During an average week in between fall 2021 and fall 2023, **** percent of 'Classical' radio listeners in the United States were over 65 years of age. Considering the distribution of various radio formats' audience by age, it is clear to see that this genre is less appealing to the young, with only *** percent of adults aged under 25 tuning in to "Classical" radio.
The reach of online radio in the United States has increased sharply in the last decade, with ** percent of the U.S. population having listened to the online radio in the past month in 2023, compared to ** percent ten years previously. Weekly online radio consumption among U.S. listeners has also increased, growing from ** percent in 2007 to ** percent in 2023.
Finland has the highest radio users in selected countries worldwide. ** percent of consumers in Finland listen to this kind of media. Following in second place is Greece, where ** percent of respondents consume this media type.Statista Consumer Insights offer you all results of our exclusive Statista surveys, based on more than ********* interviews.
Survey findings from early 2021 showed that spending less time in a car was considered the main reason for listening to less AM/FM radio in the United States and Canada. While ** percent of respondents mentioned reduced car travel, more than ** percent also listed lifestyle changes.
Radio consumption in North America
Radio remains one of the most popular channels for news and entertainment in North America. But even though audiences still enjoy listening to music, sports, and other audio formats on traditional AM/FM radio, the industry is undergoing visible changes due to the proliferation of digital media and other changes in consumer behavior. Over the past few years, the average daily time spent listening to the radio decreased from *** to ** minutes. The pandemic-induced shift to home office and other travel restrictions also had a tangible impact on the medium as car radios are the most used device for radio consumption in Canada and the U.S. alike.
What are audiences listening to?
According to a recent survey on the frequency of radio news consumption, around ** percent of adults in the United States listened to radio news on a daily basis in 2021, while another ** percent did so at least once per week. Correspondingly, survey findings also showed that radio was considered the most-trusted news medium in the United States that year ahead of television networks and newspapers. But what do audiences listen to apart from news broadcasts? As of 2021, rock, pop, and country music were the most popular radio music genres in the U.S. and Canada.
Radio RMF FM was by far the leading radio station in Poland in 2025, with an approximately 30 percent listenership rate. Second was Radio ZET, whose listenership increased by a 0.9 percentage point. Leaders of the market RMF FM’s listenership has been increasing for several years. The station is also the leader in Poland’s capital city, Warsaw, and was declared the country’s most influential radio station. Radio Zet is generally second in such rankings. However, when it comes to online radio services, Radio Zet (radiozet.pl) is the leader with over six million users, and RM FM (rmf24.pl) and Eska (eska.pl) follow. How is the industry growing? Radio reaches about three quarters of the Polish population daily, mostly by FM radio receiver. People are more likely to listen to radio in their cars. The growth of the radio advertising segment has been declining, but it is expected to return to a steady growth of around three percent in the coming years.
In a 2024 survey about listening to the radio in Australia, it was estimated that there were around **** million commercial radio listeners nationwide. By comparison, it was estimated that there were just over **** million listeners to community radio.
In the Polish city of Poznań, Radio RMF FM was the most listened to radio station, with a listenership of 20.2 percent during the observed period of time. Radio TOK FM followed with a 10.7 percent listenership.
In the first half of 2023, Český rozhlas Radiožurnál was the most-listened-to radio station in Czechia. It had a daily listenership of around ******* people. Rádio Impuls placed second with ******* daily listeners, followed by Evropa 2 with ******* people. According to the source, these named stations lost listeners compared to the previous year.
This statistic shows the number of public and private radio stations in Germany from 1987 to 2024. In 2024, there were ** public radio stations, whereas the number of private radio stations amounted to ***.
According to the source, there were ****** commercial radio stations in the United States in 2024, an increase of ** stations from the previous year, and approximately ** percent more than the ****** stations recorded in 1990.
As of June 2024, radio station Qmusic reached nearly *** million people in the surveyed week. Sky Radio followed behind with a weekly audience reach of more than *** million people. The data indicates that commercial radio stations in the Netherlands had a higher reach than the public NPO radio stations. For instance, the most popular NPO radio station during that week, NPO Radio 2, came in fourth position, falling short of ***** million people reached.
In the Polish Tricity area (Gdańsk, Gdynia, and Sopot), Radio RMF FM was the most listened to radio station, with a listenership of **** percent during the observed period of time. Radio ZET followed, with an **** percent listenership.
This graph depicts he number of radio stations in Germany from 1987 to 2024. In 1987, there were ** German radio stations. By 2024, the number of stations had risen to ***.
As of the first quarter of 2020, the British Broadcasting Corporation (BBC) made up four of the top five radio stations in the United Kingdom for weekly reach. BBC Radio 2, the leading radio station in the UK saw its average consumer listen to over ten hours per week. The UK radio industry has seen revenues remain stagnant between 2014 and 2018.
Podcasts and listen again radio
One issue that traditional radio has had to face is the rise of podcasts and listen again radio stations as well as music streaming services. Consumers can now listen to exactly what they want, when they want, often without having to listen to advertising breaks. In 2018, approximately seven million people listened to podcasts in the UK. Also in 2018, approximately 30 percent of individuals used Spotify in the UK.
Demographics
In 2017, those aged between 25 and 44 were most likely to have listened to radio in the previous week. Unlike some other forms of media, UK consumers have been relatively slow to move over to online and app-based consumption. This may be due to the popularity of radio during drive time commutes. The AM/FM radio was still the most popular form of radio consumption in the UK in 2018.
In a 2024 survey about listening to the radio in Australia, it was estimated that most radio listeners were aged between 25 and 54, with **** million aged between 25 and 39, and **** million between ** and **.
Country music stations were most frequent radio formats in 2023, with ***** unique stations in the United States that year, ** stations less than in 2021. Also popular were news and talk shows and religion stations, with over ***** stations respectively.
Audytorium **, also known as A **, is a radio agreement used to coordinate the activities of the local Polish Radio stations. Its share of listenership has fluctuated over the years and amounted to *** percent as of February 2025.
KISS FM was the leading radio channel in Romania in 2024, generating a daily reach of approximately **** million unique listeners. It was followed by Radio ZU and Radio Actualități, with a daily reach of **** million and *** thousand people, respectively.
Radio ESKA is a commercial radio station, as well as one of the largest Polish radio networks. Radio ESKA, along ESKA Rock, Vox FM and Radio WAWA, is part of the Grupa Radiowa Time (TIime SA) in Poland. Its share of listenership has fluctuated over the years and amounted to * percent as of February 2025.
Rock Radio is a radio station network established in 2014 and owned by the Grupa Radiowa Agory (Agora Radio Group). Rock Radio's share of listenership has mainly increased over the years and amounted to 0.7 percent as of May 2024.
During an average week in between fall 2021 and fall 2023, **** percent of 'Classical' radio listeners in the United States were over 65 years of age. Considering the distribution of various radio formats' audience by age, it is clear to see that this genre is less appealing to the young, with only *** percent of adults aged under 25 tuning in to "Classical" radio.