, due to their cost effectiveness and low dependency on eye care products.Plano sunglasses, which are sunglasses fitted with non-Rx lenses, provide protection for the eyes against harmful UV radiation. These non-prescription products are expected to witness lower demand in the organized sector in developing geographies; however, they contribute largely to the overall revenue due to high retail prices.
As per our latest research, the global polarized fishing sunglasses market size reached USD 1.89 billion in 2024, reflecting robust consumer demand and innovation-driven growth. The market is expanding at a CAGR of 6.2% and is forecasted to reach USD 3.24 billion by 2033. This growth is primarily fueled by the increasing popularity of recreational and professional fishing, heightened awareness of eye health, and advancements in lens technology. The market continues to benefit from a blend of lifestyle trends and technological enhancements, making polarized fishing sunglasses a staple for anglers worldwide.
The primary growth factor for the polarized fishing sunglasses market is the rising awareness about the harmful effects of ultraviolet (UV) rays and glare on eye health, especially among outdoor enthusiasts and anglers. Polarized lenses significantly reduce glare from water surfaces, enhancing visibility and reducing eye strain, which is vital for fishing activities. As consumers become more health-conscious and seek products that offer both performance and protection, demand for polarized fishing sunglasses has surged. Furthermore, the increasing penetration of social media and outdoor lifestyle influencers has amplified consumer interest in fishing as a recreational activity, further driving market expansion. The integration of advanced optical technologies, such as photochromic and scratch-resistant coatings, has also contributed to the marketÂ’s upward trajectory by offering enhanced product value and differentiation.
Another significant factor propelling market growth is the innovation in lens materials and frame designs. Manufacturers are investing in research and development to create lightweight, durable, and comfortable sunglasses that cater to the specific needs of anglers. The use of materials like polycarbonate and high-grade plastics ensures impact resistance and longevity, while ergonomic frame designs enhance comfort during prolonged usage. Customization options, such as interchangeable lenses and adjustable frames, are gaining traction among consumers seeking tailored solutions for varying fishing environments. Additionally, the adoption of eco-friendly materials and sustainable manufacturing practices is resonating with environmentally conscious consumers, further broadening the marketÂ’s appeal and driving growth.
Plano sunglasses have emerged as a popular choice among anglers and outdoor enthusiasts who prioritize style and functionality without the need for prescription lenses. These sunglasses offer the same advanced lens technologies and frame designs as their prescription counterparts, providing optimal glare reduction and UV protection essential for fishing activities. With a focus on comfort and versatility, plano sunglasses cater to a wide audience, including those who wear contact lenses or have undergone corrective eye surgery. The growing demand for plano sunglasses is also driven by their affordability and accessibility, making them an attractive option for consumers looking to enhance their outdoor experience without compromising on quality.
The expansion of distribution channels, particularly the surge in online retail, has played a pivotal role in market growth. E-commerce platforms offer consumers a wide range of choices, competitive pricing, and the convenience of home delivery, making it easier for customers to access premium polarized fishing sunglasses. Specialty stores and supermarkets/hypermarkets also contribute significantly by providing in-person product experiences and expert advice. The growing trend of direct-to-consumer sales by prominent brands has enabled better market penetration and brand loyalty. These factors, combined with aggressive marketing strategies and partnerships with fishing tournaments and outdoor events, have amplified product visibility and market reach.
Regionally, North America remains the dominant market for polarized fishing sunglasses, driven by a large base of recreational and professional anglers, high disposable incomes, and strong brand presence. Europe and Asia Pacific are witnessing rapid growth, fueled by rising participation in fishing activities, increasing urbanization, and expanding retail infrastructure. Latin America and the Middle East & Africa, though smaller in market share, are experiencing steady growth due to changing lifestyle patterns and growing awar
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Check Market Research Intellect's Plano Sunglasses Consumption Market Report, pegged at USD 1.5 billion in 2024 and projected to reach USD 2.5 billion by 2033, advancing with a CAGR of 6.5% (2026-2033).Explore factors such as rising applications, technological shifts, and industry leaders.
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The global market size for gradient lens sunglasses was valued at approximately USD 3.5 billion in 2023 and is projected to reach around USD 5.8 billion by 2032, growing at a CAGR of 5.4% during the forecast period. This market growth is driven by increasing fashion trends, rising awareness about UV protection, and technological advancements in eyewear manufacturing. The demand for gradient lens sunglasses is largely fueled by a blend of aesthetic appeal and functionality, making them a popular choice among various demographics.
One of the major growth factors for the gradient lens sunglass market is the increasing consumer awareness regarding eye health. With prolonged exposure to harmful UV rays posing significant risks such as cataracts and macular degeneration, consumers are becoming more inclined towards protective eyewear. Gradient lens sunglasses, which provide a smooth transition from a dark top to a lighter bottom, offer comprehensive eye protection while maintaining clear vision. This dual functionality has significantly boosted their popularity, contributing to market growth.
Another critical factor contributing to the marketÂ’s expansion is the ever-evolving fashion industry. Sunglasses, apart from serving as protective gear, have emerged as a key fashion accessory. Influential fashion trends and endorsements by celebrities and social media influencers have significantly increased the adoption of gradient lens sunglasses. The ability to pair these sunglasses with various outfits and occasions, from casual to formal, adds to their appeal. The expanding middle-class population with increasing disposable income globally further supports this trend, promoting the growth of the gradient lens sunglass market.
The advancement in lens technology is also a significant driver of market growth. Innovations such as polarized gradient lenses, which reduce glare and improve visual comfort, have added a new dimension to the utility of sunglasses. Additionally, the development of lightweight and durable materials has led to the creation of more comfortable and long-lasting products. These technological improvements not only enhance user experience but also open new market opportunities, as consumers are willing to pay a premium for high-quality, technologically advanced sunglasses.
Plano Sunglasses, which are non-prescription sunglasses, have gained popularity due to their versatility and style. These sunglasses are designed for individuals who do not require vision correction but seek protection from harmful UV rays and glare. Plano sunglasses come in various designs and lens technologies, including gradient and polarized lenses, catering to fashion-conscious consumers. The market for Plano sunglasses is expanding as more people become aware of the importance of eye protection, even for those with perfect vision. The trend towards fashion-forward eyewear has further fueled the demand for Plano sunglasses, making them a staple accessory for many.
From a regional perspective, North America and Europe are currently the leading markets for gradient lens sunglasses. These regions benefit from high consumer awareness, robust retail infrastructure, and significant disposable income. However, Asia Pacific is expected to witness substantial growth in the coming years, driven by a large population base, increasing urbanization, and growing fashion consciousness among consumers. The changing climatic conditions and rising temperatures in regions like the Middle East & Africa also present potential growth opportunities for the market.
The product type segment of the gradient lens sunglass market is primarily categorized into polarized and non-polarized sunglasses. Polarized gradient lens sunglasses are becoming increasingly popular due to their added benefits. These lenses not only provide UV protection but also reduce glare, making them ideal for activities like driving, fishing, and outdoor sports. The growing awareness about the advantages of polarized lenses is driving this segmentÂ’s growth. Additionally, advancements in polarization technology have made these lenses more affordable, further boosting their adoption.
Non-polarized gradient lens sunglasses, while not offering the same glare reduction as their polarized counterparts, still hold a significant market share. These sunglasses are generally more affordable and cater to a broad spectru
This statistic depicts the total amount of eyewear sold in the United States from 2009 to 2012, by type. In 2012, **** million units of prescription eyeglasses were sold in the United States.Eyewear in the United StatesAs the economy continued its gradual recovery last year, the U.S. optical retailing sector also exhibited slow but steady growth. Increasing usage and acceptance of eyewear products in general, and prescription eyewear in particular, is a critical driver for market growth. Plano sunglasses, which are sunglasses fitted with non-Rx lenses, provide protection for the eyes against harmful UV radiation. These non-prescription products are expected to witness lower demand in the organized sector in developing geographies; however, they contribute largely to the overall revenue due to high retail prices.Eyewear in general has been enjoying widespread popularity; owing to high degree of penetration in developing and developed economies alike. Due to lifestyle changes, which involve increasing formal employment and extensive usage of computers, the number of individuals using corrective eyewear is also on the incline. Contact lenses are gaining user acceptance due to increased awareness and convenience of use. Daily disposable and weekly disposable contact lenses are expected to be the preferred modality, due to their cost effectiveness and low dependency.The eyewear market will continue to grow as manufacturers continue to adhere to the constant demands and trends of the consumer.
The global eyewear market, which is made up of spectacles, contact lenses, sunglasses, and other eyewear products, was estimated to be worth around 170 billion U.S. dollars in 2022 and was forecast to reach a value of roughly 323.8 billion U.S. dollars by 2030.
What type of products make up the eyewear market? The eyewear market is typically broken down into four main categories: prescription (Rx) eyeglasses, non-prescription (plano) sunglasses, over-the-counter (OTC) readers, and contact lenses. In the United States, the revenue of spectacles has been considerably higher than that of sunglasses or contact lenses over the last few years. This trend is forecast to continue.
Eyewear in the United States The United States was the leading eyewear market in the world as of 2021. Eyewear revenues in the United States were more than double the size of those in China, which was the next biggest market. Vision Source and Luxottica were the leading optical retailers in the United States in 2021. Luxottica is not only one of the largest eyewear companies in the United States, but worldwide. The eyewear brands Ray-Ban, Persol, and Oakley are part of Luxottica’s brand portfolio.
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The Plano sunglasses market, encompassing both polarized and non-polarized options, has emerged as a thriving segment within the broader eyewear industry. At present, the market is valued at several billion dollars, reflecting a steady growth trajectory fueled by rising consumer awareness regarding eye protection an
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Product Market size is rising upward in the past few years And it is estimated that the market will grow significantly in the forecasted period
ATTRIBUTES | DETAILS |
---|---|
STUDY PERIOD | 2017-2030 |
BASE YEAR | 2024 |
FORECAST PERIOD | 2025-2030 |
HISTORICAL PERIOD | 2017-2024 |
UNIT | VALUE (USD MILLION) |
KEY COMPANIES PROFILED | Luxottica Group S.p.A., Essilor International, Grand Vision, Formosa Optical, Carl Zeiss AG, Hoya Corporation, De Rigo S.p.A., Indo Internacional, Safilo Group S.p.A., Johnson & Johnson, CIBA Vision, CooperVision, GBV, Marchon, Fielmann AG, Bausch & Lomb, Charmant, TEK Optical Canada |
SEGMENTS COVERED | By Product Type - Spctacles, Contact Lenses, Plano Sunglasses By Application - Young Adults, Adults, Mature Adults, Seniors, Others By Sales Channels - Direct Channel, Distribution Channel By Geography - North America, Europe, Asia-Pacific, South America, Middle East and Africa |
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La dimensione del mercato Occhiali da sole Plano era valutata a USD 14230.5 milione nel 2024 e si prevede che cresca a un CAGR del 6.2% dal 2025 al 2032
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Controllare le ricerche di mercato per gli occhiali da sole Plano dell'Intellect Rapporto di mercato, ancorato a 1,5 miliardi di dollari nel 2024 e previsto per raggiungere 2,5 miliardi di dollari entro il 2033, avanzando con un CAGR del 6,5%di fattori.
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Plano -zonnebril Marktomvang werd in 2024 gewaardeerd op USD 14230.5 miljoen en zal naar verwachting groeien met een CAGR van 6.2% van 2025 tot 2032
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Uncover Market Research Intellect's latest Plano Sunglasses Consumption Market Report, valued at USD 1.5 billion in 2024, expected to rise to USD 2.5 billion by 2033 at a CAGR of 6.5% from 2026 to 2033.
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Plano güneş gözlüğü Pazar büyüklüğü 2024 yılında USD 14230.5 milyon olarak değerlenmiştir ve 2025'ten 2032'ye %6.2 CAGR ile büyümesi beklenmektedir
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This report provides a detailed analysis of the market by distribution channel (offline and online) and geography (APAC, Europe, MEA, North America, and South America). Also, the report analyzes the market’s competitive landscape and offers information on several market vendors, including Carl Zeiss AG, De Rigo Spa, EssilorLuxottica, Fielmann AG, Kering SA, LVMH Moët Hennessy - Louis Vuitton, Marcolin Spa, Rodenstock GmbH, ROKA Sports Inc., and Safilo Group Spa.
Market Overview
Browse TOC and LoE with selected illustrations and example pages of Plano sunglasses market
Request a FREE sample now!
Market Competitive Analysis
The Plano sunglasses market is moderately fragmented, and the degree of fragmentation will increase during the forecast period. A few of the established market vendors are focusing on launching new products. They are also focusing on online marketing and promotional activities to expand their market reach. Marcolin Spa, Rodenstock GmbH, ROKA Sports Inc., and Safilo Group Spa are a few of the major market participants. Although the integration of functional and technological advances in products will offer immense business growth opportunities, the increasing demand for prescribed sunglasses will challenge the growth of the market participants. To make the most of the opportunities, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.
To help clients improve their market positions, this Plano sunglasses market forecast report provides a detailed analysis of the market leaders and offers information on the competencies and capacities of these companies. The report also covers details on the market’s competitive landscape and provides information on the products offered by various companies. Moreover, this Plano sunglasses market analysis report also includes information on the upcoming trends and challenges that will influence market growth. This will help companies create strategies to make the most of future growth opportunities.
This report provides information on the production, sustainability, and prospects of several leading Plano sunglasses companies, including:
Carl Zeiss AG
De Rigo Spa
EssilorLuxottica
Fielmann AG
Kering SA
LVMH Moët Hennessy - Louis Vuitton
Marcolin Spa
Rodenstock GmbH
ROKA Sports Inc.
Safilo Group Spa.
Plano Sunglasses Market: Segmentation by Region
For more insights on the market share of various regions Request for a FREE sample now!
North America was the largest market for Plano sunglasses in 2019, and the region will continue to offer maximum growth opportunities to market vendors during the forecast period. The rising household income, increasing demand for high-quality eyecare products, and technological advancements are some of the significant factors that will contribute to the Plano sunglasses market share growth.
Almost 31% of the market’s growth will originate from North America during the forecast period. The US and Canada are the key markets for Plano sunglasses in North America. Market growth in this region will be slower than the growth of the market in other regions.
Plano Sunglasses Market: Segmentation by Distribution Channel
Request for a FREE sample and Get more information on the market contribution of various distribution channels
Offline distribution channels generate revenue from the sales of products through specialty, department, and optical stores. Vendors are increasingly opening new stores in local and regional markets to fuel sales. Moreover, to sustain a competitive market, retailers are adopting new business strategies such as better pricing, assortment strategies, omni-channel commerce, and multi-marketing strategies.
However, the market growth by the offline segment will be slower than the growth of the market by the online segment. This report provides an accurate prediction of the contribution of all the segments to the growth of the Plano sunglasses market size.
Plano Sunglasses Market: Key Drivers and Trends
Functional and technological advances in Plano sunglasses are fueling market growth. Vendors are focusing on R&D to innovate and expand their product portfolios. The new products are lightweight, highly durable, and have enhanced coating. The latest Plano sunglasses frames are made from a variety of materials such as wooden and 3D impressions. These beneficial features are boosting sales. Apart from expansion of product portfolios, vendors are adding additional features for product differentiation. For instance, Ray-Ban offers the Chromance range of sunglasses, which comes with a special six-layer a