The global car rental market, driven by the demand for mobility solutions and the convenience of vehicle rental services, is witnessing significant industry growth. Innovations by the largest rental car companies and the rise of online platforms have enhanced customer experiences, offering flexibility and streamlined booking processes. Market segments like short-term rentals and economy cars are thriving due to their affordability, appealing to a broad customer base. North America and Asia-Pacific are key contributors to this expansion, with the latter poised for rapid growth. Additionally, the industry is adapting to urban mobility changes by incorporating eco-friendly vehicles and exploring peer-to-peer car sharing, aligning with a shift towards sustainable and user-centric mobility options. This evolution, detailed in our comprehensive report PDF, indicates that vehicle rental services will play a crucial role in the future of transportation. For detailed industry statistics on market size, price trend, and revenue growth, refer to Mordor Intelligence™ Industry PDF, with detailed market analysis and forecasts available in a free report PDF download, highlighting the potential and dynamics of the global car rental industry. Adding to this, our annual report will provide a deeper dive into the industry statistics, market cap and industry worth, showcasing size global and price trends. This profile PDF includes essential market data to help stakeholders understand the current state and future prospects of the car rental market.

  Car Rental Report Covers the Following Countries: USA, United States, US, Canada, DE, Germany, German, UK, United Kingdom, FR, France, French, ES, Spain, Spanish, IN, India, Indian, China, Chinese, JP, Japan, Japanese, KR, South Korea, South Korean, SA, South America, South American, MEA, Middle East and Africa, Middle Eastern and African, MENA, Middle East, Middle Eastern, Africa, African

The number of users in the 'Car Rentals' segment of the shared mobility market in the United States was forecast to continuously increase between 2024 and 2029 by in total 8.6 million users (+17.09 percent). After the ninth consecutive increasing year, the indicator is estimated to reach 58.94 million users and therefore a new peak in 2029. Notably, the number of users of the 'Car Rentals' segment of the shared mobility market was continuously increasing over the past years.Find other key market indicators concerning the revenue and user penetration. The Statista Market Insights cover a broad range of additional markets.

When it comes to share of people using Hertz as car rental company in the United States, 16 percent of 18 - 29 year olds do so in the U.S. This is according to exclusive insights from the Consumer Insights Global survey which shows that 23 percent of 30 - 49 year old consumers also fall into this category.Statista Consumer Insights offer you all results of our exclusive Statista surveys, based on more than 2,000,000 interviews.

The Report Covers Singapore Car Rental Market Statistics & Analysis, and It is Segmented by Vehicle Type (Economy and Premium), Booking Type (Offline and Online), Rental Duration Type (Short-Term and Long-Term), and Application Type (Tourism and Commuting). The Market Size and Forecast are Provided in Terms of Value (USD) for all the Above Segments.

This statistic represents the US rental car industry's total number of cars in service between 2002 and 2012. In 2012, there were about 1.86 million rental cars in service, while the industry's revenue grew to around 23.6 billion US dollars.

The Report Covers United Kingdom Car Rental Market Statistics and It is Segmented by Rental Duration (Short Term and Long Term), by Booking Type (Online and Offline), and by Application Type (Leisure/Tourism and Business), and Vehicle Type (Budget/Economy and Premium/Luxury). The Market Size and Forecast of the United Kingdom Car Rental Market in Value (USD Billion) for the Above-Mentioned Segments.

[216+ Pages Report] The global car rental market size is expected to grow from USD 121.38 billion in 2023 to USD 246.12 billion by 2032, at a CAGR of 8.17% from 2024-2032

Recording a y-o-y growth of 5.3% in 2023, the United States car rental field reached US$ 32,084.4 million. Over the forecast period, demand for car rentals in the United States is predicted to rise at a CAGR of 4.9%. Total car rental revenue in the United States is set to expand from US$ 33,775.8 million in 2024 to US$ 54,249.5 million by 2034.

Attributes	Key Insights
Base Value (2023)	US$ 32,084.4 million
Estimated United States Car Rental Sector Size (2024)	US$ 33,775.8 million
Projected United States Car Rental Sector Revenue (2034)	US$ 54,249.5 million
Anticipated CAGR (2024 to 2034)	4.9%

Historical Performance Vs. United States Car Rental Industry Analysis

Historical CAGR (2019 to 2023)	3.8%
Forecast CAGR (2024 to 2034)	4.9%

Category-wise Insights

Car Type	Economy Car
Value CAGR	4.5%

End-use	On-airport
Value CAGR	5.8%

Booking Mode	Mobile Application
Value CAGR	6.9%

Report Scope of the Rental Car Industry Analysis in the United States

Attribute	Details
Estimated Value (2024)	US$ 33,775.8 million
Projected Value (2034)	US$ 54,249.5 million
Expected Growth Rate (2024 to 2034)	4.9% CAGR
Forecast Period	2023 to 2034
Historical Data Available for	2019 to 2023
Industry Analysis	US$ million for Value
Key Countries Covered	United States
Key Segments Covered	Car Type End-use Booking Mode Sector
Key Companies Profiled	The Hertz Global Holdings Inc. Enterprise Rent-A-Car Avis Budget Group Inc. Uber Technologies Inc. Getaround Inc. U-Save Car & Truck Rental Rent-A-Wreck of America Inc. Wingz Car2go Group GmbH The Catalyst Capital Group Inc. Sixt SE Localize Rent A Car SA Europcar Mobility Group Others (as requested)
Report Coverage	Business Forecast, Company Share Analysis, Competition Intelligence, Business Dynamics and Challenges, and Strategic Growth Initiatives

Graph and download economic data for Producer Price Index by Industry: Travel Agencies: Car Rental Bookings (PCU5615105615102112) from Dec 2011 to Feb 2025 about agency, travel, rent, vehicles, PPI, industry, inflation, price index, indexes, price, and USA.

How high is the brand awareness of Enterprise Rent-A-Car in the United States?When it comes to car rental customers, brand awareness of Enterprise Rent-A-Car is at 84% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.How popular is Enterprise Rent-A-Car in the United States?In total, 53% of U.S. car rental customers say they like Enterprise Rent-A-Car. However, in actuality, among the 84% of U.S. respondents who know Enterprise Rent-A-Car, 63% of people like the brand.What is the usage share of Enterprise Rent-A-Car in the United States?All in all, 45% of car rental customers in the United States use Enterprise Rent-A-Car. That means, of the 84% who know the brand, 54% use them.How loyal are the customers of Enterprise Rent-A-Car?Around 38% of car rental customers in the United States say they are likely to use Enterprise Rent-A-Car again. Set in relation to the 45% usage share of the brand, this means that 84% of their customers show loyalty to the brand.What's the buzz around Enterprise Rent-A-Car in the United States?In August 2022, about 38% of U.S. car rental customers had heard about Enterprise Rent-A-Car in the media, on social media, or in advertising over the past three months. Of the 84% who know the brand, that's 45%, meaning at the time of the survey there's some buzz around Enterprise Rent-A-Car in the United States.If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.

The Report covers US Car Rental Companies & Market Share and the market is segmented by Application Type (Leisure/Tourism, and Business), by Vehicle Type (Luxury/Premium Cars, and Economy/Budget Cars), and by Booking Type (Online Access, and Offline Access).

Introduction

Car Rental Statistics: Car rental statistics help to get a fair idea regarding the vibes and recent augmentation the industry has made in its dynamic behavioral front. Brought up these days by many counted representatives in the industry, the market has been showing substantial growth in several parts over the years owing to different factors. In terms of the rise in demand from domestic and international travel and tourism, popularly known ride-sharing services, and increasing flexibility of modes, the situation of car rental is poised for a large market in 2024 owing to propelling demand from leisure as well as business customers.

Let us now see these emerging market trends and statistics.

This data set shows the Principal statistics taxi and rental of car services, 2010 and 2015 Source: Department of Statistics, Malaysia

Graph and download economic data for Unit Labor Costs for Real Estate and Rental and Leasing: Passenger Car Rental (NAICS 532111) in the United States (IPULN532111U101000000) from 1988 to 2022 about unit labor cost, leases, rent, NAICS, real estate, vehicles, and USA.

The global automobile rental and leasing market is experiencing robust growth, projected to maintain a Compound Annual Growth Rate (CAGR) exceeding 9% from 2025 to 2033. This expansion is driven by several key factors. The rising popularity of ride-sharing services and the increasing preference for short-term vehicle rentals, particularly among younger demographics, significantly fuels market demand. Furthermore, the burgeoning tourism sector and business travel contribute to elevated rental volumes. The shift towards online booking platforms offers convenience and transparency, driving adoption among both individual and corporate clients. The market is segmented by vehicle type (passenger cars, trucks, utility trailers, recreational vehicles), rental mode (offline, online), lease type (open, closed), and end-user (individual, corporate). North America and Europe currently dominate the market, driven by established infrastructure and high vehicle ownership. However, rapidly developing economies in Asia-Pacific, particularly China and India, are exhibiting substantial growth potential, presenting significant opportunities for market expansion. The market also faces challenges, such as fluctuating fuel prices and economic downturns which impact consumer spending, along with increasing regulatory scrutiny concerning emission standards and environmental concerns impacting vehicle choices. The competitive landscape is marked by established players like Hertz, Avis Budget, Enterprise Holdings, and LeasePlan, alongside emerging players catering to niche segments like eco-friendly vehicles or specialized recreational vehicle rentals. The strategic diversification of rental fleets, incorporating electric and hybrid vehicles, is a key trend responding to environmental concerns and evolving consumer preferences. Technological advancements in fleet management systems, including telematics and data analytics, enhance operational efficiency and optimize pricing strategies. The integration of innovative technologies like mobile apps and personalized customer service further enhances user experience and loyalty. This dynamic interplay of growth drivers, emerging trends, and existing challenges underscores the exciting yet complex landscape of the automobile rental and leasing market, presenting opportunities for both established and new market entrants. The future will likely see further consolidation, increased technological adoption, and a greater focus on sustainable practices across the industry. This comprehensive report provides a detailed analysis of the global automobile rental and leasing market, encompassing the historical period (2019-2024), base year (2025), estimated year (2025), and forecast period (2025-2033). It delves into market size, segmentation, trends, and growth drivers, offering invaluable insights for industry stakeholders. The report covers key players like Mercedes Benz Group AG, Expedia Group Inc, LeasePlan, Aspark Holidays Pvt Ltd, Avis Budget, Green Motion International, The Hertz Corporation, Europcar Mobility Group SA, Enterprise Holdings, and BlueLine Rental. This is not an exhaustive list. Recent developments include: January 2022: Coca-Cola Philippines (CCBPI) established a partnership with ORIX Rental Corporation to supply fleet solutions and delivered 300 new vehicles for Coca-Cola's salesforce., January 2022: Arval partnered with Ridecell to deploy next-generation shared mobility solutions offering seamless global mobility coverage.. Key drivers for this market are: Increased Travel and Tourism to Fuel Market Demand. Potential restraints include: High Maintenance cost of RV Rental Fleets. Notable trends are: Growing Popularity Of Electric Vehicles.

Car Rental Business Market size was valued at USD 132.49 Billion in 2023 and is projected to reach USD 278.04 Billion by 2030, growing at a CAGR of 11.3% during the forecast period 2024-2030.

Global Car Rental Business Market Drivers

The market drivers for the Car Rental Business Market can be influenced by various factors. These may include:

Travel and tourist Trends: The travel and tourist sector and the automobile rental business are closely related. The demand for rental automobiles typically rises as more people travel for business or pleasure.

Urbanization: As cities expand, there is frequently a greater need for temporary transit options. In cities, car rentals can offer a variety of flexible mobility options.

Economic Factors: A number of factors, such as consumer confidence and disposable income levels, might affect the market for car rentals. People can be more inclined to spend money on travel and related services during economic upturns.

Business Travel: The market for rental cars is greatly influenced by business travel. Corporate car rentals are becoming more and more necessary as organizations grow and go worldwide.

Air Travel: Since many consumers rent cars right out of airports, automobile rental companies frequently profit from air travel. The demand for rental automobiles may fluctuate in response to shifts in passenger volumes and air travel patterns.

Technological Advancements: New developments in online reservation platforms, smartphone apps, and automobile rental platforms can improve customer experiences by simplifying the rental process for customers and fleet management for businesses.

Environmental Concerns: As people become more conscious of environmental issues, their interest in eco-friendly and sustainable modes of transportation has grown. Several automobile rental firms have begun to add hybrid and electric cars to their fleets.

Changing Customer Preferences: The car rental sector may be impacted by changes in customer preferences, such as a predilection for adaptable and on-demand transportation options. Other alternative mobility options, including vehicle-sharing, could have an impact on the conventional automobile rental business.

Regulatory Environment: Market dynamics may be impacted by government laws, rules, and policies pertaining to the vehicle rental sector, such as those pertaining to licensing, taxes, and environmental standards.

Competitive Landscape: Market developments can be influenced by the strategies and presence of significant companies in the vehicle rental sector. Market share and competitiveness may be impacted by mergers, acquisitions, and new competitors.

Graph and download economic data for Producer Price Index by Industry: Passenger Car Rental (PCU532111532111) from Dec 1991 to Feb 2025 about rent, vehicles, PPI, industry, inflation, price index, indexes, price, and USA.

This statistic depicts the share of consumers who have used a car rental service in the United Kingdom in 2017, by age group. The survey showed that 40 percent of respondents in the UK from the age group 30 to 59 have used a car rental service on several occasions.

The China car rental market size is projected to exhibit a growth rate (CAGR) of 10.30% during 2024-2032. The rising urbanization, increasing disposable income of consumers, extensive demand for easy and convenient transport, and significant technological advancements represents some of the key factors driving the growth of the market.

Report Attribute	Key Statistics
Base Year	2023
Forecast Years	2024-2032
Historical Years	2018-2023
Market Growth Rate (2024-2032)	10.30%

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country level for 2024-2032. Our report has categorized the market based on booking type, rental length, vehicle type, application, and end user.

Graph and download economic data for Expenditures: Vehicle Rental, Leases, Licenses, and Other Charges by Age: from Age 25 to 34 (CXUVEHRNTLCLB0403M) from 1984 to 2023 about licenses, age, leases, 25 years +, rent, vehicles, expenditures, and USA.