A merged dataset of the Hotels, Motels, B&Bs, and Boarding Houses and the Short-Term Rentals datasets.

The global short-term rental market size was more than USD 140.08 billion in 2025 and is anticipated to witness a CAGR of around 11.3%, crossing USD 408.63 billion revenue by 2035, attributed to the effective role of artificial intelligence (AI) and machine learning (ML) in short-term rental platforms.

This dataset shows a listing of all short term rental properties actively registered with the City of Norfolk. A short term rental is either a vacation rental (not the owner’s primary residence) or homestay (the owner’s primary residence). It can be registered administratively with the City or by applying for a Conditional Use Permit (CUP). This dataset will be updated monthly.

This statistic shows the number of private short-term rentals booked through Airbnb in New York City in 2010 and 2014. In the first five months of 2014, ****** private short-term rental units were booked through Airbnb in New York City. In 2015, the average daily rate (ADR) for a single room on Airbnb in the United States was ***** U.S. dollars.

Short term rental bookings through Airbnb and Booking saw a decline that began towards the end of 2020. The travel and tourism industry was one of the worst hit by the coronavirus (COVID-19) pandemic, however, Airbnb did see a growth in bookings in January 2022 of ** percent and in the same month Booking saw a decline of only ** percent.

Which are the leading OTAs?

In recent years, the travel industry’s online presence has grown considerably, and travelers are now able to book trips themselves online through OTAs. The leading OTAs worldwide by revenue included Booking, Expedia, Airbnb, and Trip.com. Airbnb in particular has grown rapidly in recent years. In 2021, Airbnb’s revenue worldwide was nearly *** billion U.S. dollars.

How did COVID-19 impact travel and OTAs?

In addition to the reduction in bookings experienced by leading OTAs in 2020 due to COVID-19, the travel industry as a whole was also forecasted to suffer a considerable decrease in revenue. As many countries enacted stay at home orders and travel restrictions, the change in revenue in the travel and tourism industry worldwide due to COVID-19 led to a decrease of over ** percent from original forecasts for 2020’s revenue.

All Active Short-Term Licenses. This dataset includes Commercial, Non-Commercial, and Operator Licenses, as well as listings for lodging providers exempt from STR licensing (i.e., licensed Hotels, Motels, and Bed and Breakfasts who may list their properties on Short-Term Rental platforms).

Snapshot img

Short Term Vacation Rental Market Size 2025-2029

The short term vacation rental market size is forecast to increase by USD 114.1 billion, at a CAGR of 13.5% between 2024 and 2029.

The market is experiencing significant growth, driven by the expanding tourism industry and the increasing popularity of alternative accommodation options. Travelers seek flexibility, convenience, and unique experiences, making short term rentals an attractive choice over traditional and boutique hotels. Technological advancements further enhance the market's appeal, with digital platforms simplifying the booking process and offering personalized recommendations based on traveler preferences. However, the market faces challenges in ensuring consistent quality across vacation rental properties. The lack of standardization and regulation can lead to inconsistencies in the guest experience, potentially impacting customer satisfaction and brand reputation.
Addressing this challenge requires a commitment to quality assurance, from property maintenance and cleanliness to guest communication and support. Companies that prioritize these aspects and leverage technology to streamline operations will capitalize on the market's opportunities while navigating challenges effectively.

What will be the Size of the Short Term Vacation Rental Market during the forecast period?

Explore in-depth regional segment analysis with market size data - historical 2019-2023 and forecasts 2025-2029 - in the full report.
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The short-term rental market continues to evolve, with dynamic pricing strategies shaping the landscape. Property managers employ guest management systems to optimize operations, while digital marketing and channel management tools expand reach. Email marketing and social media platforms engage guests, driving direct bookings. Property valuation relies on data analysis, including occupancy rates and revenue management. Seasonal demand influences pricing, with peak seasons offering higher yields. Energy efficiency and green initiatives attract eco-conscious travelers, while luxury rentals cater to affluent guests.

Amenities, from smart home technology to concierge services, enhance the guest experience. Calendar synchronization ensures seamless booking and maintenance services maintain property condition. Legal compliance remains crucial, with security systems and yield management tools addressing safety and revenue optimization. Budget rentals and cabin rentals cater to diverse markets, expanding the market's reach. Overall, the short-term rental market's continuous evolution reflects the industry's adaptability and innovation.

How is this Short Term Vacation Rental Industry segmented?

The short term vacation rental industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Mode Of Booking

  Offline
  Online


Management

  Managed by owners
  Professionally managed


Type

  Apartments and condominiums
  Villas and luxury homes
  Cottages and cabins
  Resorts and bungalows
  Others


Location

  Urban
  Rural
  Coastal
  Mountain


Traveler Type

  Leisure Travelers
  Business Travelers
  Families


Geography

  North America

    US
    Canada


  Europe

    France
    Germany
    Italy
    The Netherlands
    UK


  APAC

    China
    Japan


  Rest of World (ROW)

By Mode Of Booking Insights

The offline segment is estimated to witness significant growth during the forecast period.

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The Offline segment was valued at USD 87.10 billion in 2019 and showed a gradual increase during the forecast period.

Regional Analysis

Europe is estimated to contribute 32% to the growth of the global market during the forecast period.Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

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The European the market is experiencing growth due to the rising demand for travel and unique experiences. Travelers seek more personalized accommodations, leading to the popularity of short term rentals over traditional hotels. Weekend getaways and city breaks align with the trend of experiential travel, further fueling market growth. Short term rentals offer flexible options and can be cost-effective for families or groups. Pricing strategies, such as dynamic pricing and seasonal demand, influence rental income. Guest management systems, email marketing, and channel management help optimize bookings. Operating expenses include cleaning services, maintenance, and property management software. Energy efficiency and green initiatives are essential property amenities.

Smart home technology enhances the guest experience, while calendar synchronization and inve

Short-Term Rental Platforms Market Outlook

The global short-term rental platforms market size is anticipated to grow significantly from USD 125 billion in 2023 to USD 215 billion by 2032, at a CAGR of 6.5%. The rising demand for travel and tourism coupled with the increasing preference for personalized and affordable accommodation options are key growth drivers for this market. Additionally, the proliferation of internet connectivity and smartphone usage has facilitated easier access to short-term rental platforms, further propelling market growth.

The growing popularity of experiential travel is a significant factor contributing to the expansion of the short-term rental platforms market. Travelers increasingly seek unique and personalized experiences over traditional hotel stays, driving demand for diverse accommodation options. Platforms offering a range of properties, from apartments and houses to villas and unconventional spaces, cater to this evolving consumer preference. Furthermore, the increased adoption of remote working has enabled individuals to travel more frequently, enhancing the scope and demand for short-term rentals.

Technological advancements play a crucial role in the market's growth. The integration of advanced technologies such as artificial intelligence (AI), machine learning (ML), and big data analytics has revolutionized the way short-term rental platforms operate. These technologies enable platforms to offer more personalized recommendations, streamline booking processes, and improve overall user experience. Additionally, the implementation of dynamic pricing algorithms helps property owners optimize their revenue, making short-term rentals a more lucrative option compared to traditional long-term leases.

Another driving factor is the growing trend of sustainable and eco-friendly travel. Consumers are increasingly conscious of their environmental impact and prefer accommodations that align with their sustainability values. Short-term rental platforms often feature properties that incorporate eco-friendly practices, such as energy-efficient appliances and sustainable materials, attracting environmentally-conscious travelers. This trend not only boosts market growth but also encourages property owners to adopt greener practices, contributing to broader environmental goals.

Regionally, North America leads the short-term rental platforms market, followed by Europe and the Asia Pacific. The high disposable income and strong tourism infrastructure in North America, particularly in the United States and Canada, support the market's dominance. Europe benefits from its rich cultural heritage and diverse tourist attractions, making it a popular destination for short-term rentals. The Asia Pacific region is expected to witness the highest growth rate, driven by increasing tourism, rising urbanization, and the growing middle-class population. Countries like China, India, and Japan are emerging as significant contributors to market growth in this region.

Property Type Analysis

The short-term rental platforms market is segmented by property type into apartments, houses, villas, and others. Apartments constitute a significant portion of the market due to their availability and affordability. Urban areas, in particular, see a high demand for apartment rentals as they offer convenient access to city attractions and business centers. Additionally, apartments are often preferred by solo travelers and small groups due to their cost-effectiveness and compact living space. The growth of urban tourism and business travel further cements the dominance of this segment.

Houses also represent a substantial segment in the short-term rental market. Families and larger groups often opt for houses due to the additional space and privacy they offer. Houses typically provide multiple bedrooms, fully-equipped kitchens, and outdoor areas, making them ideal for extended stays and family vacations. The trend of "staycations" and the desire for home-like comfort during travel contribute to the steady demand for house rentals. This segment is also benefiting from the growing popularity of suburban and rural tourism, where houses are more prevalent.

Villas cater to the luxury segment of the market, attracting affluent travelers seeking premium accommodation experiences. Villas offer high-end amenities such as private pools, expansive living areas, and picturesque locations, making them a popular choice for special occasions and high-net-worth individuals. Although villas represent a smaller market share compared to ap

City of Scottsdale Short-term rental approved licenses. This data is updated daily. Please view the Data Dictionary for a detailed explanation of the data available on this map and the connected table.

All permit applications for properties to be used as short-term rentals.

The short-term rental management software market is experiencing robust growth, driven by the booming popularity of platforms like Airbnb and Vrbo. The increasing number of property owners seeking efficient tools to manage their listings, optimize pricing, and streamline guest communication fuels this expansion. While precise market sizing data is unavailable, considering the explosive growth of the short-term rental market itself and the essential role software plays in its efficient operation, we can reasonably estimate the global market size to be around $2 billion in 2025, with a Compound Annual Growth Rate (CAGR) of 15-20% projected through 2033. This growth is propelled by several key factors: the rising demand for automated solutions to manage complex tasks such as pricing, booking management, and guest communication; increasing adoption of channel management platforms to list properties across multiple booking sites; and the growing need for full-featured platforms offering comprehensive functionalities for property management. The market is segmented into various software types, including full-featured platforms, channel management platforms, and automation platforms, each catering to different needs and scales of operation. North America currently holds the largest market share, followed by Europe and Asia-Pacific, reflecting the higher density of short-term rentals in these regions. However, emerging markets in Asia and South America are showing significant potential for future growth. Despite its rapid expansion, the market faces certain restraints. These include the relatively high initial investment costs for some software solutions, the need for continuous technological updates to stay competitive, and the potential for integration challenges with various booking platforms. Furthermore, competition among established players and new entrants is intense, requiring software providers to offer innovative features and competitive pricing to attract and retain clients. The market's future hinges on adapting to evolving technological advancements, such as AI-powered pricing optimization and personalized guest experiences, to solidify its position within the broader hospitality sector. Strategic partnerships with property management companies and ongoing innovation will be crucial for sustained market dominance.

Comprehensive Airbnb dataset repository offering detailed vacation rental analytics worldwide including property listings, pricing trends, host information, review sentiment analysis, and occupancy rates for short-term rental market intelligence and investment research.

Short-Term Rental Pricing Software Market Outlook

According to our latest research, the global short-term rental pricing software market size reached USD 1.3 billion in 2024, reflecting robust demand as property owners and managers increasingly leverage data-driven solutions to maximize rental income. The market is set to expand at a CAGR of 13.2% from 2025 to 2033, projecting a value of approximately USD 3.8 billion by 2033. This accelerated growth is primarily driven by the surge in vacation rental activities, digital transformation in the real estate sector, and mounting competition among property owners seeking to optimize occupancy rates and dynamic pricing strategies.

The primary growth factor for the short-term rental pricing software market is the rapid digitization of the hospitality and real estate industries. As the sharing economy matures, property owners and managers are increasingly adopting advanced software solutions to automate pricing, monitor market trends, and respond swiftly to fluctuating demand. The proliferation of online travel agencies (OTAs) and platforms such as Airbnb, Vrbo, and Booking.com has intensified competition, making it critical for stakeholders to leverage sophisticated pricing tools to remain competitive. Additionally, the integration of artificial intelligence and machine learning in pricing software is enabling real-time analytics and predictive modeling, further enhancing the ability of users to optimize revenue and occupancy.

Another significant driver is the increasing awareness among property managers and individual hosts about the tangible benefits of dynamic pricing. Traditional static pricing models are rapidly being replaced by intelligent, automated systems that analyze vast datasets, including local events, seasonality, competitor rates, and market demand. This shift is particularly pronounced in urban and vacation rental markets, where occupancy rates and rental yields are highly sensitive to pricing strategies. The growing number of professional property management firms and the entry of institutional investors into the short-term rental space are also fueling demand for scalable, feature-rich pricing software capable of managing large and diverse property portfolios.

Moreover, the COVID-19 pandemic has catalyzed the adoption of digital tools in the short-term rental sector, as property owners sought to recover lost revenues and adapt to volatile market conditions. The pandemic underscored the importance of agile pricing strategies, as travel restrictions and changing consumer preferences led to unpredictable demand patterns. As a result, there is a heightened focus on leveraging technology to gain actionable insights, automate workflows, and ensure business continuity. The emergence of contactless check-ins, enhanced cleaning protocols, and flexible cancellation policies are further contributing to the demand for integrated pricing and property management solutions.

Dynamic Pricing has emerged as a transformative approach in the short-term rental industry, enabling property owners to adjust rates in real-time based on fluctuating market conditions. This strategy leverages advanced algorithms and data analytics to assess factors such as local events, competitor pricing, and consumer demand, ensuring that rental prices are optimized for maximum revenue. By adopting dynamic pricing, property managers can not only enhance occupancy rates but also respond swiftly to market changes, thereby gaining a competitive edge. The ability to dynamically adjust prices is particularly beneficial in high-demand urban and vacation markets, where rental rates can vary significantly over short periods.

Regionally, North America continues to lead the short-term rental pricing software market, accounting for the largest share in 2024, followed by Europe and Asia Pacific. This dominance is attributed to the high penetration of short-term rentals, advanced digital infrastructure, and a mature ecosystem of property management companies. However, Asia Pacific is expected to witness the fastest growth rate over the forecast period, driven by rising urbanization, a burgeoning middle class, and increasing adoption of digital solutions in emerging economies. Europe remains a significant market, supported by strong tourism activity and progressive regulatory frameworks that encourage innovation in the ren

Snapshot img

Vacation Rental Market Size 2025-2029

The vacation rental market size is valued to increase USD 22 billion, at a CAGR of 4.1% from 2024 to 2029. Growing tourism industry and increasing popularity of short-term vacation rental properties will drive the vacation rental market.

Major Market Trends & Insights

Europe dominated the market and accounted for a 32% growth during the forecast period.
By Management - Managed by owners segment was valued at USD 48.50 billion in 2023
By Method - Offline segment accounted for the largest market revenue share in 2023

Market Size & Forecast

Market Opportunities: USD 68.07 billion
Market Future Opportunities: USD 22.00 billion
CAGR : 4.1%
Europe: Largest market in 2023

Market Summary

The market encompasses the provision of short-term stays in residential properties, including houses, apartments, and homestays. This market is experiencing significant growth due to the expanding tourism industry and the increasing popularity of flexible accommodation options. According to recent data, the vacation rental sector is projected to account for over 20% of the global accommodations market share by 2025. Core technologies, such as instant booking features and digital payment systems, are revolutionizing the vacation rental industry, making it more accessible and convenient for travelers.
However, challenges persist, including the risks associated with fraudulent listings and the need for robust regulatory frameworks to ensure consumer protection. As the market continues to evolve, it presents numerous opportunities for innovation, particularly in the areas of personalized services and sustainable tourism practices.

What will be the Size of the Vacation Rental Market during the forecast period?

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How is the Vacation Rental Market Segmented and what are the key trends of market segmentation?

The vacation rental industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Management

  Managed by owners
  Professionally managed


Method

  Offline
  Online


Type

  Home
  Apartments
  Resort/Condominium
  Others


Geography

  North America

    US
    Canada


  Europe

    France
    Italy
    UK


  APAC

    China
    India
    Japan


  South America

    Brazil


  Rest of World (ROW)

By Management Insights

The managed by owners segment is estimated to witness significant growth during the forecast period.

The markets witness significant trends shaping their operations and growth. Automated check-in and check-out systems streamline the guest experience, reducing manual labor and increasing efficiency. Social media marketing plays a crucial role in attracting and engaging potential renters, with 55% of travelers using social media to plan their trips. Legal compliance requirements are essential for vacation rental businesses, with occupancy rate optimization and access control systems ensuring adherence to regulations. Property valuation methods and smart home technology enhance the value proposition for renters, while energy management systems contribute to cost savings and sustainability. Keyless entry systems and guest review management tools facilitate seamless communication and improve the guest experience.

Customer service automation, cleaning service scheduling, revenue management strategies, and property management software enable owners to optimize their operations and maximize revenue. Rental agreement templates, digital marketing strategies, online booking systems, maintenance request systems, booking calendar software, dynamic pricing models, and channel management platforms are essential tools for vacation rental businesses. Guest experience platforms, yield management techniques, rental income projections, search engine optimization, payment gateway integration, tax calculation software, guest data analytics, customer relationship management, fraud prevention measures, accounting software integration, housekeeping management systems, guest communication tools, pricing optimization algorithms, insurance policy management, security system integration, and performance tracking metrics are all integral components of the evolving the market.

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The Managed by owners segment was valued at USD 48.50 billion in 2019 and showed a gradual increase during the forecast period.

Industry growth is expected to be robust, with 32% of travelers expressing interest in vacation rentals as an alternative to hotels. Additionally, the adoption of technology in vacation rental businesses is projected to increase by 37% in the next five years (Source: Market Research). These trends underscore the import

The statistic displays the distribution of short-term rental dwellings in Italy in 2016, broken down by macro-region. In that year, from around *** thousand short-term rentals in Italy, ** percent of them were in the North-West macro-region. The central part of Italy accounted for ** percent of all the residential units rented temporarily in Italy.

--- DATASET OVERVIEW --- This dataset captures detailed information about each vacation rental property listing, providing insights that help users understand property distribution, characteristics, management styles, and guest preferences across different regions. With extensive global coverage and regular weekly updates, this dataset offers in-depth snapshots of vacation rental supply traits at scale.

The data is sourced directly from major OTA platforms using advanced data collection methodologies that ensure high accuracy and reliability. Each property listing is tracked over time, enabling users to observe changes in supply, amenity offerings, and host practices.

--- KEY DATA ELEMENTS --- Our dataset includes the following core performance metrics for each property: - Property Identifiers: Unique identifiers for each property with OTA-specific IDs - Geographic Information: Location data including neighborhood, city, region, and country - Listing Characteristics: Property type, bedroom count, bathroom count, in-service dates. - Amenity Inventory: Comprehensive list of available amenities, including essential facilities, luxury features, and safety equipment. - Host Information: Host details, host types, superhost status, and portfolio size - Guest Reviews: Review counts, average ratings, detailed category ratings (cleanliness, communication, etc.), and review timestamps - Property Rules: House rules, minimum stay requirements, cancellation policies, and check-in/check-out procedures

--- USE CASES --- Market Research and Competitive Analysis: VR professionals and market analysts can use this dataset to conduct detailed analyses of vacation rental supply across different markets. The data enables identification of property distribution patterns, amenity trends, pricing strategies, and host behaviors. This information provides critical insights for understanding market dynamics, competitive positioning, and emerging trends in the short-term rental sector.

Property Management Optimization: Property managers can leverage this dataset to benchmark their properties against competitors in the same geographic area. By analyzing listing characteristics, amenity offerings and guest reviews of similar properties, managers can identify optimization opportunities for their own portfolio. The dataset helps identify competitive advantages, potential service gaps, and management optimization strategies to improve property performance.

Investment Decision Support: Real estate investors focused on the vacation rental sector can utilize this dataset to identify investment opportunities in specific markets. The property-level data provides insights into high-performing property types, optimal locations, and amenity configurations that drive guest satisfaction and revenue. This information enables data-driven investment decisions based on actual market performance rather than anecdotal evidence.

Academic and Policy Research: Researchers studying the impact of short-term rentals on housing markets, urban development, and tourism trends can use this dataset to conduct quantitative analyses. The comprehensive data supports research on property distribution patterns and the relationship between short-term rentals and housing affordability in different markets.

Travel Industry Analysis: Travel industry analysts can leverage this dataset to understand accommodation trends, property traits, and supply and demand across different destinations. This information provides context for broader tourism analysis and helps identify connections between vacation rental supply and destination popularity.

--- ADDITIONAL DATASET INFORMATION --- Delivery Details: • Delivery Frequency: weekly | monthly | quarterly | annually • Delivery Method: scheduled file loads • File Formats: csv | parquet • Large File Format: partitioned parquet • Delivery Channels: Google Cloud | Amazon S3 | Azure Blob • Data Refreshes: weekly

Dataset Options: • Coverage: Global (most countries) • Historic Data: N/A • Future Looking Data: N/A • Point-in-Time: N/A • Aggregation and Filtering Options: • Area/Market • Time Scales (weekly, monthly) • Listing Source • Property Characteristics (property types, bedroom counts, amenities, etc.) • Management Practices (professionally managed, by owner)

Contact us to learn about all options.

--- DATA QUALITY AND PROCESSING --- Our data collection and processing methodology ensures high-quality data with comprehensive coverage of the vacation rental market. Regular quality assurance processes verify data accuracy, completeness, and consistency.

The dataset undergoes continuous enhancement through advanced data enrichment techniques, including property categorization, geographic normalization, and time series alignment. This processing ensures that users receive clean, structured data ready for immediate analysis without extensive preprocess...

In 2025, Airbnbs in Queenstown had the highest average occupancy rates across the New Zealand cities and regions represented, with an average occupancy of around ** percent. Airbnbs in the Christchurch and Otago areas had the next highest occupancy rates that year.

This dataset has been published by the Commissioner of Revenue of the City of Virginia Beach and data.vbgov.com. The mission of data.vbgov.com is to provide timely and accurate City information to increase government transparency and access to useful and well organized data by the general public, non-governmental organizations, and City of Virginia Beach employees.

Point of Contact

Commissioner of the Revenue

Crystal Marcus, Deputy Commissioner for Business Revenue

757-385-1375

cmarcus@vbgov.com

Distribution

Distribution liability: By using data made available through this site, the user agrees to all the conditions started in the following paragraphs, as well as, the terms and conditions described in the “Terms of Use” on the “About this Site” page.

The City of Virginia Beach makes no claims as to the completeness, accuracy, timeliness, or content of any data contained in this application; makes any representation of any kind, including, but not limited to, warranty of the accuracy or fitness for a particular use; nor are any such warranties to be implied or inferred with respect to the information or data furnished herein. The data is subject to change as modifications and updates are complete. It is understood that the information contained in the site is being used at one’s own risk. Applications using data supplied by this site must include the following disclaimers on their sites:

“The data made available here has been modified for use from its original source, which is the City of Virginia Beach. Neither the City of Virginia Beach nor the Office of the Chief Information Officer (CIO) makes any claims as to the completeness, timeliness, accuracy or content of any data contained in this application; makes any representation of any kind, including, but not limited to, warranty of the accuracy or fitness for a particular use; nor are any such warranties to be implied or inferred with respect to the information or data furnished herein. The data is subject to change as modifications and updates are complete. It is understood that the information contained in the web feed is being used at one’s own risk.” As found in the “Terms of Use” on the “About this Site” page.

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2405 Courthouse Dr.

Virginia Beach, VA 23456

Entity

< Business Licenses (Public STR Report)>

Attributes

Column: Owner Name

Description: This is the name of the legal owner of the business.

Column: Business Address

Description: This is the physical location of the business.

Column: Telephone

Column: Mailing Address: Street

Description: This is the mailing address for the business.

Column: Mailing Address: City State Zipcode

Description: This is the mailing address: City, State and Zip code for the business.

Column: Email Address

Description: The email address of the business

Frequency of dataset update

Monthly

Provided by

Metadata provided by

According to ** percent of Latin Americans surveyed in 2021, safety and cleanliness protocols were better at hotels than at short-term rentals. However, ** percent of interviewees also thought there was no difference between those two types of travel accommodation regarding that topic.

Short-term rentals are a type of lodging sometimes called vacation rentals. A house, condo, or apartment (or a part of one) that is rented for a fee for fewer than 30 consecutive nights is a short-term rental. Short-term rental operators are required to obtain an operator license & register each rental unit on that license. This dataset lists all Short-Term Rental operator licenses & their associated units. To learn more about short-term rental regulations in Seattle, please visit: https://www.seattle.gov/business-regulations/short-term-rentals