In 2024, there were 4,911 full-time employees of Snap Inc. Snap Inc. owns mobile photo, video, and messaging app Snapchat, which had around 614 million worldwide users in 2024.

In 2022, 39.8 percent of Snap's workforce in the United States was Asian, whilst 4.3 percent self-identified were Black. Overall, around one percent of U.S. employees were Indigenous, and 2.6 percent were Middle Eastern, North African, or Arab. Snap Inc. owns mobile photo, video, and messaging app Snapchat.

In 2022, 69.5 percent of Snap Inc.'s employees in leadership positions were men, whilst 29.1 percent were women. Overall, one percent of global employees in leadership identified as non-binary, and one percent did not declare their gender. Snap Inc. owns mobile photo, video, and messaging app Snapchat.

In 2022, 63 percent of Snap's workforce identified as men, whilst 35.6 percent identified as women. Overall, less than one percent of employees self-identified as non-binary in 2022, and one percent did not declare their gender. Snap Inc. owns mobile photo, video, and messaging app Snapchat.

As of February 2025, **** percent of Snapchat users identified as women and **** percent were men. As of the first quarter of 2025, the mobile photo and messaging app had *** million daily active users worldwide.

In 2022, 22.1 percent of Snap Inc. employees in the United States in leadership roles were Asian, and 3.3 percent were Black. Overall, 4.4 percent were Hispanic or Latinx, and just one percent were Indigenous. Snap Inc. owns mobile photo, video, and messaging app Snapchat.

The number of snapchat users in Africa was forecast to continuously increase between 2024 and 2028 by in total 40.3 million users (+52.07 percent). After the ninth consecutive increasing year, the snapchat user base is estimated to reach 117.68 million users and therefore a new peak in 2028. Notably, the number of snapchat users of was continuously increasing over the past years.The user numbers, depicted here regarding the platform Snapchat, have been estimated by taking into account company filings or press material, secondary research, app downloads and traffic data. They refer to the average monthly active users over the period and count multiple accounts by persons only once.The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in up to 150 countries and regions worldwide. All indicators are sourced from international and national statistical offices, trade associations and the trade press and they are processed to generate comparable data sets (see supplementary notes under details for more information).Find more key insights for the number of snapchat users in countries like Asia and Australia & Oceania.

In the third quarter of 2024, 93 percent of the people connected to internet in Ghana used WhatsApp. Tiktok was also a popular social media platform, utilized by 81 percent of internet users and overtaking Facebook in second position. While the aforementioned platforms generally increased in usage over the last year, others like Facebook, Instagram, and Snapchat lost quite a number of accounts. Men in social media usage in Ghana Men dominate the overall social media usage in Ghana, referring to close to 59 percent of the population as of January 2025. For instance, Facebook, one of the leading social media channels, has about 59 percent of its users being men. As a result, men are the most reachable by social media advertising in Ghana, especially those between the ages of 25 and 34 years. Preferred social media devices For different social media networks, people in Ghana tend to use different devices, including mobile phones, desktops, and tablet computers. For instance, desktops are mainly used to access YouTube, while individuals use tablets to access Pinterest and Facebook. In terms of mobile devices, some of the most common social media channels used thereon are Facebook, YouTube, and Twitter.