In late 2025, around ** percent of small and medium-sized businesses spend between up to ******* U.S. dollars on public cloud services annually. Public cloud resources made to customers available vary by provider, but usually include applications, virtual machines, and storage capabilities. Public clouds offer organizations the benefit of being cost-effective, as they only pay for services actually used.

In 2025, around ** percent of the enterprise respondents indicated that their organizations spent more than *** million and up to *********** U.S. dollars on public cloud every year. Public cloud spend is remaining strong, as organizations around the world continuously migrate to the cloud as part of their digital transformation plans. Further, organizations increasingly invest in collaboration, remote working technologies, and infrastructure.

The public cloud market saw end-user spending of about *** billion U.S. dollars in 2024 and is expected to grow to approximately *** billion U.S. dollars by 2025. The public cloud services market is expected to grow by **** percent in 2025, with cloud application services being the largest segment.

The worldwide public cloud computing market continues to grow and is expected to reach an estimated ****** billion U.S. dollars in 2025. This encompasses business processes, platform, infrastructure, software, management, security, and advertising services delivered by public cloud services. A public cloud is a cloud deployment model that offers computing services over the internet. The physical hardware of this cloud model is shared by multiple companies. The services offered to customers include storage, bandwidth, or CPU cycles. Public clouds are cost-effective Among the many benefits of a public cloud is that services are offered to the customer through a pay-as-you-go model. This means that no upfront investments must be made, which otherwise lead to running costs for maintaining on-premise hardware and application infrastructure. Instead, the cloud service provider ensures proper management and maintenance of the system and the customer only pays for services consumed. AWS, Azure, and Google are dominating the market Key companies offering public cloud platforms to customers are Amazon Web Services, Microsoft Azure, and Google Cloud. Their preeminence on the market is demonstrated by organizations’ plans to continually migrate their data to the cloud and use cloud applications for their business operations on a global scale.

In 2023, the global spending on public IT cloud services amounted to approximately *** billion U.S. dollars in total. Software as a service (SaaS) spending is the largest segment with revenues of around nearly *** billion U.S. dollars. This growth is driven by organizations across the world replacing their legacy business applications with SaaS applications that are more data-driven and a more appropriate fit for modern cloud architectures. What are SaaS, PaaS, and IaaS? SaaS, Paas, and IaaS are different types of cloud service models. Depending on how much an organization wants to manage its information technology (IT) infrastructure by itself, it can choose one or more of the three service types. SaaS is the most used option for organizations and includes applications, whereas PaaS delivers a framework for developers to build applications. Finally, IaaS is entirely self-service for accessing and monitoring computers. Advantages of cloud service models All these different service models are delivered over the internet and managed to varying degrees by third-party vendors. In choosing one or more of these cloud service models and relying less on running business applications on premises, organizations can spend less money on hardware and software. They can also manage applications with greater flexibility and speed while reducing vendor lock-in.

In 2021, digital native companies in Southeast Asia spent **** billion U.S. dollars on public cloud. In comparison, the healthcare sector in Southeast Asia spent approximately *** million U.S. dollars on public cloud services in 2021.

In 2024, India’s end-user spending on public cloud services is estimated to reach **** billion U.S. dollars, more than **** times higher from 2019’s *** billion U.S. dollars. The leading segments of public cloud services was the ***************************************** and ************************************. The COVID-19 pandemic has accelerated the process of adopting cloud services due to the demand for telecommuting and business continuity.

The statistic shows the level of spending on public cloud infrastructure, both hardware and software, worldwide, from 2015 to 2026. In 2016, spending on public cloud infrastructure hardware and software is forecast to reach 50 billion U.S. dollars worldwide.

In 2024, cloud IT infrastructure spending is expected to reach some *** billion U.S. dollars. Public cloud infrastructure continues to expand and is a large driver of IT spending. Leading companies in the market include Dell Technologies, HPE, Inspur, Lenovo, IBM, and Huawei. What is cloud infrastructure? Cloud infrastructure refers to the technologies needed to create a cloud. These include components such as hardware, storage, virtualization, as well as network and abstracted resources. These components are integrated into an architecture which makes up a complete cloud computing system. Regardless of whether the specific architecture makes up a private, public, or hybrid cloud, the basic underlying elements of cloud infrastructure remain the same. What is cloud architecture? Cloud architecture refers to the integration of the abovementioned technologies to create a cloud environment. In this way, cloud architecture defines the relationships between the components that make up the cloud. In other words, cloud architects consider a wide range of services, such as storage, identity, and dashboard services that must be combined efficiently to utilize the cloud. Clouds are built with design principles in mind to ensure highly performant and secure environments. These include reliability and cost optimization, among others, to provide users with uninterrupted access to resources while building on-demand agile networks.

In 2021, the public cloud was estimated to have made up 3.7 percent of the total IT spend in Southeast Asia. Singapore spent the largest share on public cloud in 2021, at over ten percent.

In 2019, China will account for about **** percent of public cloud services spending with **** billion U.S. dollars. In that year, spending on public cloud services was forecasted to reach ** billion U.S. dollars in the Asia Pacific region. This figure was predicted to increase to **** billion U.S. dollars in 2023.

Structured data management was the largest single segment in the global IaaS and PaaS cloud market in 2018 with around ***** billion U.S. dollars in spending. Application development and testing, structured data analytics, unstructured analytics, and security were other workloads with significant spendings. The total public cloud IaaS/PaaS market spending exceeded ** billion U.S. dollars in 2018.

The statistic shows the level of spending on public cloud infrastructure worldwide, both hardware and software, by segment, from 2015 to 2026. In 2017, spending on public cloud Infrastructure as a Service hardware and software is forecast to reach ** billion U.S. dollars worldwide. Amazon holds the largest IaaS market share among vendors, with **** percent of the market as of the first half of 2015. Infrastructure as a Service generally describes the provision of virtualized storage and servers over the internet. The service provider generally hosts the users' applications, development tools, and operating systems, while conducting maintenance, backup, and resiliency tasks.

The statistic shows the level of enterprise true private cloud spending worldwide, from 2015 to 2027. In 2018, enterprise spending in the true public cloud market is forecast to reach ** billion U.S. dollars worldwide.

In 2018, the public cloud computing market is projected to be worth around *** billion U.S. dollars. The market has seen massive growth over the past decade, skyrocketing from a value of less than *********** dollars a decade ago. What is cloud computing? Cloud computing is a technology which allows users to take advantage of computing services, storage space, and processing power through the internet, without the need for their own hardware and software. The ability of cloud computing to provide access to computing power that would otherwise be extremely expensive has made the technology popular among companies of all sizes in addition to billions of individual personal cloud storage users. What is the public cloud? The public cloud refers primarily to cloud vendors such as Microsoft and Amazon, who offer cloud resources to any person or company who wishes to purchase them, as opposed to many big corporations who operate their own private internal cloud. A major share of technical executives and managers from around the world report that their company is either using or plans to use public cloud platforms in their operations.

In 2021, combined spending on shared cloud services, including infrastructure as a service (IaaS), system infrastructure as a service (SISaaS), platform as a service (PaaS), and software as a service (SaaS) is forecast to amount to *** billion U.S. dollars. This number is projected to reach *** billion U.S. dollars by 2025.

In 2024, the desktop as a service (DaaS) market is expected to be worth over ************************ U.S. dollars. DaaS delivers virtual apps and desktops to any device via a private or public cloud. DaaS is usually based on a pay-as-you-go subscription model. Currently, the number of DaaS users is expected to continue growing due to an ongoing shift to remote work models.

In the fourth quarter of 2024, the most popular vendor in the cloud infrastructure services market, Amazon Web Services (AWS), controlled ** percent of the entire market. Microsoft Azure takes second place with ** percent market share, followed by Google Cloud with ** percent market share. Together, these three cloud vendors account for ** percent of total spend in the fourth quarter of 2024. Organizations use cloud services from these vendors for machine learning, data analytics, cloud native development, application migration, and other services. AWS Services Amazon Web Services is used by many organizations because it offers a wide variety of services and products to its customers that improve business agility while being secure and reliable. One of AWS’s most used services is Amazon EC2, which lets customers create virtual machines for their strategic projects while spending less time on maintaining servers. Another important service is Amazon Simple Storage Service (S3), which offers a secure file storage service. In addition, Amazon also offers security, website infrastructure management, and identity and access management solutions. Cloud infrastructure services Vendors offering cloud services to a global customer base do so through different types of cloud computing, which include infrastructure as a service (IaaS), platform as a service (PaaS), and software as a service (SaaS). Further, there are different cloud computing deployment models available for customers, namely private cloud and public cloud, as well as community cloud and hybrid cloud. A cloud deployment model is defined based on the location where the deployment resides, and who has access to and control over the infrastructure.

As of 2025, surveyed technical executives, managers, and practitioners of cloud technologies from around the world indicated that the biggest challenges of using cloud computing technology within their organizations were related to managing cloud spend. Around 83 percent of respondents found managing cloud spend to be a significant challenge. Other commonly cited challenges included security, governance, and lack of resources/expertise. Cloud computing Cloud computing is a technology that allows organizations of all sizes to take advantage of advanced computing and data storage resources without the need to manage hardware themselves. Large data centers rent space and processing power to numerous clients and provide companies with flexibility and scalability, which can lead to more innovation and increased time to market. The global public cloud computing services market is forecast to bring in revenues of over 678 billion U.S. dollars in 2024. Different cloud computing models There are various cloud computing models in use around the world: public clouds that rent resources to multiple customers through the internet, within-enterprise private clouds, and hybrid clouds that incorporate elements of both. The most commonly employed cloud strategy among enterprises is the hybrid cloud, which accounts for around 82 percent of these organizations as of 2023. Benefits of hybrid cloud strategies include the ability to store and move data and workloads across environments, among others.

In 2021, ASEAN countries spent *** billion U.S. dollars on public cloud services. This was forecast to increase over two-fold by 2026. ASEAN countries used public cloud services mostly via the Software-as-a-Service deployment model in 2021.