84 datasets found
  1. Leading metrics used to measure SEO performance worldwide 2023

    • statista.com
    Updated May 16, 2024
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    Statista (2024). Leading metrics used to measure SEO performance worldwide 2023 [Dataset]. https://www.statista.com/statistics/1402867/metrics-seo-worldwide/
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    Dataset updated
    May 16, 2024
    Dataset authored and provided by
    Statistahttp://statista.com/
    Area covered
    Worldwide
    Description

    During a 2023 survey among search engine optimization (SEO) professionals worldwide, 9.2 percent of respondents stated that they used click-through rates (CTR) to measure performance over the last year. Branded vs non-branded traffic followed with 8.3 percent, while keyword rankings were named by 7.7 percent of respondents.

  2. DataForSEO Google Full (Keywords+SERP) database, historical data available

    • datarade.ai
    .json, .csv
    Updated Aug 17, 2023
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    DataForSEO (2023). DataForSEO Google Full (Keywords+SERP) database, historical data available [Dataset]. https://datarade.ai/data-products/dataforseo-google-full-keywords-serp-database-historical-d-dataforseo
    Explore at:
    .json, .csvAvailable download formats
    Dataset updated
    Aug 17, 2023
    Dataset provided by
    Authors
    DataForSEO
    Area covered
    Costa Rica, Burkina Faso, Bolivia (Plurinational State of), South Africa, Sweden, United Kingdom, Côte d'Ivoire, Cyprus, Portugal, Paraguay
    Description

    You can check the fields description in the documentation: current Full database: https://docs.dataforseo.com/v3/databases/google/full/?bash; Historical Full database: https://docs.dataforseo.com/v3/databases/google/history/full/?bash.

    Full Google Database is a combination of the Advanced Google SERP Database and Google Keyword Database.

    Google SERP Database offers millions of SERPs collected in 67 regions with most of Google’s advanced SERP features, including featured snippets, knowledge graphs, people also ask sections, top stories, and more.

    Google Keyword Database encompasses billions of search terms enriched with related Google Ads data: search volume trends, CPC, competition, and more.

    This database is available in JSON format only.

    You don’t have to download fresh data dumps in JSON – we can deliver data straight to your storage or database. We send terrabytes of data to dozens of customers every month using Amazon S3, Google Cloud Storage, Microsoft Azure Blob, Eleasticsearch, and Google Big Query. Let us know if you’d like to get your data to any other storage or database.

  3. Data from: SEO keyword Research

    • kaggle.com
    zip
    Updated Jun 6, 2024
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    Shreyashi Singh (2024). SEO keyword Research [Dataset]. https://www.kaggle.com/datasets/sheryshisingh/seo-keyword-research/suggestions
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    zip(1636 bytes)Available download formats
    Dataset updated
    Jun 6, 2024
    Authors
    Shreyashi Singh
    License

    http://opendatacommons.org/licenses/dbcl/1.0/http://opendatacommons.org/licenses/dbcl/1.0/

    Description

    Dataset

    This dataset was created by Shreyashi Singh

    Released under Database: Open Database, Contents: Database Contents

    Contents

  4. DataForSEO Labs API for keyword research and search analytics, real-time...

    • datarade.ai
    .json
    Updated Jun 4, 2021
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    DataForSEO (2021). DataForSEO Labs API for keyword research and search analytics, real-time data for all Google locations and languages [Dataset]. https://datarade.ai/data-products/dataforseo-labs-api-for-keyword-research-and-search-analytics-dataforseo
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    .jsonAvailable download formats
    Dataset updated
    Jun 4, 2021
    Dataset provided by
    Authors
    DataForSEO
    Area covered
    Tokelau, Isle of Man, Mauritania, Micronesia (Federated States of), Cocos (Keeling) Islands, Kenya, Azerbaijan, Armenia, Korea (Democratic People's Republic of), Morocco
    Description

    DataForSEO Labs API offers three powerful keyword research algorithms and historical keyword data:

    • Related Keywords from the “searches related to” element of Google SERP. • Keyword Suggestions that match the specified seed keyword with additional words before, after, or within the seed key phrase. • Keyword Ideas that fall into the same category as specified seed keywords. • Historical Search Volume with current cost-per-click, and competition values.

    Based on in-market categories of Google Ads, you can get keyword ideas from the relevant Categories For Domain and discover relevant Keywords For Categories. You can also obtain Top Google Searches with AdWords and Bing Ads metrics, product categories, and Google SERP data.

    You will find well-rounded ways to scout the competitors:

    • Domain Whois Overview with ranking and traffic info from organic and paid search. • Ranked Keywords that any domain or URL has positions for in SERP. • SERP Competitors and the rankings they hold for the keywords you specify. • Competitors Domain with a full overview of its rankings and traffic from organic and paid search. • Domain Intersection keywords for which both specified domains rank within the same SERPs. • Subdomains for the target domain you specify along with the ranking distribution across organic and paid search. • Relevant Pages of the specified domain with rankings and traffic data. • Domain Rank Overview with ranking and traffic data from organic and paid search. • Historical Rank Overview with historical data on rankings and traffic of the specified domain from organic and paid search. • Page Intersection keywords for which the specified pages rank within the same SERP.

    All DataForSEO Labs API endpoints function in the Live mode. This means you will be provided with the results in response right after sending the necessary parameters with a POST request.

    The limit is 2000 API calls per minute, however, you can contact our support team if your project requires higher rates.

    We offer well-rounded API documentation, GUI for API usage control, comprehensive client libraries for different programming languages, free sandbox API testing, ad hoc integration, and deployment support.

    We have a pay-as-you-go pricing model. You simply add funds to your account and use them to get data. The account balance doesn't expire.

  5. s

    Search Engine Optimization (SEO) Statistics

    • searchlogistics.com
    Updated Mar 17, 2025
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    (2025). Search Engine Optimization (SEO) Statistics [Dataset]. https://www.searchlogistics.com/learn/statistics/digital-marketing-statistics/
    Explore at:
    Dataset updated
    Mar 17, 2025
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Description

    Search Engine Optimization is the process of optimising your website so that it ranks higher in the Google search results. SEO produces one of the highest ROIs of any marketing activity you can do. But the SEO industry is dominated by one search engine – Google. Google has the highest market share with 81.95% of all searches coming through Google. Bing has 10.51% and Yahoo just 2.67%.

  6. I

    Global Local SEO software Market Strategic Recommendations 2025-2032

    • statsndata.org
    excel, pdf
    Updated Feb 2025
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    Stats N Data (2025). Global Local SEO software Market Strategic Recommendations 2025-2032 [Dataset]. https://www.statsndata.org/report/global-37635
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    excel, pdfAvailable download formats
    Dataset updated
    Feb 2025
    Dataset authored and provided by
    Stats N Data
    License

    https://www.statsndata.org/how-to-orderhttps://www.statsndata.org/how-to-order

    Area covered
    Global
    Description

    The Local SEO software market has emerged as an essential component for businesses looking to enhance their online visibility within specific geographic areas. With the increasing reliance on localized search results, companies are shifting towards tailored SEO strategies to capture their local audience effectively.

  7. Change in ROI from SEO investments worldwide 2022

    • statista.com
    Updated Dec 10, 2024
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    Statista (2024). Change in ROI from SEO investments worldwide 2022 [Dataset]. https://www.statista.com/statistics/1402868/change-roi-seo-worldwide/
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    Dataset updated
    Dec 10, 2024
    Dataset authored and provided by
    Statistahttp://statista.com/
    Area covered
    Worldwide
    Description

    During a 2022 survey among search engine optimization (SEO) professionals worldwide, roughly 59 percent of respondents reported a little or a lot increased return on investment (ROI) from search engine optimization (SEO) over the last 12 months before the survey. On the other hand, approximately 20 percent of responding experts reported a little or a lot decreased return on investment from SEO.

  8. Leading SEO strategies worldwide 2023

    • statista.com
    Updated May 16, 2024
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    Statista (2024). Leading SEO strategies worldwide 2023 [Dataset]. https://www.statista.com/statistics/633151/effective-seo-tactics/
    Explore at:
    Dataset updated
    May 16, 2024
    Dataset authored and provided by
    Statistahttp://statista.com/
    Area covered
    Worldwide
    Description

    During a 2023 survey carried out among search engine optimization (SEO) professionals worldwide, 11.8 percent stated that link building was their most effective SEO strategy. Overall content strategy ranked first, named by 16.7 percent of respondents.

  9. Search Engine Optimization Services Global Market Report 2025

    • thebusinessresearchcompany.com
    pdf,excel,csv,ppt
    Updated Jan 9, 2025
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    The Business Research Company (2025). Search Engine Optimization Services Global Market Report 2025 [Dataset]. https://www.thebusinessresearchcompany.com/report/search-engine-optimization-services-global-market-report
    Explore at:
    pdf,excel,csv,pptAvailable download formats
    Dataset updated
    Jan 9, 2025
    Dataset authored and provided by
    The Business Research Company
    License

    https://www.thebusinessresearchcompany.com/privacy-policyhttps://www.thebusinessresearchcompany.com/privacy-policy

    Description

    Explore the Search Engine Optimization Services Market trends! Covers key players, growth rate 16.2% CAGR, market size $194.6 Billion, and forecasts to 2034. Get insights now!

  10. SEO Software Market By Application (Social Media Marketing, Email Marketing,...

    • verifiedmarketresearch.com
    Updated Nov 23, 2024
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    VERIFIED MARKET RESEARCH (2024). SEO Software Market By Application (Social Media Marketing, Email Marketing, SEO Marketing, Pay Per Click Marketing, Display Marketing, Video Marketing, Content Marketing), Deployment (On-Premises, Cloud), Enterprise Size (Small & Medium Enterprises (SMEs), Large Enterprises), & Region for 2024-2031 [Dataset]. https://www.verifiedmarketresearch.com/product/seo-software-market/
    Explore at:
    Dataset updated
    Nov 23, 2024
    Dataset provided by
    Verified Market Researchhttps://www.verifiedmarketresearch.com/
    Authors
    VERIFIED MARKET RESEARCH
    License

    https://www.verifiedmarketresearch.com/privacy-policy/https://www.verifiedmarketresearch.com/privacy-policy/

    Time period covered
    2024 - 2031
    Area covered
    Global
    Description

    SEO Software Market size was valued at USD 274.95 Million in 2024 and is projected to reach USD 790.95 Million by 2031, growing at a CAGR of 14.12% from 2024 to 2031.

    Global SEO Software Market Drivers

    Growing Importance of Online Presence: As more and more people use the internet and become more digitally literate, companies from all sectors are realizing how critical it is to have a strong online presence. SEO software helps companies become more visible on search engines, increasing brand awareness and bringing in organic traffic to their websites.

    Updates to Search Engine Algorithms: In order to provide consumers with more relevant and superior search results, search engines such as Google regularly improve their algorithms. The need for SEO software, which enables companies to modify their tactics to satisfy the most recent search engine standards and preserve or raise their search ranks, is being driven by these algorithm changes.

    Increasing Rivalry in Digital Marketing: As more companies engage in digital marketing, there is growing rivalry for online exposure and search engine results. In order to stay ahead of the competition, firms can use the tools and analytics provided by SEO software to analyze their rivals, spot possibilities, and improve their SEO tactics.

    Concentrate on material Marketing: Since relevant, high-quality material is necessary to draw in and hold the attention of readers, content marketing is an important component of SEO. In order to help organizations generate and optimize content that appeals to their target audience, SEO software frequently includes capabilities for keyword research, content optimization, and content performance tracking.

    Mobile Search Optimization: As more people browse the internet on mobile devices, businesses are placing a premium on mobile search optimization. In order to guarantee a flawless user experience and higher search ranks on mobile search results pages, SEO software provides tools and insights to optimize websites for mobile devices.

    Data-driven Decision Making: SEO software gives organizations access to insightful statistics and data that help them decide on the best SEO tactics. SEO software helps organizations to assess success, spot trends, and improve their SEO strategies for greater outcomes. It does this through keyword analysis, backlink monitoring, and performance tracking, among other features.

    Concentrate on Local SEO: Local SEO is crucial for drawing clients in certain regions for companies that serve local markets or have a physical presence. To assist businesses become more visible in local search results, SEO software frequently includes capabilities for local keyword research, citation management, and local business listing optimization.

  11. d

    DataForSEO Google Keyword Database, historical and current

    • datarade.ai
    .json, .csv
    Updated Mar 14, 2023
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    DataForSEO (2023). DataForSEO Google Keyword Database, historical and current [Dataset]. https://datarade.ai/data-products/dataforseo-google-keyword-database-historical-and-current-dataforseo
    Explore at:
    .json, .csvAvailable download formats
    Dataset updated
    Mar 14, 2023
    Dataset authored and provided by
    DataForSEO
    Area covered
    Bolivia (Plurinational State of), Spain, Bangladesh, Cyprus, El Salvador, Singapore, Bahrain, Turkey, Canada, Uruguay
    Description

    You can check the fields description in the documentation: current Keyword database: https://docs.dataforseo.com/v3/databases/google/keywords/?bash; Historical Keyword database: https://docs.dataforseo.com/v3/databases/google/history/keywords/?bash. You don’t have to download fresh data dumps in JSON or CSV – we can deliver data straight to your storage or database. We send terrabytes of data to dozens of customers every month using Amazon S3, Google Cloud Storage, Microsoft Azure Blob, Eleasticsearch, and Google Big Query. Let us know if you’d like to get your data to any other storage or database.

  12. Most searched keywords on Google in the U.S in 2023, by monthly search...

    • statista.com
    Updated Apr 9, 2024
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    Statista (2024). Most searched keywords on Google in the U.S in 2023, by monthly search volume [Dataset]. https://www.statista.com/statistics/1366340/us-most-searched-google-keywords/
    Explore at:
    Dataset updated
    Apr 9, 2024
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    2023
    Area covered
    United States
    Description

    In 2023, "weather" was the most searched keyword on Google in the United States, with almost 82.62 million online searches monthly. "youtube" ranked second with an average of 71.3 million searches per month. The video platform generated nearly 582.7 million searches annually, of which over 99 percent were organic. The keyword for "amazon" came in third with over 56 million monthly searches, while "facebook" was the fourth-most popular keyword searched on Google, with over 54 million monthly searches.

  13. Search Engine Optimization Services Market Size, Share, Growth Analysis...

    • fnfresearch.com
    pdf
    Updated Mar 17, 2025
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    Facts and Factors (2025). Search Engine Optimization Services Market Size, Share, Growth Analysis Report By End-Users (Hospitality, Real Estate, IT Services, E-Commerce, Recreation, Professional Services, And Others), By Enterprise Sizes (Large Enterprises And Small & Medium Enterprises), By Organization Types (Freelance Seo Services, Agency Seo Services, And Others), And By Region - Global Industry Insights, Overview, Comprehensive Analysis, Trends, Statistical Research, Market Intelligence, Historical Data and Forecast 2024 – 2032 [Dataset]. https://www.fnfresearch.com/search-engine-optimization-services-market
    Explore at:
    pdfAvailable download formats
    Dataset updated
    Mar 17, 2025
    Dataset provided by
    Authors
    Facts and Factors
    License

    https://www.fnfresearch.com/privacy-policyhttps://www.fnfresearch.com/privacy-policy

    Time period covered
    2022 - 2030
    Area covered
    Global
    Description

    Search engine optimization services market size was estimated at $72.47 Bn in 2023 & is predicted to $294.08 Bn by 2032, at a CAGR 16.84% from 2024-2032

  14. Impact of SEO on marketing worldwide 2022

    • statista.com
    Updated Dec 6, 2024
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    Statista (2024). Impact of SEO on marketing worldwide 2022 [Dataset]. https://www.statista.com/statistics/248052/impact-seo-marketing-worldwide/
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    Dataset updated
    Dec 6, 2024
    Dataset authored and provided by
    Statistahttp://statista.com/
    Area covered
    Worldwide
    Description

    During a 2023 survey, half of interviewed marketing professionals stated search engine optimization (SEO) had a large positive impact on markeketing performance and goals in their organizations in 2022. More than four in 5 respodents noticed positive impact in general.

  15. Serpstat: Keyword research API | 7.2B keywords, 229 countries

    • datarade.ai
    .json
    Updated Sep 22, 2023
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    Serpstat (2023). Serpstat: Keyword research API | 7.2B keywords, 229 countries [Dataset]. https://datarade.ai/data-products/serpstat-seo-keyword-data-230-countries-updated-daily-serpstat
    Explore at:
    .jsonAvailable download formats
    Dataset updated
    Sep 22, 2023
    Dataset authored and provided by
    Serpstat
    Area covered
    Libya, Chad, Sweden, Honduras, Mauritania, Bhutan, Hungary, Guyana, Mongolia, Albania
    Description

    Unlock the potential of Serpstat's Google Keyword API for essential keyword research and content creation tasks. Accessing a vast repository of 7.2 billion keywords across 229 countries, our API facilitates in-depth analysis to enhance SEO strategies and content marketing efforts.

    Explore related keywords with similar search intent and uncover valuable insights into search questions and suggestions. This enables you to craft relevant and engaging content that resonates with your target audience.

    Our API solution is the most cost-efficient option, starting from just $120 per million API rows. Tailor your queries to extract the most relevant data for your specific use cases, ensuring that you're equipped with the information necessary to drive success in SEO and content creation endeavours.

  16. S

    Global Search Engine Optimization (SEO) Market Future Projections 2025-2032

    • statsndata.org
    excel, pdf
    Updated Feb 2025
    + more versions
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    Stats N Data (2025). Global Search Engine Optimization (SEO) Market Future Projections 2025-2032 [Dataset]. https://www.statsndata.org/report/search-engine-optimization-seo-market-377011
    Explore at:
    pdf, excelAvailable download formats
    Dataset updated
    Feb 2025
    Dataset authored and provided by
    Stats N Data
    License

    https://www.statsndata.org/how-to-orderhttps://www.statsndata.org/how-to-order

    Area covered
    Global
    Description

    The Search Engine Optimization (SEO) market has evolved into a crucial element of digital marketing, playing a vital role in enhancing online visibility and driving organic traffic across a myriad of industries. As businesses increasingly rely on their online presence to reach customers, SEO has become an indispensa

  17. E

    Search Engine Optimization (SEO) Market Executive Summary: Key Insights and...

    • emergenresearch.com
    pdf
    Updated Jan 3, 2024
    + more versions
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    Emergen Research (2024). Search Engine Optimization (SEO) Market Executive Summary: Key Insights and Statistics (2024-2033) [Dataset]. https://www.emergenresearch.com/industry-report/search-engine-optimization-market/executive-summary
    Explore at:
    pdfAvailable download formats
    Dataset updated
    Jan 3, 2024
    Dataset authored and provided by
    Emergen Research
    License

    https://www.emergenresearch.com/purpose-of-privacy-policyhttps://www.emergenresearch.com/purpose-of-privacy-policy

    Time period covered
    2022 - 2032
    Area covered
    Global
    Description

    Access the summary of the Search Engine Optimization (SEO) market report, featuring key insights, executive summary, market size, CAGR, growth rate, and future outlook.

  18. I

    Global Search Engine Optimization (SEO) Tools Market Innovation Trends...

    • statsndata.org
    excel, pdf
    Updated Feb 2025
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    Stats N Data (2025). Global Search Engine Optimization (SEO) Tools Market Innovation Trends 2025-2032 [Dataset]. https://www.statsndata.org/report/search-engine-optimization-seo-tools-market-339750
    Explore at:
    pdf, excelAvailable download formats
    Dataset updated
    Feb 2025
    Dataset authored and provided by
    Stats N Data
    License

    https://www.statsndata.org/how-to-orderhttps://www.statsndata.org/how-to-order

    Area covered
    Global
    Description

    The Search Engine Optimization (SEO) Tools market plays a pivotal role in the digital landscape, enabling businesses to improve their online visibility and drive organic traffic to their websites. With the increasing importance of digital presence, companies are leveraging SEO tools to enhance their strategies, prov

  19. S

    Global Search Engine Optimization, Website Development & Social Media...

    • statsndata.org
    excel, pdf
    Updated Feb 2025
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    Stats N Data (2025). Global Search Engine Optimization, Website Development & Social Media Management and ORM services Market Overview and Outlook 2025-2032 [Dataset]. https://www.statsndata.org/report/search-engine-optimization-website-development-social-media-management-and-orm-services-market-163167
    Explore at:
    pdf, excelAvailable download formats
    Dataset updated
    Feb 2025
    Dataset authored and provided by
    Stats N Data
    License

    https://www.statsndata.org/how-to-orderhttps://www.statsndata.org/how-to-order

    Area covered
    Global
    Description

    In today’s digital landscape, the integration of Search Engine Optimization (SEO), Website Development, Social Media Management, and Online Reputation Management (ORM) services is crucial for businesses striving to enhance their online presence and customer engagement. This multifaceted market not only focuses on b

  20. Apple App Store: target keyword match in highest-ranking apps 2022, by...

    • statista.com
    Updated May 2, 2023
    + more versions
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    Statista (2023). Apple App Store: target keyword match in highest-ranking apps 2022, by category [Dataset]. https://www.statista.com/statistics/1296017/keyword-match-top-ios-apps-by-category/
    Explore at:
    Dataset updated
    May 2, 2023
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Feb 2022
    Area covered
    Worldwide
    Description

    As of February 2022, it appeared that mobile apps spotting specific target keywords in their name ranked higher in the Apple App Store results page after a user prompt research. According to industry sources, while it is not clear what allows certain apps to appear among the first results on the Apple App Store results page, app store optimization practices can help developers increase their app visibility and users' interactions.

Share
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Statista (2024). Leading metrics used to measure SEO performance worldwide 2023 [Dataset]. https://www.statista.com/statistics/1402867/metrics-seo-worldwide/
Organization logo

Leading metrics used to measure SEO performance worldwide 2023

Explore at:
Dataset updated
May 16, 2024
Dataset authored and provided by
Statistahttp://statista.com/
Area covered
Worldwide
Description

During a 2023 survey among search engine optimization (SEO) professionals worldwide, 9.2 percent of respondents stated that they used click-through rates (CTR) to measure performance over the last year. Branded vs non-branded traffic followed with 8.3 percent, while keyword rankings were named by 7.7 percent of respondents.

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