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Nail Salon Market Size 2025-2029

The nail salon market size is forecast to increase by USD 9.48 billion at a CAGR of 10.7% between 2024 and 2029.

The market is experiencing significant growth, driven by the increasing popularity of nail art decoration and the rising demand for natural and organic nail care products. The global nail care industry is projected to reach substantial revenue growth due to these key trends. However, the excessive use of chemicals in nail care products poses a challenge to market expansion. Consumers are becoming increasingly health and wellness conscious and are seeking alternatives to traditional nail care products that contain harsh chemicals. This shift in consumer preferences is prompting nail salon businesses to offer more natural and organic options to cater to this demand. Furthermore, advancements in technology are enabling the development of innovative nail care solutions, such as gel polishes and LED lamps, which offer longer-lasting results and reduced exposure to harmful chemicals. Companies that can effectively address this trend toward healthier nail care options while maintaining competitive pricing and high-quality services will be well-positioned to capitalize on the market's growth opportunities.

What will be the Size of the Nail Salon Market during the forecast period?

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The market encompasses a diverse range of small businesses providing various nail services, including filing, polishing, and applying chemicals such as glues, removers, emollients, and polishes. Trained professionals deliver these services to consumers seeking enhanced nail appearance and health. The market's size is significant, with continuous growth driven by increasing consumer demand for unique designs and fashion trends. Fashion influencers and nail artists play a crucial role in shaping the industry, inspiring the latest prose nails and intricate designs. Social media platforms have become essential marketing tools for these businesses, enabling them to reach a broader audience and showcase their offerings.
However, the market faces challenges related to health concerns, such as asthma, respiratory illnesses, and skin disorders caused by exposure to certain chemicals. As a result, there is a growing focus on using safer alternatives and improving working conditions for nail technicians. The 'Genz' demographic, characterized by a strong emphasis on personal expression and self-care, also contributes to the market's growth. As the industry evolves, it continues to adapt to changing consumer preferences and regulatory requirements, ensuring the provision of high-quality, safe, and fashionable nail services.

How is this Nail Salon Industry segmented?

The nail salon industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Service

  Manicure and pedicure
  Nail extension
  Nail art and design
  Others


End-user

  Women
  Men


Geography

  North America

    US
    Canada


  Europe

    France
    Germany
    Italy
    UK


  APAC

    China
    Japan


  South America

    Argentina
    Brazil


  Middle East and Africa

By Service Insights

The manicure and pedicure segment is estimated to witness significant growth during the forecast period. Manicures and pedicures, which involve the enhancement and care of nails and hands, have gained increasing popularity in recent years. Affordable nail salons and mobile nail technicians have expanded accessibility to these services for individuals across various socio-economic backgrounds. The growing emphasis on self-care and wellness further fuels the demand for professional manicure and pedicure services. In today's fast-paced world, consumers seek these treatments for relaxation and convenience. Nail salons offer attractive discounts, adding to the appeal. However, it is essential to acknowledge potential health hazards associated with nail services, including exposure to chemicals such as toluene, formaldehyde, dibutyl phthalate, and methacrylate compounds.

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The manicure and pedicure segment was valued at USD 5.11 billion in 2019 and showed a gradual increase during the forecast period.

Regional Analysis

North America is estimated to contribute 30% to the growth of the global market during the forecast period. Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

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The market in North America is experiencing significant growth, driven by the expanding fashion industry and increasing emphasis on personal grooming