Amsterdam is set to maintain its position as Europe's most expensive city for apartment rentals in 2025, with median costs reaching 2,500 euros per month for a furnished one-bedroom unit. This figure is double the rent in Prague and significantly higher than other major European capitals like Paris, Berlin, and Madrid. The stark difference in rental costs across European cities reflects broader economic trends, housing policies, and the complex interplay between supply and demand in urban centers. Factors driving rental costs across Europe The disparity in rental prices across European cities can be attributed to various factors. In countries like Switzerland, Germany, and Austria, a higher proportion of the population lives in rental housing. This trend contributes to increased demand and potentially higher living costs in these nations. Conversely, many Eastern and Southern European countries have homeownership rates exceeding 90 percent, which may help keep rental prices lower in those regions. Housing affordability and market dynamics The relationship between housing prices and rental rates varies significantly across Europe. As of 2024, countries like Turkey, Iceland, Portugal, and Hungary had the highest house price to rent ratio indices. This indicates a widening gap between property values and rental costs since 2015. The affordability of homeownership versus renting differs greatly among European nations, with some countries experiencing rapid increases in property values that outpace rental growth. These market dynamics influence rental costs and contribute to the diverse rental landscape observed across European cities.

In the first quarter of 2025, Amsterdam was the most expensive city to rent a furnished private room among the 27 European cities surveyed. It was also among the top ranking most expensive cities to rent a furnished one-bedroom flat and studio apartment. One of the main factors driving high rents across European cities is the same as any other consumer-driven business. If demand outweighs supply, prices will inflate. The drive for high paid professionals to be located centrally in prime locations, mixed with the low levels of available space, high land, and construction costs, all keep rental prices increasing.

In 2023, the most expensive residential rental market in Europe was London (inner) with rental costs of approximately 33.8 euros per square meter. Dublin and Paris followed with rental costs of 31.5 and 31.3 euros per square meter. Rents increased across most markets - a trend that could also be observed in the housing market. How much does an apartment cost in different European cities? Renting a furnished studio apartment in some of the leading cities in Europe can cost anywhere between 500 euros monthly (Budapest) and 2,000 euros (Amsterdam) per month. For afurnished one-bedroom apartment in Paris, France, one may be expected to pay on average 1,900 euros monthly. Which countries have the most affordable housing? The house price to rent ratio is an indicator of the affordability of owning housing over renting across European countries and is calculated as the nominal house prices divided by a rent price index. The higher the ratio, the more the gap between house prices and rental rates has widened since 2015 when the index base was 100. As of the fourth quarter of 2021, Finland, Italy, and Belgium had the lowest house price to rent ratio, meaning that buying a house was most affordable there compared to renting.

One of the main factors driving high rents across European cities is the same as any other consumer-driven business. If demand outweighs supply, prices will inflate. The drive for high paid professionals to be located centrally in prime locations, mixed with the low levels of available space, high land, and construction costs, all keep rental prices increasing. Renting in European cities In 2025, Munich was the most expensive city to rent a furnished studio among the 23 cities surveyed. At ***** euros per month, renting a studio in Munich cost nearly twice the price of a studio in Athens. For one-bedroom apartments or a furnished private room, the most expensive city was Amsterdam. Homeownership in Europe In many European countries owning your home is more commonplace than renting – for instance, in Romania, the homeownership rate is over ** percent. In the UK, affordability of housing is one of the leading housing concerns, with the majority of adults agreeing that first-time buyers getting on a property ladder is a very or somewhat serious problem.

Graph and download economic data for Harmonized Index of Consumer Prices: Actual Rentals for Housing for Euro Area (19 Countries) (CP0410EZ19M086NEST) from Dec 1999 to May 2025 about harmonized, rent, Euro Area, Europe, CPI, housing, price index, indexes, and price.

This dataset provides values for PRICE TO RENT RATIO reported in several countries. The data includes current values, previous releases, historical highs and record lows, release frequency, reported unit and currency.

Personal and household goods rental and leasing revenue is forecast to contract at a compound annual rate of 3.7% over the five years through 2024 to €23.9 billion, including an estimated drop of 0.3% in 2024. As technology and appliances become more affordable, consumers and businesses increasingly prefer owning rather than renting. The trend against rentals is robust in countries like Poland and Italy, which have the lowest EU prices on home appliances and electronics. However, the rental market remains viable for short-term needs such as those of international students, accounting for a significant portion of rentals in countries like Germany, France and the Netherlands. In response to changing consumer tastes, rental companies now offer rent-to-own schemes that allow consumers to purchase rented equipment at a reduced price. While the profitability of the rental industry has suffered due to lower electronics prices and increased sourcing from low-cost countries, rental companies have sustained their profit through multiple rentals over the lifespan of their equipment. Revenue is forecast to expand at a compound annual rate of 5.7% over the five years through 2029 to €31.6 billion, while the average profit margin is expected to shrink. Major electronic retailers are cutting prices to boost competitiveness, threatening income. Technological advancements reducing the life cycle of electronics, coupled with a solid economic climate in Germany, promise higher disposable incomes and increased consumption. Higher sales of electronic goods will make electronic appliances more accessible to a broader consumer base and impact the growth of the rental sector.

This is a simple overview of rental costs for a 1 bed apartment in major european cities.

Data comes from Numbeo: https://www.numbeo.com/cost-of-living/region_prices_by_city?itemId=27&region=15...

The Europe Vacation Rental Market size was valued at USD 32.65 billion in 2023 and is projected to reach USD 40.16 billion by 2032, exhibiting a CAGR of 3.0 % during the forecasts period. The Europe Vacation Rental market is the rental service that provides private detached residences in the form of Apartments, Houses, Villas, and Cottages to travelers on a short-term basis. These rent for holidays basically through the Internet and are a plus to traditional accommodations as they are cheaper, roomier, and quite flexible during vacation time. Some of the uses of vacation rentals include but are not limited to leisure travel, family traveling, group traveling, and even business traveling. Future trends include more management companies dealing with vacation rentals, more rural areas and off-the-beaten-path locations, and the handling of properties in an environmentally friendly way with an emphasis on recycling, energy efficiency, and the use of green materials. There are personal changes in the travelers who prefer to make bookings through convenient channels and the need to travel to seek novelty and engage in experiential tourism. Recent developments include: In December 2020, Hotels.com, an Expedia Group, Inc. company, was labeled as the official traveling partner of the NBA. The contract will enable Hotel.com to communicate with NBA fans and travelers through cohesive marketing efforts, which will demonstrate that using Hotel.com is the most benefitting way to reserve accommodations. , In December 2020, Tripadvisor announced the unveiling of its new trip designing platform called Reco. The platform provides tailor-made itineraries to travelers, which features highlights of destinations in over 100 countries. Reco entails the expertise of over 300 trip designers. .

Graph and download economic data for Harmonized Index of Consumer Prices: Actual Rentals for Housing for European Union (27 Countries from 2020) (CP0410EU272020M086NEST) from Dec 2000 to May 2025 about EU, harmonized, rent, Europe, CPI, housing, price index, indexes, and price.

The Europe power rental market value reached around USD 4.14 Billion in 2024 due to the increasing frequency of power outages and the ageing infrastructure of power grids. This necessitates reliable temporary power solutions, particularly in sectors like utilities and construction. The construction industry is witnessing a surge in demand for power rentals due to ongoing projects like the Hinkley Point C nuclear power plant, which requires consistent energy supply amidst fluctuating grid availability. Furthermore, the cost-effectiveness of renting over owning equipment allows companies to allocate resources more efficiently. As a result, the industry is expected to grow at a CAGR of 3.80% during the forecast period of 2025-2034 to attain a value of USD 6.01 Billion by 2034.

In the fourth quarter of 2023, the average rent price per square meter in major European cities was **** euros. London had the highest price by far at **** euros per square meter, followed by Amsterdam and Oslo at **** and **** euros, respectively. In contrast, Seville had the lowest average price, at ** euros per square meter.

The Report Covers Europe Van Rental Market Size and It is Segmented by Application Type (Leisure/Tourism and Business), Booking Type (Offline and Online), Rental Duration (Short-Term and Long-Term), and Geography (Germany, United Kingdom, France, Spain, Italy, Belgium, Netherlands, Austria, Ireland, Luxembourg, and Rest of Europe). The Report Offers the Market Size and Forecast in Value (USD) for all the Above Segments.

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Europe Online Home Rental Services Market Size 2025-2029

The Europe online home rental services market size is forecast to increase by USD 6.35 billion at a CAGR of 11.8% between 2024 and 2029.

The Online Home Rental Services Market is experiencing significant growth, driven by the increasing internet penetration and digitalization of services. With more consumers turning to online platforms for convenience and ease, the market is poised for continued expansion. However, navigating diverse and fragmented regulatory landscapes poses a challenge. Regulatory hurdles impact adoption in certain regions, requiring companies to adapt and comply with local regulations. Additionally, the increasing adoption of Artificial Intelligence (AI) and Machine Learning (ML) technologies in online home rental services offers opportunities for enhanced customer experiences and improved operational efficiency. The integration of Internet of Things (IoT) technology with building automation software is a key trend driving market expansion.
Companies seeking to capitalize on market opportunities must stay abreast of regulatory changes and invest in advanced technologies to differentiate themselves and meet evolving consumer demands. Effective strategic planning and agile business models are essential for success in this dynamic market.

What will be the size of the Europe Online Home Rental Services Market during the forecast period?

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In the online home rental services market, personalized recommendations based on customer personas and user behavior play a significant role in user engagement and conversion rates. Rental agreements are streamlined through pricing algorithms, ensuring fairness and transparency. Mobile optimization and voice search cater to on-the-go customers, driving growth. Support services have been fostered through connected devices, machine learning, and artificial intelligence, reducing customer acquisition costs. Cleaning fees and security deposits are managed efficiently, while fraud prevention measures protect both hosts and guests. Seasonal trends and green initiatives influence demand patterns, requiring adaptability from service providers. Smart home technology and property automation enhance the user experience, increasing lifetime value. Renewable energy solutions and building information modeling are essential trends in the market, as businesses and organizations strive for sustainability and cost savings.
Host ratings, guest reviews, and payment security ensure trust and transparency, while remote access and data privacy maintain user confidence. Brand awareness is boosted through content marketing, influencer marketing, and insurance coverage. Property verification, identity verification, and automated processes streamline operations and improve security protocols. The Internet of Things and energy efficiency are key trends, with voice search and virtual assistants simplifying user interactions. Machine learning and artificial intelligence enable personalized services and fraud prevention, while user engagement remains a top priority. Growth in demand for tiny home structures is the primary trend in the online home rental services market. The market continues to evolve, with new technologies and trends shaping the future of online home rental services.

How is this market segmented?

The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Type

  Flats
  Semi-detached houses
  Detached houses


Rental Category

  Monthly
  Weekly
  Daily
  Yearly


Service

  Economy
  Mid-range
  Premium


End-user

  Resident
  Tourist


Geography

  Europe

    France
    Germany
    Italy
    UK

By Type Insights

The flats segment is estimated to witness significant growth during the forecast period. In the dynamic world of online home rentals, flats, or multi-unit dwellings, hold a significant position, catering to the diverse housing needs of individuals and families in Europe. Urbanization trends have fueled the demand for residential options in densely populated areas, making flats the preferred choice in many cities. Online platforms have revolutionized the rental market, offering a seamless experience for both landlords and tenants. Property photos showcase available units, while email marketing campaigns attract potential renters. Property data ensures accurate and up-to-date listings, enabling users to make informed decisions. The market caters to various segments, including luxury rentals and unique properties, which appeal to discerning tenants.

Mobile apps, search engine optimization, and social media marketing expand visibility, while property amenities and virtual tours provide detailed information. Compe

The European condominiums and apartments market is experiencing robust growth, driven by factors such as urbanization, increasing disposable incomes, and a growing preference for modern, smaller living spaces. The market's Compound Annual Growth Rate (CAGR) exceeding 5.50% indicates a significant expansion projected through 2033. Key drivers include rising tourism in popular European cities boosting demand for short-term rentals and investment properties, coupled with government initiatives promoting affordable housing solutions and sustainable urban development. Strong demand is particularly evident in major urban centers across the UK, Germany, France, and other key European nations. The market is segmented by country, with the UK, Germany, and France anticipated to hold substantial market shares due to their large populations and well-established real estate sectors. The production and consumption analyses reveal a positive correlation between construction activities and occupancy rates, reflecting a healthy balance between supply and demand. While import and export data provide insights into international investment and cross-border property transactions, the price trend analysis suggests a steady upward trajectory aligned with overall economic growth and inflation, though subject to regional variations and potential cyclical fluctuations. Major players like Elm Group, Vonovia SE, and others, are shaping the market through their development projects, acquisitions, and property management services. Challenges include fluctuating interest rates impacting financing costs and potential regulatory hurdles related to building codes and environmental regulations. The forecast period of 2025-2033 shows continued expansion, with several contributing factors. Continued urbanization trends, particularly in already dense cities, will further fuel demand. Technological advancements in construction and property management are streamlining processes and enhancing efficiency, ultimately leading to faster project completion and increased operational returns. The market segments based on property type (condominiums versus apartments) are also expected to exhibit unique growth trajectories, reflecting consumer preferences and pricing dynamics. Sustained government investment in infrastructure and housing policies will be essential in managing the market's expansion while mitigating potential risks associated with affordability and sustainability. Ongoing monitoring of market trends, coupled with innovative solutions addressing evolving consumer preferences, will be critical for long-term success within this dynamic market. Recent developments include: November 2022: Ukio, a short-term furnished apartment rental platform aimed at the "flexible workforce," raised a Series-A round of funding totalling EUR 27 million (USD 28 million). The cash injection totalled EUR 17 million (USD 18.03 million) in equity and EUR 10 million (USD 10.61 million) in debt and came 14 months after the Spanish company announced a seed round of funding of EUR 9 million (USD 9.54 million)., September 2022: Gamuda Land planned to expand its international markets, with a significant expansion plan that will see the developer add an average of five new overseas projects per year beginning in the fiscal year 2023 (FY2023). This move follows the opening of Gamuda Land's first property in the United Kingdom (West Hampstead Central in London) and second in Australia (The Canopy on Normanby in Melbourne).. Notable trends are: Demand for Affordable Housing.

The industry includes companies that rent video tapes, records, CDs and DVDs for personal or household use. It includes motion picture film or tape rental, video disk rental and video tape rental.

This dataset provides values for HOUSING INDEX reported in several countries. The data includes current values, previous releases, historical highs and record lows, release frequency, reported unit and currency.

In 2024, Turkey had the highest inflation-adjusted house price index out of the 35 European countries under observation, making it the country where house prices have increased the most since 2010. In Turkey, the house price index exceeded 222 index points in the fourth quarter of 2024, showing an increase in real terms of 122 percent since 2010, the baseline year for the index. Iceland and Estonia completed the top three, with an index value of 205 and 189 index points. In the past year, however, many European countries saw house prices decline in real terms. Where can I find other metrics on different housing markets in Europe? To assess the valuation in different housing markets, one can compare the house-price-to-income ratios of different countries worldwide. These ratios are calculated by dividing nominal house prices by nominal disposable income per head. There are also ratios that look at how residential property prices relate to domestic rents, such as the house-price-to-rent ratio for the United Kingdom. Unfortunately, these numbers are not available in a European overview. An overview of the price per square meter of an apartment in the EU-28 countries is available, however. One region, different markets An important trait of the European housing market is that there is not one market, but multiple. Property policy in Europe lies with the domestic governments, not with the European Union. This leads to significant differences between European countries, which shows in, for example, the homeownership rate (the share of owner-occupied dwellings of all homes). These differences also lead to another problem: the availability of data. Non-Europeans might be surprised to see that house price statistics vary in depth, as every country has their own methodology and no European body exists that tracks this data for the whole continent.

This dataset is the result of data collection and refinement within the Co-lab mapping project. The purpose of this data collection and refinement is to provide a scientifically-validated categorisation of the different collaborative housing forms in Europe and to create the basis for comparative and quantitative studies on collaborative housing. This promotes mutual learning and communication amongst users across countries and regions. It is being made public to facilitate use by other researchers and professionals in their own work.

This dataset contains quantitative data on collaborative housing forms in Sweden, Denmark, United Kingdom, and The Netherlands. Quantitative raw data was collected and refined from primary sources, namely datasets provided by umbrella organisations from the different European countries involved in the project.

In 2023, the index for residential rents in the euro area stood at 112.2 index points. Nevertheless, most European countries recorded a higher increase in rental prices. In Turkey, where inflation has been extremely high in recent years, the index soared to 405 index points. That means that the rents increased by 305 percent since 2015, the base year with index value of 100. Six other countries had an index value of over 150 index points, including Lithuania, Hungary, and Slovenia. Conversely, Greece was the only country where rents have declined since 2015.