Consumer-based survey responders of the brands to which they are most loyal. From acne products to baby wipes, coffee to pet food, this file has the most responsive data from consumers who respond to Direct to Consumer (DTC) offers. Compiled using a variety of surveying techniques including point of purchase surveying as part of the check out process. 30-day hotline available to ensure the freshest information possible.

Fields Include but are not limited to: Product Categories - Acne Products - Tooth Whiteners - Allergy/Cold Remedies - Baby Wipes - Dog Treats - Imported Beer - Energy Bars - Meat Alternatives -Product Brands, such as: - L'Oreal Paris - Crest - Pepcid - Tylenol - Pampers - Purina - Meow Mix - Budweiser - Keurig - Beyond Meat - Recency of purchase - Email

Competitive Pricing - Available for transactional orders. Yearly data licenses available for unlimited use cases, including marketing and analytics.

Online Purchase Data Consumer Purchase Data consumer Behavior Data Brand Data Online Shopping Data

Cart abandonment rates have been climbing steadily since 2014, after reaching an all-time high in 2013. In 2023, the share of online shopping carts that is being abandoned reached 70 percent for the first time since 2013. This is an increase of more than 10 percentage points compared to the start of the time period considered here. Mobiles vs. desktops When global consumers shop online, they spend considerably more when doing so on desktop computers. In December 2023, the average value of e-commerce purchases made through desktops was approximately 159 U.S. dollars. Purchases completed on mobiles and tablets were of comparable values, ranging between 100 and 105 U.S. dollars. Even though consumers spent more when conducting their shopping on computers, they were more inclined to add products to their shopping carts when using mobile devices. Ultimately, mobile devices provide a convenient and more accessible way to shop, but desktop computers remain the preferred choice for more expensive purchases. Where do consumers shop online? Across the globe, digital marketplaces are shoppers’ number-one online shopping destination. As of April 2024, some 29 percent of consumers voted marketplaces as their favorite e-commerce channel, followed by physical stores and retailer sites. Looking at which retailers’ global shoppers prefer to shop at, amazon.com emerged as the world's most popular online marketplace, based on share of visits. The U.S. portal accounted for around one-fifth of the global online marketplace's traffic in December 2023. Amazon's German and Japanese portal sites ranked third and fifth among the leading online marketplaces, further demonstrating Amazon's dominance over the market.

In today’s rapidly evolving digital landscape, understanding consumer behavior has never been more crucial for businesses seeking to thrive. Our Consumer Behavior Data database serves as an essential tool, offering a wealth of comprehensive insights into the current trends and preferences of online consumers across the United States. This robust database is meticulously designed to provide a detailed and nuanced view of consumer activities, preferences, and attitudes, making it an invaluable asset for marketers, researchers, and business strategists.

Extensive Coverage of Consumer Data Our database is packed with thousands of indexes that cover a broad spectrum of consumer-related information. This extensive coverage ensures that users can delve deeply into various facets of consumer behavior, gaining a holistic understanding of what drives online purchasing decisions and how consumers interact with products and brands. The database includes:

Product Consumption: Detailed records of what products consumers are buying, how frequently they purchase these items, and the spending patterns associated with these products. This data allows businesses to identify popular products, emerging trends, and seasonal variations in consumer purchasing behavior. Lifestyle Preferences: Insights into the lifestyles of consumers, including their hobbies, interests, and activities. Understanding lifestyle preferences helps businesses tailor their marketing strategies to resonate with the values and passions of their target audiences. For example, a company selling fitness equipment can use this data to identify consumers who prioritize health and wellness.

Product Ownership: Information on the types of products that consumers already own. This data is crucial for businesses looking to introduce complementary products or upgrades. For instance, a tech company could use product ownership data to target consumers who already own older versions of their gadgets, offering them incentives to upgrade to the latest models.

Attitudes and Beliefs: Insights into consumer attitudes, opinions, and beliefs about various products, brands, and market trends. This qualitative data is vital for understanding the emotional and psychological drivers behind consumer behavior. It helps businesses craft compelling narratives and brand messages that align with the values and beliefs of their target audience.

One of the reasons behind AI-powered customer service is the preference for conversational AI over phone calls. In 2024, 82 percent of consumers stated they would use a chatbot instead of waiting for a customer representative to take their call. An outstanding 96 percent of surveyed shoppers believed that more companies should opt for chatbots over traditional customer support services.

Revolutionize Customer Engagement with Our Comprehensive Ecommerce Data

Our Ecommerce Data is designed to elevate your customer engagement strategies, providing you with unparalleled insights and precision targeting capabilities. With over 61 million global contacts, this dataset goes beyond conventional data, offering a unique blend of shopping cart links, business emails, phone numbers, and LinkedIn profiles. This comprehensive approach ensures that your marketing strategies are not just effective but also highly personalized, enabling you to connect with your audience on a deeper level.

What Makes Our Ecommerce Data Stand Out?

• Unique Features for Enhanced Targeting
  Our Ecommerce Data is distinguished by its depth and precision. Unlike many other datasets, it includes shopping cart links—a rare and valuable feature that provides you with direct insights into consumer behavior and purchasing intent. This information allows you to tailor your marketing efforts with unprecedented accuracy. Additionally, the integration of business emails, phone numbers, and LinkedIn profiles adds multiple layers to traditional contact data, enriching your understanding of clients and enabling more personalized engagement.

• Robust and Reliable Data Sourcing
  We pride ourselves on our dual-sourcing strategy that ensures the highest levels of data accuracy and relevance:

  • Real-Time Information from 10 Active Publication Sites: Our databases are continuously updated with the latest information, sourced from ten active publication sites that provide real-time data.
  • Dedicated Contact Discovery Team: Complementing our automated sources, our dedicated Contact Discovery Team conducts thorough research and investigations, ensuring that every piece of data is accurate and reliable. This two-pronged approach guarantees that our Ecommerce Data is both up-to-date and relevant, providing you with a solid foundation for your business strategies.

  Primary Use Cases Across Industries

Our Ecommerce Data is versatile and can be leveraged across various industries for multiple applications: - Precision Targeting in Marketing: Create personalized marketing campaigns based on detailed shopping cart activities, ensuring that your outreach resonates with individual customer preferences. - Sales Enrichment: Sales teams can benefit from enriched client profiles that include comprehensive contact information, enabling them to connect with key decision-makers more effectively. - Market Research and Analytics: Research and analytics departments can use this data for in-depth market studies and trend analyses, gaining valuable insights into consumer behavior and market dynamics.

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Our Ecommerce Data spans across the globe, providing you with extensive reach and the ability to engage with customers in diverse regions: - North America: United States, Canada, Mexico - Europe: United Kingdom, Germany, France, Italy, Spain, Netherlands, Sweden, and more - Asia: China, Japan, India, South Korea, Singapore, Malaysia, and more - South America: Brazil, Argentina, Chile, Colombia, and more - Africa: South Africa, Nigeria, Kenya, Egypt, and more - Australia and Oceania: Australia, New Zealand - Middle East: United Arab Emirates, Saudi Arabia, Israel, Qatar, and more

Comprehensive Employee and Revenue Size Information

Our dataset also includes detailed information on: - Employee Size: Whether you’re targeting small businesses or large corporations, our data covers all employee sizes, from startups to global enterprises. - Revenue Size: Gain insights into companies across various revenue brackets, enabling you to segment the market more effectively and target your efforts where they will have the most impact.

Seamless Integration into Broader Data Offerings

Our Ecommerce Data is not just a standalone product; it is a critical piece of our broader data ecosystem. It seamlessly integrates with our comprehensive suite of business and consumer datasets, offering you a holistic approach to data-driven decision-making: - Tailored Packages: Choose customized data packages that meet your specific business needs, combining Ecommerce Data with other relevant datasets for a complete view of your market. - Holistic Insights: Whether you are looking for industry-specific details or a broader market overview, our integrated data solutions provide you with the insights necessary to stay ahead of the competition and make informed business decisions.

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In essence, our Ecommerce Data is more than just a collection of contacts—it’s a strategic tool designed to give you a competitive edge in understanding and engaging your target audience. By leveraging the power of this comprehensive dataset, you can elevate your business decisions, enhance customer interactions, and navigate the digital landscape with confidence and insight.

CE Transact Signal USA is the premier merchant attributable alternative data set tracking consumer spend on credit and debit cards, available as a panelized aggregated feed.

Customers Purchase Behavior Dataset is a collection of data that tracks customer purchase behavior. The dataset includes information about customers, products, promotions, and the place where the purchases were made through. This data can be used to understand customer buying habits, identify trends, and develop marketing campaigns.

The dataset contains information about 400 customers, including their unique ID, gender, age, salary, and whether they decided to buy specific products or not. The dataset also includes information about 100 products, including their name, category, price, and whether they were promoted. Finally, the dataset includes information about 50 promotions, including their name, type, and start and end dates.

Source:

Mariusz Šapczyński, Cracow University of Economics, Poland, lapczynm '@' uek.krakow.pl Sylwester Białowąs, Poznan University of Economics and Business, Poland, sylwester.bialowas '@' ue.poznan.pl

Data Set Information:

The dataset contains information on clickstream from online store offering clothing for pregnant women. Data are from five months of 2008 and include, among others, product category, location of the photo on the page, country of origin of the IP address and product price in US dollars.

Attribute Information:

The dataset contains 14 variables described in a separate file (See 'Data set description')

Relevant Papers:

N/A

Citation Request:

If you use this dataset, please cite:

Šapczyński M., Białowąs S. (2013) Discovering Patterns of Users' Behaviour in an E-shop - Comparison of Consumer Buying Behaviours in Poland and Other European Countries, “Studia Ekonomiczne†, nr 151, “La société de l'information : perspective européenne et globale : les usages et les risques d'Internet pour les citoyens et les consommateurs†, p. 144-153

Data description ìe-shop clothing 2008î

Variables:

1. YEAR (2008)

========================================================

2. MONTH -> from April (4) to August (8)

========================================================

3. DAY -> day number of the month

========================================================

4. ORDER -> sequence of clicks during one session

========================================================

5. COUNTRY -> variable indicating the country of origin of the IP address with the

following categories:

1-Australia 2-Austria 3-Belgium 4-British Virgin Islands 5-Cayman Islands 6-Christmas Island 7-Croatia 8-Cyprus 9-Czech Republic 10-Denmark 11-Estonia 12-unidentified 13-Faroe Islands 14-Finland 15-France 16-Germany 17-Greece 18-Hungary 19-Iceland 20-India 21-Ireland 22-Italy 23-Latvia 24-Lithuania 25-Luxembourg 26-Mexico 27-Netherlands 28-Norway 29-Poland 30-Portugal 31-Romania 32-Russia 33-San Marino 34-Slovakia 35-Slovenia 36-Spain 37-Sweden 38-Switzerland 39-Ukraine 40-United Arab Emirates 41-United Kingdom 42-USA 43-biz (.biz) 44-com (.com) 45-int (.int) 46-net (.net) 47-org (*.org)

========================================================

6. SESSION ID -> variable indicating session id (short record)

========================================================

7. PAGE 1 (MAIN CATEGORY) -> concerns the main product category:

1-trousers 2-skirts 3-blouses 4-sale

========================================================

8. PAGE 2 (CLOTHING MODEL) -> contains information about the code for each product

(217 products)

========================================================

9. COLOUR -> colour of product

1-beige 2-black 3-blue 4-brown 5-burgundy 6-gray 7-green 8-navy blue 9-of many colors 10-olive 11-pink 12-red 13-violet 14-white

========================================================

10. LOCATION -> photo location on the page, the screen has been divided into six parts:

1-top left 2-top in the middle 3-top right 4-bottom left 5-bottom in the middle 6-bottom right

========================================================

11. MODEL PHOTOGRAPHY -> variable with two categories:

1-en face 2-profile

========================================================

12. PRICE -> price in US dollars

========================================================

13. PRICE 2 -> variable informing whether the price of a particular product is higher than

the average price for the entire product category

1-yes 2-no

========================================================

14. PAGE -> page number within the e-store website (from 1 to 5)

++++++++++++++++++++++++++++++++++++++++++++++++++++++++

CE Transact Signal USA is the premier merchant attributable alternative data set tracking consumer spend on credit and debit cards for brands and tickers in industries like beauty products and services, available as a panelized aggregated feed.

1) Data Introduction • The Clickstream Data for Online Shopping is an e-commerce analysis dataset that summarizes user clickstream, product information, country, price, and other session-specific behavior data from April to August 2008 at an online shopping mall specializing in maternity clothing.

2) Data Utilization (1) Clickstream Data for Online Shopping has characteristics that: • Each row contains 14 key variables: year, month, day, click order, country (by access IP), session ID, main category, product code, color, photo location, model photo type, price, category average price, page number, etc. • Data is configured to enable analysis of various consumer behaviors such as click flows for each session, product attributes, and country-specific access patterns. (2) Clickstream Data for Online Shopping can be used to: • Online Shopping Mall User Behavior Analysis: Using clickstream, session, and product information, you can analyze purchase conversion routes, popular products, and behavioral patterns by country and category. • Improve marketing strategies and UI/UX: analyze the relationship between product photo location, color, price, etc. and click behavior and apply to establish effective marketing strategies and improvement of shopping mall UI/UX.

Premium B2C Consumer Database - 269+ Million US Records

Supercharge your B2C marketing campaigns with comprehensive consumer database, featuring over 269 million verified US consumer records. Our 20+ year data expertise delivers higher quality and more extensive coverage than competitors.

Core Database Statistics

Consumer Records: Over 269 million

Email Addresses: Over 160 million (verified and deliverable)

Phone Numbers: Over 76 million (mobile and landline)

Mailing Addresses: Over 116,000,000 (NCOA processed)

Geographic Coverage: Complete US (all 50 states)

Compliance Status: CCPA compliant with consent management

Targeting Categories Available

Demographics: Age ranges, education levels, occupation types, household composition, marital status, presence of children, income brackets, and gender (where legally permitted)

Geographic: Nationwide, state-level, MSA (Metropolitan Service Area), zip code radius, city, county, and SCF range targeting options

Property & Dwelling: Home ownership status, estimated home value, years in residence, property type (single-family, condo, apartment), and dwelling characteristics

Financial Indicators: Income levels, investment activity, mortgage information, credit indicators, and wealth markers for premium audience targeting

Lifestyle & Interests: Purchase history, donation patterns, political preferences, health interests, recreational activities, and hobby-based targeting

Behavioral Data: Shopping preferences, brand affinities, online activity patterns, and purchase timing behaviors

Multi-Channel Campaign Applications

Deploy across all major marketing channels:

Email marketing and automation

Social media advertising

Search and display advertising (Google, YouTube)

Direct mail and print campaigns

Telemarketing and SMS campaigns

Programmatic advertising platforms

Data Quality & Sources

Our consumer data aggregates from multiple verified sources:

Public records and government databases

Opt-in subscription services and registrations

Purchase transaction data from retail partners

Survey participation and research studies

Online behavioral data (privacy compliant)

Technical Delivery Options

File Formats: CSV, Excel, JSON, XML formats available

Delivery Methods: Secure FTP, API integration, direct download

Processing: Real-time NCOA, email validation, phone verification

Custom Selections: 1,000+ selectable demographic and behavioral attributes

Minimum Orders: Flexible based on targeting complexity

Unique Value Propositions

Dual Spouse Targeting: Reach both household decision-makers for maximum impact

Cross-Platform Integration: Seamless deployment to major ad platforms

Real-Time Updates: Monthly data refreshes ensure maximum accuracy

Advanced Segmentation: Combine multiple targeting criteria for precision campaigns

Compliance Management: Built-in opt-out and suppression list management

Ideal Customer Profiles

E-commerce retailers seeking customer acquisition

Financial services companies targeting specific demographics

Healthcare organizations with compliant marketing needs

Automotive dealers and service providers

Home improvement and real estate professionals

Insurance companies and agents

Subscription services and SaaS providers

Performance Optimization Features

Lookalike Modeling: Create audiences similar to your best customers

Predictive Scoring: Identify high-value prospects using AI algorithms

Campaign Attribution: Track performance across multiple touchpoints

A/B Testing Support: Split audiences for campaign optimization

Suppression Management: Automatic opt-out and DNC compliance

Pricing & Volume Options

Flexible pricing structures accommodate businesses of all sizes:

Pay-per-record for small campaigns

Volume discounts for large deployments

Subscription models for ongoing campaigns

Custom enterprise pricing for high-volume users

Data Compliance & Privacy

VIA.tools maintains industry-leading compliance standards:

CCPA (California Consumer Privacy Act) compliant

CAN-SPAM Act adherence for email marketing

TCPA compliance for phone and SMS campaigns

Regular privacy audits and data governance reviews

Transparent opt-out and data deletion processes

Getting Started

Our data specialists work with you to:

1. Define your target audience criteria

2. Recommend optimal data selections

3. Provide sample data for testing

4. Configure delivery methods and formats

5. Implement ongoing campaign optimization

Why We Lead the Industry

With over two decades of data industry experience, we combine extensive database coverage with advanced targeting capabilities. Our commitment to data quality, compliance, and customer success has made us the preferred choice for businesses seeking superior B2C marketing performance.

Contact our team to discuss your specific ta...

In 2020, the share of online repeat purchases of private labels was the largest in the cosmetics category with a share of ** percent repeat purchases. Moreover, the data shows that the share of online repeat purchases for private labels is more than ** percent in all categories. Among online grocery, wellness and furniture sales the share of repeat purchases with a little more than ** percent is lower than among other categories.

Use our Best Buy products to collect ratings, prices, and descriptions about products from an e-commerce online web. You can purchase either the entire dataset or a customized subset, depending on your requirements. The Best Buy Products Dataset stands as a comprehensive resource for businesses, researchers, and analysts aiming to navigate the vast array of products offered by Best Buy, a leading retailer in consumer electronics and technology. Tailored to provide a deep understanding of Best Buy's e-commerce ecosystem, this dataset facilitates market analysis, pricing optimization, customer behavior comprehension, and competitor assessment. At its core, the dataset encompasses essential attributes such as product ID, title, descriptions, ratings, reviews, pricing details, and seller information. These fundamental data elements empower users to glean insights into product performance, customer sentiment, and seller credibility, thereby facilitating informed decision-making processes. Whether you're a retailer looking to enhance your product portfolio, a researcher investigating trends in consumer electronics, or an analyst seeking to refine e-commerce strategies, the Best Buy Products Dataset offers a valuable resource for uncovering opportunities and driving success in the ever-evolving landscape of retail.

CE Transact Signal USA is the premier merchant attributable alternative data set tracking consumer spend on credit and debit cards for brands and tickers in industries like leisure & recreation, available as a panelized aggregated feed.

In France, consumers aged over 65 years old are the most concerned about AI-powered technologies using personal data excessively in e-commerce. A 2025 survey showed ** percent of them believed so, while only ** percent of shoppers aged 35 to 49 years had the same opinion.

About

This file contains purchase data from April 2020 to November 2020 from a large home appliances and electronics online store.

Each row in the file represents an event. All events are related to products and users. Each event is like many-to-many relation between products and users.

Data collected by Open CDP project. Feel free to use open source customer data platform.

More datasets

Checkout another datasets:

1. https://www.kaggle.com/mkechinov/ecommerce-behavior-data-from-multi-category-store
2. https://www.kaggle.com/mkechinov/ecommerce-purchase-history-from-electronics-store - you're reading it right now
3. https://www.kaggle.com/mkechinov/ecommerce-events-history-in-cosmetics-shop
4. https://www.kaggle.com/mkechinov/ecommerce-purchase-history-from-jewelry-store
5. https://www.kaggle.com/mkechinov/ecommerce-events-history-in-electronics-store
6. [NEW] https://www.kaggle.com/datasets/mkechinov/direct-messaging

Multiple purchases per session

A session can have multiple purchase events. It's ok, because it's a single order.

Many thanks

Thanks to REES46 Marketing Platform for this dataset.

Using datasets in your works, books, education materials

You can use this dataset for free. Just mention the source of it: link to this page and link to REES46 Marketing Platform.

Comprehensive dataset containing 2 verified Online Shopping locations in United States with complete contact information, ratings, reviews, and location data.

Most of the latest online purchases from abroad among U.S. shoppers were made in China, according to a 2024 survey. 45 percent of the e-commerce users surveyed in the United States had made their most recent purchase from there. The United Kingdom ranked second, with 10 percent. In turn, the U.S. was the main market where Canadian cross-border shoppers last bought online.

In 2020, the leading reason why internet users around the world added a product to their online basket and purchased the item, was the free delivery: just over half of consumers stated that this benefit would increase their likelihood of buying a product when shopping online. Many internet users also kept reviews from other customers and easy returns policies in mind.

Comprehensive dataset containing 1 verified Online shopping locations in California, United States with complete contact information, ratings, reviews, and location data.