Introduction

Amazon Prime Video Statistics: Amazon Prime Video is a subscription-based streaming service that offers a wide range of television shows, movies, documentaries, and original content. Launched in 2006 as part of the Amazon Prime membership, Prime Video has rapidly grown to become one of the leading streaming platforms globally. As of 2024, Amazon Prime Video has an estimated 275 million subscribers worldwide, making it one of the largest streaming services.

Amazon continues to invest heavily in Prime Video, focusing on expanding its content library, enhancing user experience, and entering new markets. The platform's commitment to innovation and quality content production ensures its ongoing relevance and appeal in the highly competitive streaming industry.

By the end of 2019, the number of Amazon Video subscribers in the United States stood at **** million, up from **** million a year earlier. Further considerable growth in Amazon Video's subscriber base is anticipated, with projections showing that Amazon Video could have over *** million U.S. subscribers by the year 2027.

A survey from March 2024 found that 89 percent of Amazon Prime subscribers in the U.S. used their subscription to watch videos. The typical Amazon Prime Video subscriber was between 35 and 54 years old, with 96 percent of people of this age using their subscription to consume TV shows and movies.

The statistic depicts the number of TV shows available on Amazon Prime Video in the United States from May 2017 to May 2018. According to the source, there were 1,833 TV shows available on Amazon's video streaming service in May 2018.

Between 2018 and 2024, the majority of U.S. Amazon Prime Video consumers preferred to watch original TV programs, peaking in the third quarters of 2020 and 2023 at 33 percent of people interviewed in a survey. With Amazon Prime Video now also offering live sports programming such as “Thursday Night Football,” 11 percent of respondents stated to enjoy watching this kind of programming on the provider.

I roundup the latest Amazon Prime statistics which show just how big Amazon Prime has become and will continue to be.

In 2024, the Korean drama Marry My Husband was the most streamed TV show on Amazon Prime Video in Indonesia, with an index score of 100. This was followed by an Indonesian drama series Induk Gajah, with an index score of 62.

Amazon Prime’s global subscriber growth rate has accelerated over the last 5 years. Today Amazon currently has 200 million Amazon Prime members around the world.

Introduction

Streaming Statistics:Â Streaming has revolutionized how people consume entertainment, replacing traditional television with on-demand access to music, video, news, and gaming content. As of 2025, there are approximately 1.8 billion video streaming subscriptions worldwide, reflecting a significant increase from 1.1 billion in 2020. In the United States, 83% of households subscribe to at least one streaming service, up from 52% in 2015.

Leading platforms like Netflix, Amazon Prime Video, and Disney+ have amassed substantial subscriber bases. Netflix leads with over 282 million global subscribers, followed by Amazon Prime Video with an estimated 230 million, and Disney+ with approximately 153.8 million.

The rise of streaming has also empowered content creators. Since 2020, over 165 million individuals have joined the creator economy through social media platforms. Notably, YouTube hosts over 64 million content creators globally.

This shift underscores the growing importance of streaming in both consumer entertainment and content creation, highlighting its role in shaping modern media consumption and production.

Currently, YouTube and Netflix are the most widely used streaming services, providing hours of entertainment from the comfort of home. The following streaming statistics for 2024 and 2025 will offer insights into market trends.

According to the latest Amazon Prime statistics, about 81% of US internet users aged 18 to 34 have a paid Amazon Prime membership.

The statistic depicts the public opinion on the quality of content on Amazon Prime Video in the United States as of May 2018. According to the source, 41 percent of consumers believed that the quality of TV shows available on Amazon's video streaming service was excellent.

In 2024, Amazon Prime Day sales reached a massive $14.2 billion in comparison to $12.9 billion in 2023. This was a huge $1.3 billion increase.

The U.S. is the largest market for Netflix and Amazon Prime Video, based on viewer numbers forecast for 2024. The country is estimated to have over 173 million Netflix and around 164 million Prime viewers. While Netflix is more popular than Amazon in the U.S., the UK, France, Canada, and Australia, Prime Video is more common in India, Germany, and Japan.

Overall the US accounts for about 74% of all paying Amazon Prime accounts globally.

Amazon made $40.2 billion from memberships and subscriptions in 2023.

The Amazon Prime Video app revenue fluctuated over the observed period of time in Poland. In 2024, the subscription video-on-demand service app generated over 226 thousand U.S. dollars in revenue.

This statistic shows the development of the estimated number of subscribers to the Amazon Prime subscription video-on-demand service in the United Kingdom (UK) from 2014 to 2018. As of the fourth quarter of 2014, there were roughly 1.03 million subscribers to Amazon's SVoD service. The number of subscribers increased over the following three years and reached close to 7.8 million subscribers as of December 2018.

Amazon Prime Video's varied content strategy aims to cater to a wide audience, with the majority of titles worldwide belonging to dramas at a share of 24 percent in October 2024. Documentaries, comedies, and thrillers followed, while soaps and sitcoms accounted for not even one percent of the platform's total library.

Culpa Mía was the most-streamed movie on Amazon Prime Video in Hungary in 2023. Road House came second in the ranking, based on the viewing activity index.

Introduction

Amazon Statistics: Amazon began as an online bookstore but has grown into the biggest online retailer worldwide, changing how people shop and do business online. Amazon now serves about 310 million customers globally and has more than 2 million active sellers on its site. In the 25 years since it was launched, Amazon has become the biggest online retailer in the world and a well-known name. Amazon is now another word for online shopping. It keeps growing by making new products, buying other companies, and offering different services to attract more customers.

Amazon aims to reach as many people as possible, and it’s doing a great job because there's something for everyone on its site. As online shopping becomes more popular, people turn to Amazon for almost everything, from everyday groceries to seasonal gifts. We shall shed more light on Amazon statistics through this article.