In 2025, the software as a service (SaaS) market was worth approximately *** billion U.S. dollars and estimated to reach *** billion U.S. dollars by 2025. SaaS applications are run in the cloud and usually accessible through desktops and mobile applications, as well as through a web interface.
SaaS platforms empower businesses The overall SaaS market is expected to continue growing, as organizations of all sizes around the world adopt SaaS solutions for a variety of business functions. Among these are solutions for customer resource management (CRM), enterprise resource planning (ERP), as well as web hosting and eCommere. How does the SaaS business model work? SaaS companies offer their products to customers through the internet for a monthly subscription or a pay-as-you-go model. This may be cheaper for customers, as they do not have to invest in other on-premises software products up-front and are instead more flexible to end contracts of software products they do not need anymore. This way, SaaS companies also benefit from the recurring revenue. Importantly, they are also responsible for continuously developing the software and running it on their infrastructure. Well-known SaaS vendors include Salesforce, SAP, Zoom, and Adobe.
The artificial intelligence (AI) software industry is poised to dominate the Software-as-a-Service (SaaS) market by 2025, with an estimated *** million customers worldwide. This surge in AI adoption reflects the growing importance of intelligent technologies across various sectors, as businesses seek to leverage data-driven insights and automation to gain a competitive edge. Cloud adoption drives SaaS growth The rise of AI in SaaS is closely tied to the broader trend of cloud adoption. As of 2024, ** percent of enterprises have deployed hybrid cloud solutions, combining the benefits of public and private clouds. This shift towards flexible cloud infrastructure provides an ideal foundation for AI-powered SaaS applications, enabling businesses to scale their AI capabilities efficiently. The increasing popularity of public cloud services, with ** percent of enterprises adopting AWS, further supports the growth of AI and other SaaS offerings. Investment in cloud and SaaS continues to climb Organizations are demonstrating their commitment to cloud-based technologies through significant financial investments. In 2025, approximately ** percent of enterprises are expected to spend between *** million and *** million U.S. dollars annually on public cloud services. This substantial investment extends to SaaS industries, with financial services and AI software leading in total funding at nearly ** billion U.S. dollars each. The analytics software industry, closely related to AI, has secured 30 billion U.S. dollars in funding, underscoring the market's confidence in data-driven SaaS solutions.
Between 2020 and 2025, the software as a service (SaaS) market is expected to grow globally. Among the countries listed, the United States is expected to experience the largest increase, from ** billion euros to *** billion euros in 2025. Software as a service is a software delivery model that offers subscription-based software to customers. Examples are Salesforce, Dropbox, Google Apps, and Slack.
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Global Artificial Intelligence Software As A Service (SaaS) market size is expected to reach $1240.38 billion by 2029 at 38.3%, the surge in cloud adoption fuels the artificial intelligence software as a service (saas) market
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The Software as a Service (SaaS) market has rapidly evolved into a cornerstone of the modern digital economy, revolutionizing the way businesses access and utilize software solutions. By offering applications hosted in the cloud, SaaS eliminates the need for organizations to invest in physical infrastructure or worr
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The Enterprise Software as a Service (SaaS) market has emerged as a cornerstone of modern business operations, providing organizations with scalable, cost-effective solutions that streamline processes and enhance productivity. With the transition from traditional software delivery models to cloud-based services, ent
Between 2020 and 2025, the European software as a service (SaaS) market is expected to grow. Among the countries listed, Germany is expected to experience the largest increase, from 6.85 billion euros to 16.3 billion euros in 2025. SaaS is a software delivery model that offers subscription-based software to customers. Examples are Salesforce, Dropbox, Google Apps, and Slack.
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The SaaS Management Platform market has rapidly evolved into a critical component for organizations looking to streamline their software-as-a-service (SaaS) operations. As companies increasingly adopt cloud-based solutions to enhance efficiency and scalability, the demand for robust management platforms has surged.
Accessibility ease of Software as a service (SaaS) made it a top solution for businesses of all sizes. In 2025 around ** percent of business spent from *** thousand up to *** million U.S. dollars on SaaS.
The software-as-a-service (SaaS) industry continues to be dominated by tech giants, with Apple leading the pack at a staggering three trillion U.S. dollars market capitalization as of February 2025. This reflects the growing importance of cloud-based services in the global technology landscape, as companies increasingly rely on these platforms for their business operations. Cloud computing market growth The broader cloud computing market is experiencing significant growth, with the public cloud services market expected to expand in 2024. Infrastructure as a service (IaaS) is projected to grow even faster, with about 27 percent increase compared to 2023. This rapid expansion underscores the increasing adoption of cloud-based solutions across industries, as businesses seek to optimize their operations and reduce costs. Shifting priorities in cloud adoption As organizations continue to embrace cloud services, their priorities are evolving. In 2024, 58 percent of respondents identified migrating more workloads to the cloud as their top priority, closely followed by optimizing existing cloud usage for cost savings at 60 percent. This shift indicates a maturing market where businesses are not only adopting cloud services but also focusing on maximizing their efficiency and return on investment. Additionally, the movement of data to cloud platforms is accelerating, with 37 percent of organizations planning to move all nonsensitive data for analytics to cloud or SaaS solutions.
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The All-In-One HR Software as a Service (SaaS) market has rapidly evolved into a cornerstone of modern workplace management, empowering organizations to streamline their human resources processes. This comprehensive solution encompasses a wide array of functionalities - from recruitment and onboarding to payroll man
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The global Education Technology SaaS Tools Market is projected to reach USD 150.70 billion by 2034 With at a CAGR of 13.5% during the forecast period.
In a survey conducted in 2025, around ** percent of businesses indicated that they purchase their non-SaaS (cloud and on-premises) software directly from the vendor. Additionally, Microsoft is the most popular choice of vendor for non-SaaS software.
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The Internet of Things (IoT) Software as a Service (SaaS) market has emerged as a transformative force in various industries, harnessing the power of interconnected devices to facilitate seamless data sharing and enhance operational efficiency. As businesses increasingly adopt IoT solutions, the market is projected
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The Software-as-a-Service (SaaS) Management market has emerged as a critical aspect of modern business operations, enabling organizations to optimize their usage of cloud-based applications. With countless companies leaning into the convenience and flexibility offered by SaaS solutions, the focus on SaaS management
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The global SaaS-Based CRM Software Market Market size was valued at $60 billion in 2024, and projected to reach $110 billion by 2034, with a CAGR of 6.5%
In a survey conducted in 2025, approximately ** percent of small to medium-sized business (SMBs) stated that they spent up to *** thousand U.S. dollars on Software as a service (SaaS). Moreover, around ** percent of SMBs spent up to *** million U.S. dollars on SaaS.
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The Multi-tenant Software as a Service (SaaS) market has witnessed remarkable growth in recent years, revolutionizing how businesses operate and leverage technology. This model allows multiple customers (tenants) to share the same software infrastructure while maintaining data security and privacy, effectively reduc
In a 2025 survey, around ** percent of respondents stated that Microsoft was the most popular non-SaaS software they utilized. Microsoft’s comprehensive approach on catering to both cloud-based and on-premises software solutions keeps it as the go-to choice for many businesses.
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The SaaS (Software as a Service) Sales Software market has experienced remarkable growth over the past decade, revolutionizing the way businesses manage sales processes. With a current market size valued at approximately $XX billion, the industry has witnessed a consistent upward trajectory, driven by the increasing
In 2025, the software as a service (SaaS) market was worth approximately *** billion U.S. dollars and estimated to reach *** billion U.S. dollars by 2025. SaaS applications are run in the cloud and usually accessible through desktops and mobile applications, as well as through a web interface.
SaaS platforms empower businesses The overall SaaS market is expected to continue growing, as organizations of all sizes around the world adopt SaaS solutions for a variety of business functions. Among these are solutions for customer resource management (CRM), enterprise resource planning (ERP), as well as web hosting and eCommere. How does the SaaS business model work? SaaS companies offer their products to customers through the internet for a monthly subscription or a pay-as-you-go model. This may be cheaper for customers, as they do not have to invest in other on-premises software products up-front and are instead more flexible to end contracts of software products they do not need anymore. This way, SaaS companies also benefit from the recurring revenue. Importantly, they are also responsible for continuously developing the software and running it on their infrastructure. Well-known SaaS vendors include Salesforce, SAP, Zoom, and Adobe.