As of October 2024, Singapore had the highest potential reach rate of YouTube ads in the Asia-Pacific region, at nearly 92 percent among the population aged 18 years and above. In comparison, the video platform's potential ad reach in India amounted to around 43 percent of the country's adult population.
As of February 2025, Norway recorded the highest Snapchat reach by far among the examined Nordic countries, with 63.9 percent of its digital population using the video-sharing and messaging app. Denmark followed with a reach of 47.9 percent, while Sweden reported a Snapchat reach of around 45.9 percent at the beginning of 2025.
As of February 2025, Australia had the highest potential Instagram ad reach rate in the Asia-Pacific region among the reported markets, at about **** percent of the adult population. In comparison, Instagram advertising in China had a potential reach of about *** percent among the population aged 18 years and over. The rise of social media advertising Digital advertising had the highest ad spending in the Asia-Pacific region, with brands increasingly prioritizing online presence and engagement. Social media advertising has become a major focus, as platforms like Instagram, Facebook, TikTok, and WeChat offer access to a wide audience. Among APAC markets, China and Japan lead in social media ad revenue, reflecting large user bases. Next to paid advertising, social media influencers and bloggers have emerged as key players in shaping consumer preferences. Their recommendations are often perceived as trustworthy, in contrast to traditional brand ads, making them an essential part of modern digital marketing strategies. Influencer marketing: Driving purchases in Asia Influencer marketing plays a crucial role in the shopping behavior of consumers. In Southeast Asia specifically, the top product categories purchased due to influencer recommendations include beauty and fashion, with influencers often setting trends and creating demand for new products through their content. Consumers in Southeast Asia engage with influencer content primarily for entertainment, but many also seek purchase inspiration. As influencer marketing continues to evolve, brands are increasingly investing in partnerships with content creators to enhance their reach, credibility, and connection with consumers.
Social network X/Twitter is particularly popular in the United States, and as of February 2025, the microblogging service had an audience reach of 103.9 million users in the country. Japan and the India were ranked second and third with more than 70 million and 25 million users respectively. Global Twitter usage As of the second quarter of 2021, X/Twitter had 206 million monetizable daily active users worldwide. The most-followed Twitter accounts include figures such as Elon Musk, Justin Bieber and former U.S. president Barack Obama. X/Twitter and politics X/Twitter has become an increasingly relevant tool in domestic and international politics. The platform has become a way to promote policies and interact with citizens and other officials, and most world leaders and foreign ministries have an official Twitter account. Former U.S. president Donald Trump used to be a prolific Twitter user before the platform permanently suspended his account in January 2021. During an August 2018 survey, 61 percent of respondents stated that Trump's use of Twitter as President of the United States was inappropriate.
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This pie chart displays public companies per country using the aggregation count. The data is filtered where the company is Reach. The data is about companies.
As of April 2025, Kazakhstan was the country with the highest Instagram audience reach with 89.3 percent. Turkey also had a high Instagram audience penetration rate, with 88.8 percent of the population using the social network. In Uruguay, the United Arab Emirates, and Brazil, the photo-sharing platform was used by more than 86 percent of each country's population.
As of February 2025, Facebook had an addressable ad audience reach 130.6 percent in Western Sahara, followed by Libya with 127.6 percent and Mongolia with 118.1 percent. Additionally, the Philippines and Cambodia had addressable ad audiences of 116.6 percent and 111.6 percent, respectively.
As of April 2024, Bahrain was the country with the highest Instagram audience reach with 95.6 percent. Kazakhstan also had a high Instagram audience penetration rate, with 90.8 percent of the population using the social network. In the United Arab Emirates, Turkey, and Brunei, the photo-sharing platform was used by more than 85 percent of each country's population.
As of February 2025, more than 76 percent of the population of Uruguay was on social media. On the other hand, approximately 22 percent of Haitians used social networking platforms. Among the largest Latin American markets, Brazil had the lowest social media penetration rate at 67.8 percent, just below Colombia and Argentina. Online networking among Chilean young adults intensifies Young adults are the primary audience of social media in Chile. Nearly half of all Facebook users in the South American country were between 18 and 34 years old. The same age group accounted for almost 80 percent of Chilean users of LinkedIn. This generation has also been devoting more of its time to this type of online activity. Obstacles for the expansion of social media in Brazil A handful of issues still set part of Latin America's online population apart from social networks. Despite having the biggest social media audiences in Latin America, countries like Brazil and Mexico still struggled to provide internet access to their populations, thus hindering social media penetration rates.
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Description
This comprehensive dataset provides a wealth of information about all countries worldwide, covering a wide range of indicators and attributes. It encompasses demographic statistics, economic indicators, environmental factors, healthcare metrics, education statistics, and much more. With every country represented, this dataset offers a complete global perspective on various aspects of nations, enabling in-depth analyses and cross-country comparisons.
Key Features
- Country: Name of the country.
- Density (P/Km2): Population density measured in persons per square kilometer.
- Abbreviation: Abbreviation or code representing the country.
- Agricultural Land (%): Percentage of land area used for agricultural purposes.
- Land Area (Km2): Total land area of the country in square kilometers.
- Armed Forces Size: Size of the armed forces in the country.
- Birth Rate: Number of births per 1,000 population per year.
- Calling Code: International calling code for the country.
- Capital/Major City: Name of the capital or major city.
- CO2 Emissions: Carbon dioxide emissions in tons.
- CPI: Consumer Price Index, a measure of inflation and purchasing power.
- CPI Change (%): Percentage change in the Consumer Price Index compared to the previous year.
- Currency_Code: Currency code used in the country.
- Fertility Rate: Average number of children born to a woman during her lifetime.
- Forested Area (%): Percentage of land area covered by forests.
- Gasoline_Price: Price of gasoline per liter in local currency.
- GDP: Gross Domestic Product, the total value of goods and services produced in the country.
- Gross Primary Education Enrollment (%): Gross enrollment ratio for primary education.
- Gross Tertiary Education Enrollment (%): Gross enrollment ratio for tertiary education.
- Infant Mortality: Number of deaths per 1,000 live births before reaching one year of age.
- Largest City: Name of the country's largest city.
- Life Expectancy: Average number of years a newborn is expected to live.
- Maternal Mortality Ratio: Number of maternal deaths per 100,000 live births.
- Minimum Wage: Minimum wage level in local currency.
- Official Language: Official language(s) spoken in the country.
- Out of Pocket Health Expenditure (%): Percentage of total health expenditure paid out-of-pocket by individuals.
- Physicians per Thousand: Number of physicians per thousand people.
- Population: Total population of the country.
- Population: Labor Force Participation (%): Percentage of the population that is part of the labor force.
- Tax Revenue (%): Tax revenue as a percentage of GDP.
- Total Tax Rate: Overall tax burden as a percentage of commercial profits.
- Unemployment Rate: Percentage of the labor force that is unemployed.
- Urban Population: Percentage of the population living in urban areas.
- Latitude: Latitude coordinate of the country's location.
- Longitude: Longitude coordinate of the country's location.
Potential Use Cases
- Analyze population density and land area to study spatial distribution patterns.
- Investigate the relationship between agricultural land and food security.
- Examine carbon dioxide emissions and their impact on climate change.
- Explore correlations between economic indicators such as GDP and various socio-economic factors.
- Investigate educational enrollment rates and their implications for human capital development.
- Analyze healthcare metrics such as infant mortality and life expectancy to assess overall well-being.
- Study labor market dynamics through indicators such as labor force participation and unemployment rates.
- Investigate the role of taxation and its impact on economic development.
- Explore urbanization trends and their social and environmental consequences.
From the selected regions, the ranking by penetration rate in the 'Video Streaming (SVoD)' segment of the media market is led by the United States with 46.26 percent and is followed by Norway (43.36 percent). In contrast, the ranking is trailed by Sweden with 40.82 percent, recording a difference of 5.44 percentage points to the United States. Find more statistics on other topics: a comparison of countries or regions regarding the penetration rate and a comparison of the revenue in Thailand. The Statista Market Insights cover a broad range of additional markets.
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Global ad spend were expected to reach over $134 billion in 2022. This means that it has increased by over 17% yearly.
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Global Cost to Achieve Documentary Compliance for Import Purposes by Country, 2023 Discover more data with ReportLinker!
In 2022, South Korea had the highest 5G reach in the Asia-Pacific region, with a reach score of 6.6 out of ten. In comparison, Indonesia had a reach score of 0.4 out of ten, users experiencing 5G in less than one-twentieth of locations.
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The US has historically been the target country for Twitter since its launch in 2006. This is the full breakdown of Twitter users by country.
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What are the average email marketing results in different countries? Here’s what we’ve found.
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Minecraft Statistics: The reports say that the gaming industry is expected to reach $431.87 billion by the year 2030. Since technological developments, not only there are laptops and PCs which are gaming-oriented but mobile devices have become compatible with many advanced games today. The recent release of the Harry Potter game ‘ Hogwarts Legacy is already doing its magic on the muggle world. These Minecraft Statistics include insights from various aspects that provide light on why Minecraft is one of the best games today. Editor’s Choice In Minecraft, 24 hours of the game is 20 minutes in real life. As of January 2023, the recorded number of players is 173.5 million. On average, 110,000 concurrent viewers are found on Twitch. Revenue generated from mobile downloads excluding in-game transactions counts for up to 41% of total Minecraft revenue. The Chinese edition of Minecraft has been downloaded more than 400 million times. To heal the players’ health healing potions have been used more than 1.1 billion times. Before launching Minecraft, the game was almost named a ‘Cave Game’. The game sometimes misspells its name by changing the order of words ‘C’ and ‘E’ with ‘Minecraft’. During the initial years of the pandemic, the database of total players increased by more than 14 million. The average age of a player is 24 years.
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Snapchat has a reach into 75% of the millenial and Gen Z audience.
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ChatGPT has taken the world by storm, setting a record for the fastest app to reach a 100 million users, which it hit in two months. The implications of this tool are far-reaching, universities...
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The global market size of Port Reach Stacker is $XX million in 2018 with XX CAGR from 2014 to 2018, and it is expected to reach $XX million by the end of 2024 with a CAGR of XX% from 2019 to 2024.
Global Port Reach Stacker Market Report 2019 - Market Size, Share, Price, Trend and Forecast is a professional and in-depth study on the current state of the global Port Reach Stacker industry. The key insights of the report:
1.The report provides key statistics on the market status of the Port Reach Stacker manufacturers and is a valuable source of guidance and direction for companies and individuals interested in the industry.
2.The report provides a basic overview of the industry including its definition, applications and manufacturing technology.
3.The report presents the company profile, product specifications, capacity, production value, and 2013-2018 market shares for key vendors.
4.The total market is further divided by company, by country, and by application/type for the competitive landscape analysis.
5.The report estimates 2019-2024 market development trends of Port Reach Stacker industry.
6.Analysis of upstream raw materials, downstream demand, and current market dynamics is also carried out
7.The report makes some important proposals for a new project of Port Reach Stacker Industry before evaluating its feasibility.
There are 4 key segments covered in this report: competitor segment, product type segment, end use/application segment and geography segment.
For competitor segment, the report includes global key players of Port Reach Stacker as well as some small players.
The information for each competitor includes:
* Company Profile
* Main Business Information
* SWOT Analysis
* Sales, Revenue, Price and Gross Margin
* Market Share
For product type segment, this report listed main product type of Port Reach Stacker market
* Product Type I
* Product Type II
* Product Type III
For end use/application segment, this report focuses on the status and outlook for key applications. End users sre also listed.
* Application I
* Application II
* Application III
For geography segment, regional supply, application-wise and type-wise demand, major players, price is presented from 2013 to 2023. This report covers following regions:
* North America
* South America
* Asia & Pacific
* Europe
* MEA (Middle East and Africa)
The key countries in each region are taken into consideration as well, such as United States, China, Japan, India, Korea, ASEAN, Germany, France, UK, Italy, Spain, CIS, and Brazil etc.
Reasons to Purchase this Report:
* Analyzing the outlook of the market with the recent trends and SWOT analysis
* Market dynamics scenario, along with growth opportunities of the market in the years to come
* Market segmentation analysis including qualitative and quantitative research incorporating the impact of economic and non-economic aspects
* Regional and country level analysis integrating the demand and supply forces that are influencing the growth of the market.
* Market value (USD Million) and volume (Units Million) data for each segment and sub-segment
* Competitive landscape involving the market share of major players, along with the new projects and strategies adopted by players in the past five years
* Comprehensive company profiles covering the product offerings, key financial information, recent developments, SWOT analysis, and strategies employed by the major market players
* 1-year analyst support, along with the data support in excel format.
We also can offer customized report to fulfill special requirements of our clients. Regional and Countries report can be provided as well.
As of October 2024, Singapore had the highest potential reach rate of YouTube ads in the Asia-Pacific region, at nearly 92 percent among the population aged 18 years and above. In comparison, the video platform's potential ad reach in India amounted to around 43 percent of the country's adult population.