This statistic shows data on the global revenue of sporting goods manufacturer Puma SE from 2000 to 2024. In 2024, Puma generated a global revenue of approximately 8.8 billion euros. Together with Nike and Adidas, Puma is one of the largest sporting goods manufacturers in the world.

Sports brand Puma continued its recent growth by announcing sales of approximately 8.8 billion euros worldwide in 2024. That year, the region with the largest sales share was the Americas with just over 40 percent. Puma hunting sales in Asia/Pacific region Puma divides its consolidated sales into three geographic regions: EMEA, the Americas, and Asia/Pacific. Sales of its footwear, apparel, and accessories exceeded three billion euros in EMEA for the first time in 2022. Sales from the Asia/Pacific region amounted to the smallest share in 2024, namely about 20 percent. However, this market has experienced strong growth in recent years, driven by an accelerating market in China. Speed and spirit at Puma’s core Puma launched a marketing campaign in 2014 with the mission of becoming the fastest sports brand in the world. Alongside a new slogan, Forever Faster, Puma signed partnerships with top sprint athletes, including the fastest man in the world, Usain Bolt, and the fastest man in Europe, Jimmy Vicaut. Puma’s campaign does not only refer to its product range but also its growing number of employees and business processes. The company strives to be ahead of its competitors by making fast decisions and invests million of euros per year (in fact, about 92 million in 2024) into research and development projects.

Sportswear firm Puma made a gross profit of over four billion euros in 2024, an increase of more than 190 million euros on the previous year. Global sales of Puma footwear, apparel, and accessories amounted to approximately 8.8 billion euros that year. Why has Puma’s gross profit increased so much recently? Apart from 2020 when the pandemic hit the retail sector hard, Puma’s gross profit has increased year-on-year since 2014, and especially in the last few years. Improved sales of new products is likely to have contributed to the rising profit: apparel sales increased by 380 million euros between 2021 and 2022. Efficiencies in the sourcing of key materials such as leather, cotton, and polyester may have contributed to a higher gross profit margin. Asia is the company’s strongest sourcing region, with 95 percent of suppliers located on the continent. The growing importance of the Asia/Pacific region Some of the most important sourcing countries to Puma are all in Asia: Vietnam, China, Cambodia, Bangladesh, Indonesia, and India. The region is crucial for the sourcing of materials and is also developing into a key market for sales. Driven by an accelerating market in China, sales in the Asia/Pacific region increased consistently since 2020, accounting for about 20.5 percent of the company's Group sales in 2024.

In 2024, Puma's Americas region accounted for just over 40 percent of their total sales worldwide. Puma generated around 8.8 billion euros from worldwide sales of its footwear, apparel, and accessories that year.

Footwear sales accounted for more than half of Puma’s sales in 2024, the largest share of the sportswear company’s three product segments. Regarded as Puma’s most important sector, sales of footwear exceeded 4.7 billion euros that year. How much did each product segment generate? Puma generated over 8.8 billion euros from global sales of footwear, apparel, and accessories in 2024. Footwear sales have increased by nearly three and a half billion euros since 2014, during which time the sales share of this segment exceeded 50 percent. Sales of Puma apparel also increased considerably in recent years, amounting to nearly 2.76 billion euros in 2023 and 2.8 billion in 2024. Lastly, sales of accessories continued to rise, but the 14.4 percent share shows that it remains Puma's smallest business segment. Partnerships prove profitable for Puma Puma – the third-largest athletic company worldwide – continued to strengthen its position in the sportswear market by partnering with teams and athletes that raised the profile of the brand at sporting events throughout the year. Over the years, Puma also secured several partnerships with celebrities, such as Rihanna, Kylie Jenner, and Big Sean.

Puma India reported an annual revenue of about 33 billion Indian rupees in the financial year 2024. The company's revenue more than doubled in comparison to the fiscal year 2021. The German sportswear brand had the highest overall sales than the combined sales of its competitors Nike, Adidas, and Reebok. Footwear market in India The Indian footwear sector had a market size of 15 billion U.S. dollars in 2022, and it is anticipated to double in the coming years. During 2021, men's footwear dominated the market, followed by women's, with kids' shoes holding a smaller share. However, a shift towards a more balanced market share distribution between men's and women's footwear is expected. Global outlook Casting a global footprint, India's footwear industry expanded its global presence in 2023. Notably, France emerged as a prominent destination, with an export value surpassing 34 million U.S. dollars. The United States and Germany also stood out, underlining India's international reach. Nonetheless, there is a marked discrepancy, as India's footwear imports substantially outweigh its exports, underscoring a trade imbalance within the industry.

The statistic shows the global revenues of the sporting goods companies Nike, Adidas and Puma from 2006 to 2023. That year, the adidas Group generated over 21 billion euros in revenue.

The biggest apparel brand in the world

The global sports apparel market is highly fragmented, with basic discount brands to high-end fashion name brands competing for market position. U.S.-based Nike is the world’s leading brand in athletic footwear and apparel, and the world's most valuable clothing brand in general. Nike has a higher global revenue than its main competitors, adidas and Puma, put together. North America is a key market for Nike, as close to half of its global revenue is generated there each year. Much of Nike's success can be attributed to the brand’s marketing campaign as well as sponsorship agreements with celebrity athletes and professional sports teams.

Adidas and Puma

Adidas and Puma used to be one company named Gebrüder Dassler Schuhfabrik, established by two brothers, Adolf and Rudolf Dassler. After a disagreement between the two brothers, the company split, creating the two widely known sporting brands, Adidas and Puma. Adidas is the largest sportswear manufacturer in Europe, and the second largest in the world, just behind Nike, with a brand value of approximately 15.7 billion U.S. dollars. Just as with Nike, footwear is the most important category for adidas. In 2023, over 50 percent of the adidas Group's net sales were generated by the footwear category.

Puma, also one of the globe's leading sporting goods brand, has the long-term mission of becoming the most desirable sport lifestyle company in the world. Europe and the Americas are the most profitable markets for Puma, as these regions accounted for about 80 percent of Puma’s consolidated sales. Describing itself as the 'blue mountains', Puma has been trying to incorporate more edge, creativity, and uniqueness into their designs with their collaborations with celebrities and fashion designers. This is a common strategy amongst these leading sports brands, as they aim to maintain their share of the market by broadening their product lines.

Puma reported EUR2.18B in Operating Expenses for its fiscal quarter ending in December of 2024. Data for Puma | PUM - Operating Expenses including historical, tables and charts were last updated by Trading Economics this last March in 2025.

The timeline shows Puma's net earnings worldwide from 1993 to 2024. In 2024, Puma's net earnings amounted to about 282 million euros worldwide, a decrease compared to the previous fiscal year.

Puma reported EUR24.5M in Net Income for its fiscal quarter ending in December of 2024. Data for Puma | PUM - Net Income including historical, tables and charts were last updated by Trading Economics this last March in 2025.

Sales of Puma apparel amounted to just under three billion euros in 2022, marking an increase of more than 350 million euros compared to the previous year. Sales have fluctuated since then, but in 2024, Puma's apparel sales amounted to over 2.8 billion euros. Soccer partnerships strengthen Puma brand Puma generated around 8.8 billion euros worldwide from footwear, apparel, and accessories sales in 2024. Apparel sales accounted for about a third of that figure and the introduction of new lines in the company’s Teamsport range is likely to have aided this growth. Puma has improved its brand visibility by increasing its presence on soccer fields across Europe. English Premier League side Manchester City signed a long-term kit deal with Puma in February 2019, replacing the club’s agreement with Nike. In November 2019, German giants Borussia Dortmund extended their agreement with Puma until 2028. The history of Puma and adidas The Dassler brothers, Rudolf and Adolf, founded the athletic footwear company Gebrüder Dassler Schuhfabrik in the 1920s. The company was based in the southern German town of Herzogenaurach and gained notoriety by designing sports shoes worn by Olympians during the 1930s, most notably Jesse Owens at the 1936 Berlin Olympics. The brothers disbanded the company due to internal family difficulties in the late 1940s, going their separate ways to start rival firms based in the same town. In 1948, Rudolf formed RUDA – a combination of his first and last names – but renamed the company Puma a few months later; in 1949, Adolf formed adidas – again, creating the brand name by using letters from his first and last names.

Puma reported EUR1.08B in Gross Profit on Sales for its fiscal quarter ending in December of 2024. Data for Puma | PUM - Gross Profit On Sales including historical, tables and charts were last updated by Trading Economics this last March in 2025.

In 2024, Puma's sales increased by 2.1 percent when compared to the previous year, based on currency-adjusted sales figures. Puma generated around 8.8 billion euros from worldwide sales of its footwear, apparel, and accessories in 2024.

The eCommerce activity of Puma SE amounted to US$609m in 2024. Learn more about their online business including detailed eCommerce revenue analytics.

Puma stock price, live market quote, shares value, historical data, intraday chart, earnings per share and news.

Sales of Puma footwear amounted to around 4.73 billion euros in 2024, marking an increase from the previous year. In 2024, footwear sales accounted for nearly 54 percent of Puma’s sales, the largest share of the company’s three product segments. Younger customers push Puma sales Regarded as the company’s most important segment, sales of Puma footwear exceeded four billion euros for the first time in 2022. In recent years, Puma has been able to appeal to a young, trendsetting audience via exclusive collaborations, such as the range with popstar and social media influencer Selena Gomez. Gomez’s Instagram account was in the top five as of 2024, in terms of number of followers worldwide. Where does Puma rank in footwear market? Each year, footwear is Puma’s largest revenue contributor, but the amount generated from the sector was marginal when compared to the footwear revenues of Nike and adidas – sales of Nike footwear were roughly six times larger than Puma’s. Nike and adidas are without a doubt the two titans of the sportswear market worldwide. That said, Puma does not consider itself in direct competition with the bigger brands, preferring to focus on its personal targets that have led to significant worldwide sales increases in recent years.

Introduction

Adidas Statistics: Adidas AG is the largest sportswear manufacturer in Europe and ranks as the second-largest worldwide, trailing only Nike. Founded in 1949 and headquartered in Herzogenaurach, Germany, Adidas designs and manufactures a wide range of sporting goods, including footwear, apparel, and accessories. Known for its iconic three-stripe logo, the company enjoys high brand recognition globally and fierce loyalty from customers.

In 2023, Adidas was the fifth-largest apparel brand globally, with a brand value exceeding 15 billion USD. That year, Adidas reported around 21.4 billion euros in net sales, showing a slight decline from 2022, but still marking a significant increase from 2020 when sales were impacted by the COVID-19 pandemic.

The company employed approximately 59,000 people globally in 2023. Adidas's most significant markets include North America and Greater China, which together account for nearly 40% of the company's annual retail sales. Sales from the EMEA region also contribute nearly 40% to Adidas’s revenue. Adidas produces substantial volumes of products each year; in 2023, it manufactured around 330 million units of sportswear and approximately 310 million pairs of shoes. These production figures reflect a decline in footwear output following Adidas’s sale of the Reebok brand to Authentic Brands Group for 2.5 billion USD in early 2022. This divestiture marked the end of Reebok’s tenure within Adidas, which had spanned over a decade and a half.

The brand maintains strong competition with rivals such as Puma, Under Armour, and Nike. In addition to sports apparel, Adidas’s product portfolio includes bags, watches, and eyewear. The company has a long-standing presence in sports sponsorship, especially in soccer, highlighting its commitment to team sports.

Discover the top shoe brands by revenue in the footwear industry, including Nike, Adidas, Puma, Skechers, New Balance, ASICS, and VF Corporation. Learn about their total revenues and dominance in the market.

According to Cognitive Market Research, The Global Chunky Sneakers market size is USD 45.1 billion in 2023 and will grow at a compound annual growth rate (CAGR) of 5.00% from 2023 to 2030.

The primary drivers of the market's expansion are the expanding demand for athletic footwear, growing sales made possible by e-commerce, and footwear firms' large advertising budgets.
Demand for road chunky sneakers remains higher in the chunky sneaker market.
The waterproof category held the highest chunky sneaker market revenue share in 2023.

Social Media Will Rise Demand of Chunky Sneaker Market

Though the majority of consumers, sneakerheads or not, will always favor chunky sneakers with a straightforward silhouette, millennials feel more pressure to stand out. Social media use has raised the importance of having a distinctive appearance and being one of a kind. Using social media is among the most common internet pastimes.

Globally, there were more than 4.59 billion social media users in 2022; by 2027, that figure is expected to rise to nearly six billion. The percentage of people using social media worldwide as of January 2023 was 59%.

Since manufacturers noticed that consumers were purchasing streetwear, we have seen an increase in the spectacle, chunkiness, and mismatched color of chunky sneakers. Customers who are more likely to buy this bulky, chunky sneaker want to make a statement, whether they realize it or not. Over the past year, chunky sneaker soles have become more popular, along with bolder hues and increased detailing. Take the Balenciaga Triple S, a chunky sneaker that attracted notice from sneakerheads and on social media right away since it had three sole portions stacked on top of one another.

Sustainable Footwear is New trend in Chunky Sneaker Market

Given the damaging consequences the fashion industry has on the environment, a sustainable option for trainers has long been overdue. Prominent athletic brands such as Adidas, Nike, and Puma have deliberately chosen to create chunky sneakers that are less harmful to the environment. There is less PVC in the vegan leather used to make this chunky sneaker. Demand for vegan chunky sneakers has increased as the number of vegans has increased.

In 2021, the vegan footwear market was projected to have a valuation of roughly 14.8 billion dollars. By 2027, this amount is expected to have more than doubled to reach over 30 billion USD.

Brands like Yeezy used algae that were cultivated locally to make their most recent Foam Runner collection. The brands have taken the first steps to lower their greenhouse gas emissions, and women everywhere are appreciative of this noble gesture.

Market Dynamics of the Chunky Sneaker

Rise in Cost of Raw Materials To Hinder Market Growth

A number of reasons have contributed to a notable increase in the cost of raw materials used in the production of high-end shoes. The increased demand for high-end chunky sneakers worldwide has led to heightened competition among shoemakers and an increase in the demand for raw materials. Further, because of the increased pressure on pricing brought on by the rising demand, it is now much harder for manufacturers to find these raw materials. The cost of raw materials is also rising dramatically due to currency exchange rates. If the country from which the raw materials are produced sees an increase in value relative to the currency utilized by shoemakers, the cost of these raw materials will rise. As a result, during the projected period, these factors are anticipated to impede market expansion.

Impact of COVID–19 on the Chunky Sneaker Market

The global chunky sneaker market has suffered as a result of the Covid-19 outbreak. The government shut down industrial units and enforced a rigorous lockdown in response to the COVID-19 outbreak. Amidst the lockdown and a decline in worldwide demand, sales plummeted to their lowest points throughout the pandemic. In terms of business, COVID-19 has had a significant detrimental effect. Large losses resulted from the epidemic since every retail location was closed. Major brands, including Adidas Inc. and Puma AG, reported sharp drops in sales in 2020 as a result of the COVID-19 pandemic. A few highly sought-after Jordans that were scheduled to release in March instead made their way to Nike.com, SNKRS, and other locations at a later time due to the COVID-19 pandemic's ef...

In 2024, adidas had a net income of about 832 million euros, in comparison Puma’s net income amounted to about 147 million euros. adidas and Puma are two of the largest and most recognizable sports companies in the world. Both companies hold a noteworthy share of the sportswear market and are beaten only by the athletic apparel giant Nike. Background of adidas & Puma Both sporting goods manufacturers originate from Germany. adidas and Puma used to be one company named Gebrüder Dassler Schuhfabrik (Dassler Brothers Shoe Factory), established by two brothers, Adolf and Rudolf Dassler in the 1920s. 24 years after the foundation of this company, the Dassler brothers separated over an argument, leading to the creation of two distinct companies. Adolf Dassler set up adidas, while his brother Rudolf established Puma. Since then, both companies have developed into multinational companies, generating billions of euros in revenues annually. They remain strong competitors, as both still primarily focus on the design and manufacture of active footwear, apparel, and accessories. How do these companies compare with market leader Nike? Nike’s net income of over five billion U.S. dollars was significantly higher than that of its German competitors. Despite adidas being the nearest competitor, Nike is increasingly the industry's frontrunner and dwarfs the company in terms of brand value. The gap between both enterprises was also noticeably smaller in the past.