ODC Public Domain Dedication and Licence (PDDL) v1.0http://www.opendatacommons.org/licenses/pddl/1.0/
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Development projects subject to Article 80 review process. Find more information inside each project, including renderings, details, associated files, and contact information at https://www.bostonplans.org/projects/development-projects.The Boston Zoning Code requires the Planning Department to review the design of real estate developments, their effects on the surrounding community, as well as the overall city. The procedures and standards for this review are contained in Article 80 of the Zoning Code.For more information, see: Planning Department's website | Citizen’s Guide to Development Review | Article 80
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The global geofencing market, valued at $2.12 billion in 2025, is experiencing robust growth, projected to expand at a compound annual growth rate (CAGR) of 32.14% from 2025 to 2033. This significant expansion is driven by several key factors. The increasing adoption of location-based services (LBS) across various sectors, including logistics, retail, and advertising, fuels demand for precise location tracking and targeted communication. Furthermore, advancements in GPS technology, the proliferation of smartphones equipped with location capabilities, and the rising adoption of IoT devices are creating a fertile ground for geofencing applications. The market's segmentation into fixed and mobile geofencing solutions, coupled with services and solutions components, reflects the diverse needs of various industries. While precise market share data for individual companies is unavailable, industry leaders like Apple, Salesforce, and Esri are leveraging their existing technological strengths and customer bases to dominate market segments. The competitive landscape is characterized by ongoing innovation in geofencing technologies, with companies constantly striving to enhance accuracy, reliability, and integration capabilities. Growth across different geographical regions is anticipated to vary, with North America and Europe maintaining a strong presence due to established technological infrastructure and high adoption rates. However, the Asia-Pacific region is poised for rapid expansion driven by increasing smartphone penetration and the growth of e-commerce and logistics. Challenges include concerns around data privacy and security, which need to be addressed to maintain market momentum. Nevertheless, the long-term outlook remains positive, with the market expected to be significantly larger by 2033, driven by continuous technological advancements and increasing demand across multiple sectors for improved location-based services and enhanced operational efficiency.
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The geomarketing market, valued at $64.69 billion in 2025, is projected to experience robust growth, driven by the increasing adoption of location-based technologies and the expanding need for targeted marketing campaigns. A Compound Annual Growth Rate (CAGR) of 13.5% from 2025 to 2033 indicates a significant market expansion, reaching an estimated $220 billion by 2033. Key drivers include the rising penetration of smartphones equipped with GPS and other location services, coupled with the increasing sophistication of location analytics tools that allow businesses to glean valuable insights from geospatial data. The convergence of big data, AI, and location intelligence is further fueling this growth, empowering marketers to create highly personalized and effective campaigns. Growth is also being spurred by the need for precise targeting in retail, real estate, and urban planning, where location plays a pivotal role in optimizing resource allocation and customer engagement. Market segmentation reveals significant opportunities across various technologies (Wi-Fi, Bluetooth, Beacons, NFC, GPS) and application areas (indoor and outdoor). While data privacy concerns and the cost of implementing advanced geomarketing solutions pose challenges, the overall market trajectory remains strongly positive. The competitive landscape is characterized by a mix of large technology companies (Google, Microsoft, IBM, Cisco, Oracle, Salesforce, ESRI, Ericsson) and specialized geomarketing firms. North America currently holds a leading market share, owing to the advanced adoption of location-based technologies and strong digital infrastructure. However, rapidly growing economies in Asia-Pacific and other regions are expected to contribute significantly to future market expansion, driven by increasing internet penetration and smartphone adoption. The market is evolving towards more sophisticated solutions that incorporate real-time data analysis, predictive modeling, and advanced analytics to provide more targeted and efficient marketing outcomes. Future trends will likely involve greater emphasis on data security, ethical considerations related to location data usage, and the integration of geomarketing with other marketing channels for a holistic approach.
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The Location Analytics market is experiencing robust growth, projected to reach a significant size by 2033. A Compound Annual Growth Rate (CAGR) of 19.70% from 2019 to 2024 suggests a substantial increase in market value. This expansion is driven by several key factors. The increasing availability and affordability of location data from various sources, including GPS, mobile devices, and IoT sensors, fuels the market's growth. Businesses across diverse sectors are leveraging location analytics to gain actionable insights for improved operational efficiency, targeted marketing campaigns, and better customer experiences. Furthermore, advancements in data analytics technologies, such as AI and machine learning, are enabling more sophisticated location-based analysis, further driving market adoption. The emergence of cloud-based location analytics platforms enhances accessibility and scalability for businesses of all sizes. However, the market also faces certain challenges. Data privacy concerns and regulations, such as GDPR, pose significant restraints. The complexity of integrating various data sources and the need for skilled professionals to interpret and utilize the insights can also hinder wider market penetration. Despite these challenges, the long-term outlook for the location analytics market remains optimistic. The continued proliferation of connected devices and the rising demand for data-driven decision-making across industries will propel further growth. Market segmentation reveals strong performance across various sectors including retail, transportation and logistics, and government, with North America and Europe currently holding the largest market shares. The increasing adoption of location analytics in emerging economies like those within the Asia-Pacific region promises substantial future growth potential. The competitive landscape is characterized by a mix of established players, including Microsoft, Salesforce (through Tableau), and SAS, and emerging pure-play vendors like Google and TomTom, indicating a dynamic and innovative market. Recent developments include: November 2021 - Noogata announced the launch of its location analytics library. Building on the success of its existing e-commerce library, the location analytics library applies the power of Noogata's no code AI data analytics platform to physical locations for consumer packaged goods (CPG) brands., December 2020 - Microsoft unveiled a 'unified data governance service' as part of its Azure cloud platform, Azure Purview, that can discover and catalog all of an organization's data across all environments and locations.. Key drivers for this market are: Increasing Use of Spatial Data and Analytics in Various Industries, Growing Propensity of Consumers Toward Applications that Use Location Data. Potential restraints include: Increasing Use of Spatial Data and Analytics in Various Industries, Growing Propensity of Consumers Toward Applications that Use Location Data. Notable trends are: FMCG and E-Commerce Sector is Expected to Hold Significant Market Share.
Sixty Days worth of CRM Service requests (SR), taken from internal database, which is updated from Salesforce. Includes all SR that has a valid address and coordinates.
Ninty Days worth of CRM Service requests (SR), taken from internal database, which is updated from Salesforce. Includes all SR that has a valid address and coordinates.
Thirty Days worth of CRM Service requests (SR), taken from internal database, which is updated from Salesforce. Includes all SR that has a valid address and coordinates.
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ODC Public Domain Dedication and Licence (PDDL) v1.0http://www.opendatacommons.org/licenses/pddl/1.0/
License information was derived automatically
Development projects subject to Article 80 review process. Find more information inside each project, including renderings, details, associated files, and contact information at https://www.bostonplans.org/projects/development-projects.The Boston Zoning Code requires the Planning Department to review the design of real estate developments, their effects on the surrounding community, as well as the overall city. The procedures and standards for this review are contained in Article 80 of the Zoning Code.For more information, see: Planning Department's website | Citizen’s Guide to Development Review | Article 80