Until the 1800s, population growth was incredibly slow on a global level. The global population was estimated to have been around 188 million people in the year 1CE, and did not reach one billion until around 1803. However, since the 1800s, a phenomenon known as the demographic transition has seen population growth skyrocket, reaching eight billion people in 2023, and this is expected to peak at over 10 billion in the 2080s.

The world's population first reached one billion people in 1803, and reach eight billion in 2023, and will peak at almost 11 billion by the end of the century. Although it took thousands of years to reach one billion people, it did so at the beginning of a phenomenon known as the demographic transition; from this point onwards, population growth has skyrocketed, and since the 1960s the population has increased by one billion people every 12 to 15 years. The demographic transition sees a sharp drop in mortality due to factors such as vaccination, sanitation, and improved food supply; the population boom that follows is due to increased survival rates among children and higher life expectancy among the general population; and fertility then drops in response to this population growth. Regional differences The demographic transition is a global phenomenon, but it has taken place at different times across the world. The industrialized countries of Europe and North America were the first to go through this process, followed by some states in the Western Pacific. Latin America's population then began growing at the turn of the 20th century, but the most significant period of global population growth occurred as Asia progressed in the late-1900s. As of the early 21st century, almost two thirds of the world's population live in Asia, although this is set to change significantly in the coming decades. Future growth The growth of Africa's population, particularly in Sub-Saharan Africa, will have the largest impact on global demographics in this century. From 2000 to 2100, it is expected that Africa's population will have increased by a factor of almost five. It overtook Europe in size in the late 1990s, and overtook the Americas a decade later. In contrast to Africa, Europe's population is now in decline, as birth rates are consistently below death rates in many countries, especially in the south and east, resulting in natural population decline. Similarly, the population of the Americas and Asia are expected to go into decline in the second half of this century, and only Oceania's population will still be growing alongside Africa. By 2100, the world's population will have over three billion more than today, with the vast majority of this concentrated in Africa. Demographers predict that climate change is exacerbating many of the challenges that currently hinder progress in Africa, such as political and food instability; if Africa's transition is prolonged, then it may result in further population growth that would place a strain on the region's resources, however, curbing this growth earlier would alleviate some of the pressure created by climate change.

This dataset provides real-time estimates of the population of Turkey. The figures are updated continuously based on official annual growth rates and the latest United Nations forecasts. The publication and modification dates refer to the date the approved statistics were released and updated, not the date the article was published.

Globally, about 25 percent of the population is under 15 years of age and 10 percent is over 65 years of age. Africa has the youngest population worldwide. In Sub-Saharan Africa, more than 40 percent of the population is below 15 years, and only three percent are above 65, indicating the low life expectancy in several of the countries. In Europe, on the other hand, a higher share of the population is above 65 years than the population under 15 years. Fertility rates The high share of children and youth in Africa is connected to the high fertility rates on the continent. For instance, South Sudan and Niger have the highest population growth rates globally. However, about 50 percent of the world’s population live in countries with low fertility, where women have less than 2.1 children. Some countries in Europe, like Latvia and Lithuania, have experienced a population decline of one percent, and in the Cook Islands, it is even above two percent. In Europe, the majority of the population was previously working-aged adults with few dependents, but this trend is expected to reverse soon, and it is predicted that by 2050, the older population will outnumber the young in many developed countries. Growing global population As of 2025, there are 8.1 billion people living on the planet, and this is expected to reach more than nine billion before 2040. Moreover, the global population is expected to reach 10 billions around 2060, before slowing and then even falling slightly by 2100. As the population growth rates indicate, a significant share of the population increase will happen in Africa.

This dataset provides real-time estimates of the population of Mongolia. The figures are updated continuously based on official annual growth rates and the latest United Nations forecasts. The publication and modification dates refer to the date the approved statistics were released and updated, not the date the article was published.

This dataset provides real-time estimates of the population of Bhutan. The figures are updated continuously based on official annual growth rates and the latest United Nations forecasts. The publication and modification dates refer to the date the approved statistics were released and updated, not the date the article was published.

Population growth (annual %) in World was reported at 0.9512 % in 2024, according to the World Bank collection of development indicators, compiled from officially recognized sources. World - Population growth (annual %) - actual values, historical data, forecasts and projections were sourced from the World Bank on July of 2025.

In the middle of 2023, about 60 percent of the global population was living in Asia.The total world population amounted to 8.1 billion people on the planet. In other words 4.7 billion people were living in Asia as of 2023. Global populationDue to medical advances, better living conditions and the increase of agricultural productivity, the world population increased rapidly over the past century, and is expected to continue to grow. After reaching eight billion in 2023, the global population is estimated to pass 10 billion by 2060. Africa expected to drive population increase Most of the future population increase is expected to happen in Africa. The countries with the highest population growth rate in 2024 were mostly African countries. While around 1.47 billion people live on the continent as of 2024, this is forecast to grow to 3.9 billion by 2100. This is underlined by the fact that most of the countries wit the highest population growth rate are found in Africa. The growing population, in combination with climate change, puts increasing pressure on the world's resources.

This dataset provides real-time estimates of the population of Maldives. The figures are updated continuously based on official annual growth rates and the latest United Nations forecasts. The publication and modification dates refer to the date the approved statistics were released and updated, not the date the article was published.

The New York Times is releasing a series of data files with cumulative counts of coronavirus cases in the United States, at the state and county level, over time. We are compiling this time series data from state and local governments and health departments in an attempt to provide a complete record of the ongoing outbreak.

Since late January, The Times has tracked cases of coronavirus in real time as they were identified after testing. Because of the widespread shortage of testing, however, the data is necessarily limited in the picture it presents of the outbreak.

We have used this data to power our maps and reporting tracking the outbreak, and it is now being made available to the public in response to requests from researchers, scientists and government officials who would like access to the data to better understand the outbreak.

The data begins with the first reported coronavirus case in Washington State on Jan. 21, 2020. We will publish regular updates to the data in this repository.

As of February 2025, 5.56 billion individuals worldwide were internet users, which amounted to 67.9 percent of the global population. Of this total, 5.24 billion, or 63.9 percent of the world's population, were social media users. Global internet usage Connecting billions of people worldwide, the internet is a core pillar of the modern information society. Northern Europe ranked first among worldwide regions by the share of the population using the internet in 20254. In The Netherlands, Norway and Saudi Arabia, 99 percent of the population used the internet as of February 2025. North Korea was at the opposite end of the spectrum, with virtually no internet usage penetration among the general population, ranking last worldwide. Eastern Asia was home to the largest number of online users worldwide – over 1.34 billion at the latest count. Southern Asia ranked second, with around 1.2 billion internet users. China, India, and the United States rank ahead of other countries worldwide by the number of internet users. Worldwide internet user demographics As of 2024, the share of female internet users worldwide was 65 percent, five percent less than that of men. Gender disparity in internet usage was bigger in African countries, with around a ten percent difference. Worldwide regions, like the Commonwealth of Independent States and Europe, showed a smaller usage gap between these two genders. As of 2024, global internet usage was higher among individuals between 15 and 24 years old across all regions, with young people in Europe representing the most significant usage penetration, 98 percent. In comparison, the worldwide average for the age group 15–24 years was 79 percent. The income level of the countries was also an essential factor for internet access, as 93 percent of the population of the countries with high income reportedly used the internet, as opposed to only 27 percent of the low-income markets.

Over the past 23 years, there were constantly more men than women living on the planet. Of the 8.06 billion people living on the Earth in 2023, 4.05 billion were men and 4.01 billion were women. One-quarter of the world's total population in 2024 was below 15 years.

The Rural Access Index (RAI) is a measure of access, developed by the World Bank in 2006. It was adopted as Sustainable Development Goal (SDG) indicator 9.1.1 in 2015, to measure the accessibility of rural populations. It is currently the only indicator for the SDGs that directly measures rural access.The RAI measures the proportion of the rural population that lives within 2 km of an all-season road. An all-season road is one that is motorable all year, but may be temporarily unavailable during inclement weather (Roberts, Shyam, & Rastogi, 2006). This dataset implements and expands on the most recent official methodology put forward by the World Bank, ReCAP's 2019 RAI Supplemental Guidelines. This is, to date, the only publicly available application of this method at a global scale.MethodologyReCAP's methodology provided new insight on what makes a road all-season and how this data should be handled: instead of removing unpaved roads from the network, the ones that are classified as unpaved are to be intersected with topographic and climatic conditions and, whenever there’s an overlap with excess precipitation and slope, a multiplying factor ranging from 0% to 100% is applied to the population that would access to that road. This present dataset developed by SDSN's SDG Transformation Centre proposes that authorities ability to maintain and remediate road conditions also be taken into account.Data sourcesThe indicator relies on four major items of geospatial data: land cover (rural or urban), population distribution, road network extent and the “all-season” status of those roads.Land cover data (urban/rural distinction)Since the indicator measures the acess rural populations, it's necessary to define what is and what isn't rural. This dataset uses the DegUrba Methodology, proposed by the United Nations Expert Group on Statistical Methodology for Delineating Cities and Rural Areas (United Nations Expert Group, 2019). This approach has been developed by the European Commission Global Human Settlement Layer (GHSL-SMOD) project, and is designed to instil some consistency into the definitions based on population density on a 1-km grid, but adjusted for local situations.Population distributionThe source for population distribution data is WorldPop. This uses national census data, projections and other ancillary data from countries to produce aggregated, 100 m2 population data. Road extentTwo widely recognized road datasets are used: the real-time updated crowd-sourced OpenStreetMap (OSM) or the GLOBIO’s 2018 GRIP database, which draws data from official national sources. The reasons for picking the latter are mostly related to its ability to provide information on the surface (pavement) of these roads, to the detriment of the timeliness of the data, which is restrained to the year 2018. Additionally, data from Microsoft Bing's recent Road Detection project is used to ensure completeness. This dataset is completely derived from machine learning methods applied over satellite imagery, and detected 1,165 km of roads missing from OSM.Roads’ all-season statusThe World Bank's original 2006 methodology defines the term all-season as “… a road that is motorable all year round by the prevailing means of rural transport, allowing for occasional interruptions of short duration”. ReCAP's 2019 methodology makes a case for passability equating to the all-season status of a road, along with the assumption that typically the wet season is when roads become impassable, especially so in steep roads that are more exposed to landslides.This dataset follows the ReCAP methodology by creating an passability index. The proposed use of passability factors relies on the following three aspects:• Surface type. Many rural roads in LICs (and even in large high-income countries including the USA and Australia) are unpaved. As mentioned before, unpaved roads deteriorate rapidly and in a different way to paved roads. They are very susceptible to water ingress to the surface, which softens the materials and makes them very vulnerable to the action of traffic. So, when a road surface becomes saturated and is subject to traffic, the deterioration is accelerated. • Climate. Precipitation has a significant effect on the condition of a road, especially on unpaved roads, which predominate in LICs and provide much of the extended connectivity to rural and poor areas. As mentioned above, the rainfall on a road is a significant factor in its deterioration, but the extent depends on the type of rainfall in terms of duration and intensity, and how well the roadside drainage copes with this. While ReCAP suggested the use of general climate zones, we argue that better spatial and temporal resolutions can be acquired through the Copernicus Programme precipitation data, which is made available freely at ~30km pixel size for each month of the year.• Terrain. The gradient and altitude of roads also has an effect on their accessibility. Steep roads become impassable more easily due to the potential for scour during heavy rainfall, and also due to slipperiness as a result of the road surface materials used. Here this is drawn from slope calculated from SRTM Digital Terrain data.• Road maintenance. The ability of local authorities to remediate damaged caused by precipitation and landslides is proposed as a correcting factor to the previous ones. Ideally this would be measured by the % of GDP invested in road construction and maintenance, but this isn't available for all countries. For this reason, GDP per capita is adopted as a proxy instead. The data range is normalized in such a way that a road maxed out in terms of precipitation and slope (accessibility score of 0.25) in a country at the top of the GDP per capita range is brought back at to the higher end of the accessibility score (0.95), while the accessibility score of a road meeting the same passability conditions in a country which GDP per capita is towards the lower end is kept unchanged.Data processingThe roads from the three aforementioned datasets (Bing, GRIP and OSM) are merged together to them is applied a 2km buffer. The populations falling exclusively on unpaved road buffers are multiplied by the resulting passability index, which is defined as the normalized sum of the aforementioned components, ranging from 0.25 to. 0.9, with 0.95 meaning 95% probability that the road is all-season. The index applied to the population data, so, when calculated, the RAI includes the probability that the roads which people are using in each area will be all-season or not. For example, an unpaved road in a flat area with low rainfall would have an accessibility factor of 0.95, as this road is designed to be accessible all year round and the environmental effects on its impassability are minimal.The code for generating this dataset is available on Github at: https://github.com/sdsna/rai

In 2022, India overtook China as the world's most populous country and now has almost 1.46 billion people. China now has the second-largest population in the world, still with just over 1.4 billion inhabitants, however, its population went into decline in 2023. Global population As of 2025, the world's population stands at almost 8.2 billion people and is expected to reach around 10.3 billion people in the 2080s, when it will then go into decline. Due to improved healthcare, sanitation, and general living conditions, the global population continues to increase; mortality rates (particularly among infants and children) are decreasing and the median age of the world population has steadily increased for decades. As for the average life expectancy in industrial and developing countries, the gap has narrowed significantly since the mid-20th century. Asia is the most populous continent on Earth; 11 of the 20 largest countries are located there. It leads the ranking of the global population by continent by far, reporting four times as many inhabitants as Africa. The Demographic Transition The population explosion over the past two centuries is part of a phenomenon known as the demographic transition. Simply put, this transition results from a drastic reduction in mortality, which then leads to a reduction in fertility, and increase in life expectancy; this interim period where death rates are low and birth rates are high is where this population explosion occurs, and population growth can remain high as the population ages. In today's most-developed countries, the transition generally began with industrialization in the 1800s, and growth has now stabilized as birth and mortality rates have re-balanced. Across less-developed countries, the stage of this transition varies; for example, China is at a later stage than India, which accounts for the change in which country is more populous - understanding the demographic transition can help understand the reason why China's population is now going into decline. The least-developed region is Sub-Saharan Africa, where fertility rates remain close to pre-industrial levels in some countries. As these countries transition, they will undergo significant rates of population growth

The global population health management systems market is valued at USD XXX million in 2025 and is expected to reach USD XXX million by 2033, exhibiting a CAGR of XX% during the forecast period. This growth is attributed to the increasing prevalence of chronic diseases, rising healthcare costs, and the need for improved patient outcomes. The market is segmented into applications (payer, provider), types (on-premise, cloud-based, and web-based), and regions (North America, Europe, Asia Pacific, and Rest of the World). Key market drivers include the increasing adoption of value-based care models, the availability of real-time data and analytics, and the need for improved patient engagement. However, challenges such as data security and privacy concerns, the lack of interoperability between systems, and the high cost of implementation may hinder the growth of the market. Major players in the market include Allscripts Healthcare Solutions Inc., Cerner Corporation, McKesson Corporation, International Business Machines Corporation (IBM), Epic Systems Corporation, Health Catalyst, Optum, Inc., Conifer Health Solutions, Philips, and Health Catalyst LLC.

There are approximately 8.16 billion people living in the world today, a figure that shows a dramatic increase since the beginning of the Common Era. Since the 1970s, the global population has also more than doubled in size. It is estimated that the world's population will reach and surpass 10 billion people by 2060 and plateau at around 10.3 billion in the 2080s, before it then begins to fall. Asia When it comes to number of inhabitants per continent, Asia is the most populous continent in the world by a significant margin, with roughly 60 percent of the world's population living there. Similar to other global regions, a quarter of inhabitants in Asia are under 15 years of age. The most populous nations in the world are India and China respectively; each inhabit more than three times the amount of people than the third-ranked United States. 10 of the 20 most populous countries in the world are found in Asia. Africa Interestingly, the top 20 countries with highest population growth rate are mainly countries in Africa. This is due to the present stage of Sub-Saharan Africa's demographic transition, where mortality rates are falling significantly, although fertility rates are yet to drop and match this. As much of Asia is nearing the end of its demographic transition, population growth is predicted to be much slower in this century than in the previous; in contrast, Africa's population is expected to reach almost four billion by the year 2100. Unlike demographic transitions in other continents, Africa's population development is being influenced by climate change on a scale unseen by most other global regions. Rising temperatures are exacerbating challenges such as poor sanitation, lack of infrastructure, and political instability, which have historically hindered societal progress. It remains to be seen how Africa and the world at large adapts to this crisis as it continues to cause drought, desertification, natural disasters, and climate migration across the region.

Agricultural Drones Market Outlook

The global agricultural drones market size was valued at approximately USD 1.2 billion in 2023 and is anticipated to reach around USD 4.5 billion by 2032, growing at a Compound Annual Growth Rate (CAGR) of 15.5% during the forecast period. This rapid growth is fueled by the increasing adoption of precision farming techniques and the need for advanced agricultural practices to ensure food security and optimize resource use.

One of the primary growth factors driving the agricultural drones market is the escalating global demand for food due to the growing population. With the world population expected to reach 9.7 billion by 2050, there is immense pressure on the agricultural sector to produce more food efficiently. Agricultural drones offer a revolutionary approach by enhancing various farming practices such as crop monitoring, soil analysis, and irrigation management. These drones provide real-time data and analytics, allowing farmers to make informed decisions that enhance crop yield and reduce waste.

Another significant factor contributing to the market's growth is the increasing technological advancements in drone technology. Modern agricultural drones are equipped with high-resolution cameras, multispectral sensors, and advanced GPS systems that provide detailed insights into crop health and soil conditions. These technological innovations enable farmers to detect issues such as pest infestations, nutrient deficiencies, and water stress at an early stage, thereby mitigating risks and improving crop productivity. Additionally, the integration of artificial intelligence (AI) and machine learning (ML) algorithms in drones is further enhancing their capabilities and efficiency.

Pest and Disease Detection Drone technology is becoming increasingly vital in modern agriculture. These drones are equipped with advanced sensors and imaging capabilities that allow them to identify early signs of pest infestations and diseases in crops. By flying over fields and capturing high-resolution images, these drones can detect subtle changes in plant health that may indicate the presence of pests or diseases. This early detection enables farmers to take timely action, applying targeted treatments to affected areas and preventing the spread of infestations. The use of Pest and Disease Detection Drones not only helps in safeguarding crop yields but also reduces the reliance on chemical pesticides, promoting more sustainable farming practices. As the agricultural sector continues to embrace precision farming, the demand for these specialized drones is expected to grow significantly.

The favorable regulatory environment in several countries is also playing a crucial role in the market's expansion. Governments across the globe are recognizing the potential of agricultural drones to transform farming practices and are implementing supportive policies and initiatives. For instance, the Federal Aviation Administration (FAA) in the United States has established regulations that facilitate the commercial use of drones in agriculture. Similarly, countries in Europe and Asia-Pacific are also adopting drone-friendly policies, which are expected to boost the adoption of agricultural drones in these regions.

From a regional perspective, North America currently holds the largest market share in the agricultural drones market, driven by the early adoption of advanced technologies and the presence of key market players. However, the Asia-Pacific region is expected to witness the highest growth rate during the forecast period. This growth can be attributed to the increasing demand for food, rising awareness about precision farming, and supportive government initiatives. Countries like China, India, and Japan are at the forefront of adopting drone technology in agriculture, which is expected to drive the market's growth in this region.

Product Type Analysis

The agricultural drones market can be segmented based on product type into fixed-wing drones, rotary blade drones, and hybrid drones. Fixed-wing drones are known for their ability to cover large areas quickly and efficiently, making them ideal for extensive farming operations. These drones can fly for longer durations and at higher altitudes, providing comprehensive aerial surveys of large agricultural fields. As a result, fixed-wing drones are widely used for crop monitoring, soil analysis, and mapping.

Rotary blade dro

Abstract

JHU Coronavirus COVID-19 Global Cases, by country

Documentation

PHS is updating the Coronavirus Global Cases dataset weekly, Monday, Wednesday and Friday from Cloud Marketplace.

This data comes from the data repository for the 2019 Novel Coronavirus Visual Dashboard operated by the Johns Hopkins University Center for Systems Science and Engineering (JHU CSSE). This database was created in response to the Coronavirus public health emergency to track reported cases in real-time. The data include the location and number of confirmed COVID-19 cases, deaths, and recoveries for all affected countries, aggregated at the appropriate province or state. It was developed to enable researchers, public health authorities and the general public to track the outbreak as it unfolds. Additional information is available in the blog post.

Visual Dashboard (desktop): https://www.arcgis.com/apps/opsdashboard/index.html#/bda7594740fd40299423467b48e9ecf6

Section 2

Included Data Sources are:

• World Health Organization (WHO): https://www.who.int/
• DXY.cn. Pneumonia. 2020. http://3g.dxy.cn/newh5/view/pneumonia.
• BNO News: https://bnonews.com/index.php/2020/02/the-latest-coronavirus-cases/
• National Health Commission of the People’s Republic of China (NHC): http://www.nhc.gov.cn/xcs/yqtb/list_gzbd.shtml
• China CDC (CCDC): http://weekly.chinacdc.cn/news/TrackingtheEpidemic.htm
• Hong Kong Department of Health: https://www.chp.gov.hk/en/features/102465.html
• Macau Government: https://www.ssm.gov.mo/portal/
• Taiwan CDC: https://sites.google.com/cdc.gov.tw/2019ncov/taiwan?authuser=0
• US CDC: https://www.cdc.gov/coronavirus/2019-ncov/index.html
• Government of Canada: https://www.canada.ca/en/public-health/services/diseases/coronavirus.html
• Australia Government Department of Health: https://www.health.gov.au/news/coronavirus-update-at-a-glance
• European Centre for Disease Prevention and Control (ECDC): https://www.ecdc.europa.eu/en/geographical-distribution-2019-ncov-cases
• Ministry of Health Singapore (MOH): https://www.moh.gov.sg/covid-19
• Italy Ministry of Health: http://www.salute.gov.it/nuovocoronavirus
• 1Point3Arces: https://coronavirus.1point3acres.com/en
• WorldoMeters: https://www.worldometers.info/coronavirus/

%3C!-- --%3E

Section 3

**Terms of Use: **

This GitHub repo and its contents herein, including all data, mapping, and analysis, copyright 2020 Johns Hopkins University, all rights reserved, is provided to the public strictly for educational and academic research purposes. The Website relies upon publicly available data from multiple sources, that do not always agree. The Johns Hopkins University hereby disclaims any and all representations and warranties with respect to the Website, including accuracy, fitness for use, and merchantability. Reliance on the Website for medical guidance or use of the Website in commerce is strictly prohibited.

Section 4

**U.S. county-level characteristics relevant to COVID-19 **

Chin, Kahn, Krieger, Buckee, Balsari and Kiang (forthcoming) show that counties differ significantly in biological, demographic and socioeconomic factors that are associated with COVID-19 vulnerability. A range of publicly available county-specific data identifying these key factors, guided by international experiences and consideration of epidemiological parameters of importance, have been combined by the authors and are available for use:

https://github.com/mkiang/county_preparedness/

Advertising Market Outlook

The global advertising market size was valued at approximately $700 billion in 2023 and is projected to reach around $1.2 trillion by 2032, growing at a CAGR of about 6.2% during the forecast period. The primary growth factor driving this market is the rapid expansion of digital platforms and the increasing importance of targeted advertising. The proliferation of smartphones and the internet has significantly transformed the advertising landscape, enabling advertisers to reach their audience more efficiently and effectively.

A major growth factor for the advertising market is the ever-increasing penetration of digital devices and internet connectivity. With more than half of the global population now having access to the internet, advertisers have an unprecedented opportunity to reach a vast audience. The rise of social media platforms, search engines, and video-sharing sites has further enabled highly targeted and measurable advertising campaigns, which have proven to be more efficient and cost-effective compared to traditional advertising methods.

Another significant driver is the advancements in data analytics and artificial intelligence. These technologies allow advertisers to analyze vast amounts of consumer data to understand behavior patterns and preferences, enabling them to create highly personalized and relevant advertisements. AI-driven programmatic advertising is gaining traction, as it automates the buying process of ads and optimizes them in real-time based on performance metrics, thus ensuring higher engagement rates and better ROI.

The shift towards mobile advertising also contributes significantly to market growth. With the increasing use of smartphones and mobile applications, advertisers are focusing more on mobile platforms to reach consumers. Mobile advertising offers unique advantages such as location-based targeting and the use of interactive content, which can enhance user engagement. Additionally, the development of 5G technology is expected to further boost mobile advertising by providing faster data speeds and more reliable connections, creating new opportunities for innovative ad formats.

In the evolving landscape of advertising, Experiential Advertising Agency Services have become increasingly vital. These services focus on creating immersive and interactive experiences that engage consumers on a deeper emotional level. By leveraging experiential marketing, brands can foster stronger connections with their audience, leading to enhanced brand loyalty and advocacy. This approach allows consumers to experience a brand's message firsthand, often through events, pop-up installations, or interactive digital experiences. As the advertising market continues to grow, the demand for experiential services is likely to rise, offering unique opportunities for brands to differentiate themselves in a crowded marketplace.

Regionally, the Asia Pacific region is emerging as a significant market for advertising, driven by the expanding middle-class population, increasing urbanization, and growing internet penetration. Countries like China and India are experiencing rapid growth in digital advertising, fueled by their large populations and thriving e-commerce sectors. North America and Europe continue to be mature markets with substantial advertising spending, particularly in digital formats. The Middle East & Africa and Latin America are also witnessing growth, albeit at a slower pace, as they gradually adopt digital advertising technologies.

Type Analysis

The advertising market is segmented by type, which includes Digital Advertising, Traditional Advertising, Out-of-Home Advertising, and Others. Digital advertising has seen the most rapid growth and is expected to continue dominating the market. It encompasses various formats such as display ads, video ads, social media ads, search engine marketing, and more. The key advantage of digital advertising is its ability to target specific demographics and measure campaign performance in real-time, providing valuable insights for advertisers. This segment's growth is further fueled by increasing internet usage and the proliferation of digital content platforms.

Traditional advertising, which includes print media, television, and radio, still holds a significant share of the market. Television remains a powerful medium for reaching a broad audience, especially for brand-building campai

This statistic shows the total population of Greece from 2020 to 2024, with projections up until 2030. In 2024, the total population of Greece was around 10.4 million people. Population of Greece After a subtle year-over-year increase from 2004 to 2011, the population of Greece has experienced a slight drop from 2011 until 2014. Population growth decreased marginally in 2011 compared to the previous year, and once again in 2012 in comparison to 2011. Greek women also bore fewer children per woman on average in 2011, a slight decrease from 2010. But a lower fertility rate is not necessarily the only reason for the country’s total population decline, Greece’s recent economic downturn also plays a role. Due to poor decisions in regards to spending made by the government, Greece has suffered through an economic crisis since 2010, diminishing the incentive to live in the country. The unemployment rate dramatically surged since the crisis, reaching a decade high in 2013. Additionally, the country’s GDP has significantly dropped in the same time frame from 2008 to 2013, with the largest slump in GDP growth occurring in 2011. Despite a severe economic slump, Greece still managed to maintain a relatively high HDI value in 2012, preserving a spot among the top 30 countries worldwide. The HDI, or Human Development Index, is based on parameters such as literacy rate, education levels, GNI and life expectancy, which was one of the highest in the world in 2011.