Population growth (annual %) in Pakistan was reported at 1.5096 % in 2024, according to the World Bank collection of development indicators, compiled from officially recognized sources. Pakistan - Population growth (annual %) - actual values, historical data, forecasts and projections were sourced from the World Bank on August of 2025.

Urban population growth (annual %) in Pakistan was reported at 2.3603 % in 2024, according to the World Bank collection of development indicators, compiled from officially recognized sources. Pakistan - Urban population growth (annual %) - actual values, historical data, forecasts and projections were sourced from the World Bank on August of 2025.

Chart and table of population level and growth rate for the Hyderabad, Pakistan metro area from 1950 to 2025.

Annualized average growth rate in per capita real survey mean consumption or income, bottom 40% of population (%) in Pakistan was reported at 1.34 % in 2018, according to the World Bank collection of development indicators, compiled from officially recognized sources. Pakistan - Annualized average growth rate in per capita real survey mean consumption or income, bottom 40% of population - actual values, historical data, forecasts and projections were sourced from the World Bank on August of 2025.

Chart and table of population level and growth rate for the Wah, Pakistan metro area from 1950 to 2025.

Annualized average growth rate in per capita real survey mean consumption or income, total population (%) in Pakistan was reported at 1.25 % in 2018, according to the World Bank collection of development indicators, compiled from officially recognized sources. Pakistan - Annualized average growth rate in per capita real survey mean consumption or income, total population - actual values, historical data, forecasts and projections were sourced from the World Bank on June of 2025.

Chart and table of population level and growth rate for the Mardan, Pakistan metro area from 1950 to 2025.

In 2025, India overtook China as the world's most populous country and now has almost 1.46 billion people. China now has the second-largest population in the world, still with just over 1.4 billion inhabitants, however, its population went into decline in 2023. Global population As of 2025, the world's population stands at almost 8.2 billion people and is expected to reach around 10.3 billion people in the 2080s, when it will then go into decline. Due to improved healthcare, sanitation, and general living conditions, the global population continues to increase; mortality rates (particularly among infants and children) are decreasing and the median age of the world population has steadily increased for decades. As for the average life expectancy in industrial and developing countries, the gap has narrowed significantly since the mid-20th century. Asia is the most populous continent on Earth; 11 of the 20 largest countries are located there. It leads the ranking of the global population by continent by far, reporting four times as many inhabitants as Africa. The Demographic Transition The population explosion over the past two centuries is part of a phenomenon known as the demographic transition. Simply put, this transition results from a drastic reduction in mortality, which then leads to a reduction in fertility, and increase in life expectancy; this interim period where death rates are low and birth rates are high is where this population explosion occurs, and population growth can remain high as the population ages. In today's most-developed countries, the transition generally began with industrialization in the 1800s, and growth has now stabilized as birth and mortality rates have re-balanced. Across less-developed countries, the stage of this transition varies; for example, China is at a later stage than India, which accounts for the change in which country is more populous - understanding the demographic transition can help understand the reason why China's population is now going into decline. The least-developed region is Sub-Saharan Africa, where fertility rates remain close to pre-industrial levels in some countries. As these countries transition, they will undergo significant rates of population growth.

Chart and table of population level and growth rate for the Larkana, Pakistan metro area from 1950 to 2025.

pakistan - Population Growth for Pakistan was 1.54880 % Chg. at Annual Rate in January of 2023, according to the United States Federal Reserve. Historically, pakistan - Population Growth for Pakistan reached a record high of 1.88678 in January of 2021 and a record low of 1.54880 in January of 2023. Trading Economics provides the current actual value, an historical data chart and related indicators for pakistan - Population Growth for Pakistan - last updated from the United States Federal Reserve on July of 2025.

Chart and table of population level and growth rate for the Kasur, Pakistan metro area from 1950 to 2025.

According to Cognitive Market Research, the global basmati rice market size will be USD XX Billion in 2024 and is set to achieve a market size of USD XX Billion by the end of 2031 growing at a CAGR of XX% from 2024 to 2030. • Detailed market segmentation analysis at a various level such as type, application, distribution, and region. • Detailed analysis of the factors that drive and restrain the basmati rice market. • Current dominating region analysis and forecasted region analysis. • Asia-Pacific region dominated the market and accounted for the highest revenue of XX% in 2024 and it is projected that it will grow at a CAGR of XX% in the future. • Overview of current market trends and opportunities in the basmati rice market. • The parboiled rice type segment accounts for the largest market share and is anticipated to a healthy growth over the approaching years with a market size of USD XX billion in 2024.

Market Dynamics of Basmati Rice Market

Key Drivers for Basmati Rice Market

Population growth and rising demand a major driving factors for the basmati rice market

Increasing population will increase the consumption of rice, China is one of the leading countries in rice consumption because their population is high so the demand for rice is also high. The growing population will demand more food with great variety. highest rice-producing country. Also, China accounts for being the largest consumer of rice. It accounts for around 30% consumption of globally produced rice. Also, with increasing popularity of basmati rice and its health benefits among the young population boosts the market for basmati rice. Basmati rice is a good source of essential nutrients like carbohydrates, protein, and B vitamins. Basmati rice has a lower fat content compared to other rice varieties, making it a healthier choice for weight management, its aromatic flavor makes basmati rice unique from other rice varieties. For instance- Horeca is referred to as the hotel and food service industries that accept basmati rice as their staple food ingredient, which is consumed by people in high demand. Every restaurant or hotel experiences immense demand or requests from their guests to serve them with basmati rice. Such a demand contributes to increased production and sales of basmati rice, leading to the growth of the market. Hence, the increasing population reflects the consumption rate of basmati rice global market.

Modern trade and the rise of E-commerce drive the market of basmati rice

Modern trade of basmati rice is executed when various countries are importing rice from India and Pakistan. India is the biggest exporter of basmati rice, and the rise of demand in the world for Indian basmati has helped the market grow to substantial heights and generate great revenues in the prior forecast periods. e-commerce, the trend for ordering foods and groceries online has immensely increased. Moreover, there is an increase in the count of on-demand grocery apps, which is helping people order their pack of basmati rice and other goods from the comfort of their homes. This is what contributes immensely to the growth of the basmati rice market in the present forecast period. Because of their busy lifestyle people shifted from traditional store shopping to modern shopping for their convenience.

Key Restraints for Basmati Rice Market

Climatic conditions and supply chain disruption lead to many challenges for the Basmati rice market 

The delightful aroma and alluring taste of basmati rice have conquered the taste buds and hearts of millions of food enthusiasts worldwide. But climatic changes like drought, and unpredictable weather patterns, affect the quality of basmati rice. Basmati rice is revered for its aromatic taste, texture, and quality. Rice cultivation needs an average of 100 to 200 CM rainfall. It is a highly water-consuming crop. Most of the time because of poor irrigation systems and delayed monsoon a large amount of underground water is used for Rice cultivation. Deep tube wells are used for drawing underground water. These deep tube wells need high electricity consumption. A great amount of water resources is wasted in this way. Also, disruptions in the supply chain hinder the import and export market of basmati rice like...

The Pakistan Telecom industry, valued at $4.52 billion in 2025, is projected to experience steady growth, exhibiting a Compound Annual Growth Rate (CAGR) of 3.28% from 2025 to 2033. This growth is fueled by increasing mobile and internet penetration, particularly in underserved rural areas. The rising adoption of smartphones and affordable data plans are key drivers, alongside the expanding popularity of over-the-top (OTT) services and PayTV. Increased competition among major players like PTCL, Telenor Pakistan, Zong, Jazz, and Ufone is fostering innovation and driving down prices, further stimulating market expansion. However, challenges remain, including infrastructure limitations in certain regions, regulatory hurdles, and the need for continued investment in network upgrades to support the growing demand for high-speed data. The industry is witnessing a shift towards digitalization, with the expansion of 4G and the gradual rollout of 5G networks. This necessitates ongoing investment in infrastructure and skilled workforce development. The segmentation of the market into voice services (wired and wireless), data, and OTT/PayTV services reflects diverse consumer needs and opportunities for targeted service offerings. The forecast period suggests a continued, albeit moderate, expansion of the market, driven by technological advancements and evolving consumer preferences. Growth will be particularly influenced by the success of initiatives aimed at bridging the digital divide and expanding connectivity across the country. The forecast for the Pakistan Telecom market suggests a continued trajectory of growth, albeit at a moderate pace. The CAGR of 3.28% indicates a consistent, albeit not explosive, expansion. Factors like increasing digital literacy, government initiatives to improve digital infrastructure, and the burgeoning e-commerce sector will all contribute to this sustained growth. However, challenges relating to maintaining network stability, managing increasing data traffic, and navigating the regulatory landscape will require continuous attention. The competitive landscape will remain dynamic, with existing players vying for market share and new entrants potentially emerging. Successful players will be those who can effectively adapt to evolving consumer needs, invest strategically in infrastructure, and offer innovative and affordable services that cater to the diverse needs of the Pakistani population. This comprehensive report provides a detailed analysis of the Pakistan telecom industry, covering the period from 2019 to 2033. With a focus on the base year 2025 and a forecast period extending to 2033, this report offers invaluable insights for investors, industry professionals, and anyone seeking to understand the dynamics of this rapidly evolving market. Key search terms covered include: Pakistan Telecom Market Size, Pakistan Telecom Industry Analysis, Pakistan Mobile Network Operators, Pakistan Telecom Regulations, Pakistan OTT Market, Pakistan Telecom Investment. Recent developments include: In October 2022, Pakistan Telecommunication Company Ltd (PTCL) unveiled that it had penned to collaborate with Evision to launch a video streaming platform. According to PTCL, the new digital video over-the-top (OTT) platform would provide news and entertainment by hosting Hollywood and Pakistani entertainment material in addition to various national and international news and sports channels., In June 2022, Pakistan's top voice and data network, Ufone, introduced the most extensive and economical hybrid package in the market, the "Sab Se Bari Offer," to facilitate the finest user experience for its clients. This hybrid package gives consumers more convenience, control, and enabling options so they may use the company's top-notch voice and data services for longer while engaging in business-related activities, education, or pleasure.. Key drivers for this market are: Increased Pace of Digital Transformation, Robust Mobile Penetration in the Country. Potential restraints include: , Lack of Infrastructure and Limited Awareness about E-learning. Notable trends are: Accelerating Digital Transformation.

In 2018, the estimated average inflation rate in Pakistan amounted to about 3.93 percent compared to the previous year, a slight drop from 2017, but an ever sharper one compared to four years earlier. Over the next few years, forecasts estimate it to level off at around 6.5 percent.

Pakistan‘s more or less fragile economy

Pakistan is one of the most populous countries in the worldwith a large Muslim population and a rather low urbanization rate, which means that the majority of Pakistanis live in rural areas. However, the majority of the country's GDP is generated by the services sector, which also employs most of the workforce. As of now, Pakistan’s economic growth seems stable, but that wasn’t always the case.

Stable growth ahead?

Like many others, Pakistan’s economy suffered during the 2009 financial crisis, and while it has recovered today, inflation was still over 10 percent in 2012. GDP slumped during that time as well, but now, ten years later, it has almost tripled and seems to be on an upward trend. Although its GDP generation now mainly relies on services, Pakistan still exports agricultural goods like cotton. However, the country still struggles with an increasing trade deficit and thus rising national debt – two factors that could hinder economic growth in the future.

Asia Pacific Halal Food Market USD 586147.76 million in 2024 and will grow at a compound annual growth rate (CAGR) of 11.9% from 2024 to 2031. The rising Muslim population in countries including Indonesia, Pakistan, Malaysia, and India is expected to aid the sales to USD 1263290.1 million by 2031

The global Concrete Admixtures market was valued at USD 19.62 billion in 2022 and is projected to reach USD 39.38 billion by 2030, registering a CAGR of 9.1 % for the forecast period 2023-2030. Factors Affecting Concrete Admixtures Market Growth

Growth of the construction industry:

The rapid growth of the construction industry due to urbanization, industrialization, growing population, and net income, fuelled the growth of the concrete admixtures market. The rise in construction projects like infrastructure development, industrial units, and residential project, rises the demand for concrete admixtures like Normal Plasticizers, Super Plasticizers, Retarding, Accelerating, Water-proofing, and Air-Entraining. Infrastructure development like bridges, airports, roads, and railways, stimulates the growth of the construction industry and expands the concrete admixtures market. Concrete admixtures play a vital role in ensuring the durability, and quality of construction materials. Increasing R&D activities witnessing the growth of the market due to the rise in the use of advanced composition materials, adoption of high-performance concrete, and green building practices. Urbanization and population growth led to increasing residential housing and infrastructure projects. As well as the renovation of existing projects also increases, expanding the concrete admixtures market. Moreover, focus on sustainable construction structure, propel the market’s growth.

The usage of water-reducing admixtures helped to overcome water scarcity:

Increasing the use of water-reducing admixtures drive the growth of the concrete admixture market. According to Unicef, almost two-thirds of the world’s population experience severe water scarcity for at least one month each year and 700 million people could be displayed by intense water scarcity by 2030. Water-reducing admixtures reduce the usage of water by 5-12% but maintain the consistency measured by a slump. Because adding a water-reducing admixture lowers the water-cement ratio of concrete, it can increase the concrete's strength. Approximately, 25 litres of water is required per 50 kg of cement in concrete admixture. Countries like Lebanon, Pakistan, Afghanistan, Syria, Turkey, and Niger are expected to increase the demand for water-reducing admixture due to the high water scarcity rate. Increasing water scarcity during the forecast period is expected to drive the market’s growth.

The Restraining Factor of Concrete Admixtures:

Unavailability of skilled labor:

The lack of skilled labor may hamper the growth of the concrete admixture market. Skill shortages make it difficult for contractors to deliver the quality of products that more discerning customers require. This is a major problem in many developed countries and a growing problem in developing countries, particularly those with a significant group of middle- and upper-class clients. Skilled labor is essential for the construction industry to meet project requirements for quality, cost, and schedule. Unskilled labor can be a barrier for the construction industry, reducing the demand for concrete admixture. The market growth can be improved by training and education for the workers.

Impact of the COVID-19 Pandemic on the Concrete Admixtures Market:

The COVID-19 pandemic had a significant impact on the concrete admixture sector. Outbreaks of the coronavirus (COVID-19) have significantly disrupted the economy and impacted businesses, homes, financial institutions, industrial organizations, and infrastructure firms leading to a decline in concrete admixtures. The pandemic led to temporary shutdowns and disruptions in construction projects resulting in lower demand for concrete admixture. The concrete admixtures market relies on the complex supply chain for raw materials and finished products. The pandemic disrupts the supply chain, logistics, and transportation of raw materials and delayed deliveries. Additionally, Economic uncertainty reduced investment in construction, resulting in a decline in demand for concrete admixtures. As the world begins to recover from the pandemic, the construction industry is gradually returning to normalcy. Residential and commercial projects have resumed, and consumer demand is hiking up. Therefore, the demand for Concrete admixture is expected to recover and potentially grow as the construction industry rebounds...

The Pakistani hospitality industry, valued at approximately $XX million in 2025, is experiencing robust growth, projected to maintain a Compound Annual Growth Rate (CAGR) exceeding 6.56% from 2025 to 2033. This expansion is driven by several key factors. Firstly, a burgeoning domestic tourism sector fueled by rising disposable incomes and a growing middle class is significantly boosting demand for hotels and tourism services across all segments – from budget-friendly options to luxury accommodations. Secondly, increased inbound tourism, particularly from regional countries and increasingly from international markets, contributes to heightened occupancy rates and revenue generation. Furthermore, strategic government initiatives aimed at improving infrastructure and promoting Pakistan as a tourism destination are playing a vital role in bolstering the industry's growth trajectory. However, challenges remain. These include infrastructural limitations in certain regions, security concerns that can impact tourist confidence, and the need for continued investment in skills development within the hospitality workforce to meet evolving guest expectations. The segmentation of the market reveals a diverse landscape. The inbound and outbound tourism sectors are both contributing significantly to overall growth. Within the hotel segment, the economy and budget hotel category shows considerable potential given the large population segment with price sensitivity. However, the premium and luxury hotel segments are also expanding rapidly, driven by the increasing demand from high-spending domestic and international tourists seeking unique experiences. Major players like Islamabad Serena Hotel, Pearl Continental, and other international and local brands are actively shaping the market through their investments and brand recognition. The geographic distribution of the market shows considerable concentration within major urban centers, however, investment in developing infrastructure and promoting tourism in less explored regions presents significant opportunities for expansion. The forecast period indicates a consistent upward trend, with the industry poised for continued growth, provided that challenges related to infrastructure and security are effectively addressed. Recent developments include: March 2023: Radisson Hotel Group announced the signing of two new hotels in Islamabad, Pakistan, with a commitment to expanding its footprint in the South Asian market. The two new hotels, Radisson Blu Hotel & Residences (consisting of 432 rooms, suites, and serviced apartments) and Radisson Hotel Islamabad Multi Gardens, include 165 rooms, including four executive suites., February 2023: Valor Hospitality Partners, a global integrated hotel and operations solutions company, announced to be operating the Hyatt Regency Lahore DHA. The franchise agreement with Hyatt and FP Global (Private) Limited marks the first Valor property in Pakistan to expand its portfolio into Southwest Asia.. Key drivers for this market are: Increasing Share Of Inbound Tourism, Rise In Number of 3 Star and 5 star Hotels. Potential restraints include: Increasing Share Of Inbound Tourism, Rise In Number of 3 Star and 5 star Hotels. Notable trends are: Rising Inbound Tourism.

According to Cognitive Market Research, the global Guar Meal Market size will be USD XX million in 2024 and will expand at a compound annual growth rate (CAGR) of 5.20% from 2024 to 2031.

North America held the major market, accounting for more than 40% of global revenue and having a market size of USD XX million in 2024. It will grow at a compound annual growth rate (CAGR) of 3.4% from 2024 to 2031.
Europe accounted for a share of over 30% of the global market size of USD XX Million.
Asia Pacific held the market of around 23% of the global revenue with a market size of USD XX million in 2024 and will grow at a compound annual growth rate (CAGR) of 7.2% from 2024 to 2031.
Latin America's market will account for more than 5% of global revenue and be worth USD XX million in 2024, growing at a compound annual growth rate (CAGR) of 4.6% from 2024 to 2031.
Middle East and Africa held the major market of around 2% of the global revenue with a market size of USD XX million in 2024 and will grow at a compound annual growth rate (CAGR) of 4.9% from 2024 to 2031.
The Residential held the highest Guar Meal Market revenue share in 2024.

Market Dynamics of Guar Meal Market

Key Drivers of Guar Meal Market

Growth in Livestock Production to Increase the Demand Globally

The growth in livestock production is poised to drive increased demand for feed ingredients globally, including guar meal. As the global population continues to rise, so does the demand for animal protein, leading to expansion in the livestock industry. This growth is particularly pronounced in emerging economies where rising incomes and urbanization drive dietary shifts towards meat and dairy products. Consequently, there is a heightened need for high-quality feed ingredients to support the health and productivity of livestock. Guar meal, with its rich protein content and nutritional benefits, serves as a valuable feed supplement for various livestock species, including poultry, cattle, and aquaculture. Its affordability and effectiveness in promoting animal growth and health make it an attractive choice for feed manufacturers and livestock producers worldwide. As the livestock sector expands to meet growing protein demands, the demand for guar meal is expected to increase correspondingly, driving market growth globally.

Nutritional Value and Benefits to Propel Market Growth

The nutritional value and benefits of guar meal are poised to propel market growth as the demand for high-quality animal feed ingredients continues to rise. Guar meal stands out for its rich protein content, favorable amino acid profile, and digestibility, making it an essential component in livestock and poultry diets. As livestock producers prioritize animal health, growth, and performance, they increasingly turn to guar meal to meet their nutritional requirements. Additionally, guar meal's high fiber content contributes to improved gut health and digestion in animals. Furthermore, its natural and non-toxic properties align with consumer preferences for sustainable and safe feed ingredients. With the global population expanding and dietary preferences shifting towards protein-rich diets, the demand for nutritious animal feed ingredients like guar meal is expected to soar. As a result, guar meal's nutritional value and benefits are poised to drive sustained market growth, catering to the evolving needs of the livestock industry worldwide.

Restraint Factors Of Guar Meal Market

Dependency on Guar Crop Production to Limit the Sales

The dependency on guar crop production poses a significant challenge that could limit sales within the guar meal market. Guar meal, as a byproduct of guar gum extraction, is inherently tied to the cultivation and processing of guar crops. Factors such as weather conditions, pest infestations, and disease outbreaks can significantly impact guar crop yields, leading to fluctuations in guar meal production and availability. Moreover, guar cultivation is concentrated in specific regions, primarily in countries like India, Pakistan, and the United States, which may further exacerbate supply chain vulnerabilities. Any disruptions in guar crop production could lead to supply shortages, driving up prices and potentially limiting the accessibility of guar meal for feed manufacturers and livestock producers. To mitigate this dependency, diversification of feed ingredient sources and...

Tetra Pack Carton Sales Market Outlook

In 2023, the global market size for Tetra Pack Carton Sales was valued at approximately USD 54 billion, and it is projected to reach around USD 80 billion by 2032, growing at a Compound Annual Growth Rate (CAGR) of 4.2% over the forecast period. This growth can be attributed to the rising demand for sustainable and convenient packaging solutions across various industries, including food and beverages. Factors such as increasing consumer awareness regarding the environmental impact of packaging materials and the growing preference for on-the-go consumption are driving the market forward.

The Tetra Pack Carton Sales Market is experiencing significant growth due to several key factors. Firstly, sustainability has become a critical concern for consumers and manufacturers alike. Tetra Pak cartons, known for their recyclability and lower carbon footprint compared to traditional packaging materials like plastic and glass, are gaining traction as a preferred packaging solution. Additionally, governments and regulatory bodies across the globe are implementing stringent regulations to reduce plastic waste, further boosting the adoption of Tetra Pak cartons. Secondly, the convenience factor associated with Tetra Pak cartons is a major driver. These cartons are lightweight, easy to transport, and offer extended shelf life to perishable products, making them ideal for modern, fast-paced lifestyles. Moreover, advancements in packaging technology have led to the development of innovative carton designs, such as resealable and portion-controlled options, catering to the evolving needs of consumers.

Another significant growth factor is the increasing demand for packaged beverages and dairy products. The rising urban population, coupled with changing dietary preferences and busy lifestyles, has fueled the consumption of ready-to-drink beverages and dairy products. Tetra Pak cartons provide a convenient and hygienic packaging solution for these products, ensuring product safety and quality. Furthermore, the proliferation of e-commerce and online grocery shopping has created new opportunities for the Tetra Pak Carton Sales Market. Online retailers prefer Tetra Pak cartons for their durability and ability to withstand the rigors of transportation, ensuring that products reach consumers in pristine condition. This shift in consumer purchasing behavior has opened up new distribution channels and expanded the market reach for Tetra Pak cartons.

From a regional perspective, Asia Pacific is expected to dominate the Tetra Pack Carton Sales Market during the forecast period. The region's rapid economic growth, increasing disposable income, and changing consumer lifestyles are driving the demand for packaged food and beverages. Countries like China and India, with their large populations and growing middle class, present significant growth opportunities for Tetra Pak cartons. North America and Europe are also anticipated to witness substantial growth, driven by the rising awareness of sustainable packaging and the strong presence of established players in these regions. Latin America and the Middle East & Africa are emerging markets with immense potential, driven by improving economic conditions and increasing urbanization.

Product Type Analysis

The Tetra Pack Carton Sales Market is segmented by product type into Standard Cartons, Aseptic Cartons, Gable Top Cartons, and Others. Standard cartons, which are typically used for packaging non-perishable food and beverages, represent a significant portion of the market. These cartons are favored for their cost-effectiveness and ease of use. Aseptic cartons, on the other hand, are designed to extend the shelf life of perishable products without the need for refrigeration. This segment is experiencing rapid growth due to the increasing demand for long-life dairy products, juices, and other beverages. Aseptic technology ensures that the nutritional value and taste of the product are preserved, making it a popular choice among consumers and manufacturers alike.

Gable top cartons, known for their distinctive shape and ease of pouring, are primarily used for packaging liquid dairy products such as milk and cream. The growing consumption of dairy products, coupled with the rising preference for convenient packaging, is driving the demand for gable top cartons. This segment is expected to witness steady growth during the forecast period. The "Others" category includes innovative and customized carton designs that cater to specific packaging requirements. The development of unique and eye-catching carton designs is becoming increasingly impo

As of February 2025, Malaysia led the Asia-Pacific (APAC) region in internet adoption, with internet users accounting for **** percent of its population. In contrast, Bangladesh had an internet adoption rate of **** percent. The disparity reveals the complex landscape of internet accessibility and infrastructure development in the region. Challenges and opportunities in developing markets While some Asian countries boast world-leading internet speeds and high adoption rates, others face significant hurdles. South Asian nations like Pakistan and Bangladesh have internet adoption rates below ** percent in 2025. India’s internet penetration rate, at over ** percent, still leaves more than *** million people unconnected to the internet. Yet these gaps also underscore huge growth potential for the region. Rapid progress can be seen in mobile internet adoption in Indonesia in recent years, with penetration estimated to grow from under ** percent in 2020 to over ** percent in 2025, highlighting how quickly connectivity can advance when infrastructure development and affordability are prioritized. . Mobile internet driving greater access The rapid expansion of mobile internet is playing a crucial role in driving internet adoption across Asia. As smartphone ownership is becoming the norm in Asia-Pacific, mobile devices now serve as the primary and most accessible gateway to the internet. The preference for mobile internet access is especially evident in Southeast Asia, where users report spending more online time via smartphones than on computers. In 2023, mobile internet user penetration in the Asia-Pacific region reached ** percent, up from ** percent in 2018. This trend is expected to continue, with projections indicating a ** percent penetration rate by 2030. The growth in mobile internet usage is transforming how people access online services and information, particularly in areas where fixed broadband infrastructure is limited.