This timeline depicts the retail price of whole wheat bread in the United States from 1995 to 2024. In 2024, the U.S. price for one pound of whole wheat bread amounted to *** U.S. dollars, an increase of over ** percent compared to December 2021.

100% whole wheat pan-baked bread, regardless of size or packaging. Includes fresh and frozen bread."

The retail price of white pan bread in the U.S. hit an all-time high in 2024 at **** U.S. dollars per pound. The price jumped over **** percent compared to December of 2023 and is over ******** higher than the price in 1995.

The average retail price of bread in Canada was ***** Canadian dollars per *** grams in October 2024. In October 2024, the price of bread was at **** dollars for *** grams. The Canadian bread market Retail sales of bread in Canada reached around **** billion U.S. dollars in 2017, this figure was forecast to increase to around **** billion U.S. dollars by 2022. Sales of packaged or industrial bread clearly outperform those of unpackaged or artisanal bread - in 2017, total sales of unpackaged bread amounted to around *** million U.S. dollars, whilst sales of packaged bread totaled approximately **** billion U.S. dollars. International trade In 2019, the value of bread exported from Canada was almost double that of the amount which they imported. Exports reached around *** billion Canadian dollars, whilst imports were valued at about *** billion Canadian dollars.

All white pre-packaged regular bread regardless of size. Includes frozen and fresh bread.

View monthly updates and historical trends for Canada Average Retail Price of Bread. Source: Statistics Canada. Track economic data with YCharts analytics.

In 2023, a loaf of fresh white bread of *** grams cost **** U.S. dollars in Accra, Ghana. This was the highest price among the selected African cities. In Kampala, Uganda, the price of a loaf of bread averaged **** U.S. dollars, while it amounted to **** U.S. dollars in Lagos, Nigeria. The African countries where bread was most expensive were Uganda, South Africa, and Mauritius.

Monthly average retail prices for selected products, for Canada and provinces. Prices are presented for the current month and the previous four months. Prices are based on transaction data from Canadian retailers, and are presented in Canadian current dollars.

As of May 2024, the average price in Nigeria for a unit of frozen chicken added up to slightly over 4,829 Nigerian naira (NGN), which equaled 3.2 U.S. dollars. One kilogram of boneless beef cost 4,712 NGN (3.14 U.S dollars), whereas one piece of medium-sized chicken eggs reached nearly 151 NGN (10 cents).

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Bread Improvers Market Size 2025-2029

The bread improvers market size is valued to increase USD 536.5 million, at a CAGR of 5.8% from 2024 to 2029. Growing health consciousness will drive the bread improvers market.

Major Market Trends & Insights

Europe dominated the market and accounted for a 38% growth during the forecast period.
By Type - Emulsifiers segment was valued at USD 550.00 million in 2023
By Variant - Powdered improvers segment accounted for the largest market revenue share in 2023

Market Size & Forecast

Market Opportunities: USD 69.99 million
Market Future Opportunities: USD 536.50 million
CAGR from 2024 to 2029: 5.8%

Market Summary

The market is experiencing significant expansion due to the increasing global focus on health and sustainability in food production. With consumers prioritizing nutritious options, the demand for bread improvers that enhance nutritional value and extend shelf life has surged. However, the market faces challenges from the high prices of raw materials, primarily vegetable proteins and emulsifiers. Bread improvers are essential additives that optimize dough processing, improve product quality, and extend shelf life. These functional ingredients have become indispensable in the baking industry, as they enable the production of consistent, high-quality bread products. The market's growth is further fueled by the increasing popularity of convenience foods and the expanding foodservice sector.
According to market research, the market was valued at USD 2.5 billion in 2020 and is projected to reach USD 3.5 billion by 2026. This expansion signifies the market's potential and its crucial role in the food industry's evolution. Despite the challenges, the future of the market remains promising, as innovation and technological advancements continue to address the raw material price issue and cater to evolving consumer preferences.

What will be the Size of the Bread Improvers Market during the forecast period?

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How is the Bread Improvers Market Segmented ?

The bread improvers industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Type

  Emulsifiers
  Enzymes
  Oxidizing agents
  Others


Variant

  Powdered improvers
  Liquid improvers


Geography

  North America

    US


  Europe

    France
    Germany
    Spain
    UK


  APAC

    Australia
    China
    India
    Japan


  South America

    Brazil


  Rest of World (ROW)

By Type Insights

The emulsifiers segment is estimated to witness significant growth during the forecast period.

The market encompasses various types of ingredients, with emulsifiers playing a pivotal role in enhancing the quality and consistency of bread products. Emulsifiers, such as mono and diglycerides of fatty acids, are commonly used in bread and food production. These compounds act as surfactants, reducing surface tension between liquids, gases, and solids, thereby improving texture and stability. Monoglycerides and diglycerides are produced through glycerolysis reactions, where fats undergo purification to create these emulsifiers. They are indispensable in bread making, as they aid in dough handling, increase loaf volume, and extend shelf life. For instance, mono and diglycerides contribute to dough extensibility and rheology, allowing for better gas retention and uniform dough conditioning.

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The Emulsifiers segment was valued at USD 550.00 million in 2019 and showed a gradual increase during the forecast period.

Moreover, emulsifiers optimize the baking process by enhancing oven spring, crumb structure, and crust color. The baking industry relies on these processing aids to achieve the desired bread texture and crust color, while also ensuring optimal water absorption and dough stability. A study reveals that the addition of emulsifiers can increase bread loaf volume by up to 20%, underscoring their significance in the baking process.

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Regional Analysis

Europe is estimated to contribute 38% to the growth of the global market during the forecast period. Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

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The European market for bread improvers is undergoing notable expansion, fueled by the proliferation of bakery chains and the emergence of innovative bread products. In the UK, for instance, Cornish Bakery, a renowned bakery-cafe chain, revealed intentions to open four new outlets by year-end, attributable to a 6.5% sales surge during the summer. Weekly sales for the cha

In 2024, center store breads, was the second best-selling bakery products category in the United States, with sales amounting to a total of approximately **** billion U.S. dollars. Bakery product unit sales There were various kinds of bread, pastry, and dough-based products on the U.S. market in 2020. That year, American consumers purchased over *** billion pastries and donuts, making them some of the most popular sweet baked product options. People bought a similar number of snack bars and granola bars, while refrigerated cheesecake unit sales amounted to some ** million. The price of bread In 2019, consumers in the United States would pay less than ************** U.S. dollars per pound of white pan bread on average. This yeast-leavened bakery product made from white or refined flour is typically made in a pan to keep its consistent loaf shape. At roughly *** U.S. dollars per pound, the retail price of whole wheat bread was considerably higher than that of white bread. Made from whole wheat flour, this type of bread tends to have a darker crust, as well as a stronger aroma and flavor.