Online formats were the most used for weekly newspaper readership in Canada as of November 2023, according to a study on newspaper readership. A total of 59 percent of surveyed respondents stated to read newspaper content on websites or apps. Yet, despite traditional news media waning in popularity, newspapers in print format or their online counterparts were not far behind in the ranking, with 46 percent of respondents saying they read them this way.

People magazine had the largest audience in the United States in the second quarter of 2024, with an average monthly reach of 94.5 million people. AARP The Magazine ranked second with a reach of just under 56.5 million, followed by Allrecipies with a total audience of just over 50 million.

This statistic illustrates the share of readers of the New York Times in the past 2 weeks in the United States. As of September 2024, 29 percent of 18 - 29 year old consumers do so in the U.S. This is according to exclusive results from the Consumer Insights Global survey which shows that 25 percent of 30 - 49 year old customers also fall into this category.Statista Consumer Insights offer you all results of our exclusive Statista surveys, based on more than 2,000,000 interviews.

In 2023, the average weekday print circulation of The New York Times was approximately 279,000 copies, less than half the figure recorded in 2014. In that year, the company ceased publishing its figures based on weekday circulation for print, online, and other digital platforms, and published only its print circulation. The New York Times The New York Times was founded in 1851 and has been a household name in the United States for decades. The newspaper has adapted well to changes in the media industry, and between the final quarters of 2014 and 2020, paid subscribers to The New York Times’ digital only news product increased from 910 thousand to over five million. The New York Times is also one of the world’s leading podcast publishers, with unique streams and downloads of the company’s podcasts reaching tens and sometimes even hundreds of millions per month. Popularity and reliability As one of the most popular news websites in the United States, the NYT has been known to achieve 70 million unique monthly visitors, outperforming the likes of NBC News, The Washington Post, and The Guardian. That said, like many news publications, The New York Times has been the subject of controversy over the years. From accusations of liberal bias to its hiring practices, the newspaper has faced challenges regarding not only its published content but also its employees. In spite of this, just 15 percent of respondents to a survey seriously doubted the credibility of The New York Times, with most finding the publication to be a reliable source.

This dataset provides the monthly circulation statistics since 2013, including renewals, for all public libraries in East Baton Rouge Parish.

The circulation sales by type of format by North American Industry Classification System (NAICS 51111) for Newspaper publishers which include all members under Circulation Sales, every two years (dollars) for five years of data.

This statistic illustrates the share of readers of The Washington Post in the United States in the last two weeks. As of September 2024, 21 percent of 18 - 29 year old consumers do so in the U.S. This is according to exclusive results from the Consumer Insights Global survey which shows that 20 percent of 30 - 49 year old customers also fall into this category.Statista Consumer Insights offer you all results of our exclusive Statista surveys, based on more than 2,000,000 interviews.

At Factori, we gather various data sets from leading publishers, data platforms, online services, and data aggregators globally, linked to consumers, places, and businesses. We combine this data with public and private sources to derive interests, intent, and behavioral attributes. Our proprietary algorithms clean, enrich, unify, and aggregate these data sets for use in our products. We categorize our audience data into consumable categories such as interest, demographics, behavior, geography, etc.

The newspaper with the highest print circulation in the United States in the six months running to September 2023 was The Wall Street Journal, with an average weekday print circulation of 555.2 thousand. Ranking second was The New York Times, followed by The New York Post. The paper in the ranking with the highest year-over-year drop in circulation was The Denver Post with a decline of 25 percent (although Buffalo News recorded a higher drop, data does not refer to September 2022 to September 2023, see notes).

DRAKO is a Mobile Location Audience Targeting provider with a programmatic trading desk specialising in geolocation analytics and programmatic advertising. Through our customised approach, we offer business and consumer insights as well as addressable audiences for advertising.

Mobile Location Data can be meaningfully transformed into Audience Targeting when used in conjunction with other dataset. Our expansive POI Data allows us to segment users by visitation to major brands and retailers as well as categorizes them into syndicated segments. Beyond POI visits, our proprietary Home Location Model determines residents of geographic areas such as Designated Market Areas, Counties, or States. Relatedly, our Home Location Model also fuels our Geodemographic Census Data segments as we are able to determine residents of the smallest census units. Additionally, we also have audiences of: ticketed event and venue visitors; survey data; and retail data.

All of our Audience Targeting is 100% deterministic in that it only includes high-quality, real visits to locations as defined by a POIs satellite imagery buildings contour. We never use a radius when building an audience unless requested. We have a horizontal accuracy of 5m.

Additionally, we can always cross reference your audience targeting with our syndicated segments:

Overview of our Syndicated Audience Data Segments: - Brand/POI segments (specific named stores and locations) - Categories (behavioural segments - revealed habits) - Census demographic segments (HH income, race, religion, age, family structure, language, etc.,) - Events segments (ticketed live events, conferences, and seminars) - Resident segments (State/province, CMAs, DMAs, city, county, sub-county) - Political segments (Canadian Federal and Provincial, US Congressional Upper and Lower House, US States, City elections, etc.,) - Survey Data (Psychosocial/Demographic survey data) - Retail Data (Receipt/transaction data)

All of our syndicated segments are customizable. That means you can limit them to people within a certain geography, remove employees, include only the most frequent visitors, define your own custom lookback, or extend our audiences using our Home, Work, and Social Extensions.

In addition to our syndicated segments, we’re also able to run custom queries return to you all the Mobile Ad IDs (MAIDs) seen at in a specific location (address; latitude and longitude; or WKT84 Polygon) or in your defined geographic area of interest (political districts, DMAs, Zip Codes, etc.,)

Beyond just returning all the MAIDs seen within a geofence, we are also able to offer additional customizable advantages: - Average precision between 5 and 15 meters - CRM list activation + extension - Extend beyond Mobile Location Data (MAIDs) with our device graph - Filter by frequency of visitations - Home and Work targeting (retrieve only employees or residents of an address) - Home extensions (devices that reside in the same dwelling from your seed geofence) - Rooftop level address geofencing precision (no radius used EVER unless user specified) - Social extensions (devices in the same social circle as users in your seed geofence) - Turn analytics into addressable audiences - Work extensions (coworkers of users in your seed geofence)

Data Compliance: All of our Audience Targeting Data is fully CCPA compliant and 100% sourced from SDKs (Software Development Kits), the most reliable and consistent mobile data stream with end user consent available with only a 4-5 day delay. This means that our location and device ID data comes from partnerships with over 1,500+ mobile apps. This data comes with an associated location which is how we are able to segment using geofences.

Data Quality: In addition to partnering with trusted SDKs, DRAKO has additional screening methods to ensure that our mobile location data is consistent and reliable. This includes data harmonization and quality scoring from all of our partners in order to disregard MAIDs with a low quality score.

E-Z Pass readers are installed throughout NYC to determine traffic speed on local streets. The collected data were used to plan traffic calming and reorganizations of NYC streets. Projects like Midtown in Motion (MIM), a congestion management program served midtown Manhattan from 1st to 9th Avenue between 42nd to 57th Streets was conducted to make best adjustments for driver's needs. Data ranges from April 8, 2021 to July 7, 2024. For data after July 7, 2024, visit: https://data.cityofnewyork.us/Transportation/EZ-Pass-Readers-July-2024-current/6a2s-2t65/about_data

Audience Analytics Market Outlook

The global audience analytics market size was valued at USD 3.2 billion in 2023 and is projected to reach USD 10.8 billion by 2032, growing at a CAGR of 14.5% during the forecast period. The surge in digital advertising and the growing need to understand consumer behavior are significant factors contributing to this market's growth.

The increasing adoption of data-driven decision-making processes across various industries is one of the primary growth factors driving the audience analytics market. Companies are increasingly relying on audience analytics to gain insights into consumer preferences, behaviors, and trends. This data enables firms to tailor their marketing strategies more effectively, thus boosting engagement and conversion rates. Moreover, the rise of social media platforms has created a massive amount of user-generated data, which is a goldmine for audience analytics. These platforms allow businesses to track consumer sentiments and preferences in real-time, providing a competitive edge in the market.

Another crucial growth factor is the technological advancements in artificial intelligence (AI) and machine learning (ML). These technologies are pivotal in enhancing the capabilities of audience analytics tools. AI and ML algorithms can process vast amounts of data at unprecedented speeds, offering deeper and more accurate insights. This not only improves the precision of audience analysis but also makes real-time analytics feasible. As a result, businesses can respond to market changes and consumer needs more promptly, thereby improving customer satisfaction and loyalty.

The rise of mobile and digital media consumption has also significantly contributed to the growth of the audience analytics market. With the proliferation of smartphones and high-speed internet, consumers are more connected than ever before. This has led to a surge in digital content consumption, providing a wealth of data for analytics. Companies are leveraging this data to understand viewing patterns, content preferences, and engagement levels across different demographics. This information is invaluable for content creators, advertisers, and marketers to optimize their strategies and maximize ROI.

Regionally, North America holds a dominant position in the audience analytics market, followed by Europe and the Asia Pacific. The presence of key market players, coupled with high adoption rates of advanced technologies, contributes to North America's leadership. Europe is also a significant player due to the stringent data protection regulations which enhance the reliability of audience data. The Asia Pacific region is expected to witness the highest growth rate during the forecast period, driven by the rapid digital transformation and increasing internet penetration in emerging economies like China and India.

In the retail and e-commerce sector, the use of Retail Analytics Software is becoming increasingly prevalent. This software enables retailers to gain a comprehensive understanding of consumer behavior by analyzing data from various sources such as online shopping patterns, in-store purchases, and customer feedback. By leveraging these insights, retailers can optimize their inventory management, personalize marketing strategies, and enhance the overall shopping experience. The ability to predict trends and customer preferences allows retailers to stay ahead of the competition and meet the ever-evolving demands of their customers. As the retail landscape continues to evolve, the integration of advanced analytics tools is essential for driving growth and maintaining a competitive edge.

Component Analysis

The audience analytics market is segmented by component into software and services. The software segment includes various analytics platforms and tools that businesses use to gather, process, and analyze audience data. These software solutions are pivotal in transforming raw data into actionable insights. They include real-time analytics, predictive analytics, and sentiment analysis tools, among others. The increasing demand for comprehensive analytics solutions is driving the growth of this segment. As businesses aim to gain a competitive edge, the adoption of advanced software tools that offer in-depth insights into audience behavior is on the rise.

Services, the other component segment, involve consulting, implementation, and support services. These services enable bu

Slovakia Imports of automatic data processing machines, magnetic or optical readers from Barbados was US$70 during 2024, according to the United Nations COMTRADE database on international trade. Slovakia Imports of automatic data processing machines, magnetic or optical readers from Barbados - data, historical chart and statistics - was last updated on June of 2025.

This dataset contains information about circulation (checkouts) by item type for each Norfolk Public Library branch location by month. The data begins July 2016 and is updated monthly. For data about this dataset, please click on the below link: https://data.norfolk.gov/Education/Library-Circulation-Statistics/e68x-a47n/about_data

In 2021, there were 222.2 million magazine readers aged 18 or older in the United States. This marked an increase of 300 thousand readers from the previous year. The number dropped substantially between 2019 and 2020, which the source partially attributed to the COVID-19 pandemic and the resulting reduction in pass-along reading. The figure for 2019, on the other hand, was the highest recorded since 2012, and trends during that period indicated a slow annual increase in the number of magazine readers.

Magazine reading behavior

Magazine readership is changing. On the one hand, data from surveys held in 2019 and 2020 found that print magazines remained the preferred magazine format, but there was also a growing interest in online versions. The audience of magazine brands was comprised mostly of readers of print magazine and their digital counterparts in December 2020, but mobile web came a very close second with a year-to-date average audience of over 625 million. If this trend continues, magazine brands’ mobile web visitors will account for the majority of their audience in the next one to two years.

Magazine brands

In 2020, the fastest-growing magazine brand in the United States was experiential travel publication Afar. The magazine's average monthly audience grew by almost 60 percent compared to the previous year, partly thanks to a boost in the publication's mobile web visitors. The most recently available data on other travel magazine brands found that several publications in that category enjoyed a large mobile web audience, and Condé Nast Traveler had a video audience of over 6.5 million. The leading consumer magazine in the United States by circulation in the first half of 2021 was AARP The Magazine, with a circulation of close to 23 million.

Lebanon Imports of automatic data processing machines, magnetic or optical readers from Iceland was US$310 during 2018, according to the United Nations COMTRADE database on international trade. Lebanon Imports of automatic data processing machines, magnetic or optical readers from Iceland - data, historical chart and statistics - was last updated on May of 2025.

Gambia Imports of automatic data processing machines, magnetic or optical readers from Georgia was US$67 during 2020, according to the United Nations COMTRADE database on international trade. Gambia Imports of automatic data processing machines, magnetic or optical readers from Georgia - data, historical chart and statistics - was last updated on April of 2025.

Jamaica Exports of automatic data processing machines, magnetic or optical readers to Norway was US$124 during 2018, according to the United Nations COMTRADE database on international trade. Jamaica Exports of automatic data processing machines, magnetic or optical readers to Norway - data, historical chart and statistics - was last updated on June of 2025.

As of June 2024, The Wall Street Journal had over 4.3 million paying subscribers. The majority were online-only subscribers, whilst print readers continued to fall. The Wall Street Journal The Wall Street Journal is a well-respected international newspaper that focuses on business, economics, and politics. The publication is generally seen as a trustworthy source of news and information, with about twice as many people deeming it trustworthy as those that consider it untrustworthy. While measures of trustworthiness can suffer from bias associated with political leanings, accuracy is generally more easily verifiable and thus arguably a better metric for assessing publications of any type. In terms of accuracy, the Wall Street journal ranks extremely high with only around ten percent of people finding it to be inaccurate. Newspaper circulation The Wall Street Journal, as well as The NYTimes, have both successfully managed to cater to both print and digitally focused consumers by becoming multiplatform publications. This is an undoubtedly clever (and perhaps necessary) move in an era where print popularity has waned significantly, as digital readership takes over. The accessibility of smartphone news apps and online news publications have made it difficult for physical newspapers to compete, and although the majority of newspaper circulation revenue still comes from print offerings, companies that wish to continue in the market have been forced to adapt their business strategies to accommodate online-only readers.

Ireland Exports of automatic data processing machines, magnetic or optical readers to Serbia was US$1.32 Million during 2024, according to the United Nations COMTRADE database on international trade. Ireland Exports of automatic data processing machines, magnetic or optical readers to Serbia - data, historical chart and statistics - was last updated on May of 2025.