100+ datasets found
  1. Book readers in the U.S. 2019-2021, by age group

    • statista.com
    Updated Oct 25, 2023
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    Statista (2023). Book readers in the U.S. 2019-2021, by age group [Dataset]. https://www.statista.com/statistics/249787/book-reading-population-in-the-us-by-age/
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    Dataset updated
    Oct 25, 2023
    Dataset authored and provided by
    Statistahttp://statista.com/
    Area covered
    United States
    Description

    During a survey held in early 2021, it was found that 83 percent of adults aged between 18 and 29 years old had read a book in any format in the previous year, up by two percent from the share who said the same in 2019. The survey results showed that adults within this age category were more likely than older respondents to have read a book within the last twelve months.

    Book readers in the U.S.

    While it is mostly believed that book reading is a vanishing pastime, particularly among Millennials, surveys among consumers in the U.S. have shown the opposite. The share of book readers in the U.S. has varied from 72 percent to 79 percent between 2011 and 2016.

    In regards to age of book readers in the country, a 2016 survey shows about 80 percent of respondents between the ages of 18 to 29 had read at least one book in the previous 12 months, the highest share amongst all age groups. About 73 percent of the respondents aged between 30 to 49 years old said they read at least one book in the last 12 months. The share among respondents between 50 and 64 years old stood at 70 percent, whereas 67 percent of respondents aged 65 plus stated reading book during the time measured. In terms of education level, book readers in the U.S. are more likely to have a college degree, or at least some college education – 86 percent and 81 percent respectively. Women in the U.S. read slightly more than men; 68 percent of male respondents started reading at least one book in the previous 12 months, against 77 percent of female respondents that said the same.

    Despite the rise of digital platforms and the rising popularity of e-reading devices such as Kindle, Kobo and others, printed books still remain the most popular book format in the U.S., as 65 percent of Americans stated preference for printed books in 2016. E-books were consumed by 28 percent of respondents in 2016, whereas audio books were listened by 14 percent of the respondents. Millennials accounted for the largest share of printed book readers in the U.S. – 72 percent as of 2016.

  2. Data from: Progress in International Reading Literacy Study, 2006

    • catalog.data.gov
    • s.cnmilf.com
    • +1more
    Updated Aug 12, 2023
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    National Center for Education Statistics (NCES) (2023). Progress in International Reading Literacy Study, 2006 [Dataset]. https://catalog.data.gov/dataset/progress-in-international-reading-literacy-study-2006-0f93b
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    Dataset updated
    Aug 12, 2023
    Dataset provided by
    National Center for Education Statisticshttps://nces.ed.gov/
    Description

    The Progress in International Reading Literacy Study, 2006 (PIRLS 2006), is a study that is part of the Progress in International Reading Literacy Study (PIRLS) program. PIRLS 2006 (https://nces.ed.gov/surveys/pirls/) is a cross-sectional study that provides international comparative information of the reading literacy of fourth-grade students and examines factors that may be associated with the acquisition of reading literacy in young students. The study was conducted using questionnaires and direct assessments of fourth-grade students. In the United States a total of 183 schools were sampled and 5,190 fourth-grade students were tested. The final weighted student response rate was 95 percent and the final weighted school response rate was 99 percent. The overall weighted response rate was 82 percent. Key statistics produced from PIRLS 2006 are how well fourth-grade students read, how students in one country compare with students in another country, how much fourth-grade students value and enjoy reading, and internationally, how the reading habits and attitudes of students vary.

  3. Coronavirus and reading habits in the U.S. 2020, by generation

    • statista.com
    Updated Jul 10, 2025
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    Statista (2025). Coronavirus and reading habits in the U.S. 2020, by generation [Dataset]. https://www.statista.com/statistics/1107853/book-readers-coronavirus-us/
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    Dataset updated
    Jul 10, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Mar 24, 2020 - Mar 26, 2020
    Area covered
    United States
    Description

    Recent data revealed that ** percent of Boomers who responded to a survey held in the United States in March 2020 were more likely to read books as a result of the coronavirus outbreak, compared to ** percent of Gen X respondents.Millennials were the most likely to read more books to keep themselves entertained whilst self-isolating, with ** percent saying that they were more inclined to read books, ***** percent higher than all adults in total.

  4. Book reading frequency in selected countries worldwide 2017

    • statista.com
    Updated Jul 10, 2025
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    Statista (2025). Book reading frequency in selected countries worldwide 2017 [Dataset]. https://www.statista.com/statistics/696925/book-reading-frequency-countries-worldwide/
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    Dataset updated
    Jul 10, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    2017
    Area covered
    Worldwide
    Description

    The country reported to have read books most regularly in 2017 was China, where a survey among internet users across ** countries revealed that ** percent of respondents read a book every day or most days, and ** percent read at least once a week. Conversely, just ** percent of South Korean respondents were reading books on a daily basis. Other countries with a low share of those aged 15 years or above reading daily included Belgium, Japan, the Netherlands and Mexico.

    Age and reading habits

    It is surprising how much age can affect reading habits, even on a global level. In Germany, more 12 to 13-year-olds read daily or several times per week than their slightly older peers. Meanwhile, in the United Kingdom, a survey showed that more teenagers and Millennials said that they would be happy without books than adults aged 34 or older. More than double the percentage of adults in Colombia aged 65 or above read a book every day than those aged between 12 and 25 years.

    The number of books read over the past year in the United States was overall higher among adults aged 18 to 34 than older generations, and in Canada the share of children reading books for fun halved with the approach of teenage years. Whilst ** percent of children aged between six and eight years old were reading for pleasure multiple times per week, among ** to 17-year-olds this figure amounted to just ** percent. Meanwhile, the opposite was true of going online for fun, which increased sharply with age and replaced the activity of reading.

  5. Weekly book readers in Sweden 2008-2024

    • statista.com
    Updated May 14, 2025
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    Statista (2025). Weekly book readers in Sweden 2008-2024 [Dataset]. https://www.statista.com/statistics/542497/share-of-people-reading-books-every-week-in-sweden/
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    Dataset updated
    May 14, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Area covered
    Sweden
    Description

    In 2024, 23.7 percent of Swedes said that they read books every week during their spare time during the 12 months prior to the survey. In previous years, the figure had been consistently above 30 percent and was close to 40 percent a decade earlier.

  6. Estimated average scores of 15-year-old students, reading, mathematics and...

    • www150.statcan.gc.ca
    • open.canada.ca
    Updated Sep 19, 2017
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    Government of Canada, Statistics Canada (2017). Estimated average scores of 15-year-old students, reading, mathematics and science, Programme for International Student Assessment (PISA), Canada and provinces, Council of Ministers of Education Canada (CMEC), inactive [Dataset]. http://doi.org/10.25318/3710013301-eng
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    Dataset updated
    Sep 19, 2017
    Dataset provided by
    Statistics Canadahttps://statcan.gc.ca/en
    Government of Canadahttp://www.gg.ca/
    Area covered
    Canada
    Description

    Estimated average scores of 15-year-old students, reading, mathematics and science, Programme for International Student Assessment (PISA), Canada, provinces and participating countries, Council of Ministers of Education Canada (CMEC). This table is included in Section C: Elementary-secondary education: Student achievement of the Pan Canadian Education Indicators Program (PCEIP). PCEIP draws from a wide variety of data sources to provide information on the school-age population, elementary, secondary and postsecondary education, transitions, education finance and labour market outcomes. The program presents indicators for all of Canada, the provinces, the territories, as well as selected international comparisons and comparisons over time. PCEIP is an ongoing initiative of the Canadian Education Statistics Council, a partnership between Statistics Canada and the Council of Ministers of Education, Canada that provides a set of statistical measures on education systems in Canada.

  7. f

    Data from: Initial reading and writing skills in childhood education:...

    • scielo.figshare.com
    jpeg
    Updated Jun 1, 2023
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    Américo Nobre Gonçalves Ferreira Amorim; Natália Martins Dias; Emilia Xavier da Silva Albuquerque; Vanessa Cristina da Silva; Amanda Christina Gomes Pereira Falcão; Vera Gabrielly Rangel Guerra; Maíra Hermínio da Silva; Larissa Laís dos Santos (2023). Initial reading and writing skills in childhood education: achievement sample in the Northeast of Brazil for obtaining specific regional performance standards [Dataset]. http://doi.org/10.6084/m9.figshare.11609493.v1
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    jpegAvailable download formats
    Dataset updated
    Jun 1, 2023
    Dataset provided by
    SciELO journals
    Authors
    Américo Nobre Gonçalves Ferreira Amorim; Natália Martins Dias; Emilia Xavier da Silva Albuquerque; Vanessa Cristina da Silva; Amanda Christina Gomes Pereira Falcão; Vera Gabrielly Rangel Guerra; Maíra Hermínio da Silva; Larissa Laís dos Santos
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Area covered
    Brazil, Northeast Region
    Description

    ABSTRACT Purpose: the study aims to obtain preliminary normative data for early reading and writing skills of 5-year-old children in a sample from the Northeast of Brazil. It also aims to investigate the effects of the type of school (public vs. private) and the time of assessment (beginning vs. end of the school year), and whether there were significant differences in performance, as compared to those of children from the Southeast of Brazil. Methods: 389 5-year-old children from 17 private and 12 public schools were assessed in the beginning and at the end of the school year, by using the Reading and Writing Test. Each student was individually assessed in the two times of the year. Appropriate statistical tests were applied, adopting a significance level lower than 0.05. Results: the progress in the performance of private school children was stronger than that of their peers from public schools, accentuating the existing learning gap. The comparison with normative data from the Southeast revealed that the public schools in the Northeast outperformed those in all topics of comparison. Private schools in the Southeast had a better performance at the beginning of the year, but were outperformed by those of the Northeast at the end of the year. Conclusion: the differences in performance identified in the samples suggest the need for specific norms by geographical regions of Brazil, and by type of school (public or private). The data presented in this study are preliminary and can be enlarged in future studies.

  8. i

    Grant Giving Statistics for For the Love of Reading

    • instrumentl.com
    Updated Nov 12, 2024
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    (2024). Grant Giving Statistics for For the Love of Reading [Dataset]. https://www.instrumentl.com/990-report/for-the-love-of-reading-964fe591-f417-4604-a418-2e26ff5b9382
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    Dataset updated
    Nov 12, 2024
    Description

    Financial overview and grant giving statistics of For the Love of Reading

  9. F

    Expenditures: Reading by Age: from Age 25 to 34

    • fred.stlouisfed.org
    json
    Updated Sep 25, 2024
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    (2024). Expenditures: Reading by Age: from Age 25 to 34 [Dataset]. https://fred.stlouisfed.org/series/CXUREADINGLB0403M
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    jsonAvailable download formats
    Dataset updated
    Sep 25, 2024
    License

    https://fred.stlouisfed.org/legal/#copyright-public-domainhttps://fred.stlouisfed.org/legal/#copyright-public-domain

    Description

    Graph and download economic data for Expenditures: Reading by Age: from Age 25 to 34 (CXUREADINGLB0403M) from 1984 to 2023 about book, age, 25 years +, expenditures, and USA.

  10. Survey of household spending (SHS), household spending on reading materials,...

    • www150.statcan.gc.ca
    • open.canada.ca
    • +1more
    Updated Mar 13, 2017
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    Government of Canada, Statistics Canada (2017). Survey of household spending (SHS), household spending on reading materials, by province and territory [Dataset]. http://doi.org/10.25318/1110020701-eng
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    Dataset updated
    Mar 13, 2017
    Dataset provided by
    Statistics Canadahttps://statcan.gc.ca/en
    Area covered
    Canada
    Description

    This table contains 336 series, with data for years 1997 - 2009 (not all combinations necessarily have data for all years). This table contains data described by the following dimensions (Not all combinations are available): Geography (14 items: Canada; Newfoundland and Labrador; Prince Edward Island; Nova Scotia; ...); Household spending, reading materials (6 items: Total reading materials and other printed matter; Newspapers; Magazines and periodicals; Books and pamphlets (excluding school books); ...); Statistics (4 items: Average expenditure; Percent of households reporting; Estimated number of households reporting; Median expenditure per household reporting).

  11. i

    Grant Giving Statistics for Every Child Reading

    • instrumentl.com
    Updated Mar 23, 2022
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    (2022). Grant Giving Statistics for Every Child Reading [Dataset]. https://www.instrumentl.com/990-report/every-child-reading
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    Dataset updated
    Mar 23, 2022
    Variables measured
    Total Assets, Total Giving
    Description

    Financial overview and grant giving statistics of Every Child Reading

  12. f

    Data from: Reading habits of Czech and Brazilian university students with...

    • scielo.figshare.com
    jpeg
    Updated May 30, 2023
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    Monika Ptáčková; Bruce Martins; Katerina Lukasova (2023). Reading habits of Czech and Brazilian university students with and without dyslexia [Dataset]. http://doi.org/10.6084/m9.figshare.21706739.v1
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    jpegAvailable download formats
    Dataset updated
    May 30, 2023
    Dataset provided by
    SciELO journals
    Authors
    Monika Ptáčková; Bruce Martins; Katerina Lukasova
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Description

    ABSTRACT Purpose: to compare, with Adult Reading History Questionnaire results, the reading habits of adults with and without dyslexia of different cultures and languages. Methods: the research comprised 119 university students (60 Czechs and 59 Brazilians, half of them with dyslexia) assessed by responding to the self-report reading history questionnaire and taking a reading level test. ARHQ scores were compared between the groups and countries with the analysis of variance (ANOVA), and their correlation was assessed with the Spearman’s test, both with the significance level set at p < 0.05. Results: adults with dyslexia had lower reading habit scores and reading level scores than typical readers in both languages. Reading habits were positively correlated with reading levels in both languages. Regardless of the group, Brazilians had lower reading habit scores than Czechs. Conclusion: the results suggest that self-assessing reading habits is an effective way to screen for reading disorders. However, cultural and school factors must be considered.

  13. d

    Summer Reading Program Attendance

    • catalog.data.gov
    • data.montgomerycountymd.gov
    • +1more
    Updated Oct 13, 2023
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    data.montgomerycountymd.gov (2023). Summer Reading Program Attendance [Dataset]. https://catalog.data.gov/dataset/summer-reading-program-attendance
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    Dataset updated
    Oct 13, 2023
    Dataset provided by
    data.montgomerycountymd.gov
    Description

    This dataset gives the numbers of badges awarded in the summer reading program. Updated annually.

  14. Book readers in Italy 2022, by age and number of books read

    • statista.com
    Updated Feb 23, 2024
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    Statista (2024). Book readers in Italy 2022, by age and number of books read [Dataset]. https://www.statista.com/statistics/538483/book-readers-by-age-in-italy/
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    Dataset updated
    Feb 23, 2024
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    2022
    Area covered
    Italy
    Description

    In 2022 there were more than 5.4 million book readers in Italy between the ages of six and 24 years who read at least one book in the last 12 months. By comparison, the corresponding figure for those aged 45 to 64 years stood at more than 6.7 million, with this age group also being the most likely to read several books per year.

  15. g

    Youth statistics: Leisure reading for young people aged 15 to 29 | gimi9.com...

    • gimi9.com
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    Youth statistics: Leisure reading for young people aged 15 to 29 | gimi9.com [Dataset]. https://gimi9.com/dataset/eu_e3863c7a92cf52190ca78600346ac50bdfebe3c7/
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    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Description

    The Basque Youth Observatory is an instrument of the Basque Government that allows to have a global and permanent vision of the situation and evolution of the youth world that allows to evaluate the impact of the actions carried out in the CAPV by the different administrations in the field of youth.The Basque Youth Observatory regularly publishes more than 100 statistical indicators that can be consulted in euskadi.eus, along with other research and reports. Statistics are provided in various formats (csv, excel).

  16. i

    Grant Giving Statistics for Reading Initiative

    • instrumentl.com
    Updated Jul 16, 2024
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    (2024). Grant Giving Statistics for Reading Initiative [Dataset]. https://www.instrumentl.com/990-report/reading-initiative
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    Dataset updated
    Jul 16, 2024
    Description

    Financial overview and grant giving statistics of Reading Initiative

  17. f

    Data from: READING AS AN INTERACTION BETWEEN THE READER AND THE TEXT:...

    • scielo.figshare.com
    jpeg
    Updated Jun 1, 2023
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    MARTA NÖRNBERG; MAURÍCIO CARDOSO DIAS; JOSIANE JARLINE JÄGER (2023). READING AS AN INTERACTION BETWEEN THE READER AND THE TEXT: CONCEPTIONS AND PRACTICES IN THE PNAIC NOTEBOOKS [Dataset]. http://doi.org/10.6084/m9.figshare.22982197.v1
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    jpegAvailable download formats
    Dataset updated
    Jun 1, 2023
    Dataset provided by
    SciELO journals
    Authors
    MARTA NÖRNBERG; MAURÍCIO CARDOSO DIAS; JOSIANE JARLINE JÄGER
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Description

    ABSTRACT: The article aims at presenting and discussing the conceptions and practices of reading explored in the training notebooks of the National Pact for Literacy at the Right Age (PNAIC). The analysis process of the content of the notebooks was conducted based on the following question: what conception of reading and what teaching practices are brought in the collection of notebooks of PNAIC? The discussion on the conceptions and practices of reading was carried out based on theoretical studies that see reading as a cognitive act set in the interaction between text-reader. The results of the analysis show that the texts of the training notebooks conceive the reading from elements of the interactive model of reading. Concerning the reading practices, the activities of extraction of meanings from the text for the development of textual understanding are prioritized. In the reports, there is a predominance of records of shared reading activity, in which the formulation of questions is the main strategy to help the student to find information and infer meanings. Yet the exercises that aim at activating previous knowledge of the reader or activities of reading systematization, such as essay writing, are less frequently used. Finally, we highlight the importance of analyzing theoretical and methodological assumptions of continuous training programs in order to understand how these help the teachers to analyze their practices and rethink them according to the student’s needs.

  18. Reading, PA, US Demographics 2025

    • point2homes.com
    html
    Updated 2025
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    Point2Homes (2025). Reading, PA, US Demographics 2025 [Dataset]. https://www.point2homes.com/US/Neighborhood/PA/Reading-Demographics.html
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    htmlAvailable download formats
    Dataset updated
    2025
    Dataset authored and provided by
    Point2Homeshttps://plus.google.com/116333963642442482447/posts
    Time period covered
    2025
    Area covered
    United States, Pennsylvania, Reading
    Variables measured
    Asian, Other, White, 2 units, Over 65, Median age, Blue collar, Mobile home, 3 or 4 units, 5 to 9 units, and 71 more
    Description

    Comprehensive demographic dataset for Reading, PA, US including population statistics, household income, housing units, education levels, employment data, and transportation with year-over-year changes.

  19. N

    Reading, MI Population Breakdown by Gender and Age Dataset: Male and Female...

    • neilsberg.com
    csv, json
    Updated Feb 24, 2025
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    Neilsberg Research (2025). Reading, MI Population Breakdown by Gender and Age Dataset: Male and Female Population Distribution Across 18 Age Groups // 2025 Edition [Dataset]. https://www.neilsberg.com/research/datasets/e1fb86c2-f25d-11ef-8c1b-3860777c1fe6/
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    csv, jsonAvailable download formats
    Dataset updated
    Feb 24, 2025
    Dataset authored and provided by
    Neilsberg Research
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Area covered
    Reading
    Variables measured
    Male and Female Population Under 5 Years, Male and Female Population over 85 years, Male and Female Population Between 5 and 9 years, Male and Female Population Between 10 and 14 years, Male and Female Population Between 15 and 19 years, Male and Female Population Between 20 and 24 years, Male and Female Population Between 25 and 29 years, Male and Female Population Between 30 and 34 years, Male and Female Population Between 35 and 39 years, Male and Female Population Between 40 and 44 years, and 8 more
    Measurement technique
    The data presented in this dataset is derived from the latest U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates. To measure the three variables, namely (a) Population (Male), (b) Population (Female), and (c) Gender Ratio (Males per 100 Females), we initially analyzed and categorized the data for each of the gender classifications (biological sex) reported by the US Census Bureau across 18 age groups, ranging from under 5 years to 85 years and above. These age groups are described above in the variables section. For further information regarding these estimates, please feel free to reach out to us via email at research@neilsberg.com.
    Dataset funded by
    Neilsberg Research
    Description
    About this dataset

    Context

    The dataset tabulates the population of Reading by gender across 18 age groups. It lists the male and female population in each age group along with the gender ratio for Reading. The dataset can be utilized to understand the population distribution of Reading by gender and age. For example, using this dataset, we can identify the largest age group for both Men and Women in Reading. Additionally, it can be used to see how the gender ratio changes from birth to senior most age group and male to female ratio across each age group for Reading.

    Key observations

    Largest age group (population): Male # 0-4 years (89) | Female # 5-9 years (86). Source: U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates.

    Content

    When available, the data consists of estimates from the U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates.

    Age groups:

    • Under 5 years
    • 5 to 9 years
    • 10 to 14 years
    • 15 to 19 years
    • 20 to 24 years
    • 25 to 29 years
    • 30 to 34 years
    • 35 to 39 years
    • 40 to 44 years
    • 45 to 49 years
    • 50 to 54 years
    • 55 to 59 years
    • 60 to 64 years
    • 65 to 69 years
    • 70 to 74 years
    • 75 to 79 years
    • 80 to 84 years
    • 85 years and over

    Scope of gender :

    Please note that American Community Survey asks a question about the respondents current sex, but not about gender, sexual orientation, or sex at birth. The question is intended to capture data for biological sex, not gender. Respondents are supposed to respond with the answer as either of Male or Female. Our research and this dataset mirrors the data reported as Male and Female for gender distribution analysis.

    Variables / Data Columns

    • Age Group: This column displays the age group for the Reading population analysis. Total expected values are 18 and are define above in the age groups section.
    • Population (Male): The male population in the Reading is shown in the following column.
    • Population (Female): The female population in the Reading is shown in the following column.
    • Gender Ratio: Also known as the sex ratio, this column displays the number of males per 100 females in Reading for each age group.

    Good to know

    Margin of Error

    Data in the dataset are based on the estimates and are subject to sampling variability and thus a margin of error. Neilsberg Research recommends using caution when presening these estimates in your research.

    Custom data

    If you do need custom data for any of your research project, report or presentation, you can contact our research staff at research@neilsberg.com for a feasibility of a custom tabulation on a fee-for-service basis.

    Inspiration

    Neilsberg Research Team curates, analyze and publishes demographics and economic data from a variety of public and proprietary sources, each of which often includes multiple surveys and programs. The large majority of Neilsberg Research aggregated datasets and insights is made available for free download at https://www.neilsberg.com/research/.

    Recommended for further research

    This dataset is a part of the main dataset for Reading Population by Gender. You can refer the same here

  20. i

    Grant Giving Statistics for Reading Opens Minds

    • instrumentl.com
    Updated Jan 12, 2022
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    (2022). Grant Giving Statistics for Reading Opens Minds [Dataset]. https://www.instrumentl.com/990-report/reading-opens-minds
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    Dataset updated
    Jan 12, 2022
    Variables measured
    Total Assets, Total Giving
    Description

    Financial overview and grant giving statistics of Reading Opens Minds

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Statista (2023). Book readers in the U.S. 2019-2021, by age group [Dataset]. https://www.statista.com/statistics/249787/book-reading-population-in-the-us-by-age/
Organization logo

Book readers in the U.S. 2019-2021, by age group

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2 scholarly articles cite this dataset (View in Google Scholar)
Dataset updated
Oct 25, 2023
Dataset authored and provided by
Statistahttp://statista.com/
Area covered
United States
Description

During a survey held in early 2021, it was found that 83 percent of adults aged between 18 and 29 years old had read a book in any format in the previous year, up by two percent from the share who said the same in 2019. The survey results showed that adults within this age category were more likely than older respondents to have read a book within the last twelve months.

Book readers in the U.S.

While it is mostly believed that book reading is a vanishing pastime, particularly among Millennials, surveys among consumers in the U.S. have shown the opposite. The share of book readers in the U.S. has varied from 72 percent to 79 percent between 2011 and 2016.

In regards to age of book readers in the country, a 2016 survey shows about 80 percent of respondents between the ages of 18 to 29 had read at least one book in the previous 12 months, the highest share amongst all age groups. About 73 percent of the respondents aged between 30 to 49 years old said they read at least one book in the last 12 months. The share among respondents between 50 and 64 years old stood at 70 percent, whereas 67 percent of respondents aged 65 plus stated reading book during the time measured. In terms of education level, book readers in the U.S. are more likely to have a college degree, or at least some college education – 86 percent and 81 percent respectively. Women in the U.S. read slightly more than men; 68 percent of male respondents started reading at least one book in the previous 12 months, against 77 percent of female respondents that said the same.

Despite the rise of digital platforms and the rising popularity of e-reading devices such as Kindle, Kobo and others, printed books still remain the most popular book format in the U.S., as 65 percent of Americans stated preference for printed books in 2016. E-books were consumed by 28 percent of respondents in 2016, whereas audio books were listened by 14 percent of the respondents. Millennials accounted for the largest share of printed book readers in the U.S. – 72 percent as of 2016.

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