Small and medium-sized businesses in Oceania are more likely to receive online orders than in other parts of the world. In New Zealand, over ** percent of small enterprises (ten to ** employees) sold their goods or services via the internet as of 2022. The adoption of e-commerce as a sales channel by small businesses was lowest in Luxembourg, at less than ** percent in 2023.

Small enterprises of 10 to 49 employees are slightly less likely to engage in e-commerce than medium-sized businesses (50 to 249 employees) in the European Union. In 2023, the share of small companies selling via a website or app stood at 21 percent, nearly 10 percentage points lower than midsize firms.

Graph and download economic data for E-Commerce Retail Sales as a Percent of Total Sales (ECOMPCTSA) from Q4 1999 to Q1 2025 about e-commerce, retail trade, percent, sales, retail, and USA.

The small business eCommerce software market is experiencing robust growth, driven by the increasing adoption of online sales channels by small and medium-sized enterprises (SMEs). The market, estimated at $15 billion in 2025, is projected to exhibit a Compound Annual Growth Rate (CAGR) of 15% from 2025 to 2033, reaching approximately $45 billion by 2033. This expansion is fueled by several key factors: the rising prevalence of smartphones and internet penetration, enabling easier access to online marketplaces; the growing demand for user-friendly and cost-effective eCommerce solutions tailored to the needs of small businesses; and the increasing need for businesses to expand their reach beyond geographical limitations. Furthermore, the integration of advanced technologies such as AI-powered marketing tools and improved payment gateways within these software solutions is enhancing efficiency and attracting more users. The cloud-based segment is expected to dominate, offering scalability and accessibility benefits over on-premise solutions. North America and Europe currently hold the largest market share, but the Asia-Pacific region is poised for significant growth due to a burgeoning SME sector and increasing digital literacy. However, the market faces challenges such as the high initial investment costs for some software solutions, the complexity of integrating various eCommerce platforms, and the ongoing need for businesses to adapt to evolving technological advancements and changing consumer preferences. Competition among numerous players, including both established and emerging companies, also presents a dynamic landscape. Despite these hurdles, the long-term outlook for the small business eCommerce software market remains positive, driven by sustained technological innovation, expanding digitalization, and the increasing reliance of small businesses on eCommerce for revenue generation and growth. The diverse range of software applications, from basic online store builders to sophisticated enterprise resource planning (ERP) systems integrated with eCommerce functionality, caters to the varying needs of different SMEs, further stimulating market expansion.

Compared to before COVID-19, sales achieved through online channels increased among small and medium business-to-business companies. According to a study, in the UK, small and medium businesses (SMB) selling products and services to other companies generated ** percent of their revenue through e-commerce before the coronavirus, while the share rose to ** percent during the pandemic. Nevertheless, in the United States, the e-commerce share of revenue reported by small- and middle-sized firms was significantly lower than the average values shown by all the surveyed B2B sellers.

Revolutionize Customer Engagement with Our Comprehensive Ecommerce Data

Our Ecommerce Data is designed to elevate your customer engagement strategies, providing you with unparalleled insights and precision targeting capabilities. With over 61 million global contacts, this dataset goes beyond conventional data, offering a unique blend of shopping cart links, business emails, phone numbers, and LinkedIn profiles. This comprehensive approach ensures that your marketing strategies are not just effective but also highly personalized, enabling you to connect with your audience on a deeper level.

What Makes Our Ecommerce Data Stand Out?

• Unique Features for Enhanced Targeting
  Our Ecommerce Data is distinguished by its depth and precision. Unlike many other datasets, it includes shopping cart links—a rare and valuable feature that provides you with direct insights into consumer behavior and purchasing intent. This information allows you to tailor your marketing efforts with unprecedented accuracy. Additionally, the integration of business emails, phone numbers, and LinkedIn profiles adds multiple layers to traditional contact data, enriching your understanding of clients and enabling more personalized engagement.

• Robust and Reliable Data Sourcing
  We pride ourselves on our dual-sourcing strategy that ensures the highest levels of data accuracy and relevance:

  • Real-Time Information from 10 Active Publication Sites: Our databases are continuously updated with the latest information, sourced from ten active publication sites that provide real-time data.
  • Dedicated Contact Discovery Team: Complementing our automated sources, our dedicated Contact Discovery Team conducts thorough research and investigations, ensuring that every piece of data is accurate and reliable. This two-pronged approach guarantees that our Ecommerce Data is both up-to-date and relevant, providing you with a solid foundation for your business strategies.

  Primary Use Cases Across Industries

Our Ecommerce Data is versatile and can be leveraged across various industries for multiple applications: - Precision Targeting in Marketing: Create personalized marketing campaigns based on detailed shopping cart activities, ensuring that your outreach resonates with individual customer preferences. - Sales Enrichment: Sales teams can benefit from enriched client profiles that include comprehensive contact information, enabling them to connect with key decision-makers more effectively. - Market Research and Analytics: Research and analytics departments can use this data for in-depth market studies and trend analyses, gaining valuable insights into consumer behavior and market dynamics.

Global Coverage for Comprehensive Engagement

Our Ecommerce Data spans across the globe, providing you with extensive reach and the ability to engage with customers in diverse regions: - North America: United States, Canada, Mexico - Europe: United Kingdom, Germany, France, Italy, Spain, Netherlands, Sweden, and more - Asia: China, Japan, India, South Korea, Singapore, Malaysia, and more - South America: Brazil, Argentina, Chile, Colombia, and more - Africa: South Africa, Nigeria, Kenya, Egypt, and more - Australia and Oceania: Australia, New Zealand - Middle East: United Arab Emirates, Saudi Arabia, Israel, Qatar, and more

Comprehensive Employee and Revenue Size Information

Our dataset also includes detailed information on: - Employee Size: Whether you’re targeting small businesses or large corporations, our data covers all employee sizes, from startups to global enterprises. - Revenue Size: Gain insights into companies across various revenue brackets, enabling you to segment the market more effectively and target your efforts where they will have the most impact.

Seamless Integration into Broader Data Offerings

Our Ecommerce Data is not just a standalone product; it is a critical piece of our broader data ecosystem. It seamlessly integrates with our comprehensive suite of business and consumer datasets, offering you a holistic approach to data-driven decision-making: - Tailored Packages: Choose customized data packages that meet your specific business needs, combining Ecommerce Data with other relevant datasets for a complete view of your market. - Holistic Insights: Whether you are looking for industry-specific details or a broader market overview, our integrated data solutions provide you with the insights necessary to stay ahead of the competition and make informed business decisions.

Elevate Your Business Decisions with Our Ecommerce Data

In essence, our Ecommerce Data is more than just a collection of contacts—it’s a strategic tool designed to give you a competitive edge in understanding and engaging your target audience. By leveraging the power of this comprehensive dataset, you can elevate your business decisions, enhance customer interactions, and navigate the digital landscape with confi...

Success.ai delivers unparalleled access to Retail Store Data for Asia’s retail and e-commerce sectors, encompassing subcategories such as ecommerce data, ecommerce merchant data, ecommerce market data, and company data. Whether you’re targeting emerging markets or established players, our solutions provide the tools to connect with decision-makers, analyze market trends, and drive strategic growth. With continuously updated datasets and AI-validated accuracy, Success.ai ensures your data is always relevant and reliable.

Key Features of Success.ai's Retail Store Data for Retail & E-commerce in Asia:

Extensive Business Profiles: Access detailed profiles for 70M+ companies across Asia’s retail and e-commerce sectors. Profiles include firmographic data, revenue insights, employee counts, and operational scope.

Ecommerce Data: Gain insights into online marketplaces, customer demographics, and digital transaction patterns to refine your strategies.

Ecommerce Merchant Data: Understand vendor performance, supply chain metrics, and operational details to optimize partnerships.

Ecommerce Market Data: Analyze purchasing trends, regional preferences, and market demands to identify growth opportunities.

Contact Data for Decision-Makers: Reach key stakeholders, such as CEOs, marketing executives, and procurement managers. Verified contact details include work emails, phone numbers, and business addresses.

Real-Time Accuracy: AI-powered validation ensures a 99% accuracy rate, keeping your outreach efforts efficient and impactful.

Compliance and Ethics: All data is ethically sourced and fully compliant with GDPR and other regional data protection regulations.

Why Choose Success.ai for Retail Store Data?

Best Price Guarantee: We deliver industry-leading value with the most competitive pricing for comprehensive retail store data.

Customizable Solutions: Tailor your data to meet specific needs, such as targeting particular regions, industries, or company sizes.

Scalable Access: Our data solutions are built to grow with your business, supporting small startups to large-scale enterprises.

Seamless Integration: Effortlessly incorporate our data into your existing CRM, marketing, or analytics platforms.

Comprehensive Use Cases for Retail Store Data:

1. Market Entry and Expansion:

Identify potential partners, distributors, and clients to expand your footprint in Asia’s dynamic retail and e-commerce markets. Use detailed profiles to assess market opportunities and risks.

1. Personalized Marketing Campaigns:

Leverage ecommerce data and consumer insights to craft highly targeted campaigns. Connect directly with decision-makers for precise and effective communication.

1. Competitive Benchmarking:

Analyze competitors’ operations, market positioning, and consumer strategies to refine your business plans and gain a competitive edge.

1. Supplier and Vendor Selection:

Evaluate potential suppliers or vendors using ecommerce merchant data, including financial health, operational details, and contact data.

1. Customer Engagement and Retention:

Enhance customer loyalty programs and retention strategies by leveraging ecommerce market data and purchasing trends.

APIs to Amplify Your Results:

Enrichment API: Keep your CRM and analytics platforms up-to-date with real-time data enrichment, ensuring accurate and actionable company profiles.

Lead Generation API: Maximize your outreach with verified contact data for retail and e-commerce decision-makers. Ideal for driving targeted marketing and sales efforts.

Tailored Solutions for Industry Professionals:

Retailers: Expand your supply chain, identify new markets, and connect with key partners in the e-commerce ecosystem.

E-commerce Platforms: Optimize your vendor and partner selection with verified profiles and operational insights.

Marketing Agencies: Deliver highly personalized campaigns by leveraging detailed consumer data and decision-maker contacts.

Consultants: Provide data-driven recommendations to clients with access to comprehensive company data and market trends.

What Sets Success.ai Apart?

70M+ Business Profiles: Access an extensive and detailed database of companies across Asia’s retail and e-commerce sectors.

Global Compliance: All data is sourced ethically and adheres to international data privacy standards, including GDPR.

Real-Time Updates: Ensure your data remains accurate and relevant with our continuously updated datasets.

Dedicated Support: Our team of experts is available to help you maximize the value of our data solutions.

Empower Your Business with Success.ai:

Success.ai’s Retail Store Data for the retail and e-commerce sectors in Asia provides the insights and connections needed to thrive in this competitive market. Whether you’re entering a new region, launching a targeted campaign, or analyzing market trends, our data solutions ensure measurable success.

...

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Business To Business (B2B) E-Commerce Market Size 2024-2028

The business to business (b2b) e-commerce market size is forecast to increase by USD 11158.3 billion, at a CAGR of 15.2% between 2023 and 2028.

The Business-to-Business (B2B) E-commerce market is experiencing significant growth, particularly in developing countries where adoption is on the rise. This trend is driven by the increasing digitization of business processes and the convenience and efficiency gains offered by online platforms. Another key driver is the strategic collaboration among companies, who are recognizing the benefits of partnerships in expanding their reach and enhancing their offerings. However, this market is not without challenges. Data and cybersecurity concerns are becoming increasingly prevalent, as companies grapple with the complexities of securing sensitive business information in the digital realm.
These challenges necessitate robust security measures and strategic planning to mitigate risks and maintain trust with business partners. Companies seeking to capitalize on the opportunities presented by the B2B E-commerce market must navigate these challenges effectively, while also staying abreast of the latest trends and collaborative opportunities.

What will be the Size of the Business To Business (B2B) E-Commerce Market during the forecast period?

Explore in-depth regional segment analysis with market size data - historical 2018-2022 and forecasts 2024-2028 - in the full report.
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In the dynamic and ever-evolving business-to-business (B2B) e-commerce market, various entities interplay to facilitate seamless transactions and optimize operations. Channel management and supplier relationship management are crucial for effective procurement processes, ensuring a steady supply chain. Optimization of inventory management systems and demand planning enable businesses to maintain an adequate stock level, reducing the risk of stockouts or overstocking. Business intelligence and data analytics provide valuable insights, enabling sales forecasting and pricing strategies. E-commerce platforms serve as the backbone, integrating order management systems, payment terms, and invoice processing. Technical support and contract negotiation are essential for maintaining strong business relationships and resolving any disputes.

Fraud prevention measures, such as data encryption and compliance regulations, protect businesses from potential threats. Marketing automation and discounting strategies help attract and retain customers, while branding strategies and reputation management ensure a strong market presence. International trade and import/export procedures necessitate a deep understanding of various tax regulations and customs regulations. Sales automation and affiliate marketing expand reach and streamline operations, while predictive analytics and return management optimize customer service and account receivables. Warehouse management, shipping logistics, and negotiation tactics ensure efficient order fulfillment and risk management. Quality control and product returns maintain customer satisfaction, while company onboarding and supply chain finance facilitate smooth supplier relationships.

Email marketing, digital marketing, content marketing, and social media marketing are essential for lead generation and customer engagement. Legal frameworks and contract management ensure a solid foundation for business operations. In this continuously unfolding market, entities such as payment gateways, lead generation, and compliance regulations are integral components, shaping the B2B e-commerce landscape.

How is this Business To Business (B2B) E-Commerce Industry segmented?

The business to business (b2b) e-commerce industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.

Application

  Home and kitchen
  Beauty and personal care
  Consumer electronics
  Clothing and others


Business Segment

  Small and medium enterprises
  Large enterprises


Type

  Buyer-oriented
  Seller-oriented
  Intermediary-oriented


Geography

  North America

    US
    Canada


  Europe

    France
    Germany
    Italy
    UK


  Middle East and Africa

    Egypt
    KSA
    Oman
    UAE


  APAC

    China
    India
    Japan


  South America

    Argentina
    Brazil


  Rest of World (ROW)

By Application Insights

The home and kitchen segment is estimated to witness significant growth during the forecast period.

The Business-to-Business (B2B) e-commerce market in the US has experienced significant growth, driven by various factors. Security protocols and order management systems ensure seamless transactions, while technical support facilitates smooth operations.

According to Cognitive Market Research, the global e-commerce software market size will be USD 7351.5 million in 2024. It will expand at a compound annual growth rate (CAGR) of 16.20% from 2024 to 2031.

North America held the major market share for more than 40% of the global revenue with a market size of USD 2940.60 million in 2024 and will grow at a compound annual growth rate (CAGR) of 14.4% from 2024 to 2031.
Europe accounted for a market share of over 30% of the global revenue with a market size of USD 2205.45 million.
Asia Pacific held a market share of around 23% of the global revenue with a market size of USD 1690.85 million in 2024 and will grow at a compound annual growth rate (CAGR) of 18.2% from 2024 to 2031.
Latin America had a market share of more than 5% of the global revenue with a market size of USD 367.58 million in 2024 and will grow at a compound annual growth rate (CAGR) of 15.6% from 2024 to 2031.
Middle East and Africa had a market share of around 2% of the global revenue and was estimated at a market size of USD 147.03 million in 2024 and will grow at a compound annual growth rate (CAGR) of 15.9% from 2024 to 2031.
The end-to-end platform category is the fastest growing segment of the e-commerce software industry

Market Dynamics of E-commerce Software Market

Key Drivers for E-commerce Software Market

Advancements in Cloud Computing and Saas Solutions Propel Market Growth

Advancements in cloud computing and SaaS (Software as a Service) solutions are significantly propelling the growth of the e-commerce software market. These technologies enable businesses to offer scalable, flexible, and cost-effective solutions that meet the diverse needs of online retailers. Cloud-based platforms provide businesses with the ability to manage large volumes of data, enhance security, and ensure system reliability without heavy upfront investments. SaaS solutions allow for easier software deployment, faster updates, and the ability to integrate with other business systems seamlessly. As a result, e-commerce companies can improve operational efficiency, reduce costs, and offer better customer experiences, which drives continued demand and market expansion. For instance, Relevant Industrial announced the launch of its state-of-the-art e-commerce platform in July 2024, designed to transform the industrial purchasing experience. The platform provided customers with a seamless, efficient, and user-friendly way to purchase industrial equipment and custom-engineered solutions.

Rising Preference For Subscription-Based E-Commerce Models Drives Market Growth

The rising preference for subscription-based e-commerce models is significantly driving the growth of the e-commerce software market. Consumers increasingly favour subscription services for their convenience, personalized experiences, and cost savings. This shift is prompting businesses to adopt advanced e-commerce platforms that can efficiently manage recurring billing, subscriptions, and customer data. Software solutions are evolving to integrate subscription management features, automate renewals, and offer flexible pricing models. As subscription-based models gain popularity across various industries, including media, fitness, and retail, the demand for specialized e-commerce software continues to rise. This trend is expected to accelerate further the growth of the global e-commerce software market in the coming years.

Restraint Factor for the E-commerce Software Market

Difficulty in Maintaining Cybersecurity and Preventing Data Breaches Hampers Market Growth

Difficulty in maintaining cybersecurity and preventing data breaches significantly hampers the growth of the e-commerce software market. As online transactions and customer data become increasingly vulnerable to cyber threats, businesses face rising concerns over data protection, security breaches, and compliance with privacy regulations. The financial and reputational costs associated with data breaches often discourage new businesses from adopting e-commerce platforms, especially in regions where cybersecurity infrastructure is weak. Additionally, the constant evolution of cyber threats necessitates ongoing investment in advanced security measures, which can be a barrier for small and medium-sized enterprises. These challenges impede the widespread acceptance of e-commerce software and slow market expansion.

High Co...

The global eCommerce tools market for small businesses is expanding rapidly. In 2025, the market size was valued at XXX million USD, with a projected CAGR of XX% during the forecast period of 2025-2033. The surge in online shopping and the increasing number of small businesses seeking online presence are driving the market growth. Moreover, the proliferation of mobile commerce and the availability of affordable eCommerce tools are further fueling the demand. The eCommerce tools for small businesses market is highly fragmented with numerous players offering a wide range of solutions. Some of the key trends include the rise of headless commerce, the adoption of artificial intelligence (AI) and machine learning (ML) to enhance customer experiences, and the growing importance of data analytics for optimizing online operations. The market is also influenced by regional variations, with North America and Europe dominating the market, followed by Asia Pacific and the Middle East & Africa.

Poland - Share of enterprises' turnover on e-commerce: Small enterprises (10-49 persons employed), without financial sector was 16.80% in December of 2022, according to the EUROSTAT. Trading Economics provides the current actual value, an historical data chart and related indicators for Poland - Share of enterprises' turnover on e-commerce: Small enterprises (10-49 persons employed), without financial sector - last updated from the EUROSTAT on August of 2025. Historically, Poland - Share of enterprises' turnover on e-commerce: Small enterprises (10-49 persons employed), without financial sector reached a record high of 17.70% in December of 2021 and a record low of 2.00% in December of 2010.

China E-commerce: Number of Register: Small and Medium Enterprise data was reported at 20.500 Unit mn in Dec 2014. This records an increase from the previous number of 19.500 Unit mn for Jun 2014. China E-commerce: Number of Register: Small and Medium Enterprise data is updated quarterly, averaging 16.250 Unit mn from Dec 2007 (Median) to Dec 2014, with 12 observations. The data reached an all-time high of 20.500 Unit mn in Dec 2014 and a record low of 8.100 Unit mn in Dec 2007. China E-commerce: Number of Register: Small and Medium Enterprise data remains active status in CEIC and is reported by China e-business Research Center. The data is categorized under China Premium Database’s Information and Communication Sector – Table CN.ICG: E-commerce: Number of Register.

E-commerce Software Market Outlook

According to our latest research, the global E-commerce Software market size reached USD 8.9 billion in 2024, reflecting the robust digital transformation across retail and other industries. The market is projected to grow at a CAGR of 14.2% during the forecast period, reaching an estimated USD 25.1 billion by 2033. The primary growth factor driving this surge is the accelerated adoption of digital commerce platforms by businesses of all sizes, fueled by evolving consumer preferences and the need for seamless online shopping experiences.

One of the most significant growth drivers for the E-commerce Software market is the exponential rise in online retail activity worldwide. As consumer behavior shifts towards digital-first purchasing, retailers and brands are investing heavily in advanced e-commerce solutions to enhance customer engagement, streamline operations, and provide personalized shopping experiences. The proliferation of smartphones and high-speed internet connectivity has further enabled consumers to shop online with greater convenience, compelling businesses to adopt scalable and feature-rich e-commerce platforms. Additionally, the integration of artificial intelligence, machine learning, and data analytics into these platforms allows for smarter inventory management, targeted marketing, and dynamic pricing strategies, which collectively boost sales and customer satisfaction.

Another critical factor fueling the growth of the E-commerce Software market is the increasing demand for omnichannel commerce solutions. Modern consumers expect a seamless shopping journey across multiple touchpoints, including web, mobile, social media, and physical stores. E-commerce software providers are responding by developing solutions that unify inventory, order management, and customer data, enabling businesses to deliver consistent experiences regardless of the channel. This trend is particularly prominent among large enterprises and established retailers seeking to maintain competitiveness in a rapidly evolving digital landscape. Furthermore, the COVID-19 pandemic has accelerated digital adoption, with many small and medium enterprises (SMEs) embracing e-commerce platforms to survive and thrive amid shifting market dynamics.

The evolution of payment technologies and logistics infrastructure is also playing a pivotal role in expanding the E-commerce Software market. Secure and flexible payment processing solutions, coupled with advanced order fulfillment and last-mile delivery capabilities, are critical components of modern e-commerce ecosystems. Vendors are increasingly offering integrated solutions that address these needs, helping businesses reduce cart abandonment rates and improve customer loyalty. Moreover, regulatory advancements and supportive government initiatives aimed at promoting digital commerce are further catalyzing market growth, especially in emerging economies where e-commerce penetration is still on the rise.

Regionally, Asia Pacific is emerging as the fastest-growing market for E-commerce Software, driven by the rapid expansion of online retail in countries such as China, India, and Southeast Asia. North America remains a dominant market, owing to the high concentration of established e-commerce players and early adoption of advanced technologies. Europe is witnessing steady growth, supported by strong digital infrastructure and increasing cross-border e-commerce activities. Meanwhile, Latin America and the Middle East & Africa are experiencing rising adoption rates, propelled by improving internet access and a growing base of digital-savvy consumers. This diverse regional landscape underscores the global momentum of the E-commerce Software market.

Deployment Type Analysis

The E-commerce Software market is segmented by deployment type into Cloud-Based and On-Premises solutions, each offering distinct advantages to businesses. Cloud-based e-commerce platforms have gained

Czech Republic - Share of enterprises' turnover on e-commerce: Small enterprises (10-49 persons employed), without financial sector was 29.90% in December of 2022, according to the EUROSTAT. Trading Economics provides the current actual value, an historical data chart and related indicators for Czech Republic - Share of enterprises' turnover on e-commerce: Small enterprises (10-49 persons employed), without financial sector - last updated from the EUROSTAT on July of 2025. Historically, Czech Republic - Share of enterprises' turnover on e-commerce: Small enterprises (10-49 persons employed), without financial sector reached a record high of 31.70% in December of 2019 and a record low of 8.00% in December of 2010.

According to Cognitive Market Research, the global cross-border e-commerce market size is USD 791542.2 million in 2024 and will expand at a compound annual growth rate (CAGR) of 30.50% from 2024 to 2031.

North America held the major market of more than 40%of the global revenue with a market size of USD 316616.88million in 2024 and will grow at a compound annual growth rate (CAGR) of 28.7%from 2024 to 2031.
Europe accounted for a share of over 30% of the global market size of USD 237462.66million.
Asia Pacific held the market of around 23% of the global revenue with a market size of USD 182054.71million in 2024 and will grow at a compound annual growth rate (CAGR) of 32.5%from 2024 to 2031.
Latin America's market will have more than 5% of the global revenue with a market size of USD 39577.11million in 2024 and will grow at a compound annual growth rate (CAGR) of 29.9%from 2024 to 2031.
Middle East and Africa are the major markets of around 2% of the global revenue with a market size of USD 15830.84 million in 2024 and will grow at a compound annual growth rate (CAGR) of 30.2%from 2024 to 2031.
The Credit/Debit Cards held the highest Cross border E commerce market revenue share in 2024.

Key Drivers of Cross border E commerce Market

Increasing Internet Penetration and Smartphone Adoption to Increase the Demand Globally

One of the key drivers in the cross-border e-commerce market is the increasing internet penetration and smartphone adoption worldwide. As more people gain access to the internet and smartphones, the potential customer base for online shopping expands, leading to a surge in cross-border e-commerce activities. The convenience of shopping online from international retailers, coupled with the availability of a wide range of products and competitive prices, has fueled the growth of cross-border e-commerce. Moreover, the ease of payment through digital wallets and online payment platforms has further facilitated cross-border transactions. This trend is expected to continue as internet infrastructure improves and smartphone technology becomes more affordable, driving the growth of cross-border e-commerce.

Growing Preference for Global Brands and Product Variety to Propel Market Growth

Another key driver in the cross-border e-commerce market is the growing preference among consumers for global brands and a wider variety of products. Cross-border e-commerce allows consumers to access products that may not be available in their local markets, giving them access to a broader selection of goods from around the world. This has led to an increase in demand for international brands and niche products that cater to specific interests and preferences. Additionally, cross-border e-commerce offers consumers the opportunity to compare prices and quality across different markets, empowering them to make informed purchasing decisions. As a result, retailers are increasingly focusing on expanding their product offerings and improving the shopping experience for cross-border shoppers, driving the growth of cross-border e-commerce.

Restraint Factors Of Cross border E commerce Market

Complex Regulatory Environment to Limit the Sales

One of the key restraints in the cross-border e-commerce market is the complex regulatory environment governing international trade and e-commerce. Different countries have varying regulations and policies regarding taxes, customs duties, import/export restrictions, and consumer protection laws, which can create barriers for cross-border e-commerce businesses. Adhering to these regulations can be challenging for e-commerce companies, especially smaller businesses that may not have the resources to navigate the complexities of international trade laws. This can result in delays, additional costs, and legal issues, limiting the growth of cross-border e-commerce.

Logistics Challenges and High International Shipping Costs

A major restraint in the cross-border e-commerce market is the inefficiency and high cost of international logistics. Delivering products across borders involves dealing with multiple carriers, customs delays, varying delivery standards, and return complications—all of which increase the total shipping time and expense. For consumers, this often translates into higher prices and uncertainty around delivery timelines, which can discourage repeat purchases. For sellers...

Small Business Market size was valued at USD 1901 Billion in 2023 and is projected to reach USD 3305 Billion by 2031, growing at a CAGR of 8.6% during the forecast period 2024-2031.

Global Small Business Market Drivers

The market drivers for the Small Business Market can be influenced by various factors. These may include:

Digital Transformation: Small businesses are increasingly adopting digital tools and technologies to streamline operations, enhance customer engagement, and gain a competitive edge. Cloud computing, e-commerce platforms, CRM systems, and digital marketing are among the key technologies that small businesses are leveraging to scale and improve efficiency. This digital shift has been accelerated by the COVID-19 pandemic, which underscored the necessity of having an online presence and digital infrastructure. Access to Capital: Small business financing is becoming more accessible, with the rise of alternative lending platforms, microloans, and crowdfunding. Traditional banks are also adapting by offering more flexible loan products tailored to small businesses. Government initiatives and grants aimed at stimulating economic recovery post-pandemic have provided additional sources of funds, empowering small business growth and expansion. Remote Work and Flexibility: The trend toward remote work has opened new possibilities for small businesses to tap into talent pools beyond their geographic confines. This flexibility not only helps in cutting operational costs related to office space but also attracts a diverse workforce. Hybrid and remote working models have forced small businesses to adopt agile practices and invest in collaboration tools and cybersecurity measures. Consumer Preference for Local and Niche Products: There is a growing consumer trend favoring local, unique, and ethically sourced products. Small businesses have capitalized on this by offering personalized and authentic customer experiences that big corporations can’t easily replicate. Emphasizing local origins and sustainability often resonates well, driving customer loyalty and repeat business. Regulatory Changes: Changes in regulatory landscapes, including tax reforms, labor laws, and trade policies, can significantly impact small businesses. For instance, the recent shifts towards more favorable tax regulations for small and medium enterprises (SMEs) can ease financial burdens and encourage entrepreneurship. Compliance with new standards also drives innovation as small businesses adapt and optimize their operations. Technological Integration and Automation: The integration of AI and automation in small business operations is on the rise. These technologies help in optimizing supply chains, enhancing customer service with chatbots, and driving data-driven decision-making processes. Automation tools that manage inventory, customer relationships, and financial transactions reduce manual workloads and improve efficiency. Economic Recovery and Consumer Spending: The post-pandemic economic recovery has generally boosted consumer confidence and spending, which in turn benefits small businesses. Government stimulus packages and economic incentives have further stimulated spending and investment in the SME sector, leading to growth opportunities and market expansion. E-commerce Growth: The massive shift towards online shopping has opened up new sales channels for small businesses. E-commerce platforms like Shopify, Etsy, and Amazon make it easier for small businesses to reach a global audience. Additionally, advancements in payment gateways, logistics, and delivery services support small businesses in managing and fulfilling online orders seamlessly. Business Support Ecosystems: There is an expanding ecosystem of incubators, accelerators, mentoring programs, and business networks that offer crucial support to small businesses. These platforms provide funding, advocacy, mentorship, and educational resources, creating a robust support system that helps small businesses thrive and scale. Sustainability and Green Practices: Growing awareness and concern for the environment have led small businesses to adopt sustainable and eco-friendly practices. Whether it’s reducing carbon footprints, utilizing renewable energy, or offering green products and services, these practices appeal to environmentally conscious consumers and can lead to cost savings and enhanced brand reputation.

Up to 16 percent of medium-sized businesses in the European Union (EU) made B2B and B2G e-commerce sales via a website in 2023. Among small enterprises, only 12 percent engaged in such types of online sales via a website. The adoption rate has increased significantly for both small and midsize companies since 2014.

Estonia - Share of enterprises' turnover on e-commerce: Small enterprises (10-49 persons employed), without financial sector was 15.80% in December of 2022, according to the EUROSTAT. Trading Economics provides the current actual value, an historical data chart and related indicators for Estonia - Share of enterprises' turnover on e-commerce: Small enterprises (10-49 persons employed), without financial sector - last updated from the EUROSTAT on August of 2025. Historically, Estonia - Share of enterprises' turnover on e-commerce: Small enterprises (10-49 persons employed), without financial sector reached a record high of 16.40% in December of 2017 and a record low of 8.00% in December of 2010.

In 2022, the share of small and midsize enterprises (SMEs) prioritizing going digital in the United States is greatest in the service industry, as ** percent of survey respondents in that field said they are focusing on e-commerce and digital services. With that being said, the manufacturing, transportation, trade, and warehousing industry is following close behind, as ** percent of respondents in the field said they are prioritizing e-commerce and digital services.

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Digital Commerce Software Market Size 2024-2028

The digital commerce software market size is forecast to increase by USD 4.82 billion at a CAGR of 10.03% between 2023 and 2028.

The market is experiencing significant growth due to the expanding e-commerce industry. Social media's increasing role in online sales is another key trend, as businesses leverage these platforms to reach larger customer bases. Data privacy and security concerns, however, pose challenges for market growth. As more consumers shop online, ensuring their personal information is protected becomes a top priority for businesses. Market growth is further fueled by advancements in technology, such as AI and machine learning, which enhance the customer experience and streamline operations. The market is expected to continue its growth trajectory, with these trends and challenges shaping its future development.

What will be the Size of the Digital Commerce Software Market During the Forecast Period?

Request Free SampleThe market is experiencing robust growth, driven by the increasing prevalence of online shopping and the proliferation of e-commerce platforms. With the widespread adoption of high-speed internet and the growing number of mobile users, m-commerce, or mobile commerce, has become a significant segment of the e-commerce industry. Smartphones have emerged as the preferred device for online shopping, particularly in sectors such as electronics, healthcare, and retail. Cloud-based deployment models have gained traction due to their flexibility and cost-effectiveness, enabling small and medium-sized businesses to establish an online presence. Manual processing errors are being replaced by advanced AI technologies, enhancing efficiency and accuracy.The e-commerce business landscape is diverse, encompassing e-commerce website builders, hosting services, and payment gateways. Big data analytics and AI are transforming the industry by providing valuable insights into consumer behavior and market trends. The automotive sector is also embracing e-commerce, with online platforms offering vehicle sales, servicing, and financing. The internet penetration rate continues to increase, fueling the growth of the e-commerce industry and creating new opportunities for businesses.

How is this Digital Commerce Software Industry segmented and which is the largest segment?

The digital commerce software industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2024-2028, as well as historical data from 2018-2022 for the following segments. DeploymentOn-premisesCloudGeographyNorth AmericaUSAPACChinaJapanEuropeGermanyUKSouth AmericaMiddle East and Africa

By Deployment Insights

The on-premises segment is estimated to witness significant growth during the forecast period.

Digital commerce software enables businesses to establish an online presence and facilitate transactions through e-commerce platforms, mobile commerce (m-commerce), and online marketplaces. The market encompasses various sectors, including electronics, healthcare, automotive, and retail. High-speed internet and smartphones have fueled the growth of this industry, with increasing internet penetration rates and mobile users. E-commerce software caters to both B2B and B2C businesses, offering cloud-based deployment and omni-channel strategies. On-premises digital commerce software is installed on a business's native IT infrastructure, providing physical control over the system. However, integration with existing business management software like ERP can pose challenges, such as duplicate data entries, interface issues, and customization expenses.Despite these challenges, on-premises solutions offer benefits like increased control and security. Other digital commerce trends include advanced security features, AI integration, and IoT applications. The e-commerce market continues to evolve, with cloud computing, big data analytics, and blockchain technology shaping the industry's future.

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The On-premises segment was valued at USD 3.44 billion in 2018 and showed a gradual increase during the forecast period.

Regional Analysis

North America is estimated to contribute 41% to the growth of the global market during the forecast period.

Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

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The e-commerce software market in North America is experiencing substantial growth due to the rising number of online shopping transactions. Major digital commerce software companies, including Adobe, Oracle, Salesforce, IBM, Blue Yonder, Shopify,