This graph shows the smart watch adoption rate among consumers in the United States from 2013 to 2018. Smart watch adoption rate hit an all time high in 2018 at ** percent.

The global number of users in the 'Smartwatches' segment of the digital health market was forecast to continuously increase between 2024 and 2029 by in total ***** million users (+***** percent). After the ninth consecutive increasing year, the indicator is estimated to reach ****** million users and therefore a new peak in 2029. Notably, the number of users of the 'Smartwatches' segment of the digital health market was continuously increasing over the past years.Find other key market indicators concerning the user penetration and revenue. The Statista Market Insights cover a broad range of additional markets.

First introduced in 2015, the unit sales of Apple Watches have grown until 2022 and then decreased in 2023. At the end of the given period, Apple sold over ** million smartwatches, down from almost ** million Apple Watch unit sales recorded in 2022.

The number of Apple iPhone unit sales dramatically increased between 2007 and 2023. Indeed, in 2007, when the iPhone was first introduced, Apple shipped around *** million smartphones. By 2023, this number reached over *** million units. The newest models and iPhone’s lasting popularity Apple has ventured into its 17th smartphone generation with its Phone ** lineup, which, released in September 2023, includes the **, ** Plus, ** Pro and Pro Max. Powered by the A16 bionic chip and running on iOS **, these models present improved displays, cameras, and functionalities. On the one hand, such features come, however, with hefty price tags, namely, an average of ***** U.S. dollars. On the other hand, they contribute to making Apple among the leading smartphone vendors worldwide, along with Samsung and Xiaomi. In the first quarter of 2024, Samsung shipped over ** million smartphones, while Apple recorded shipments of roughly ** million units. Success of Apple’s other products Apart from the iPhone, which is Apple’s most profitable product, Apple is also the inventor of other heavy-weight players in the consumer electronics market. The Mac computer and the iPad, like the iPhone, are both pioneers in their respective markets and have helped popularize the use of PCs and tablets. The iPad is especially successful, having remained as the largest vendor in the tablet market ever since its debut. The hottest new Apple gadget is undoubtedly the Apple Watch, which is a line of smartwatches that has fitness tracking capabilities and can be integrated via iOS with other Apple products and services. The Apple Watch has also been staying ahead of other smart watch vendors since its initial release and secures around ** percent of the market share as of the latest quarter.