Welcome to the Retail Sales and Customer Demographics Dataset! This synthetic dataset has been meticulously crafted to simulate a dynamic retail environment, providing an ideal playground for those eager to sharpen their data analysis skills through exploratory data analysis (EDA). With a focus on retail sales and customer characteristics, this dataset invites you to unravel intricate patterns, draw insights, and gain a deeper understanding of customer behavior.

****Dataset Overview:**

This dataset is a snapshot of a fictional retail landscape, capturing essential attributes that drive retail operations and customer interactions. It includes key details such as Transaction ID, Date, Customer ID, Gender, Age, Product Category, Quantity, Price per Unit, and Total Amount. These attributes enable a multifaceted exploration of sales trends, demographic influences, and purchasing behaviors.

Why Explore This Dataset?

• Realistic Representation: Though synthetic, the dataset mirrors real-world retail scenarios, allowing you to practice analysis within a familiar context.
• Diverse Insights: From demographic insights to product preferences, the dataset offers a broad spectrum of factors to investigate.
• Hypothesis Generation: As you perform EDA, you'll have the chance to formulate hypotheses that can guide further analysis and experimentation.
• Applied Learning: Uncover actionable insights that retailers could use to enhance their strategies and customer experiences.

Questions to Explore:

• How does customer age and gender influence their purchasing behavior?
• Are there discernible patterns in sales across different time periods?
• Which product categories hold the highest appeal among customers?
• What are the relationships between age, spending, and product preferences?
• How do customers adapt their shopping habits during seasonal trends?
• Are there distinct purchasing behaviors based on the number of items bought per transaction?
• What insights can be gleaned from the distribution of product prices within each category?

Your EDA Journey:

Prepare to immerse yourself in a world of data-driven exploration. Through data visualization, statistical analysis, and correlation examination, you'll uncover the nuances that define retail operations and customer dynamics. EDA isn't just about numbers—it's about storytelling with data and extracting meaningful insights that can influence strategic decisions.

Embrace the Retail Sales and Customer Demographics Dataset as your canvas for discovery. As you traverse the landscape of this synthetic retail environment, you'll refine your analytical skills, pose intriguing questions, and contribute to the ever-evolving narrative of the retail industry. Happy exploring!

The extent to which individual businesses in Great Britain experienced actual changes in their sales.

Context

You are provided with historical sales data from 2009 to 2012. This data contain 3 product category which are office supplies, technology, and furniture. Each category has several sub-categories. The company also runs promotional in the form of a discount.

There is two CSV file provided in the dataset. The raw_data.csv is the unformatted file that has 5499 rows and 1 column. While clean_data.csv is a formatted file that has 5499 rows and 10 columns.

Content

Attribute Information: - order_id : unique order number - order_status : status of the order, whether is finished or returned - customer : customer name - order_date : date of the order - order_quantity : the quantity on a particular order - sales : sales generated on a particular order, the value is in IDR(Indonesia Rupiah) currency - discount : a discount percentage - discount_value : a sales multiply by discount, the value is in IDR(Indonesia Rupiah) currency - product_category : a category of the product - product_sub_category : a subcategory from product category

Acknowledgements

DQLab is an Online Data Science Learning Center to produce data practitioners who can make an impact. This dataset is part of a project in order to build analytical skills and apply knowledge to industry problems.

Source

Project Data Analysis for Retail: Sales Performance Report: https://academy.dqlab.id/main/package/project/182?pf=0

This dataset was created to simulate a market basket dataset, providing insights into customer purchasing behavior and store operations. The dataset facilitates market basket analysis, customer segmentation, and other retail analytics tasks. Here's more information about the context and inspiration behind this dataset:

Context:

Retail businesses, from supermarkets to convenience stores, are constantly seeking ways to better understand their customers and improve their operations. Market basket analysis, a technique used in retail analytics, explores customer purchase patterns to uncover associations between products, identify trends, and optimize pricing and promotions. Customer segmentation allows businesses to tailor their offerings to specific groups, enhancing the customer experience.

Inspiration:

The inspiration for this dataset comes from the need for accessible and customizable market basket datasets. While real-world retail data is sensitive and often restricted, synthetic datasets offer a safe and versatile alternative. Researchers, data scientists, and analysts can use this dataset to develop and test algorithms, models, and analytical tools.

Dataset Information:

The columns provide information about the transactions, customers, products, and purchasing behavior, making the dataset suitable for various analyses, including market basket analysis and customer segmentation. Here's a brief explanation of each column in the Dataset:

• Transaction_ID: A unique identifier for each transaction, represented as a 10-digit number. This column is used to uniquely identify each purchase.
• Date: The date and time when the transaction occurred. It records the timestamp of each purchase.
• Customer_Name: The name of the customer who made the purchase. It provides information about the customer's identity.
• Product: A list of products purchased in the transaction. It includes the names of the products bought.
• Total_Items: The total number of items purchased in the transaction. It represents the quantity of products bought.
• Total_Cost: The total cost of the purchase, in currency. It represents the financial value of the transaction.
• Payment_Method: The method used for payment in the transaction, such as credit card, debit card, cash, or mobile payment.
• City: The city where the purchase took place. It indicates the location of the transaction.
• Store_Type: The type of store where the purchase was made, such as a supermarket, convenience store, department store, etc.
• Discount_Applied: A binary indicator (True/False) representing whether a discount was applied to the transaction.
• Customer_Category: A category representing the customer's background or age group.
• Season: The season in which the purchase occurred, such as spring, summer, fall, or winter.
• Promotion: The type of promotion applied to the transaction, such as "None," "BOGO (Buy One Get One)," or "Discount on Selected Items."

Use Cases:

• Market Basket Analysis: Discover associations between products and uncover buying patterns.
• Customer Segmentation: Group customers based on purchasing behavior.
• Pricing Optimization: Optimize pricing strategies and identify opportunities for discounts and promotions.
• Retail Analytics: Analyze store performance and customer trends.

Note: This dataset is entirely synthetic and was generated using the Python Faker library, which means it doesn't contain real customer data. It's designed for educational and research purposes.

Retail Sales in the United States increased 0.50 percent in July of 2025 over the previous month. This dataset provides - U.S. December Retail Sales Increased More Than Forecast - actual values, historical data, forecast, chart, statistics, economic calendar and news.

Retail Fashion Boutique Data Sales Analytics 2025

Overview

This comprehensive fashion retail synthetic dataset contains 2,176 real-world style records spanning seasonal collections, customer purchasing behavior, pricing strategies, and return analytics. Perfect for data science projects, machine learning models, and business intelligence dashboards focused on retail analytics and e-commerce insights.

Dataset Highlights

• 📊 Complete Sales Cycle: Purchase patterns, pricing strategies, and customer feedback
• 🔄 Return Analytics: Detailed return tracking with specific reasons and patterns
• 🛍️ Multi-Brand Coverage: 8 major fashion brands across diverse product categories
• 📈 Seasonal Intelligence: Four-season data with realistic markdown strategies
• ⭐ Customer Insights: Rating systems and purchasing behavior analysis
• 💰 Pricing Analytics: Original pricing, markdown percentages, and final pricing data

Key Applications

• Retail Analytics: Sales performance analysis and trend identification
• Customer Segmentation: Behavior analysis and purchasing pattern recognition
• Inventory Management: Stock optimization and seasonal demand forecasting
• Return Prediction: Machine learning models for return likelihood prediction
• Pricing Strategy: Dynamic pricing and markdown optimization analysis
• Business Intelligence: Comprehensive retail KPI dashboards and reporting

Column Details

Data Quality Features

• ✅ Realistic Business Logic: 15% return rate matching industry standards
• ✅ Seasonal Pricing: Authentic markdown patterns aligned with retail cycles
• ✅ Missing Data Handling: Strategic nulls for data cleaning practice (15% in ratings, size nulls for accessories)
• ✅ Balanced Distribution: Even representation across brands, categories, and seasons
• ✅ Price Consistency: Mathematically accurate pricing with discount calculations

Perfect For

• Data Analytics Projects: Retail KPI analysis, sales forecasting, customer behavior studies
• Machine Learning Models: Return prediction, demand forecasting, recommendation systems
• Business Intelligence: Executive dashboards, performance tracking, trend analysis
• Academic Research: Retail analytics case studies, pricing strategy research
• Portfolio Development: Comprehensive data science project demonstrations

File Formats Available

• CSV: Universal compatibility for data analysis tools
• Excel: Business reporting and stakeholder presentations
• JSON: API integration and web applications
• SQL: Database integration and advanced querying

Sample Use Cases

1. Return Prediction Model: Build ML models to predict return likelihood based on product attributes
2. Seasonal Demand Forecasting: Analyze purchasing patterns across different seasons and categories
3. Pricing Optimization: Study markdown effectiveness and optimal pricing strategies
4. Customer Satisfaction Analysis: Correlate ratings with return patterns and product characteristi...

Analysis of ‘USA Monthly Retail Sales’ provided by Analyst-2 (analyst-2.ai), based on source dataset retrieved from https://www.kaggle.com/landlord/usa-monthly-retail-trade on 30 September 2021.

--- Dataset description provided by original source is as follows ---

Introduction

The dataset contains the Monthly sales for retail trade and food services in USA, adjusted and unadjusted for seasonal variations for various categories. These categories shows various kind of Business categories operating in USA. These categories are based on North American Industry Classification System (NAICS).

Dataset Description

• The dataset contains the estimates of Monthly Retail and Food Services Sales by Kind of Business from the year 1992 - 2020. These estimates are shown in millions of dollars and are based on data from the Monthly Retail Trade Survey, Annual Retail Trade Survey, * Service Annual Survey, and administrative records.
• Their are another to files that contain the monthly data for the code NAICS code 44X72: Retail Trade and Food Services: U.S. Total for both Seasonally Adjusted Sales and non Seasonally Adjusted Sales in Millions of Dollars from 1992 to 2020.
• An helper file for NAICS code for retail and food industry is also provided for reference

Acknowledgements

The Dataset was published on U.S. Census Bureau website (https://www.census.gov)

--- Original source retains full ownership of the source dataset ---

1) Data Introduction • The Sample Sales Data is a retail sales dataset of 2,823 orders and 25 columns that includes a variety of sales-related data, including order numbers, product information, quantity, unit price, sales, order date, order status, customer and delivery information.

2) Data Utilization (1) Sample Sales Data has characteristics that: • This dataset consists of numerical (sales, quantity, unit price, etc.), categorical (product, country, city, customer name, transaction size, etc.), and date (order date) variables, with missing values in some columns (STATE, ADDRESSLINE2, POSTALCODE, etc.). (2) Sample Sales Data can be used to: • Analysis of sales trends and performance by product: Key variables such as order date, product line, and country can be used to visualize and analyze monthly and yearly sales trends, the proportion of sales by product line, and top sales by country and region. • Segmentation and marketing strategies: Segmentation of customer groups based on customer information, transaction size, and regional data, and use them to design targeted marketing and customized promotion strategies.

The U.S. Census Bureau.s economic indicator surveys provide monthly and quarterly data that are timely, reliable, and offer comprehensive measures of the U.S. economy. These surveys produce a variety of statistics covering construction, housing, international trade, retail trade, wholesale trade, services and manufacturing. The survey data provide measures of economic activity that allow analysis of economic performance and inform business investment and policy decisions. Other data included, which are not considered principal economic indicators, are the Quarterly Summary of State & Local Taxes, Quarterly Survey of Public Pensions, and the Manufactured Homes Survey. For information on the reliability and use of the data, including important notes on estimation and sampling variance, seasonal adjustment, measures of sampling variability, and other information pertinent to the economic indicators, visit the individual programs' webpages - http://www.census.gov/cgi-bin/briefroom/BriefRm.

The Connected Retail market, valued at approximately $XX million in 2025, is poised for significant growth, exhibiting a Compound Annual Growth Rate (CAGR) of 3.23% from 2025 to 2033. This expansion is driven by the increasing adoption of technologies like IoT (Internet of Things), artificial intelligence (AI), and big data analytics to enhance customer experience, optimize inventory management, and improve operational efficiency. Retailers are leveraging connected devices such as smart shelves, RFID tags, and beacons to gain real-time insights into customer behavior, inventory levels, and supply chain performance. The integration of these technologies allows for personalized shopping experiences, targeted promotions, and improved loss prevention measures, ultimately boosting sales and profitability. Key segments driving growth include hardware (point-of-sale systems, digital signage), software (analytics platforms, customer relationship management (CRM) systems), and services (integration, consulting, and maintenance). The adoption of various communication technologies, including Zigbee, NFC, Bluetooth Low Energy, and Wi-Fi, further fuels market expansion. North America is currently the largest regional market, followed by Europe and Asia-Pacific, with the latter expected to witness significant growth in the coming years due to increasing digitalization and rising e-commerce penetration. However, market growth faces some restraints. High initial investment costs associated with implementing connected retail solutions can be a barrier for smaller retailers. Concerns regarding data security and privacy also pose challenges, necessitating robust security measures and transparent data handling practices. Furthermore, the complexity of integrating various technologies and systems within a retailer's existing infrastructure requires significant expertise and careful planning. Despite these challenges, the long-term benefits of enhanced customer experience, optimized operations, and improved profitability are driving sustained investment and adoption of connected retail technologies across various retail segments, ensuring continued market expansion in the forecast period. Companies like Honeywell, IBM, NXP Semiconductors, and Cisco Systems are playing a significant role in shaping this evolving landscape. This comprehensive report provides an in-depth analysis of the rapidly evolving Connected Retail Market, offering invaluable insights for businesses seeking to capitalize on the transformative potential of digital technologies within the retail landscape. We project the market to reach USD XXX million by 2033, showcasing substantial growth opportunities across various segments. The study period covers 2019-2033, with 2025 serving as the base and estimated year. This report leverages data from the historical period (2019-2024) and forecasts market trends until 2033. Key players analyzed include Honeywell International Inc, IBM Corporation, NXP Semiconductors NV, Softweb Solutions Inc, Cisco Systems Inc, Microsoft Corporation, Zebra Technologies Corp, Verizon Enterprise Solutions, SAP SE, and Intel Corporation (list not exhaustive). Key drivers for this market are: , Increased Adoption of IoT Devices. Potential restraints include: , Data Security and Privacy Concerns. Notable trends are: Emergence of IoT in Retail is Expected to Drive the Market.

This dataset contains comprehensive sales transaction data from the retail sector in India, specifically focusing on the processed meats industry. It spans various retail segments including personal usage, restaurants, hotels, and hospitals. Each record in the dataset represents a sales order with information about the product category, pricing, shipping methods, profit margins, and geographic details across different regions of India.

Key Features: Order Priority: Defines the priority of the sales order (e.g., High, Low). Discount Offered: The discount applied to each sale. Unit Price: The price per unit of the product sold. Freight Expenses: Shipping costs associated with each order. Freight Mode: The mode of transportation used (e.g., Regular Air, Express Air). Segment: Retail segment such as Personal Usage, Hotels, Hospitals, or Restaurant Chains. Product Information: Includes the product type, sub-category, and packaging information. Geographic Information: State, city, and region within India where the transaction took place. Order and Ship Dates: Date of order placement and shipment. Profit: Profit margin from the sale. Quantity Ordered: Number of units ordered. Sales: Total sales amount generated.

The retail analytics market is projected to reach $6.33 billion by 2033, exhibiting a CAGR of 4.23% during the forecast period. The rising need for retailers to gain insights into consumer behavior, optimize operations, and improve customer experiences is driving market growth. The increasing adoption of cloud-based solutions, big data analytics, and artificial intelligence (AI) is further fueling market expansion. Major market trends include the shift towards personalized marketing, the integration of omnichannel analytics, and the growing use of predictive analytics. Companies are increasingly investing in retail analytics solutions to enhance customer engagement, streamline supply chain management, and drive revenue growth. Key market players include SAS Institute Inc., IBM Corporation, Hitachi Vantara LLC, QlikTech International AB (Qlik), and Retail Next Inc. North America is the largest regional market, followed by Europe and Asia Pacific. The growing retail sector in emerging economies is expected to drive market growth in these regions in the coming years. Recent developments include: September 2023 - Priority Software acquired Retailsoft, a developer of innovative technology solutions for optimizing retail business efficiency and enhancing revenue growth. In addition, Priority is expanding the scope of its Retail Management Products and delivering significant value to Retailers by integrating Retailsoft's solutions. Retailsoft provides a dynamic platform with operational modules tailored to each organization's needs. These modules comprise work scheduling, communication tools, objective setting, and real-time access to POS data across all locations. Such features empower businesses with trend analysis, monitoring, and strategy optimization, facilitating data-driven decisions, sales goal setting, and fostering competition among branches., January 2023 - AiFi, a startup that aims to enable retailers to deploy autonomous shopping tech, partnered with Microsoft to launch a preview of a cloud service called Smart Store Analytics. It provides retailers using AiFi's technology with shopper and operational analytics for their fleets of "smart stores." With Smart Store Analytics, AiFi will handle store setup, logistics, and support, while Microsoft will deliver models for optimizing store payout, product recommendations, and inventory, among others.. Key drivers for this market are: Increasing Volumes of Data and Technological Advancements in AI and AR/VR, Increasing E-retail Sales. Potential restraints include: Lack of General Awareness and Expertise in Emerging Regions, Standardization and Integration Issues. Notable trends are: In-store Operation Hold Major Share.

Snapshot img

E-Commerce Retail Market Size 2025-2029

The e-commerce retail market size is forecast to increase by USD 4,833.5 billion at a CAGR of 12% between 2024 and 2029.

The market is experiencing significant growth, driven by the advent of personalized shopping experiences. Consumers increasingly expect tailored recommendations and seamless interactions, leading retailers to integrate advanced technologies such as Artificial Intelligence (AI) to enhance the shopping journey. However, this market is not without challenges. Strict regulatory policies related to compliance and customer protection pose obstacles for retailers, requiring continuous investment in technology and resources to ensure adherence.
Retailers must navigate these challenges to effectively capitalize on the market's potential and deliver value to customers. By focusing on personalization and regulatory compliance, e-commerce retailers can differentiate themselves, build customer loyalty, and ultimately thrive in this dynamic market. Balancing the need for innovation with regulatory requirements is a delicate task, necessitating strategic planning and operational agility. Fraud prevention and customer retention are crucial aspects of e-commerce, with payment gateways ensuring secure transactions.

What will be the Size of the E-Commerce Retail Market during the forecast period?

Explore in-depth regional segment analysis with market size data - historical 2019-2023 and forecasts 2025-2029 - in the full report.
Request Free Sample

In the dynamic market, shopping carts and checkout processes streamline transactions, while sales forecasting and marketing automation help businesses anticipate consumer demand and optimize promotions. SMS marketing and targeted advertising reach customers effectively, driving sales growth. Warranty claims and customer support chatbots ensure post-purchase satisfaction, bolstering customer loyalty. Retail technology advances, including sustainable packaging, green logistics, and mobile optimization, cater to environmentally-conscious consumers. Legal compliance, data encryption, and fraud detection safeguard businesses and consumer trust. Product reviews, search functionality, and personalized recommendations enhance the shopping experience, fostering customer engagement.
Dynamic pricing and delivery networks adapt to market fluctuations and consumer preferences, respectively. E-commerce software integrates various functionalities, from circular economy initiatives and website accessibility to email automation and real-time order tracking. Overall, the e-commerce landscape continues to evolve, with businesses adopting innovative strategies to meet the needs of diverse customer segments and stay competitive.

How is this E-Commerce Retail Industry segmented?

The e-commerce retail industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Product

  Apparel and accessories
  Groceries
  Footwear
  Personal and beauty care
  Others


Modality

  Business to business (B2B)
  Business to consumer (B2C)
  Consumer to consumer (C2C)


Device

  Mobile
  Desktop


Geography

  North America

    US
    Canada


  Europe

    France
    Germany
    Italy
    UK


  APAC

    China
    India
    Japan
    South Korea


  Rest of World (ROW)

By Product Insights

The apparel and accessories segment is estimated to witness significant growth during the forecast period. The market for apparel and accessories is experiencing significant growth, fueled by several key trends. Increasing consumer affluence and a shift toward premiumization are driving this expansion, with the organized retail sector seeing particular growth. Influenced by social media trends, the Gen Z demographic is a major contributor to this rise in online shopping. This demographic is known for their preference for the latest fashion trends and their willingness to invest in premium products, making them a valuable market segment. Machine learning and artificial intelligence are increasingly being used for returns management and personalized recommendations, enhancing the customer experience.

Ethical sourcing and supply chain optimization are also essential, as consumers demand transparency and sustainability. Cybersecurity threats continue to pose challenges, requiring robust strategies and technologies. B2C and C2C e-commerce are thriving, with influencer marketing and e-commerce analytics playing significant roles. Customer reviews are essential for building trust and brand loyalty, while reputation management and affiliate marketing help expand reach. Sustainable e-commerce and b2b e-commerce are also gaining traction, with third-party logistics and social commerce offering new opportunitie

Envestnet®| Yodlee®'s Online Purchase Data (Aggregate/Row) Panels consist of de-identified, near-real time (T+1) USA credit/debit/ACH transaction level data – offering a wide view of the consumer activity ecosystem. The underlying data is sourced from end users leveraging the aggregation portion of the Envestnet®| Yodlee®'s financial technology platform.

Envestnet | Yodlee Consumer Panels (Aggregate/Row) include data relating to millions of transactions, including ticket size and merchant location. The dataset includes de-identified credit/debit card and bank transactions (such as a payroll deposit, account transfer, or mortgage payment). Our coverage offers insights into areas such as consumer, TMT, energy, REITs, internet, utilities, ecommerce, MBS, CMBS, equities, credit, commodities, FX, and corporate activity. We apply rigorous data science practices to deliver key KPIs daily that are focused, relevant, and ready to put into production.

We offer free trials. Our team is available to provide support for loading, validation, sample scripts, or other services you may need to generate insights from our data.

Investors, corporate researchers, and corporates can use our data to answer some key business questions such as: - How much are consumers spending with specific merchants/brands and how is that changing over time? - Is the share of consumer spend at a specific merchant increasing or decreasing? - How are consumers reacting to new products or services launched by merchants? - For loyal customers, how is the share of spend changing over time? - What is the company’s market share in a region for similar customers? - Is the company’s loyal user base increasing or decreasing? - Is the lifetime customer value increasing or decreasing?

Additional Use Cases: - Use spending data to analyze sales/revenue broadly (sector-wide) or granular (company-specific). Historically, our tracked consumer spend has correlated above 85% with company-reported data from thousands of firms. Users can sort and filter by many metrics and KPIs, such as sales and transaction growth rates and online or offline transactions, as well as view customer behavior within a geographic market at a state or city level. - Reveal cohort consumer behavior to decipher long-term behavioral consumer spending shifts. Measure market share, wallet share, loyalty, consumer lifetime value, retention, demographics, and more.) - Study the effects of inflation rates via such metrics as increased total spend, ticket size, and number of transactions. - Seek out alpha-generating signals or manage your business strategically with essential, aggregated transaction and spending data analytics.

Use Cases Categories (Our data provides an innumerable amount of use cases, and we look forward to working with new ones): 1. Market Research: Company Analysis, Company Valuation, Competitive Intelligence, Competitor Analysis, Competitor Analytics, Competitor Insights, Customer Data Enrichment, Customer Data Insights, Customer Data Intelligence, Demand Forecasting, Ecommerce Intelligence, Employee Pay Strategy, Employment Analytics, Job Income Analysis, Job Market Pricing, Marketing, Marketing Data Enrichment, Marketing Intelligence, Marketing Strategy, Payment History Analytics, Price Analysis, Pricing Analytics, Retail, Retail Analytics, Retail Intelligence, Retail POS Data Analysis, and Salary Benchmarking

1. Investment Research: Financial Services, Hedge Funds, Investing, Mergers & Acquisitions (M&A), Stock Picking, Venture Capital (VC)

2. Consumer Analysis: Consumer Data Enrichment, Consumer Intelligence

3. Market Data: AnalyticsB2C Data Enrichment, Bank Data Enrichment, Behavioral Analytics, Benchmarking, Customer Insights, Customer Intelligence, Data Enhancement, Data Enrichment, Data Intelligence, Data Modeling, Ecommerce Analysis, Ecommerce Data Enrichment, Economic Analysis, Financial Data Enrichment, Financial Intelligence, Local Economic Forecasting, Location-based Analytics, Market Analysis, Market Analytics, Market Intelligence, Market Potential Analysis, Market Research, Market Share Analysis, Sales, Sales Data Enrichment, Sales Enablement, Sales Insights, Sales Intelligence, Spending Analytics, Stock Market Predictions, and Trend Analysis

Analysis of ‘Retail and Retailers Sales Time Series Collection’ provided by Analyst-2 (analyst-2.ai), based on source dataset retrieved from https://www.kaggle.com/census/retail-and-retailers-sales-time-series-collection on 30 September 2021.

--- Dataset description provided by original source is as follows ---

Content

More details about each file are in the individual file descriptions.

Context

This is a dataset from the U.S. Census Bureau hosted by the Federal Reserve Economic Database (FRED). FRED has a data platform found here and they update their information according the amount of data that is brought in. Explore the U.S. Census Bureau using Kaggle and all of the data sources available through the U.S. Census Bureau organization page!

• Update Frequency: This dataset is updated daily.

Acknowledgements

This dataset is maintained using FRED's API and Kaggle's API.

Cover photo by Matteo Catanese on Unsplash
Unsplash Images are distributed under a unique Unsplash License.

--- Original source retains full ownership of the source dataset ---

The rapid ascent of e-commerce and omnichannel strategies is reshaping consumer engagement and purchasing patterns, driving a wave of transformation across the retail trade sector. As of 2025, the sector is expected to log $7.4 trillion in revenue, although its growth is anticipated to decelerate slightly to 0.4% in the current year. Gen Z and millennials have championed the digital shopping revolution, pushing retailers to prioritize online sales and customer engagement platforms. However, brick-and-mortar stores retain a pivotal role in supporting ongoing customer engagement alongside the online momentum as retailers blend physical and digital experiences. As automation has augmented efficiency across operations, retailers have also strategically diversified product lines and incorporated sustainability into their brands to meet changing consumer expectations. Over the past five years, the retail sector has seen a compound annual growth rate of 2.2%, which underscores the impact of diversified strategies in maintaining momentum. The adoption of automation has produced mixed results. Self-checkout systems, for example, have reduced payroll expenses for businesses while streamlining the customer experience, though several studies have reported that some customer segments dislike self-checkout due to technological glitches and some retailers have struggled with implementation and reported a rise in theft. Major chains like Target have honed their product diversification strategies, transforming their stores into one-stop shops that blend essential goods with discretionary items and healthcare, driving up revenue in multiple categories. Sustainability is another theme of the current period, with the sector’s commitment marked by increased budgets for eco-friendly practices and a growing market for pre-owned goods. Despite high inflation during the period giving way to high interest rates that stayed stagnant for a year before beginning to fall again in September 2024, retailers managed to navigate the challenges of economic fluctuations and keep consumer interest high through diversification. A projected compound annual growth rate of 0.9% for the next five years would set revenue on a steady path toward an expected $7.7 trillion through the end of 2030. Artificial intelligence is set to further revolutionize retail operations, enhancing stock management, logistics and consumer personalization. Augmented and virtual reality technologies will prove integral to engaging the tech-savvy younger generations by offering novel ways to interact with products before purchase. However, global trade tensions and tariffs could challenge profitability as retailers manage higher import costs. Reverse logistics will thrive as consumers’ eco-consciousness continues to grow, turning returns into revenue opportunities and aligning with trends toward sustainable consumption. The sector’s profit is expected to remain steady over the next five years, bolstered by consumers’ willingness to trade up to items that mix luxury and affordability.

Spending on AI and Analytics in Retail Market Outlook

The global spending on AI and analytics in the retail market size is projected to grow from $7.3 billion in 2023 to $27.2 billion by 2032, registering a robust CAGR of 15.8% during the forecast period. The significant growth factor driving this market is the increasing need for retailers to leverage advanced technologies for enhancing customer experience, optimizing operations, and gaining a competitive edge.

One of the primary growth factors of this market is the increasing adoption of AI-driven customer experience management solutions. Retailers are increasingly utilizing AI and analytics to provide personalized shopping experiences, which in turn boosts customer satisfaction and loyalty. Advanced analytics enable businesses to gather and analyze vast amounts of customer data, providing insights into consumer preferences and behavior, thus allowing for the creation of tailored marketing campaigns and product recommendations.

Another critical driver is the optimization of inventory management through AI and analytics. Efficient inventory management is crucial for retail operations as it minimizes costs associated with overstocking and stockouts. AI solutions can forecast demand more accurately, helping retailers maintain optimal inventory levels. This not only reduces wastage and excess costs but also ensures that the right products are available at the right time, enhancing overall operational efficiency.

AI-powered sales and marketing strategies are also significantly contributing to the market growth. By leveraging AI and analytics, retailers can gain deeper insights into market trends, customer preferences, and sales patterns. These insights empower retailers to formulate effective marketing strategies, segment their customer base more precisely, and deliver personalized promotions that resonate with the target audience, thereby driving higher conversion rates and sales.

Retail Analytics plays a pivotal role in transforming the way retailers understand and engage with their customers. By leveraging data-driven insights, retailers can make informed decisions that enhance customer satisfaction and operational efficiency. Retail Analytics encompasses a wide range of applications, from tracking customer behavior and preferences to optimizing pricing strategies and inventory management. This technology empowers retailers to anticipate market trends, personalize marketing efforts, and ultimately drive growth in a competitive landscape. As the retail industry continues to evolve, the integration of Retail Analytics is becoming increasingly essential for businesses aiming to stay ahead of the curve and deliver exceptional value to their customers.

From a regional perspective, North America is anticipated to dominate the spending on AI and analytics in the retail market, attributed to the early adoption of advanced technologies and the strong presence of key market players. However, the Asia Pacific region is expected to witness the highest growth rate during the forecast period. The rapid digital transformation in retail sectors in countries like China and India, coupled with increasing investments in AI technologies, are major contributors to this growth. Additionally, the rising penetration of e-commerce and the growing middle-class population in these regions are driving the demand for advanced retail solutions.

Component Analysis

The AI and analytics market in retail can be segmented by components into software, hardware, and services. Software solutions are expected to hold the largest market share, driven by the increasing need for advanced analytics platforms and AI-driven applications. These software solutions enable retailers to analyze customer data, optimize supply chains, and improve decision-making processes. The integration of AI and machine learning algorithms into software platforms is further propelling their adoption.

Hardware components, although a smaller segment compared to software, play a crucial role in the implementation of AI and analytics solutions. This includes advanced sensors, IoT devices, and computing infrastructure necessary for data collection and processing. With the growing trend of smart retail environments, the demand for sophisticated hardware solutions is expected to rise. High-performance computing systems and edge devices are becoming essential for real-time data processing and analytics.

Success.ai delivers unparalleled access to Retail Store Data for Asia’s retail and e-commerce sectors, encompassing subcategories such as ecommerce data, ecommerce merchant data, ecommerce market data, and company data. Whether you’re targeting emerging markets or established players, our solutions provide the tools to connect with decision-makers, analyze market trends, and drive strategic growth. With continuously updated datasets and AI-validated accuracy, Success.ai ensures your data is always relevant and reliable.

Key Features of Success.ai's Retail Store Data for Retail & E-commerce in Asia:

Extensive Business Profiles: Access detailed profiles for 70M+ companies across Asia’s retail and e-commerce sectors. Profiles include firmographic data, revenue insights, employee counts, and operational scope.

Ecommerce Data: Gain insights into online marketplaces, customer demographics, and digital transaction patterns to refine your strategies.

Ecommerce Merchant Data: Understand vendor performance, supply chain metrics, and operational details to optimize partnerships.

Ecommerce Market Data: Analyze purchasing trends, regional preferences, and market demands to identify growth opportunities.

Contact Data for Decision-Makers: Reach key stakeholders, such as CEOs, marketing executives, and procurement managers. Verified contact details include work emails, phone numbers, and business addresses.

Real-Time Accuracy: AI-powered validation ensures a 99% accuracy rate, keeping your outreach efforts efficient and impactful.

Compliance and Ethics: All data is ethically sourced and fully compliant with GDPR and other regional data protection regulations.

Why Choose Success.ai for Retail Store Data?

Best Price Guarantee: We deliver industry-leading value with the most competitive pricing for comprehensive retail store data.

Customizable Solutions: Tailor your data to meet specific needs, such as targeting particular regions, industries, or company sizes.

Scalable Access: Our data solutions are built to grow with your business, supporting small startups to large-scale enterprises.

Seamless Integration: Effortlessly incorporate our data into your existing CRM, marketing, or analytics platforms.

Comprehensive Use Cases for Retail Store Data:

1. Market Entry and Expansion:

Identify potential partners, distributors, and clients to expand your footprint in Asia’s dynamic retail and e-commerce markets. Use detailed profiles to assess market opportunities and risks.

1. Personalized Marketing Campaigns:

Leverage ecommerce data and consumer insights to craft highly targeted campaigns. Connect directly with decision-makers for precise and effective communication.

1. Competitive Benchmarking:

Analyze competitors’ operations, market positioning, and consumer strategies to refine your business plans and gain a competitive edge.

1. Supplier and Vendor Selection:

Evaluate potential suppliers or vendors using ecommerce merchant data, including financial health, operational details, and contact data.

1. Customer Engagement and Retention:

Enhance customer loyalty programs and retention strategies by leveraging ecommerce market data and purchasing trends.

APIs to Amplify Your Results:

Enrichment API: Keep your CRM and analytics platforms up-to-date with real-time data enrichment, ensuring accurate and actionable company profiles.

Lead Generation API: Maximize your outreach with verified contact data for retail and e-commerce decision-makers. Ideal for driving targeted marketing and sales efforts.

Tailored Solutions for Industry Professionals:

Retailers: Expand your supply chain, identify new markets, and connect with key partners in the e-commerce ecosystem.

E-commerce Platforms: Optimize your vendor and partner selection with verified profiles and operational insights.

Marketing Agencies: Deliver highly personalized campaigns by leveraging detailed consumer data and decision-maker contacts.

Consultants: Provide data-driven recommendations to clients with access to comprehensive company data and market trends.

What Sets Success.ai Apart?

70M+ Business Profiles: Access an extensive and detailed database of companies across Asia’s retail and e-commerce sectors.

Global Compliance: All data is sourced ethically and adheres to international data privacy standards, including GDPR.

Real-Time Updates: Ensure your data remains accurate and relevant with our continuously updated datasets.

Dedicated Support: Our team of experts is available to help you maximize the value of our data solutions.

Empower Your Business with Success.ai:

Success.ai’s Retail Store Data for the retail and e-commerce sectors in Asia provides the insights and connections needed to thrive in this competitive market. Whether you’re entering a new region, launching a targeted campaign, or analyzing market trends, our data solutions ensure measurable success.

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Vrinda Store: Interactive Ms Excel dashboardVrinda Store: Interactive Ms Excel dashboard Feb 2024 - Mar 2024Feb 2024 - Mar 2024 The owner of Vrinda store wants to create an annual sales report for 2022. So that their employees can understand their customers and grow more sales further. Questions asked by Owner of Vrinda store are as follows:- 1) Compare the sales and orders using single chart. 2) Which month got the highest sales and orders? 3) Who purchased more - women per men in 2022? 4) What are different order status in 2022?

And some other questions related to business. The owner of Vrinda store wanted a visual story of their data. Which can depict all the real time progress and sales insight of the store. This project is a Ms Excel dashboard which presents an interactive visual story to help the Owner and employees in increasing their sales. Task performed : Data cleaning, Data processing, Data analysis, Data visualization, Report. Tool used : Ms Excel The owner of Vrinda store wants to create an annual sales report for 2022. So that their employees can understand their customers and grow more sales further. Questions asked by Owner of Vrinda store are as follows:- 1) Compare the sales and orders using single chart. 2) Which month got the highest sales and orders? 3) Who purchased more - women per men in 2022? 4) What are different order status in 2022? And some other questions related to business. The owner of Vrinda store wanted a visual story of their data. Which can depict all the real time progress and sales insight of the store. This project is a Ms Excel dashboard which presents an interactive visual story to help the Owner and employees in increasing their sales. Task performed : Data cleaning, Data processing, Data analysis, Data visualization, Report. Tool used : Ms Excel Skills: Data Analysis · Data Analytics · ms excel · Pivot Tables

Retail Analytics Market Outlook

According to our latest research, the global retail analytics market size reached USD 8.7 billion in 2024, reflecting robust adoption across the retail ecosystem. The market is expected to grow at a CAGR of 18.2% from 2025 to 2033, reaching a forecasted value of USD 44.2 billion by 2033. This growth is driven by the increasing need for data-driven decision-making, omnichannel retail strategies, and the integration of advanced technologies such as artificial intelligence and machine learning into retail operations. The surge in digital transformation initiatives and the rising competition among retailers to enhance customer experience are the primary factors fueling the expansion of the retail analytics market globally.

One of the most significant growth factors for the retail analytics market is the increasing importance of personalized customer experiences. As retailers strive to differentiate themselves in a highly competitive landscape, leveraging retail analytics allows them to gain actionable insights into customer preferences, buying behavior, and emerging trends. These insights are crucial for tailoring marketing campaigns, optimizing product assortments, and delivering targeted promotions that resonate with individual shoppers. The integration of analytics with customer relationship management (CRM) systems further boosts the ability of retailers to engage customers at every touchpoint, thereby improving loyalty and driving repeat purchases. This trend is particularly pronounced in mature markets where customer expectations for personalization are exceptionally high.

Another key driver is the growing adoption of omnichannel retail strategies, which require seamless integration and analysis of data from multiple sources such as physical stores, e-commerce platforms, and mobile applications. Retail analytics solutions enable retailers to unify and analyze data across these channels, offering a holistic view of operations and customer journeys. This comprehensive approach empowers retailers to optimize inventory management, reduce stockouts, and improve supply chain efficiency by predicting demand with greater accuracy. Moreover, the ability to monitor real-time sales and operational metrics helps retailers respond quickly to market changes, adjust pricing strategies, and manage resources more effectively, all of which contribute to improved profitability and business resilience.

Technological advancements in artificial intelligence, big data analytics, and cloud computing are significantly accelerating the adoption of retail analytics. Modern analytics platforms leverage AI-powered algorithms to identify patterns, forecast trends, and automate decision-making processes, thereby reducing human error and enhancing operational efficiency. The scalability and flexibility offered by cloud-based solutions are particularly attractive to retailers, enabling them to deploy analytics tools rapidly and cost-effectively without the need for significant upfront investments in IT infrastructure. Additionally, advancements in data visualization and dashboard technologies are making it easier for retail executives and managers to interpret complex data sets and make informed decisions quickly. These technological enablers are expected to remain central to the market’s growth trajectory over the forecast period.

From a regional perspective, North America currently dominates the retail analytics market, accounting for the largest revenue share in 2024, followed closely by Europe and Asia Pacific. The strong presence of leading technology vendors, high digital maturity among retailers, and early adoption of analytics solutions are key factors contributing to North America's leadership position. Meanwhile, the Asia Pacific region is witnessing the fastest growth, driven by rapid urbanization, increased penetration of e-commerce, and rising investments in digital infrastructure. Countries such as China, India, and Japan are emerging as major hubs for retail analytics adoption, supported by large consumer bases and dynamic retail landscapes. Latin America and the Middle East & Africa are also experiencing steady growth, albeit at a slower pace, as retailers in these regions increasingly recognize the value of analytics in enhancing competitiveness and operational efficiency.