Online conversion rates of e-commerce sites were the highest in the food & beverage sector, at 3.1 percent in the fourth quarter of 2024. Beauty & skincare followed, with a three percent conversion rate. For comparison, the average conversion rate of e-commerce sites across all selected sectors stood at just over two percent. How does conversion vary by region and device? The conversion rate, which indicates the proportion of visits to e-commerce websites that result in purchases, varies by country and region. For instance, since at least 2023, e-commerce sites have consistently recorded higher conversion rates among shoppers in Great Britain compared to those in the United States and other global regions. Furthermore, despite the increasing prevalence of mobile shopping worldwide, conversions remain more pronounced on larger screens such as tablets and desktops. Online shopping cart abandonment on the rise Recently, the rate at which consumers abandon their online shopping carts has been gradually rising to more than 70 percent in 2024, showing a higher difficulty for e-commerce sites to convert website traffic into purchases. By the end of that year, food and beverage was one of the product categories with the lowest online cart abandonment rate, confirming the sector’s relatively high conversion rate. In the United States, the primary reason why customers abandoned their shopping carts is that extra costs such as shipping, tax, and service fees were too high at checkout.
Online shopping conversion rates for health and beauty products stood just below two percent from the first quarter of 2023 to the fourth quarter of 2024. In the fourth quarter of 2024, the conversion rate was at 1.9 percent.
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[250 Pages Report] Newly released Conversion Rate Optimization Software Market analysis report by Future Market Insights shows that global sales of the Conversion Rate Optimization Software Market in 2021 were held at US$ 1.1 Billion. With 11.6%, the projected market growth from 2022 to 2032 is expected to be significantly higher than the historical growth. The Landing Page Builders type is expected to be the highest revenue-generating segment, projected to grow at a CAGR of over 11.3% from 2022 to 2032.
Attributes | Details |
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Global Conversion Rate Optimization Software Market Size (2022) | US$ 1.2 Billion |
Global Conversion Rate Optimization Software Market Size (2032) | US$ 3.7 Billion |
Global Conversion Rate Optimization Software Market CAGR (2022 to 2032) | 11.6% |
USA Conversion Rate Optimization Software Market Size (2032) | US$ 1.3 Billion |
USA Conversion Rate Optimization Software Market CAGR (2022 to 2032) | US$ 870 Million |
Key Companies Covered |
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In this table, you’ll see the average landing page conversions based on the subscription rate they generated across industries.
As of December 2023, the conversion rate on e-commerce sites was highest for tablet devices, with a rate of 3.1. With a conversion rate of 2.8, desktops were ranked second. The e-commerce sector had an overall conversion rate of 2.5.
Success.ai's B2B Leads Data for Global Professionals provides unparalleled access to a robust database of over 700M LinkedIn Profiles and 170 million verified professional profiles, specifically tailored for B2B Lead Generation, marketing and outreach. Featuring accurate work emails, phone numbers, and enriched professional profiles, this data is an essential tool for driving B2B marketing, sales initiatives, talent acquisition, and more. Our offering is continuously updated with cutting-edge AI validation technology to ensure unmatched precision and relevance for all your business needs.
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Data Highlights 170M+ Verified B2B Contact Profiles 50M Verified Phone Numbers 30M+ Company Profiles 700M Global Professional Profiles
Use Cases
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"Comprehensive B2B Information Sales List for Marketing and Advertising Industry
Discover valuable business prospects with our meticulously curated B2B Information Sales List tailored for the marketing and advertising sector. This comprehensive dataset is meticulously compiled to empower your sales and marketing strategies with accurate, up-to-date information.
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During the fourth quarter of 2024, 3.1 percent of visits to e-commerce websites in the UK converted to purchases. In Switzerland, online shopper conversion rates stood at 2.9 percent. Mobile takes over e-shopping Online shopping has long since established itself as an everyday activity of online life – this holds for both desktop and mobile. As of the third quarter of 2024, more than three-quarters of retail site visits worldwide came from smartphones and generated about two-thirds of online shopping orders. Based on mobile retail performance growth, it is only a matter of time before mobile overtakes desktop in revenue generation.
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Here, we’ve gathered email marketing benchmarks by industry. You can see how your average email open, click-through, click-to-open, unsubscribe, and spam complaint rates compare against other companies in your industry.
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[250 Pages Report] The data conversion services market is likely to register a CAGR of 30.1% during the forecast period and is anticipated to reach a data conversion services market share of US$ 540795.08 Million in 2032, from US$ 38927.79 Million in 2022.
Attributes | Details |
---|---|
Data conversion services Market (CAGR) | 30.1% |
Data conversion services Market (2022) | US$ 38927.79 Mn |
Data conversion services Market (2032) | US$ 540795.08 Mn |
Scope of Report
Report Attribute | Details |
---|---|
Growth rate | CAGR of 30.1% from 2022 to 2032 |
Base year for estimation | 2021 |
Historical data | 2015 – 2020 |
Forecast period | 2022 – 2032 |
Quantitative units | Revenue in USD Million and CAGR from 2022 to 2032 |
Report coverage | Revenue forecast, volume forecast, company ranking, competitive landscape, growth factors, and trends, Pricing Analysis |
Segments covered | Service type, Enterprise Type, Industry, region |
Regional scope | North America; Western Europe, Eastern Europe, Middle East, Africa, ASEAN, South Asia, Rest of Asia, Australia and New Zealand |
Country scope | U.S.; Canada; Mexico; Germany; U.K.; France; Italy; Spain; Russia; Belgium; Poland; Czech Republic; China; India; Japan; Australia; Brazil; Argentina; Colombia; Saudi Arabia; UAE; Iran; South Africa |
Key companies profiled | IBM Corporation; Oracle; Amazon Web Services; Microsoft; SAS Institute; SAP SE; Informatica; Talend; Attunity; TIBCO Software; Invensis Technologies Pvt Ltd; Syncsort, Damco Solutions and others |
Customization scope | Free report customization (equivalent to up to 8 analysts’ working days) with purchase. Addition or alteration to country, regional & segment scope. |
Pricing and purchase options | Avail customized purchase options to meet your exact research needs. |
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Sales Engagement Platform Market size is growing at faster substantial growth rates over the last few years and is estimated that the market will grow significantly in the forecasted period i.e., 2024 to 2031.
Global Sales Engagement Platform Market Drivers
The market drivers for the Sales Engagement Platform Market can be influenced by various factors. These may include:
Demand for Sales Efficiency: Companies are always looking for methods to improve the efficiency and streamlining of their sales operations. Features like email tracking, cadence automation, and prospect engagement metrics are available in sales engagement platforms, and they can greatly increase the output of the sales staff.
Trending Towards Digital Sales: As sales processes become more digitally digitised, there is an increased demand for solutions that facilitate virtual engagement and distant selling. In keeping with the move towards digital sales, sales interaction platforms offer features for online presentations, video conferencing, and virtual meetings.
Customer experience and personalisation: In today’s cutthroat industry, a strong emphasis on customer experience and personalised engagement are essential for driving sales. Sales teams may provide prospects and customers with personalised experiences by utilising capabilities like intelligent suggestions and dynamic content creation found in sales interaction platforms.
CRM System Integration: In order for sales engagement platforms to efficiently manage and track client interactions, integration with CRM systems is a must. The growing dependence of firms on CRM solutions to oversee their sales operations is anticipated to drive up demand for sales engagement platforms that offer seamless integration with CRM systems.
Data-Driven Sales Approach: In order to understand consumer behaviour and preferences, sales organisations are finding that data analytics capabilities are becoming more and more crucial. Sales teams may measure engagement metrics, evaluate performance, and make data-driven decisions to maximise their sales tactics with the help of sales engagement systems, which provide sophisticated analytics and reporting options.
Trends in Remote Work: The COVID-19 epidemic and other reasons have contributed to the rise in distant work, which has increased reliance on digital tools for communication and cooperation. By offering virtual engagement capabilities that let sales teams interact with prospects and customers wherever they may be, sales engagement platforms make remote selling easier.
Artificial Intelligence (AI) and Automation: By automating repetitive operations, offering predictive insights, and streamlining workflows, AI and automation technologies are revolutionising the sales process. Sales engagement platforms use automation and artificial intelligence (AI) to optimise lead prioritisation, increase lead conversion rates, and improve overall sales operations efficiency.
Success.ai’s Technographic Data for the North American IT Industry provides unparalleled visibility into the technology stacks, operational frameworks, and key decision-makers powering 30 million-plus businesses across the region’s tech landscape. From established software giants to emerging SaaS startups, this dataset offers verified contacts, firmographic details, and in-depth insights into each company’s technology adoption, infrastructure choices, and vendor partnerships.
Whether you’re aiming to personalize sales pitches, guide product roadmaps, or streamline account-based marketing efforts, Success.ai’s continuously updated and AI-validated data ensures you make data-driven decisions and achieve strategic growth, all backed by our Best Price Guarantee.
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Ethical and Compliant
Data Highlights:
Key Features of the Dataset:
Technographic Decision-Maker Profiles
Advanced Filters for Precision Targeting
AI-Driven Enrichment
Strategic Use Cases:
Sales and Account-Based Marketing
Product Development and Roadmap Planning
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3....
The global online shopping conversion rate for cosmetic products varied from the forth quarter of 2022 to the forth quarter of 2024. In the forth quarter of 2022, the conversion rate was at 2.5 percent. It then fell to 2.1 percent in the fourth quarter of 2023 before dropping to 1.9 percent in the forth quarter of 2024.
Worldwide, the conversion rate for skincare products online fluctuated from the third quarter of 2022 to the third quarter of 2024. In the fourth quarter of 2023, the conversion rate was at 3.3 percent and then decreased to 2.2 percent.
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Pre Sales Management Software Market size was valued at USD 94 Billion in 2023 and is projected to reach USD 179.24 Billion by 2031, growing at a CAGR of 9.73% during the forecast period 2024-2031.
Global Pre Sales Management Software Market Drivers
The market drivers for the Pre Sales Management Software Market can be influenced by various factors. These may include:
Increasing Demand for Enhanced Sales Efficiency: The rising need for sales teams to boost efficiency is a primary driver of the pre-sales management software market. Organizations are increasingly adopting these tools to streamline their processes, optimize lead management, and enhance communication within teams. This efficiency leads to reduced sales cycles and increased conversion rates, enabling companies to achieve their sales targets more effectively. As businesses face fierce competition, having a robust pre-sales management system becomes essential for maintaining a competitive edge, driving organizations to invest in technology that enables data-driven decision-making and improved resource allocation.
Growing Adoption of Customer Relationship Management (CRM) Solutions: The integration of pre-sales management software with CRM systems is another significant driver for market growth. Companies are recognizing the value of consolidating various sales processes within a unified platform. This not only enhances customer interactions but also streamlines information sharing among departments. The synergy between pre-sales and CRM tools leads to improved data accuracy, customer insights, and tailored marketing strategies. As businesses continue to prioritize customer experience, the demand for seamless integration between various sales tools is likely to grow, propelling the adoption of pre-sales management software.
Global Pre Sales Management Software Market Restraints
Several factors can act as restraints or challenges for the Pre Sales Management Software Market. These may include:
High Implementation Costs: The initial setup and implementation costs associated with pre-sales management software can be a significant barrier for small to medium-sized enterprises (SMEs). These costs often encompass software licensing fees, customization requirements, employee training, and ongoing maintenance expenses. SMEs often operate with constrained budgets and may be hesitant to make substantial upfront investments, which can stifle adoption rates. This situation becomes particularly challenging when companies are unsure of the return on investment (ROI). Consequently, many organizations might delay or avoid transitioning to new software solutions, thereby limiting market growth in the pre-sales management software sector.
Resistance to Change: Resistance to change is a prevalent issue faced by organizations looking to adopt new pre-sales management software. Employees may be reluctant to shift from familiar systems to new technologies due to concerns about the learning curve and potential disruptions to workflow. This resistance is often further compounded by fears of job displacement or redundancy resulting from automation. Organizational culture plays a crucial role; companies with entrenched processes find it particularly challenging to implement new solutions. This can lead to insufficient utilization of the software, ultimately affecting productivity and return on investment, which negatively impacts the overall market growth.
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According to Cognitive Market Research, the global Product-based Sales Training market size will be USD XX million in 2024. It will expand at a compound annual growth rate (CAGR) of 7.20% from 2024 to 2031.
North America held the major market share for more than 40% of the global revenue with a market size of USD XX million in 2024 and will grow at a compound annual growth rate (CAGR) of 5.4% from 2024 to 2031.
Europe accounted for a market share of over 30% of the global revenue with a market size of USD XX million in 2024 and will grow at a compound annual growth rate (CAGR) of 5.7% from 2024 to 2031.
Asia Pacific held a market share of around 23% of the global revenue with a market size of USD XX million in 2024 and will grow at a compound annual growth rate (CAGR) of 9.2% from 2024 to 2031.
Latin America had a market share of more than 5% of the global revenue with a market size of USD XX million in 2024 and will grow at a compound annual growth rate (CAGR) of 6.6% from 2024 to 2031.
Middle East and Africa had a market share of around 2% of the global revenue and was estimated at a market size of USD XX million in 2024 and will grow at a compound annual growth rate (CAGR) of 6.9% from 2024 to 2031.
The Blended training category is the fastest growing segment of the Product based Sales Training industry
Market Dynamics of Product-based Sales Training Market
Key Drivers for Product-based Sales Training Market
Emphasis on Developing Skills to Boost Market Growth
The market for product-based sales training is expanding mostly due to the emphasis on skill development. Sales teams need specific knowledge and honed abilities to properly explain value and address client problems as goods become more complicated and customer needs change. Businesses are spending money on training programs that improve soft skills like empathy and communication as well as hard skills like technical proficiency and product knowledge. This guarantees that sales teams may increase conversion rates, forge closer bonds with clients, and maintain their competitiveness. The requirement for ongoing skill development is further heightened by the move toward consultative selling and customer-centric strategies, which increases demand for organized sales training programs.
Growing Importance of Digital Marketing to Drive Market Growth
Product-based sales training is becoming more and more popular due to the increasing significance of digital marketing. In order to effectively engage buyers, sales teams need to be aware of digital tools and methods as consumers conduct more research and make judgments about purchases online. These days, training programs have a strong emphasis on digital literacy, including topics like data analytics, online product demos, and social media interaction, which empowers salespeople to connect with and influence clients through digital channels. Additionally, as e-commerce and virtual sales interactions expand in popularity, sales teams must adjust to online selling, which creates a demand for specialized training in digital marketing strategies and ultimately drives market expansion.
Restraint Factor for the Product-based Sales Training Market
High Cost of Training Programs Will Limit Market Growth
Growth in the market for product-based sales training is hampered by the high expense of training courses. It can be difficult for many enterprises, especially small to mid-sized ones, to set aside sizable sums of money for extensive training programs, which frequently involve expenses for professional trainers, technological platforms, and course development. Furthermore, high-quality, tailored training programs are sometimes more expensive, which may restrict accessibility. Companies may choose to rely on internal or restricted training resources during uncertain economic times, cutting back on training initiatives to control costs. As a result, the high price may limit adoption rates and market expansion.
Impact of COVID-19 on the Product-based Sales Training Market
The market for product-based sales training was greatly impacted by the COVID-19 epidemic, which hastened the transition to online and digital learning platforms. Companies adopted online modules, webinars, and e-learning tools for sales training as a result of lockdowns and travel limitations, which caused virtual platforms to primarily supplant in-person training. This shift increased the demand for d...
Elevate your marketing and sales strategies with our Global Email Address Data, providing unmatched access to a vast collection of email addresses, phone numbers, and comprehensive B2B and B2C contact information. Our data solutions empower businesses to enrich their outreach efforts, enabling effective online marketing and competitive intelligence.
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Success.ai’s Healthcare Industry Leads Data and B2B Contact Data for US Healthcare Professionals offers an extensive and verified database tailored to connect businesses with key executives and administrators in the healthcare industry across the United States. With over 170M verified profiles, including work emails and direct phone numbers, this dataset enables precise targeting of decision-makers in hospitals, clinics, and healthcare organizations.
Backed by AI-driven validation technology for unmatched accuracy and reliability, this contact data empowers your marketing, sales, and recruitment strategies. Designed for industry professionals, our continuously updated profiles provide the actionable insights you need to grow your business in the competitive healthcare sector.
Key Features of Success.ai’s US Healthcare Contact Data:
Hospital Executives: CEOs, CFOs, and COOs managing top-tier facilities. Healthcare Administrators: Decision-makers driving operational excellence. Medical Professionals: Physicians, specialists, and nurse practitioners. Clinic Managers: Leaders in small and mid-sized healthcare organizations.
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Customizable Delivery Options Choose how you access the data to match your business requirements:
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Best Price Guarantee We ensure competitive pricing for our verified contact data, offering the most comprehensive and cost-effective solution in the market.
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Strategic Benefits for Your Business Success.ai’s US healthcare professional data unlocks numerous business opportunities:
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Key APIs for Advanced Functionality
Enrichment API Enhance your existing contact data with real-time updates, ensuring accuracy and relevance for your outreach initiatives.
Lead Generation API Drive high-quality lead generation efforts by utilizing verified contact information, including work emails and direct phone numbers, for up to 860,000 API calls per day.
Use Cases
Healthcare Marketing Campaigns Target verified executives and administrators to deliver personalized and impactful marketing campaigns.
Sales Enablement Connect with key decision-makers in healthcare organizations, ensuring higher conversion rates and shorter sales cycles.
Talent Acquisition Source and engage healthcare professionals and administrators with accurate, up-to-date contact information.
Strategic Partnerships Foster collaborations with healthcare institutions and professionals to expand your business network.
Industry Analysis Leverage enriched contact data to gain insights into the US healthcare market, helping you refine your strategies.
Verified Accuracy: AI-driven technology ensures 99% reliability for all contact details. Comprehensive Reach: Covering healthcare professionals from large hospital systems to smaller clinics nationwide. Flexible Access: Customizable data delivery methods tailored to your business needs. Ethical Standards: Fully compliant with healthcare and data protection regulations.
Success.ai’s B2B Contact Data for US Healthcare Professionals is the ultimate solution for connecting with industry leaders, driving impactful marketing campaigns, and optimizing your recruitment strategies. Our commitment to quality, accuracy, and affordability ensures you achieve exceptional results while adhering to ethical and legal standards.
No one beats us on price. Period.
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Lead Generation Software Market size was valued at USD 7.8 Billion in 2024 and is projected to reach USD 11.7 Billion by 2031, growing at a CAGR of 5.3% from 2024 to 2031.
Global Lead Generation Software Market Drivers
The market drivers for the Lead Generation Software Market can be influenced by various factors. These may include:
Growing Need for Customer Acquisition: As companies work to attract more clients, there is a growing need for lead generation software. Businesses in a range of sectors look for effective solutions to locate and acquire new customers in order to support their expansion plans.
Stress on Marketing Automation: As marketing procedures get more sophisticated, there is a greater need for marketing automation solutions. Adoption is accelerated by lead generation software’s automation features, which simplify processes like lead scoring, nurturing, and tracking.
The advent of digital marketing platforms, such as email marketing, social media, and search engine optimization (SEO), has resulted in a need for efficient lead generating strategies. Businesses may use digital platforms for focused outreach and interaction by using lead generating tools.
Emphasize Making Decisions Based on Data: Businesses give data-driven decision-making processes top priority in today’s data-centric corporate climate. With the help of lead generating software, businesses can make wise marketing decisions by learning important details about the preferences, behavior, and demographics of their leads.
Increasing Competition: As competition heats up, companies must improve the efficacy and efficiency of their marketing. By optimizing lead generation efforts, increasing conversion rates, and optimizing return on investment, lead generation software gives businesses the tools they need to stay ahead of the competition.
Technological Advancements in Artificial Intelligence (AI) and Machine Learning (ML): By incorporating these two fields into lead generation software, lead scoring, predictive analytics, and personalized targeting are improved. Companies use these cutting-edge features to make their lead generating efforts more successful.
Expanding Adoption of Account-Based Marketing (ABM): B2B companies are increasingly adopting ABM tactics, which concentrate on focusing on certain high-value accounts. Through the provision of accurate targeting, customized messaging, and customized engagement tactics, lead generation software facilitates ABM initiatives.
Need for Sales and Marketing Alignment: Successful lead generation depends on the sales and marketing teams working together effectively. Better alignment, communication, and coordination between the sales and marketing teams are made possible by lead generating software, which enables smooth workflow integration between these divisions.
Trend toward Subscription-Based Business Models: A lot of lead generating software suppliers provide subscription-based payment plans, which increase the accessibility of these solutions for companies of all sizes. Because subscription-based models offer flexible payment options and lower upfront expenses, they are driving industry expansion.
A Growing Emphasis on Customer Relationship Management (CRM): To support lead nurturing, conversion, and continuous relationship management, lead generation software frequently connects with CRM platforms. Adoption of integrated lead generation and CRM solutions is driven by the growing significance of preserving solid customer relationships.
Due to seasonality, e-commerce conversion rates may vary according to the time of the year. In Canada, online shopping registered a conversion rate of two percent in the third quarter of 2024. The fourth quarter of 2022 showed the highest conversion rate in the analyzed period, with 2.6 percent.
Online conversion rates of e-commerce sites were the highest in the food & beverage sector, at 3.1 percent in the fourth quarter of 2024. Beauty & skincare followed, with a three percent conversion rate. For comparison, the average conversion rate of e-commerce sites across all selected sectors stood at just over two percent. How does conversion vary by region and device? The conversion rate, which indicates the proportion of visits to e-commerce websites that result in purchases, varies by country and region. For instance, since at least 2023, e-commerce sites have consistently recorded higher conversion rates among shoppers in Great Britain compared to those in the United States and other global regions. Furthermore, despite the increasing prevalence of mobile shopping worldwide, conversions remain more pronounced on larger screens such as tablets and desktops. Online shopping cart abandonment on the rise Recently, the rate at which consumers abandon their online shopping carts has been gradually rising to more than 70 percent in 2024, showing a higher difficulty for e-commerce sites to convert website traffic into purchases. By the end of that year, food and beverage was one of the product categories with the lowest online cart abandonment rate, confirming the sector’s relatively high conversion rate. In the United States, the primary reason why customers abandoned their shopping carts is that extra costs such as shipping, tax, and service fees were too high at checkout.