The global food service market size was worth $3,486.58 billion in 2024 is projected to grow from $4,027.61 billion in 2025 to $6,810.86 billion by 2032

The size of the global food service market reached 2.52 trillion U.S. dollars in 2021. This figure was forecast to grow to 4.43 trillion U.S. dollars in 2028, showing a CAGR of 9.9 percent from 2021 to 2028.

The United States Full Service Restaurants Market is segmented by Cuisine (Asian, European, Latin American, Middle Eastern, North American), by Outlet (Chained Outlets, Independent Outlets) and by Location (Leisure, Lodging, Retail, Standalone, Travel). Market Value in USD is presented. Key data points observed include the number of outlets for each foodservice channel; and, average order value in USD by foodservice channel.

The market size of the restaurant industry in the United Kingdom was predicted to rise to ** billion British pounds in 2024, which would represent an increase of *** percent over 2023. That year, the industry's market value stood at ***** billion British pounds.

The output of the quick-service restaurant (QSR) franchise industry was estimated to reach 287.6 billion U.S. dollars in 2023. Figures increased by around 40 billion U.S. dollars between 2016 and 2019, and the industry was forecast to strengthen over the following 12-month period. However, the industry saw a decrease in output in 2020, most likely as a result the coronavirus (COVID-19) pandemic. Franchised restaurants offer recipe for success Output is a measurement that is comparable with revenue, referring to the total amount of money brought in from sales, before costs and expenses have been deducted. One of the reasons for the increase in output is the growing number of QSR franchise establishments in the U.S., rising from 191,673 in 2022 to an estimated 195,507 in 2023. More restaurants mean more employees: the sector has seen a general rise in employment, with positions filled by part-time, full-time, or self-employed individuals. Burger and pizza categories the most popular among consumers In terms of systemwide sales, McDonald’s is the leading QSR chain in the United States. The burger company generated around 48.67 billion U.S. dollars from restaurant sales in 2022. The QSR burger category is one of the largest within the industry, with the sales generated by McDonald’s a contributing factor. In 2023, consumer spending in the U.S. pizza industry reached approximately 41.3 billion U.S. dollars. Carryout orders accounted for around 20.2 billion U.S. dollars of that figure.

The US Foodservice Market report segments the industry into Foodservice Type (Cafes & Bars, Cloud Kitchen, Full Service Restaurants, Quick Service Restaurants), Outlet (Chained Outlets, Independent Outlets), and Location (Leisure, Lodging, Retail, Standalone, Travel). Five years of historical data and five-year forecasts are included.

The number of people employed in the restaurant industry in the United States fluctuated throughout the past decade. As of May 2024, this figure reached 13.6 million, representing an increase from the previous year's total of 13.2 million. The number of employees in the restaurant industry in the U.S. peaked in 2016 at 14.7 million. What are the hourly wages of fast-food employees in the U.S.? The hourly wages of U.S. fast food and counter workers varied throughout 2023. As of May of that year, fast food employees in the United States had a median hourly wage of 14.2 U.S. dollars. In total, approximately 10 percent of fast-food employees earned less than 10.67 U.S. dollars per hour, and 90 percent of those same workers earned less than 17.73 U.S. dollars per hour. Leading U.S. restaurant chain The leading restaurant chain in the U.S., by a measure of sales, was McDonald’s in 2022. During that year, the quick service chain experienced sales amounting to 48.67 billion U.S. dollars. McDonald’s was also the most valuable quick service restaurant brand in the world in 2023, with an estimated brand value of over 191 billion U.S. dollars. Starbucks, who came second in the ranking, had an estimated brand value of approximately 61.5 billion U.S. dollars.

Market Size statistics on the Fast Food Restaurants industry in the US

The India Foodservice Market is segmented by Foodservice Type (Cafes & Bars, Cloud Kitchen, Full Service Restaurants, Quick Service Restaurants), by Outlet (Chained Outlets, Independent Outlets) and by Location (Leisure, Lodging, Retail, Standalone, Travel). Market Value in USD is presented. Key data points observed include the number of outlets for each foodservice channel; and, average order value in USD by foodservice channel.

The India Full Service Restaurants Market is segmented by Cuisine (Asian, European, Latin American, Middle Eastern, North American), by Outlet (Chained Outlets, Independent Outlets) and by Location (Leisure, Lodging, Retail, Standalone, Travel). Market Value in USD is presented. Key data points observed include the number of outlets for each foodservice channel; and, average order value in USD by foodservice channel.

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US Fast Casual Restaurants Market Size 2025-2029

US fast casual restaurants market size is forecast to increase by USD 84.5 billion at a CAGR of 13.7% between 2024 and 2029.

US Fast Casual Restaurants Market is experiencing significant growth, driven by the increasing demand for innovation and customization in food menus. Consumers are seeking more personalized dining experiences, leading to the popularity of fast casual concepts that offer a unique blend of affordability, quality, and convenience. Additionally, the market is witnessing an increasing focus on digitalization of services, with contactless ordering and payment options gaining traction in response to the ongoing pandemic. However, the market faces challenges as well. Intense competition from quick-service restaurants and the need to maintain consistent supply chains pose significant hurdles for market growth.
Regulatory compliance and labor costs also add complexity to the operational landscape. To capitalize on opportunities and navigate challenges effectively, companies must stay abreast of consumer trends and invest in digital technologies to enhance the customer experience. Innovation in menu offerings, sustainable sourcing, and strategic partnerships will be key differentiators in this dynamic market.

What will be the size of the US Fast Casual Restaurants Market during the forecast period?

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 US Fast Casual Restaurants market is experiencing significant growth, driven by various factors. Menu innovation, with an emphasis on vegetarian, vegan, and gluten-free options, caters to diverse dietary preferences and allergies. Customer experience is prioritized through personalized dining, contactless ordering, and mobile payments. Data-driven decision-making and restaurant automation, including artificial intelligence and predictive analytics, optimize operations and reduce labor costs. Franchise models and in-house delivery services expand reach and cater to Generation Z's preference for convenience. Supply chain management and food traceability ensure transparency and sustainability, while omni-channel strategies engage customers through loyalty programs and subscription services.Restaurant analytics provide valuable customer feedback, enabling continuous improvement and operational optimization.

How is this market segmented?

The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Channel

  Dine-in
  Takeaway


Application

  Franchised
  Standalone


Food Type

  Burger/Sandwich
  Pizza/Pasta
  Asian
  Latin American
  Chicken
  Others


Target Audience

  Millennials
  Working Professionals
  Families


Distribution Channel Specificity

  Specialty Chains
  Online Platforms
  Retail Foodservice


Geography

  North America

    US

By Channel Insights

The dine-in segment is estimated to witness significant growth during the forecast period.

Fast casual restaurants in the US and Canada offer a unique dining experience, blending the speed and convenience of fast food with the quality and ambiance of casual dining. These establishments, which have gained popularity in recent years, use fresh ingredients, digital ordering systems, and self-service kiosks to streamline the dining process while maintaining food quality. Employee training is a key focus to ensure consistent customer service and food safety. Menu innovation and healthy options cater to various consumer preferences, including Generation Z and those seeking sustainable practices. In addition, many fast casual restaurants offer catering services, in-house delivery, and third-party delivery through food delivery platforms.

The franchise model is also common in the fast casual industry, allowing for efficient expansion and operational efficiency. Restaurant technology plays a significant role in fast casual operations, with kitchen display systems, labor scheduling, and point-of-sale systems helping to manage inventory and improve efficiency. Digital marketing and social media marketing are essential for customer engagement and loyalty programs. Food trucks and ghost kitchens are emerging trends in the fast casual industry, offering alternative business models and lower overhead costs. Food safety and food quality are top priorities, with strict adherence to industry standards and regulations. The fast casual industry continues to evolve, with dining trends such as virtual brands, subscription services, and data analytics shaping the future of this dynamic market.

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The Dine-in segment was valued at USD 48.90 billion in 2019 and showed a gradual increase during the forecast period.

Market Dynamics

Our researchers analyzed the data with 2024 as the base year,

The size of the United States Full-Service Restaurants Market was valued at USD 324,900 Million in 2023 and is projected to reach USD 554,120 Million by 2032, with an expected CAGR of 4.10% during the forecast period. Full service restaurants (FSR) are restaurants where customers sit at tables, order from a menu, and are served by waiters. These restaurants range from casual family dining to fine dining restaurants that offer a variety of dishes and dining experiences. Despite the positive growth, the full service restaurant market faces many challenges. The industry is highly competitive with many players vying for market share. Consumers are increasingly attracted to restaurants that offer special food and beverage programs. This trend is most evident in the growth of public and private restaurants that cater to the diverse tastes of the American public. In addition, the focus on local and sustainable food is increasing, focusing on healthy and environmentally friendly foods. The full-service restaurant market in the United States is poised for significant growth due to changing consumer preferences and the growing trend of eating out. While challenges remain, the market's potential for innovation and expansion is a great opportunity for food vendors and investors alike. Recent developments include: January 2023: Applebee’s announced the return of its USD 6 Smoocho Mucho Sips.December 2022: Dine Brands Global Inc. acquired Fuzzy's Taco Shop® ("Fuzzy's") from Experiential Brands LLC, a wholly-owned subsidiary of NRD Holding Company, for USD 80 million in cash.November 2022: Brinker International announced that its brand Chili's Grill & Bar launched its first to-go-only location nationwide.. Key drivers for this market are: Increasing Demand for Functional and Fortified Food, Multi-functionality and Wide Application of Riboflavin. Potential restraints include: Low Stability of Riboflavin on Exposure to Light and Heat. Notable trends are: A significant rise in tourist arrivals is driving the market growth, capitalizing on the opportunities presented by the influx of visitors.

The Fine Dining Restaurants industry weathered the turbulence of the COVID-19 pandemic to return to strong growth. The industry is characterized by high-end dining establishments. As a result, growth in per capita disposable income, consumer confidence and spending and the prevalence of households earning more than $100,000 in annual income has benefited the industry, enabling consumers to opt for premium dining experiences. Nevertheless, restaurants were forced to curtail dine-in operations when the COVID-19 struck, reducing demand for fine-dining restaurants as services at these establishments involve a high degree of in-person experience. Overall, industry revenue is forecast to increase at a CAGR of 2.7% to $16.7 billion over the five years to 2024. The industry rapid recovery since the peak of COVID-19 pandemic shutdowns has stemmed from the strong increase in households that generate annual income above $100,000, as these consumers can typically afford the premium prices charged by fine dining restaurants. The number of households within this income bracket has expanded since 2021, giving fine dining restaurants a broader base for a key consumer market segment. In 2024, the industry will continue growing, with revenue projected to rise 2.4%. The restaurant industry will be defined by intense competition moving forward, especially as purchase costs are pressured by rising prices created in the aftermath of the COVID-19 pandemic. Restaurants will seek to adjust, altering menus in light of pricing pressures and adjusting to changing consumer trends. Ultimately, fine dining restaurants will benefit from the continued expansion of consumer incomes, especially of households earning more than $100,000 in annual income. As a result, industry revenue is forecast to increase at a CAGR of 2.8% to $19.2 billion over the five years to 2029. This will allow profit margins across the industry to rise.

Quick Service Restaurants Market size is expected to be worth around USD 1867.3 BN by 2033, from USD 760.4 BN in 2023, at a CAGR of 9.4%

According to Cognitive Market Research, The Global Food Service Market size is USD 2601.5 billion in 2023 and will grow at a compound annual growth rate (CAGR) of 11.00% from 2023 to 2030.

The demand for Food Service Market is rising due to the rise in outdoor and adventure activities.
Changing consumer lifestyle trends are higher in the Food Service market.
The ready prepared foodservice system category held the highest Food Service Market revenue share in 2023.
Asia Pacific Food Service will continue to lead, whereas the North America Food Service Market will experience the most substantial growth until 2030.

Rise in Outdoor and Adventure Activities to Provide Viable Market Output

The increasing popularity of outdoor and adventure activities is poised to be a significant catalyst for a robust market output in the Food Service segment. As more individuals embrace outdoor lifestyles, engaging in camping, hiking, and road trips, the demand for portable refrigeration solutions has witnessed a notable surge. Food Services, designed to offer on-the-go cooling for food and beverages, aligns seamlessly with adventure enthusiasts seeking convenient and efficient ways to preserve perishables during their travels. The rise in outdoor activities, coupled with a growing culture of exploration and adventure travel, positions the Food Service market as an essential companion for those seeking independence and self-sufficiency in their outdoor experiences. This trend is expected to drive sustained market growth, with manufacturers likely to focus on innovations that cater specifically to the demands of this expanding consumer base.

For instance, in July 2023, McDonald’s demonstrated consistently Strong Results. The success could be attributed to various factors such as effective business strategies, innovative product offerings, strong customer loyalty, or successful international expansion.

(Source:corporate.mcdonalds.com/corpmcd/our-stories/article/Q2-2023-earnings.html)

Changing Consumer Lifestyles to Propel Market Growth

The food service market is expected to experience growth propelled by changing consumer lifestyles. Evolving societal dynamics, such as busier schedules, an increased focus on convenience, and a rising preference for dining experiences, are driving shifts in consumer behavior. This has led to a surge in demand for quick-service restaurants (QSRs), food delivery services, and innovative dining options. Additionally, there is a growing emphasis on health and wellness, influencing consumers to seek out nutritious and sustainable food choices. The industry is responding by adapting menus, incorporating diverse and health-conscious options, and leveraging technology for efficient ordering and delivery services. As consumer lifestyles continue to evolve, the food service market is poised for expansion, with opportunities for businesses that can cater to the changing preferences and demands of today's dynamic consumer base.

For instance, in April 2021, Crothall Healthcare And Nuvolo partnered to Launch the Next Generation Cloud Platform For Healthcare Clinical Engineering Program Management. Leveraging Nuvolo's expertise in cloud-based enterprise asset management and Crothall Healthcare's extensive experience in healthcare services, the collaboration seeks to address the complex challenges of managing medical equipment and devices efficiently.

(Source:www.compass-usa.com/crothall-healthcare-and-nuvolo-partner-to-launch-next-generation-cloud-platform-for-healthcare-clinical-engineering-program-management/)

Key Dynamics of

Food Service Market

Key Drivers of

Food Service Market

Changing Consumer Lifestyles and Urbanization: Busy schedules, increasing urban populations, and dual-income households are fueling the demand for convenient, ready-to-eat, and restaurant-prepared meals. Quick-service restaurants (QSRs), cloud kitchens, and casual dining venues are reaping the benefits of heightened consumer reliance on food services beyond the home.

Rising Disposable Income and Dining-Out Culture: The expanding middle-class demographic—especially in the Asia-Pacific region—is boosting expenditures on lifestyle experiences such as dining out. This transition towards experiential consumption fosters significant growth in full-service restaurants, fast food chains, and specialty cuisine venues....

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Quick Service Restaurants Market Size 2025-2029

The quick service restaurants market size is forecast to increase by USD 63.8 billion, at a CAGR of 2.2% between 2024 and 2029.

The Quick Service Restaurants (QSR) market is witnessing significant growth, driven by the increasing number of QSR establishments worldwide. This expansion is fueled by consumer preferences for convenience and affordability, leading to a rise in demand for quick, on-the-go meals. Innovations in packaging and serving methods are also shaping the QSR landscape, as restaurants seek to differentiate themselves and cater to the evolving needs of time-strapped consumers. However, the market is not without challenges. Fluctuations in raw material prices pose a significant threat, as QSRs must balance the need to maintain affordability for customers with the need to maintain profitability.
These price volatilities can impact menu pricing and, ultimately, the bottom line. To navigate these challenges, QSRs must focus on operational efficiency, supply chain optimization, and strategic sourcing to mitigate the impact of raw material price fluctuations. Additionally, adapting to changing consumer preferences and trends, such as plant-based options and contactless ordering and delivery, will be crucial for long-term success in the market. Point-of-sale systems and restaurant management software facilitate data analytics and customer insights.

What will be the Size of the Quick Service Restaurants Market during the forecast period?

Explore in-depth regional segment analysis with market size data - historical 2019-2023 and forecasts 2025-2029 - in the full report.
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The quick service restaurant (QSR) market continues to evolve, with dynamic market dynamics shaping various sectors. Local advertising strategies adapt to reach diverse customer segments, while hygiene standards and labor laws remain crucial compliance requirements. Environmental regulations influence interior design and menu engineering, driving sustainability initiatives. Hygiene standards, food safety certifications, and kitchen display systems ensure optimal food safety protocols. Operational efficiency is a key focus, with performance tracking and employee training enhancing order accuracy and customer experience. Digital advertising and mobile app ordering streamline sales analysis and profitability metrics. The increasing number of full-service restaurants and the popularity of online catering services are additional growth factors.

Food cost control, ingredient sourcing, and menu engineering contribute to the value proposition, balancing affordability and quality. Brand consistency and industry regulations ensure a cohesive dining experience. Customer satisfaction is a priority, with table management systems, customer service, and social media marketing addressing wait times and targeted marketing efforts. Delivery platforms and acoustic design cater to evolving consumer preferences, while food safety regulations and industry trends shape the future of QSRs. Sustainability initiatives and supply chain management strategies further enhance the market's continuous evolution. Digital menus and unassisted sales through kiosks and mobile apps are also gaining popularity

How is this Quick Service Restaurants Industry segmented?

The quick service restaurants industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Service

  Eat-in service
  Takeaway service
  Drive-thru service
  Home delivery service


Type

  Chain
  Independent


Product Type

  Burger and sandwich
  Pizza
  Asian cuisine
  Frozen desserts and ice cream
  Others


Geography

  North America

    US
    Canada
    Mexico


  Europe

    France
    Germany
    UK


  APAC

    China
    India
    Japan
    South Korea


  Rest of World (ROW)

By Service Insights

The Eat-in service segment is estimated to witness significant growth during the forecast period. In the dynamic quick service restaurant market, licensing and permits are essential for business operations. Consumers value loyalty programs that offer rewards and incentives, enhancing customer satisfaction and repeat business. Operational efficiency is a key focus, with food waste reduction strategies implemented to minimize costs and improve sustainability. The socializing culture at cafes and bars among urban youth is also contributing to the growth of this market. Compliance with various regulations, including food safety and labor laws, is crucial for business continuity. Mobile app ordering and online systems offer convenience, while point-of-sale systems facilitate smooth transactions. Customer experience is paramount, with employee training ensuring order acc

Despite the volatile economic climate in the last five years, the Single-Location, Full-Service Restaurant industry has displayed resilience and adaptability. Unprecedented challenges brought by the pandemic and its associated economic recovery introduced considerable shifts in consumer behavior early in the period, and many in the industry received government assistance to weather those challenges. This was followed by robust domestic economic growth and increased consumer spending in recent years, which fueled the industry's modest yet consistent expansion in the current period – particularly in upscale dining among affluent consumers. As of spring 2025, the industry is expected to endure significant setbacks due to tariffs potentially affecting the supply chain. Coupled with persistent hiring challenges, restauranteurs are seeking to diversify their suppliers, which may increase operational costs. Due to a low COVID-19 base year in 2020, industry revenues have grown at a CAGR of 8.8% over the past five years. In 2025 alone, revenue is expected to rise 1.7%, reaching $260.1 billion. Profit is slightly higher than it was in the years immediately preceding the pandemic but has held steady at roughly 4.3% throughout most of the current period, having fallen from its outlier high in 2020 – likely due to higher costs that have pressured industry profitability. The industry, defined by intense competition, is highly fragmented. Many independent restaurants are small, often family-run ventures. These single-location establishments compete with chain restaurants, fast-food restaurants, hotels and coffee and snack shops. Additionally, budget-friendly establishments have faced stiff competition in the current period as consumers flocked to innovative offerings from fast-casual newbies. Looking forward, despite looming tariffs, there are reasons to be optimistic for this industry. It is expected to navigate economic uncertainty, buoyed by rising consumer spending in the coming years. The industry is also likely to benefit from the slight rise in inhabitants in urban areas, which typically feature a higher concentration of restaurants. Industry revenue is expected to rise an annualized 1.2% to $275.9 billion over the five years to 2030.

The global quick service restaurants market size is projected to grow from $1,055.48 billion in 2025 to $1,930.14 billion by 2032, exhibiting a CAGR of 9.01%

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US Foodservice Market Size 2025-2029

The US foodservice market size is forecast to increase by USD 3118.7 billion, at a CAGR of 30.6% between 2024 and 2029.

The Foodservice Market in the US is characterized by three key drivers: the increasing trend towards snacking and indulgence consumption, the highly diverse population's growing preference for ethnic cuisine, and the rising competition from the unorganized fast food sector. The first driver, the shift towards snacking and indulgence, is fueled by consumers' busy lifestyles and changing eating habits. This trend presents opportunities for foodservice providers to offer convenient, on-the-go food options and innovative, indulgent menu items. The second driver, the diverse population's cravings for ethnic cuisine, adds complexity to the market landscape. Foodservice providers must cater to a wide range of cultural preferences and dietary needs while maintaining quality and authenticity.
This challenge requires a deep understanding of consumer demographics and culinary trends. The third driver, the unorganized fast food sector's growing presence, intensifies competition in the market. Established foodservice providers must differentiate themselves by offering superior quality, innovation, and customer experience to maintain market share. This competition necessitates strategic planning, operational efficiency, and a focus on customer satisfaction. Companies that successfully navigate these challenges will capitalize on the market's potential for growth and innovation.

What will be the size of the US Foodservice Market during the forecast period?

Explore in-depth regional segment analysis with market size data - historical 2019-2023 and forecasts 2025-2029 - in the full report.
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In the dynamic US foodservice market, brands employ various retention strategies to maintain customer loyalty, such as offering personalized experiences and consistent quality. Brand awareness is crucial for attracting new business, achieved through effective marketing and public relations efforts. Cash flow management is essential for ensuring profitability, with cost accounting and company relationships playing significant roles. Liability coverage and contract management are vital for mitigating risks in event catering, while real estate selection and permitting and licensing are crucial for establishing a physical presence. Franchise operations, third-party delivery services, and foodservice distribution are transforming the industry, requiring innovative production planning and inventory tracking.
Employee scheduling, allergen management, and human resource management are critical components of day-to-day operations. Culinary trends, such as plant-based offerings and restaurant technology, are shaping menus and operations. Foodservice consulting, sales promotion, and reputation management are key areas of focus for enhancing business performance. Corporate catering, private events, and wedding catering provide opportunities for growth, while financial reporting and payroll management are essential for maintaining transparency and compliance. Worker's compensation, health insurance, and franchise technology are important considerations for business owners.

How is this market segmented?

The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Type

  Fast foodservice
  Restaurant
  Cafes and bars
  Others


Solution

  Conventional
  Centralized
  Ready-prepared
  Assembly-serve


Sector

  Commercial
  Non-commercial


Business Segment

  Chains
  Independent


Service Model

  Dine-In
  Delivery
  Takeaway


Target Audience

  Families
  Millennials
  Professionals


Health Focus

  Organic
  Plant-Based
  Gluten-Free


Geography

  North America

    US

By Type Insights

The fast foodservice segment is estimated to witness significant growth during the forecast period.

The US foodservice market is a dynamic and evolving industry, encompassing various segments such as table service, casual dining, banquet halls, and quick service restaurants. Table service establishments prioritize staff training and customer service to deliver an exceptional dining experience. Casual dining and banquet halls cater to large groups and special occasions, offering diverse menus and flexible event spaces. Revenue management, food waste reduction, and menu engineering are crucial strategies for optimizing operations and profitability. Food delivery services have gained popularity, with third-party platforms and restaurant partnerships streamlining the ordering process. Refrigeration units, restaurant design, and supply chain management are essential components of the industry, ensuring efficie

In 2023, the market size of the quick service restaurant industry worldwide reached *** trillion U.S. dollars, representing a slight increase over the previous year. Quick service restaurants, also known as limited service or fast food restaurants, are establishments which typically serve food to customers quickly while having minimal table service. What are the leading fast food restaurant chains worldwide? As of 2024, ********* held the title of the highest-valued restaurant brand in the world. With a brand value exceeding ** billion U.S. dollars, it was nearly double that of the second most valuable brand, **********. In the ranking of the leading food and drink service chains by global sales, ********* was among the top three, generating over ** billion U.S. dollars. The company closely followed the UK-based food service leader, *****************. Which country has the highest number of Starbucks locations? In 2023, the country with the most Starbucks stores was *************************************, where there were over *********** locations. The coffee shop chain also had a significant presence in China and Korea. In the U.S., ********* was the coffee shop chain with the highest sales, generating approximately ** billion U.S. dollars more than its closest competitor, *******. Additionally, Starbucks enjoyed popularity among U.S. consumers, receiving an average American Customer Satisfaction Index (ACSI) score of *************.