The artificial intelligence (AI) software industry is poised to dominate the Software-as-a-Service (SaaS) market by 2025, with an estimated 2.9 million customers worldwide. This surge in AI adoption reflects the growing importance of intelligent technologies across various sectors, as businesses seek to leverage data-driven insights and automation to gain a competitive edge. Cloud adoption drives SaaS growth The rise of AI in SaaS is closely tied to the broader trend of cloud adoption. As of 2024, 73 percent of enterprises have deployed hybrid cloud solutions, combining the benefits of public and private clouds. This shift towards flexible cloud infrastructure provides an ideal foundation for AI-powered SaaS applications, enabling businesses to scale their AI capabilities efficiently. The increasing popularity of public cloud services, with 79 percent of enterprises adopting AWS, further supports the growth of AI and other SaaS offerings. Investment in cloud and SaaS continues to climb Organizations are demonstrating their commitment to cloud-based technologies through significant financial investments. In 2025, approximately 17 percent of enterprises are expected to spend between 2.4 million and six million U.S. dollars annually on public cloud services. This substantial investment extends to SaaS industries, with financial services and AI software leading in total funding at nearly 40 billion U.S. dollars each. The analytics software industry, closely related to AI, has secured 30 billion U.S. dollars in funding, underscoring the market's confidence in data-driven SaaS solutions.
In 2024, there were approximately 9,100 software as a service (SaaS) companies in the United States. Together, they had around 15 billion customers worldwide. The United Kingdom takes the second place with 1,500 companies and 293 million customers worldwide. SaaS is a software licensing model delivered via the cloud. What is SaaS? SaaS, often referred to as “on-demand software”, is a software distribution model in which the service provider hosts the program in a data center for consumers to access via the internet. Customers that subscribe to the service can access the software with just a client program or web browser. In the process, it eliminates the requirement to maintain the hardware or other resources that were previously necessary. Human capital management (HCM) software, collaboration software and customer relationship management (CRM) software are among the applications where public cloud SaaS has a high penetration rate. Major providers Big tech companies such as Apple, Microsoft and Alphabet(Google) are the leading providers in the global SaaS market. A leading player in B2B customer relationship management (CRM), Qualtrics brought in total net sales of 811 million U.S. dollars in 2022.
As of January 2024, the top three leading industries in Software-as-a-Service (SaaS) by total funding were financial services software, artificial intelligence software, and analytics software, respectively. While the analytics software industry reaches to ** billion U.S. dollars in funding, surpassing already the next industry by almost ** billion U.S. dollars, the two leading industries report nearly ** billion U.S. dollars in total funding each.
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SaaS remains a driving force in enterprise technology, reshaping workflows and cutting costs across sectors. Companies rely on SaaS to streamline operations, from automating payroll in healthcare firms to powering remote collaboration platforms in law offices. With this overview, dive deeper into key stats that shape today’s SaaS landscape and...
Accessibility ease of Software as a service (SaaS) made it a top solution for businesses of all sizes. In 2025 around ** percent of business spent from *** thousand up to *** million U.S. dollars on SaaS.
In 2025, the software as a service (SaaS) market was worth approximately *** billion U.S. dollars and estimated to reach *** billion U.S. dollars by 2025. SaaS applications are run in the cloud and usually accessible through desktops and mobile applications, as well as through a web interface.
SaaS platforms empower businesses The overall SaaS market is expected to continue growing, as organizations of all sizes around the world adopt SaaS solutions for a variety of business functions. Among these are solutions for customer resource management (CRM), enterprise resource planning (ERP), as well as web hosting and eCommere. How does the SaaS business model work? SaaS companies offer their products to customers through the internet for a monthly subscription or a pay-as-you-go model. This may be cheaper for customers, as they do not have to invest in other on-premises software products up-front and are instead more flexible to end contracts of software products they do not need anymore. This way, SaaS companies also benefit from the recurring revenue. Importantly, they are also responsible for continuously developing the software and running it on their infrastructure. Well-known SaaS vendors include Salesforce, SAP, Zoom, and Adobe.
The statistic shows the revenue of the global SaaS market in 2008 and 2009, by application.
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The SaaS Management Platform market has rapidly evolved into a critical component for organizations looking to streamline their software-as-a-service (SaaS) operations. As companies increasingly adopt cloud-based solutions to enhance efficiency and scalability, the demand for robust management platforms has surged.
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The Software as a Service (SaaS) market has rapidly evolved into a cornerstone of the modern digital economy, revolutionizing the way businesses access and utilize software solutions. By offering applications hosted in the cloud, SaaS eliminates the need for organizations to invest in physical infrastructure or worr
This statistic shows Software as a Service (SaaS) subscription revenue by category from 2012 to 2016. In 2014 revenue from enterprise process applications was expected to amount to ** billion U.S. dollars. SaaS subscription revenues are expected to grow steadily into the future.
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The Software-as-a-Service (SaaS) market has revolutionized the way businesses operate by delivering software solutions over the internet rather than through traditional installation methods. With an estimated market size exceeding $200 billion in 2023, the SaaS sector has demonstrated remarkable growth, propelled by
The software-as-a-service (SaaS) industry continues to dominate the tech landscape, with Salesforce leading the pack among public SaaS companies on U.S. stock exchanges. As of November 2024, Salesforce boasts a market capitalization of over *** billion U.S. dollars, highlighting the immense value investors place on subscription-based software models. This trend reflects the growing preference of businesses worldwide for flexible, scalable solutions over traditional upfront software investments. Global growth and regional disparities The SaaS market is poised for significant expansion across all regions, with Latin America emerging as the fastest-growing market. Projections indicate that Latin America's cloud and SaaS revenue will surge from *** billion U.S. dollars in 2021 to ** billion U.S. dollars by 2026, representing a compound annual growth rate of ** percent. This rapid growth underscores the increasing global adoption of SaaS solutions, particularly in emerging markets. Adoption trends and security concerns SaaS adoption varies by company size, with smaller firms leading the charge. In 2023, companies with 1–500 employees reported a nearly ** percent adoption rate, compared to just over ** percent for large enterprises with more than ****** staff. However, as SaaS usage grows, so do security concerns. Identity and access governance topped the list of security worries with ** percent of respondents in 2023, followed closely by third-party application access and permissions at ** percent. These concerns highlight the need for robust security measures as businesses increasingly rely on SaaS solutions.
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The Enterprise Software as a Service (SaaS) market has emerged as a cornerstone of modern business operations, providing organizations with scalable, cost-effective solutions that streamline processes and enhance productivity. With the transition from traditional software delivery models to cloud-based services, ent
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The Software-as-a-Service (SaaS) Management market has emerged as a critical aspect of modern business operations, enabling organizations to optimize their usage of cloud-based applications. With countless companies leaning into the convenience and flexibility offered by SaaS solutions, the focus on SaaS management
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The SaaS Online Video Platforms market is rapidly evolving, transforming the way businesses and individuals create, manage, and distribute video content. With the increasing consumption of digital media, organizations across various sectors are turning to Software as a Service (SaaS) solutions to streamline their vi
The Indian software-as-a-service (SaaS) market size reached 17 billion U.S. dollars in the year 2023. It was estimated that in 2030 the SaaS market in India would reach a size of 50 billion dollars.
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The SaaS Operations Management Software market has emerged as a pivotal segment within the broader software landscape, providing organizations with essential tools to optimize their operations efficiently. This innovative software-as-a-service model allows businesses to streamline their processes, enhance productivi
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The Based SaaS (Software as a Service) Online Community Building Platform market has emerged as a pivotal solution for organizations seeking to foster engagement, collaboration, and knowledge-sharing among their users. This dynamic market, rooted in the increasing demand for connectedness and interaction in various
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The SaaS Management Software market has emerged as a critical enabler for businesses navigating the complexities of cloud-based software solutions. As organizations increasingly adopt Software as a Service (SaaS) for its flexibility and cost-effectiveness, the need for robust management tools has never been more app
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The HR SaaS (Software as a Service) Software market has emerged as a transformative force in human resource management, revolutionizing how businesses handle recruitment, employee engagement, and performance management. By providing cloud-based solutions, these platforms allow companies of all sizes to streamline th
The artificial intelligence (AI) software industry is poised to dominate the Software-as-a-Service (SaaS) market by 2025, with an estimated 2.9 million customers worldwide. This surge in AI adoption reflects the growing importance of intelligent technologies across various sectors, as businesses seek to leverage data-driven insights and automation to gain a competitive edge. Cloud adoption drives SaaS growth The rise of AI in SaaS is closely tied to the broader trend of cloud adoption. As of 2024, 73 percent of enterprises have deployed hybrid cloud solutions, combining the benefits of public and private clouds. This shift towards flexible cloud infrastructure provides an ideal foundation for AI-powered SaaS applications, enabling businesses to scale their AI capabilities efficiently. The increasing popularity of public cloud services, with 79 percent of enterprises adopting AWS, further supports the growth of AI and other SaaS offerings. Investment in cloud and SaaS continues to climb Organizations are demonstrating their commitment to cloud-based technologies through significant financial investments. In 2025, approximately 17 percent of enterprises are expected to spend between 2.4 million and six million U.S. dollars annually on public cloud services. This substantial investment extends to SaaS industries, with financial services and AI software leading in total funding at nearly 40 billion U.S. dollars each. The analytics software industry, closely related to AI, has secured 30 billion U.S. dollars in funding, underscoring the market's confidence in data-driven SaaS solutions.